Chapter 115: Really want to go live
Li Hao didn't care about this matter, this kind of method was a bit low-level. He doesn't think it will affect his company.
In addition to the spirit of craftsmanship, the Japanese people have now become a craftsman, and they are also engaged in this kind of small means.
Now the manufacturing industry of Japanese benzene has declined sharply, and the identity of Asia's high-tech equipment supplier has long been replaced by China.
They have become a large supplier of spare parts. It has become more difficult for every business to survive. It is not uncommon to resort to such extra-commercial means.
Li Hao smelled the aroma of the food, and he realized that it was time for the meal. Employees who are far away from home simply do not go home at noon. Directly order takeout to solve lunch.
At this time, Zhou Yunsheng came in with takeaways, handed it to Li Hao, and said, "The matter of the United States is too far away, don't think about it." Let's solve the domestic matter first, and then talk about the iron graphene battery has just been developed, I estimate that this kind of thing will happen in the future. We have to learn to adapt. ”
Li Hao took the lunch box, and he said with a smile: "I have searched through parrots and have found the company behind the scenes to smear us. They said through a CNN press release that our technology was plagiarizing them.
I only found out that it was Goro Inoue, a senior engineer at Panasonic in Japan, who secretly bribed the editor-in-chief of CNN and other media, and it should have been Matsushita that instructed him to do so. ”
Zhou Yunsheng squeezed a few new cups of juice with a juicer, she took it and said, "It turns out that this company I know." Many companies are going downhill.
Their company is not very good either, but the Panasonic battery pack seems to have been adopted by Tesla and installed in their electric vehicles. ”
Li Hao said with a smile: "So consumers complain that the worst part of Tesla's car is its Panasonic battery."
From last year's collective fraud of Japanese benzene companies and their performance of craftsmanship, we know to what extent their manufacturing industry has declined now. ”
"I've bowed and apologized, what else do you want me to do." Zhou Yunsheng joked with a smile.
"This is an inevitable manifestation of the shrinkage of the manufacturing industry, when laws and regulations are all failing, and technology is not keeping up with the times. It can only be faked and fooled. Li Hao also agreed.
They finished their meal quickly, and Zhou Yunsheng sat in an office chair drinking juice. At the same time, check out the press release of CNN that Li Hao just said.
The content of the manuscript is limited, and Zhou Yunsheng quickly read the whole content. She also flipped through the comments at the bottom of the manuscript and the comments reposted by other media outlets.
After Zhou Yunsheng finished reading it, he looked at Li Hao, who was still leisurely drinking juice. She frowned and said, "Haozi, we have to pay enough attention to this news. ”
"Yun Sheng, what's wrong with it? I've just seen it. Li Hao didn't care, "The content of this manuscript has little impact on our company." This kind of lame public opinion method is too bad to be like CNN's method. ”
Zhou Yunsheng patiently explained: "Of course, I know that it has little impact on our company. However, Panasonic has made great efforts in public relations, and many foreign media have reprinted it.
I don't expect that tomorrow, the domestic media will also start to follow suit and reprint this news. With a dedicated eye, you can see that this is false. But ordinary people don't have the ability to discern this kind of thing.
It's easy for them to get into rhythm and cause some very bad effects online. Although this does not affect our company, don't forget that this project is in cooperation with Tsinghua University. ”
Li Hao immediately concentrated, he sat up straight, and said worriedly: "You mean that after the formation of a storm of public opinion, those officials and men who are afraid of losing their black hats will engage in a one-size-fits-all approach in order to calm public opinion. directly used us as a scapegoat and asked Tsinghua University to terminate the cooperation plan. ”
Zhou Yunsheng said worriedly: "Haozi, it seems that you also think of this problem. Once public opinion pressure is really formed, this kind of thing is really possible. Once this situation occurs, not to mention the failure of our early investment, it will also affect the overall layout of the company. ”
"We have to not let this happen, we have to find a way to reverse the unfavorable conditions, what do you think of us holding a press conference to refute the CNN report?" Li Hao thought of a way to discuss with Zhou Yunsheng.
Zhou Yun frowned, she pondered for a while, waved her hand and said, "Our company is very well-known for its products, but now the company is not very famous. Holding a press conference with this kind of question, there will not be too many media present. It is not a public opinion momentum for countermeasures. ”
"Forget it, neither of us is fit to hype up this kind of thing. The PR manager hasn't found the right person yet. Li Hao sighed.
Since the last time they experienced a storm of public opinion, they were looking for the right PR manager.
People with real material want to go to a big company or start their own business. The people who come to their company to apply for jobs are not as good as themselves. It is better to lack than to abuse, and there is no recruitment. Now I have asked Zhao Aya, the manager of the human resources department, to collect talents.
They heard a company employee walk past their office and say, "Great, the elevator is finally open." ”
Li Hao immediately reacted and said to Zhou Yunsheng: "The company downstairs is not a cultural media company, I briefly took a look at their information.
They take on commercials, handle PR events, and package influencers. Let's ask them how about it. ”
Zhou Yunsheng nodded and said, "Haozi, then I'll go over and take a look." Your words reminded me that they can't do it, so we'll find this kind of professional company to deal with it. ”
After Zhou Yunsheng finished speaking, he went to the company downstairs to find the person in charge of their company. Li Hao continued to observe the impact of the incident on the domestic media.
It is worthy of being a small Japanese benzene company, and is well versed in Chinese culture. The direction of finding is really accurate.
just can't achieve their purpose, and this advertorial also plays a propaganda role. If they can achieve their goal, they will make a lot of money.
He saw that the parrot reported that some domestic self-media had begun to reprint CNN's news. The ass really stood on the side of the Japanese benzene company and reprimanded Qingci Technology.
Zhou Yunsheng walked in with a literary young man with a ponytail and earrings.
Zhou Yunsheng introduced to Li Hao: "This is Mr. Jia Hongjia, the chairman of Honghu Culture downstairs. We have negotiated that he has a solution to this incident. ”
"Mr. Jia, please take a seat, may I ask what you think." Li Hao said politely.
Jia Hong sat across from Li Hao, tapping his colorful nails on the table.
At the same time, he said confidently: "President Zhou has already introduced to me the troubles your company has encountered, which is just an ordinary business hype in our eyes.
It is not difficult to solve in the eyes of us insiders. The main thing is to change the public's perception of this event.
I have two ways now, and he can both achieve your ends. The first method takes a bit longer and takes up to a week to ferment. This is the safest method.
The second method will work immediately, but it will require the entrepreneurs of your company to face the public. It is estimated that he will also be an Internet celebrity for a while. It takes a certain amount of effort on your part. ”
Li Hao knew that it was now a very urgent moment. Domestic self-media began to reprint news, and the headlines of mainstream media were not far away.
He said directly: "Mr. Jia, let's directly choose the second plan. ”
Li Hao glanced at Zhou Yunsheng, her eyes were slightly evasive. He immediately understood that he didn't mind exposing himself.
"I don't mind exposure, what's the quick way?"
Jia Hong said confidently: "I want you to go on the live broadcast, publicize it through self-media, and cooperate with our company." Once a mindset is formed, it is very difficult to reverse the pre-emptive advantage of directly occupying public opinion.
Of course, you can't go directly to the live stream, you have to be on the live stream in unexpected ways. The best way is for your company to mobilize internally and be accidentally bumped into by the anchor. ”
Li Hao looked embarrassed, he shook his head and said, "Do you really want to broadcast live?" It's not okay to go live, I'm not prepared. ”
Jia Hong applauded vigorously and said happily: "I want you to be unprepared to deal with the sudden situation." The more real it is, the more it can move people's hearts, and you are a very real performance, and the better the effect if you are well prepared. ”
Li Hao was persuaded by Jia Hong, and after listening to his detailed arrangements. felt that the effect of the action was good, and thought that it was an emergency now, so he promised to go on the live broadcast.
They carefully discussed the plans and started the preparations.