Chapter 187: Advertising Effect
Future Technology, Song Ming looked at Xiao Su's revised company website with great satisfaction.
The store on the treasure hunt online is just for publicity, the company's website must have its own ordering background, plus the previous web page information should also be updated, so he directly asked Xiao Su to modify the website according to his meaning, adding the future food trade and the future smart home, and at the same time adding a mall, you can directly register an account here to buy products, and also enjoy point rewards.
Points can be used not only to mortgage discounts, but also to accumulate membership level experience, and higher membership levels can be prioritized for new purchases β even though there are no new products yet β all in all, he has now put together all the incentives for consumers, which looks pretty good.
At this time, Song Ming's phone rang, and when he picked it up and looked at it, he smiled.
It's Huo Guoliang.
"Hey, Song Gongzi, you really gave me a big gift!"
Huo Guoliang on the phone laughed loudly: "I had some bad speculations about your products before, and I formally apologize to you here!" β
Song Ming smiled slightly: "It seems that Mr. Huo likes my products very much?" β
"I don't just like it, this mattress is a miracle!"
Huo Guoliang said very happily: "When I woke up, I felt that I was at least ten years younger!" The whole body is full of energy! β
Huo Guoliang has just arrived at the company at this time, and he has attracted the attention of the company's employees along the way, and he enjoys this feeling of being in the spotlight very much, before that, he never thought that he would have such a good state.
In the morning, when he woke up, he didn't even believe he had fallen asleep the night before! He even remembered that he was talking to his wife, but soon his consciousness drifted up, and then he became more and more comfortable, and he forgot to speakβand in retrospect, he was probably asleep by that time.
The body is relaxed as if it has returned to the age of twenty or thirty years old, the brain is extremely clear, the chaotic thoughts are all gone, everything can be organized in the mind, and even the brain seems to have done a deep processing and rejuvenated.
And after his wife woke up, she went to look in the mirror, and then screamed, and began to take pictures non-stop, Huo Guoliang was also shocked - because his wife's skin had indeed become more radiant and beautiful, and the skin cells destroyed by cosmetics seemed to have been replaced overnight......
Incredible.
He had only one thought.
"Mr. Huo likes it, if you can, please help promote my products, the company has just started, I need help."
"Of course it's fine, but I don't think I need to advertise such a good product at all."
Huo Guoliang said with a smile: "My wife read it on Weibo, and countless people know about this product, I'm afraid that Song Gongzi will make a fortune soon!" β
"I promise you."
"Don't talk nonsense, I called this time, on the one hand, to thank you for the gift, and on the other hand, on behalf of Yuanjian Group, to make a purchase request to you."
"Purchasing?"
"Yes, it's the end of October now, and the year-end bonus will be issued at the end of the year, and I think this product is good, so I decided to purchase 100 sets to reward employees."
Song Ming said in surprise: "There are still two months left, so anxious?" β
Huo Guoliang smiled: "I'm afraid that if I buy it in two months, I won't be able to buy it!" Mr. Song, to be honest, the technical content of this mattress and home intelligent control center is so high, the cost must not be low, can this price be profitable? β
"It's okay, it's okay......"
Song Ming is very modest, he is embarrassed to say that the cost of this mattress is only 3,000 yuan, selling it for 100,000, and the profit is 97,000, and then deducting taxes or something, he can also make a lot of money.
"I think the price of this product could be higher, and the people I know are absolutely happy to buy it."
"That's a good price."
If the price is higher, the market will be much smaller, which is not conducive to the promotion of other products in the future.
"Okay, since Song Gongzi has his own ideas, then I won't talk nonsense, in addition to the 100 sets purchased by the company, I will personally buy 35 sets separately, and the address will be issued to you, is it okay?"
Song Ming was stunned: "Buy so much?" β
Huo Guoliang laughed and said: "I have purchased properties all over the world, and after enjoying the sleeping effect of this mattress, how can I still see other mattresses?" In addition to myself, there are also my parents, relatives at home, etc., and the family is barely enough. How? Could it be that the production capacity of this mattress is not enough and the quantity is limited? β
In the end, Huo Guoliang was a little nervous, if the production capacity was not enough, the problem would be troublesome.
"Enough is definitely enough, okay, I know, you send the address over, I'll give you a 9.5% discount."
"Okay, I'll transfer the relevant payment later." After Huo Guoliang finished speaking, he suddenly smiled again: "I think, Song Gongzi, it's better for you to expand production capacity quickly, my wife has already shown off in her girlfriend circle, and it is estimated that a large number of orders will come soon...... In addition, if nothing else, you also sent a sample from Lao Sun's side, right? He estimates that he will also purchase a lot, and now I will congratulate Song Gongzi in advance on his fortune. β
"It's easy to say, it's easy to say."
Song Ming just hung up the phone for a while, Sun Zhiyuan of Vantone Group called again, and as Huo Guoliang expected, Sun Zhiyuan was also very excited to express his gratitude to Song Ming, thanking him for solving the sleep problem that had plagued him for many years, and then he waved his hand and placed an order for 200 sets.
After hanging up the phone, Song Ming couldn't help laughing, sure enough, this move was right, after these local tyrants tasted the benefits, they definitely didn't mind spending this money to improve their living conditions.
In a blink of an eye, 335 sets were sold, which is 33.5 million, and after a 9.5% discount, there are also 31.82 million, which is worthy of the name of tens of millions of minutes per minute.
And this is just the direct benefit brought by the two CEOs, and then they will help recommend products to others, I am afraid that in a few days, the sales of sleeping mattresses will exceed 100 million yuan.
When Tang Yun walked into the office, he happened to see Song Ming laughing there, and asked curiously, "What's wrong?" Laughing so happily? β
He explained the matter for a moment, and then Tang Yun also laughed: "Isn't this normal?" You should have confidence in this product...... Oh, by the way, just now the future smart home has seen that Chang Hongxi, I have to say that the guy is a little bold, in order to act as an agent for our products, he decided to push off the brand he is now acting for, the goods are emptied, and then all the assets are invested in our products. β
"This man has vision."
"We didn't accede to his request for representation, though." Tang Yun shrugged his shoulders, "According to the situation in the past two days, the most suitable for us is the direct sales model, so after understanding his situation, we will invite him to join the future smart home according to your meaning, responsible for sales, he hesitated, but after seeing the treatment, he signed the contract very decisively, and now he is an employee of our company." β
Song Ming nodded, pondered for a while, and said: "Contact the courier company, the orders of the two CEOs should be shipped as soon as possible, coupled with the hype on Weibo, the number of orders in the past two days will definitely have an explosive growth, and we must prepare in advance to deal with it." β
"No problem, I've talked to several courier companies before, and they promise to send someone to take charge of our company's business."
However......
Song Ming guessed that there would be an explosive increase in orders, but he didn't expect the cascading effect caused by Internet hotspots.
The consequence of occupying hot searches and daily hot spots for two days is that the sleeping mattress has attracted the attention of many media and many Weibo Vs.
Some media even wrote articles directly on their own websites to criticize the malicious hype of sleeping mattresses.
A mattress with magic? No, it's a three-no copycat product! γ
"From the Hot Spot of "Sleeping Mattresses" on Viral Marketing in the Internet Era
Sleep on a mattress? Genuine or eye-catching? γ
"A sky-high mattress worth 100,000 yuan, the price is comparable to the European royal mattress, why are domestic products confident? γ
In addition to those media, there are countless big Vs who can't help but start following the trend.
"I absolutely don't believe that video." A food big V with a poisonous tongue posted on a blog: "The video was blown too far, and even spent a lot of money to hire someone to do special effects, the perfect is impeccable, the manufacturer must have found a foreign special effects team, right?" β
"The price of the daily headline hot spot is not cheap, and there are so many obvious water armies, the manufacturer seems to have spent a lot of money. I personally hate this hype model, do we still have clean cyberspace? Do we still have freedom of speech? Look at the ...... of the Eagle Country"
Weibo officials are really lying down and getting shot, although selling hot spots is a tacit thing, but this time they really didn't do it!
It's hackers! It's all a hacker's pot!
But they can't stand up and clarify, how to say? "Our server has been hacked, we have no way to deal with each other, we are innocent"? Believe it or not, if you post on Weibo today, the stock will fall tomorrow? If you can't even protect the server, how can you ensure the privacy of your users' data?
Therefore, Weibo officials can only watch each other wreak havoc on their website, so that the heat continues to ferment and let this product enter the field of vision of more people.
Regardless of the process, at least the effect of the advertisement is achieved, and it is ...... The effect is surprisingly good!
Snowflake-like orders flew into the backstage of the treasure hunting network, and at the same time, many people saw the official website in the information and simply ran to the official website to place an order.
Hundreds of millions of netizens, spending 100,000 yuan, not to mention that the official website has said that within a month, if you are not satisfied, you will get a full refund, and they will pay the freight!
In that case, why not experience this bragging mattress?