Chapter 066: Playing Hunger Marketing?

Facebook's market capitalization will exceed $480 billion in a few years, which Wen Ming remembers very clearly.

A market capitalization of $500 billion is inevitable, and by that time, a 2.4% stake will be worth more than $12 billion. Of course, this value is not certain, because there are also situations such as dilution of equity when financing is carried out later.

Moreover, Wen Ming also did not get 2.4%, including Teresa Roy's 0.24%.

Li Jiacheng hopes to invest $900 million to get all the equity in Wen Ming's hands, and Teresa Roy also hopes to pay Wen Ming a part of the cash to find a way to get more Facebook shares.

The choice of two world-class billionaires has proven the value of Facebook, as well as the return on investment of Facebook stock.

"If I had come to this world a few years earlier, wouldn't I have been so entangled in creating Facebook?"

Wen Ming is very helpless, compared to the creation of Facebook, which is not very technical and mainly invests in operations and servers, it is undoubtedly much more difficult to create Apple.

After Facebook was created by Mark Zuckerberg, it was able to start taking the United States by storm with only $500,000 in financing. After founding Apple, he now has $180 million in cash, but he is still melancholy because he has no money to invest in hardware.

"If I sell all the shares in my hands, no matter how Teresa Roy and Li Jiacheng divide them, I will be able to get 900 million US dollars in cash."

Wen Ming frowned and began to think: "So, how many iphone4s can I make with $900 million in cash?" ”

According to the previous cost estimate, the hardware cost of an iPhone is $273, plus the cost of stores, transportation, promotion, etc., and it can be calculated as $300 a unit at the beginning.

And 900 million US dollars can allow Wenming to make 3 million iPhone4s.

"The cumulative global sales of the iPhone 4 exceeded 100 million units, and I was only able to make 1 million units before, and now even if I add 3 million units, it will not meet the demand for iPhones in the entire market. So, is there a difference? ”

Wen Ming looked at the BlackBerry full-keyboard mobile phone on his desk, as well as another Nokia N97 used to test and operate "Talking Tom", and another worry rose in his heart.

"iPhone 4, in this world, can it really be as popular as in the previous life?"

Wen Ming couldn't help but worry about this problem, because once the iPhone failed, Wen Ming could almost be said to be certain to die, and he didn't have enough money to support the plan to 'resurrect' the dinosaurs, nor enough money to support the plan to 'cure' cancer.

"If you keep a stake in Facebook, you can cash out nearly a billion dollars at any time in the next few years. If it can survive until the time of Facebook's listing, then the money will at least triple more. This is equivalent to having a way out, without worrying about the 'resurrection' dinosaur project being suspended. ”

Is it all or nothing, or is it a back path?

Wen Ming thought about it for an hour in his office, and then called Benjamin to communicate with him and budget for the investment in the 'resurrection' dinosaur project in the next few years.

"Tell Sith to go to the conference room and tell him I can be sure of the bottom line."

Apple's recruitment plan has not stopped, and now, Wen Ming also has his own assistant and secretary, although he is not too ruthless, but at least he looks eye-catching.

A few minutes later, in Apple's conference room, Sith and Cage, members of Apple's legal department, as well as Apple's representative team in the four-party merger case, were already sitting and waiting.

After Wen Ming entered the conference room, he didn't talk too much nonsense, but said directly: "I want to hold as many shares of Facebook as possible, according to your inference, how many shares can Facebook give us?" ”

Facebook's 2.4% stake was not given directly to Apple, and they didn't want their shareholders to increase, so in Facebook's view, it would be better if all these shares could be given to Li Jiacheng.

Not only did the number of shareholders not increase, but it was also able to solve Li Jiacheng's preferential financing rights, which is the best of both worlds.

"Through previous negotiations, Facebook hopes to get Li Jiacheng to contribute $750 million to pay for the cash portion of the purchase of ins," Sith said. The remaining shortfall is the shares they are willing to give us. ”

"Based on the $1 billion we currently have in agreement, the difference of $250 million is 0.6% of Facebook's shares. If you want to take as many shares in Facebook as possible, then, Teresa Roy, we don't need to think about it at all, because they only have a 10% stake in Instagram and don't have the power to make decisions. ”

"In other words, of the $750 million in cash we receive, we will take out $100 million to pay Teresa Roy, and we will receive $650 million in cash and 0.6% of the shares in Facebook."

If calculated according to the $480 billion market value of Facebook in Wen Ming's memory, 0.6% of the equity is equal to $2.88 billion. This alone is fully sufficient for the funding needed for the 'resurrection' of the dinosaurs, and even the accompanying 'cure' of the cancer project, there is no need to worry about funding at all.

Sith added: "Of course, what I just said is just a minimum negotiation method for holding Facebook shares, if we want to get more Facebook shares, we can open our mouths, and even, we can directly tell Facebook, we don't want a penny of cash, just Facebook shares exchange." ”

Wen Ming understood what Sith meant, ins is in the hands of Apple, and the development of ins is very good, it can be said that it has the initiative.

"But I know Facebook won't accept it."

Sith nodded and said, "They won't accept it, but if you want to do it, we can get more favorable terms." In my projection, if it goes well, we'll be able to own about 1.2% of Facebook, and then get $500 million in cash, $100 million of which will be paid to Teresa Roy. ”

The difference between 1.2% and 0.6% is the difference between $5.76 billion and $2.88 billion, and the so-called loss is only from $650 million in cash to $400 million in cash.

Looking at this problem from another angle, it is equivalent to asking you to invest $250 million in cash in 2009 and pay you back $5.76 billion eight years later, which is more than 20 times the investment.

Wen Ming took a deep breath, and then said: "Then according to what you said, I want 1.2% of Facebook shares and $400 million in cash income." ”

For Wenming, whether it is to manufacture 1 million iPhone4, 2 million, or 3 million, there is not much difference at all, and it cannot meet the market demand.

In that case, why not learn a certain rice from a previous life and play hunger marketing?

After the meeting ended, Sith and the others immediately began to change the negotiation plan, while Wen Ming began to think about how to play hunger marketing.

"Don't be too cruel to play the iPhone of hunger marketing."