Because preparations for the launch of the iPhone have begun, the number of employees at Apple has once again increased.

Although so far, none of the employees of Apple's mobile phone division have seen what Apple's mobile phone looks like, but preparations have begun to be in full swing.

There are a total of 50 states and 35,000 cities in the United States, and the total population of the United States is just over 300 million, which makes the population density of major cities in the United States very low.

"There are only nine cities in the United States with a population of more than 1 million: New York, Los Angeles, and Chicago...... Dallas, Texas. ”

Peter is the new head of Apple's mobile phone division, having previously worked at Motorola in charge of marketing in Asia, before returning to the United States for family reasons. Originally, it should have been well arranged in Motorola, but because of Nokia's strength, Motorola's market share is getting lower and lower, so it was poached by Wenming with a high salary.

"If you want to set up our Apple ...... Experience stores, then, these 9 cities are a must-choose. ”

In Apple's internal conference room, Peter stood at the front of the conference table, pointed to the map of American cities displayed on the projector with a laser pointer, and said: "In addition to these nine cities, the fiftieth among the top 50 cities by population is Cincinnati, Ohio, with a population of only 320,000." ”

"In my opinion, if we don't have enough money, we can completely abandon this kind of city, and I suggest that we choose a city with a population of more than 500,000 to set up an experience store, and according to the population ranking, we should end up in 27th place, which is Tucson, Arizona, which has a 503151 population."

Wen Ming had already told Peter about the idea of the Apple Experience Store in advance, and Peter had already made a plan to select the site a day later.

Wen Ming, who was sitting at the conference table, had the first reaction at this moment that he was really in the United States, not in China.

If it is in China, how can the 27th most populous city have only 500,000 people?

"There's one more issue to consider."

Wen Ming sat down and said: "Although the population in the city is small, the suburbs around these cities have a lot of people with spending power, if we don't set up an Apple experience store, then, what about these people?" ”

Hearing Wen Ming's question, Peter laughed helplessly and said, "Boss, if I wasn't in charge of the business in Asia before, I would definitely think that you were joking with me now." ”

"The United States is different from China, and many people may never leave the state where they were born in their lifetimes, but of course, that may change over time," Peter said. But now, this is very common. ”

"We have a lot of towns in the United States, the kind of suburbs you are talking about, so why don't these people choose to live in the city? In addition to the high cost of living in the city, but also because of the improvement of infrastructure, in the United States, there is a movie theater in every town, even if the town has only a few thousand people. ”

"And the store, do you know why Wal-Mart was able to become the third place in the world's top 500? And among the top seven companies, except for those engaged in the retail industry, the rest of the companies are oil refining companies? ”

Wen Ming understood, what Peter meant was that the suburban towns in the United States were very well equipped, and there was no need for people living in towns to go shopping in the cities.

"In that case, let's set up our Apple Experience Store in these 27 cities."

Peter changed the contents of the projector to show some specific street coordinates.

"Boss, according to your requirements, the locations we have selected are almost always the most visited areas in a city. And in a city like New York, which has a population of more than 8 million people, we chose three locations. ”

"Of course, the most expensive of all our experience store investment budgets is Manhattan, New York."

As one of the most prosperous districts in New York, Manhattan, the most prosperous city in the world, is naturally very expensive.

Wen Ming smiled and said, "Don't care about this money, because this is what I told you about high-end atmosphere." ”

Peter shrugged his shoulders and said, "Well, now the whole world knows that you are rich, the youngest member of the $1 billion club ever." ”

Because the negotiations with Facebook have reached the level of handing over the acquisition funds and stock warrants, the matter has been jointly announced by Facebook and Apple.

Not to mention Facebook, which has more than 1 billion registered users, even Apple's current number of users is more than 50 million.

In the past few days, users of Instagram can still be regarded as Apple's, and "Talking Tom Cat" has also swept the United States in this week, with more than 20 million downloads.

A small game has more than 20 million users in a week, which is a bit insufficient to describe as popular, and it can be described as phenomenal.

The $1 billion four-party merger was completed, including a 2.1% stake in Facebook, not to mention a place like Wall Street that focuses on finance, and even those entertainment newspapers reported Wen Ming as "the youngest member of the $1 billion entertainment department in history".

19 years old and $1 billion, these two adjectives are added together, making Wen Ming the idol of many people, and of course, the fifth diamond king in the dreams of many people of the opposite sex.

After talking about the location selection of the experience store, Peter said: "We have negotiated with some agents, and they don't mind selling our iPhones. However, when it comes to payment methods, they generally believe that the way to carry out the replenishment settlement should be carried out. ”

"That is, they don't have to pay any money to get a certain number of iPhones from us. And when these iPhones are sold, when they need to restock, they will settle the previous payment with us. ”

Wen Ming frowned, there are a total of 36 Apple experience stores in 27 cities, and it is naturally impossible to create the sales that Wen Ming expects. And those agents can help Wenming sell Apple mobile phones to places that are not covered by Apple experience stores.

The method of replenishment payment will undoubtedly increase the financial pressure on Wenming, even if the sales of Apple's mobile phones are good, it will not be able to withstand the time difference of this periodic payment.

"I think we should continue to consult with them on this."

Wen Ming is not afraid that the agent will not give money if he takes the goods, the law in the United States is very sound, and the strength and credibility of the agent will be evaluated by Apple.

Peter shook his head and said, "Boss, there is not much hope of making them pay the deposit, because our Apple phone is not famous. To be honest, our company's fame doesn't help much for the mobile phone business. ”

So far, Apple has produced games except for an ins, and after ins was sold, Apple became a game company again, and it was also a 'mini game' company.

Wen Ming very much agrees with Peter's words, when Apple in the previous life had not yet launched a mobile phone, it was supported by ATT, the second largest communications company in the United States, and major agents, because Apple has established a technology and user base through its computers, ipods and other products.

Apple, which is famous, does not have this kind of technology and user base.

After being silent for a while, Wen Ming said: "In this case, then don't let them help us sell, I believe that the sales brought by the 36 Apple experience stores will definitely make them chase us with checks." ”

Peter smiled: "Boss, although I haven't seen our Apple phone yet, from your confidence in it, I think it will be successful." ”

This sentence is naturally sycophant, Wen Ming doesn't care, the number of engineering machines of Apple mobile phones is very small, and Wen Ming has arranged for Cage to take people to the certification bodies of various countries, and only after passing the certification can it be sold in other countries, including the United States.

And the real reason why Wen Ming made such a decision is because Apple's mobile phone shipments are too low, even if he adds the $400 million in cash he is about to arrive, it can't be increased much. One or two million Apple mobile phones, the cities where the 36 experience stores are located, can naturally be completely digested.

"It's time to meet Teresa Roy."