Chapter 120: Fighting the Copycat

With Li Yi's character of always planning cautiously and then acting, in fact, as early as the beginning of the design of the marketing plan for meat Rong flavor adult cake, he had already made a plan to prevent copycats, and this set of plans itself is part of the marketing plan, and he has long been waiting for others to copy his products.

What is the best way to prevent copycats?

It's not a lawsuit, it's the stupidest and most inefficient way!

Because this kind of thing is not clear at all, although this era pays attention to intellectual property rights, but that is because intellectual property rights are effectively protected by the relevant technical level, like this kind of meat Rong flavor compressed biscuit food, there is no core technology at all, as long as there is relevant testing equipment, it is completely possible to analyze the content of various substances and elements, and then you can synthesize and process copycat products.

If you fight a lawsuit with someone, people can say that it is a self-developed food, and even beat a rake, saying that Li Yi plagiarized their technology and launched this product in advance, and then it will take a long time to rip the skin, even if the lawsuit is won, the market share of adult cakes is estimated to be very little, not to mention that the Brown family is not a soft persimmon, who wins and who loses!

So, there are two best countermeasures.

Or, the products produced are more cottages than cottages, so that cottage products have no advantages at all!

Or, master the core firmware and constantly upgrade the product, so that people can't copy it or can't catch up!

Li Yi's approach is two-pronged!

He first instructed Althea to reduce the production of meat Rong flavor adult cakes, convert all the retired production lines into peanut flavor adult cake production lines, and add peanut production lines, and continue to stock up on peanuts and peanut flavor adult cakes!

In fact, the hoarding of peanut-flavored adult cakes has started a few days ago, but the amount is not large, not that the output of peanuts is not large, on the contrary, the production inventory of peanuts cultivated through cloning is growing at an extremely perverted rate every day, but Li Yi thinks that there is no need to add too much production line equipment, so it is just that the output of adult cakes of this flavor has not gone up.

Now that most of the production lines of the meat flavor have been replaced with peanut flavors, the output of new flavors of adult cakes has exploded all of a sudden, but Li Yi still only asked Orthea to continue to stock up, and did not immediately put them on the market.

At the same time, the price of all meat Rong flavored adult cakes on the market has been greatly reduced from 18 stars to 8 stars, which is 1 star less than copycat products.

Then, Li Yi also did a very crazy thing - he took out all the more than 500 billion star coins that had accumulated in his hands, and began to frantically sweep carbon raw materials in the market through the real system!

Neither of these actions caused much turmoil, especially the price of adult cakes, and the Brown family's knockoffs not only did not follow the price reduction, but continued to greatly expand production and distribute goods everywhere!

After all, adult cakes are aimed at a very small part of the total population of North Wharton, less than one percent, but the Brown family is different, 70% of the entire North Wharton business system is controlled by this family, and its knock-off version is "adult cake", which is aimed at all North Wharton citizens except the military, as well as those who are underage or young people who are celebrating their 18th birthday.

There are more than 16 billion people in the entire North Wharton, and even if the 3 billion military personnel are removed, the consumer population of adult cakes is still above 10 billion!

So once the Brown family's adult cake was launched, even if everyone knew that it was a copycat, but since it was cheap and the taste was the same, they naturally came to buy it, and this is a new non-staple food with excellent taste, many people are worried that they will not be able to buy it in the future, and there will be a lot of them!

As a result, the market was in short supply for a while, not to mention the price reduction, and the family has even begun to regret that it should not be sold so cheaply, and is considering raising the price!

So even if the price of Li Yi's adult cake is reduced to cheaper than the copycat, the copycat products are still selling well, and the Brown family is almost the whole family mobilizing to increase the production line frantically, and the related synthesis equipment is also constantly increasing, not to mention the hoarding of raw materials, which directly leads to the market price per cubic meter of the three elements of carbon, hydrogen and oxygen, which are necessary for the synthesis of various organic compounds, has risen by 1 star coin!

Don't look at the rise of only 1 star coin does not seem to be much, in this era of material abundance, these common and commonly used mineral raw materials are very large, resulting in a small fluctuation of its market price per cubic meter, the daily amplitude is generally between plus or minus 0.05 star coins, taking carbon raw materials as an example, the price of raw materials per cubic meter is only 4.93 star coins!

This rose by 1 star coin, which is equivalent to the price of these three varieties rising by more than 20%, if someone does commodity futures of this kind of variety, they will make double the profit in the blink of an eye with the addition of leverage!

It's a pity that there is no stock and futures market here in North Wharton, but this doesn't matter to Li Yi, just 20% of 500 billion, which is a net profit of more than 100 billion star coins, and it is obvious that the price increase of raw materials is just the beginning!

After a day of maintaining the price of 8 stars for the adult cake of Rourong flavor, Li Yi instructed Althea to continue to reduce the price to 7 stars, and the production line continued to reduce the production line converted to peanut flavor, while continuing to increase the production and inventory of peanuts!

The Brown family continued to expand production and purchase all kinds of raw materials while keeping the price of 9 stars unchanged, but they found that in just one day, the prices of all kinds of raw materials showed different increases, making the cost of each compressed biscuit have risen from 0.3 stars to 0.5 stars.

In particular, carbon raw materials rose the most, from 5 star coins per cubic meter to 6.5 star coins, an increase of more than 30% in one day!

Although the output of this thing is high, but the demand is also large, as a carbon-based life of human beings almost anywhere will use a large amount of carbon, originally all kinds of electronic components, industrial processing equipment, food synthesis must be the main raw material, recently Li Yi ordered 1000 medium-sized stone grinding starships from the Watson family, plus he also smashed hundreds of billions of dollars to continue to sweep this raw material, not to mention the Brown family's purchase is larger, resulting in a shortage of carbon raw materials on the market.

As a result, the price of carbon raw materials began to rise sharply in a short period of time, and even if the price was 6.5 star coins per cubic meter, it was not possible to buy it, and now fools are aware that the price of this thing may not be able to go down for a period of time, not to mention that everyone has to consume a large amount of this raw material, even if it can't be used up, it can make a small fortune if you stock it up and sell it after a while!

But even so, the wealthy Brown family still didn't care about the changes in raw materials at all, and even like everyone else, they began to frantically hoard carbon raw materials, anyway, in their opinion, compressing biscuits would have cost countless carbon raw materials, and they were not afraid that they would not be able to use them, and they would not lose money if they took 10,000 steps back!

However, on the third day, just when the compressed biscuits were selling crazy in Jeonbuk Wharton, Li Yi threw out a depth charge and directly stunned everyone!

To be precise, some people are dizzy with laughter, and some people are dizzy!

The people who laughed were the general public, as well as Althea and those who had an interest in Li Yi, because what Li Yi did was too happy - he directly released the original blueprint for making adult cakes for free!

Yes, the entire manufacturing process of adult cakes is also driven by the blueprint, all processing equipment is operated in accordance with the proportion of food recipes, processing technology and related parameter data recorded in the blueprint, the food blueprint is the same as the industrial blueprint, representing an intellectual property right, and now, Li Yi has released this intellectual property right publicly!

This is like a novel called "Interstellar Enlightenment" in the old time and space, and the copyright is directly released to readers for free, and those readers who originally only went to see pirated copies can now go directly to the genuine website to see the free ones, so who will go to see pirated copies of extremely poor quality?

Li Yi not only made the original blueprint public, but also was afraid of the slow dissemination, so he specially wrote a simplified version of "Homemade Adult Cake DIY" for all the information of the entire production process, formula, process, raw material ratio, equipment, etc. of compressed biscuits, and then ran to the real system and published it directly on the Internet!

In other words, as of today, everyone in Jeonbuk Wharton knows how to make compressed biscuits, and not only does they know how to make them, but they can also make them themselves!

Li Yi even put an easter egg in "Homemade Adult Cake DIY", and wrote a set of molecular formulas called "scallion oil flavor" synthetic ingredients at the end of the article, saying that if this synthetic ingredient is added during processing, you will eat another flavor of adult cake!

All the ingredients of minced meat and scallion oil flavored compressed biscuits can be bought or synthesized, and high-temperature compression equipment is not a difficult task, I believe that there will definitely be relevant technology manufacturers who will immediately sell a complete set of household micro equipment for private production, if no one does this, it doesn't matter, anyway, Orthea has begun to arrange these peripheral products under Li Yi's instructions, if each family in Jeonbuk Wharton gets a set of equipment, it is also a income-generating project that is no less than adult cakes!

Some people laugh, and naturally some people cry!

The Brown family, which has invested countless funds to expand countless production capacity, can be said to have been completely cheated by Li Yi!

Everyone knows how to make their own adult cakes, and who has nothing to do with spending money on them?

It doesn't matter if someone is troublesome and doesn't want to buy equipment to make it themselves, anyway, the original blueprint has been completely disclosed, and with the blueprint, what will the other families who have long been greedy for the adult cake industry do?

In short, the vast majority of the Brown family's investment in this project is now in vain!

But then again, the rich Brown family has deep roots, and a loss of a few trillions is a drop in the bucket for this family, if the loss of this money can hit Li Yi, who is not dealing with him, and achieve a lose-lose result, they can barely accept it.

It's a pity that Li Yi is a rational person, and a rational person will never harm others or himself, and the blueprint for compressing cookies is just to "be more cottage than a copycat" so that people can't copy, this is just the first punch in a series of combination punches!

So three days later, when a large number of homemade compressed biscuits had appeared on the market, and even genuine adult cakes produced by other families with the blueprints released by Li Yi, the price was only 1 star coin, and the compressed biscuits in the Brown family's warehouse were overstocked and could not be sold, Li Yi's second punch arrived - the unique peanut-flavored adult cake was listed in limited quantities worldwide, with a market price of 28 star coins!