Avery is an ordinary citizen of North Wharton, to be exact, he cannot be called a citizen yet, because today is his 18th birthday, tomorrow he will serve in a bar mitzvah, and a year later, he will be eligible to become a full citizen of North Wharton.

In North Wharton, millions of young adults are busy throwing their 18th birthday parties every day, and today Avery is no exception, but compared to other people's birthday parties in the past, his banquet is a little special, and when all the playmates and friends who came to celebrate his birthday came into the house, everyone received a beautifully packaged object from Avery.

Someone looked over and over at the small object in his hand, and asked inexplicably, "What is this, Avery?" ”

"Adult cake!"

After Ai Fuli answered, seeing that everyone was still inexplicably unknown, the smile on his face was a little proud, and under the inquiring eyes of everyone, he directly quoted the promotional introduction of this food: "Adult cake - as the name suggests, the pastry that is only qualified to eat when you are over eighteen years old and are qualified to eat on this day of adulthood!" It also has a professional name – Military Tactical Compression Cookies! ”

Speaking of this, Avery smiled proudly: "Not bad! It is a newly developed military tactical food, and only those who become official soldiers are eligible to eat it! ”

As soon as they heard this, everyone looked confused, especially those playmates who had not yet reached the age of eighteen or were about to become adults, and one by one they clutched the adult cakes in their hands, as if they were afraid that someone would take them away.

Under the deliberate brainwashing of the North Wharton propaganda organization, the people have been educated to become fanatical patriots and military fans since childhood, and countless heroic deeds and tragic crimes in South Wharton have been infinitely amplified and propagated, so that almost all young people are full of longing and fantasy about joining the army when they are minors, and have a natural reverence and gratitude for the soldiers and the army.

Therefore, everything related to the army has become the object of these young people's pursuit, such as various styles of training uniforms, almost every underage Wharton has collected several sets, if it were not for the fact that they did not implant a memory and cognitive system, and the tactical five-piece set was not open to the public, these people would definitely have a set of each.

Now I heard that this food is actually a military food, and it is also a new product, and other people are willing to eat it, so they carefully stuff it into their pockets and prepare to take it back for collection.

But some people were suspicious and couldn't help asking, "Ifrey, you didn't lie to us, did you?" Didn't you say that only regular soldiers can eat it, so how did you get it? ”

With a look on his face that he knew you didn't believe, Avery smiled contemptuously and said aloud, "Because today I am eighteen years old, of course I am entitled to get it!" And because tomorrow I will go to the recruit camp to report, this is a free coming-of-age gift from the military department to each of our recruits! ”

"Wow!"

The audience was suddenly shocked, and now everyone believed Avery's words!

In order to further reflect the preciousness and hard-won nature of this adult cake food, Ai Fuli said: "You don't know, the military department only sent me 10 adult cakes for free...... Of course, this is a lot, but I was thinking that there are benefits that should be shared with all of you, and this adult cake is enough! ”

Seeing that a group of playmates gave him a thumbs up to say "interesting", Avery, who satisfied his vanity, continued: "So I have the courage to ask if I can give more, even if it costs money to buy me!" ”

"yes, yes, what did the military department say?"

Ai Fuli said: "The military department said that you can apply for additional purchases, which is not expensive, only 18 star coins a piece, but due to the lack of supply, each person can only buy a maximum of 100 yuan!" So, I took all the adult cake shares! Oh, that's what you've got in your hands! ”

After hearing this, not only did everyone not sympathize with Ai Furi, but some people laughed and said, "Ai Furi, didn't you buy 100 yuan?" Oh yes, and there's a free 10 pieces...... So much, where are you going to eat? Why don't you give each of us another piece! We have one piece of each of us now, and we are reluctant to eat it, so we have to take it back and collect it! ”

Ai Fuli scratched his head, he did save a lot of private goods, even if he distributed a lot, and secretly ate some yesterday, there is still more than half of it unopened, but if he sends another round out, he will not have much left.

In fact, it doesn't matter what else, the key is that the adult cake is too delicious, Ai Fuli tasted the first bite and ate more than a dozen pieces in a row and couldn't stop at all, if it wasn't for the abdominal pain caused by eating too much later, I am afraid that with his big body of more than two meters, he can swallow all the adult cakes into his stomach in 1 day in one breath.

Seeing the embarrassment and reluctance on Ai Furi's face, someone immediately said, "I'll buy it!" I'll pay 100 Star Coins to buy 1 dollar! Sell me 10 bucks! ”

So immediately someone shouted: "I'll give 1,000 star coins!" ”

"I'll give 10,000!"

10,000 star coins may not even be a fraction for Li Yi, and it is just a drizzle for adults who have been implanted with a memory and cognitive system, but for these minors who have not entered the society and can only rely on their parents to help, it is a lot of expenses.

Ai Fuli didn't expect that the adult cake with 1 piece of 18 star coins was fried to 10,000 star coins, and after being stunned for a long time, he finally gritted his teeth and said, "At most, you are allowed to buy one piece each!" 11,000 pieces! ”

Someone expressed dissatisfaction: "It's too expensive! The 18 star coins were sold for 10,000 yuan, which is my pocket money for 10 days! ”

Avery shrugged his shoulders indifferently: "Love to buy or not!" I can't eat enough myself! Money can't buy that! ”

This immediately worked, so almost everyone paid for a piece of adult cake from Avery, and when someone opened the package and tasted the taste of adult cake, according to these people's thinking, if the taste was not good, then they could return it on the spot, and if it tasted good, then ......

Someone only tasted it and found that this thing was absolutely delicious, so he quickly shouted: "I'll buy 1 more yuan, and I'll pay 20,000 star coins!" ”

Seeing the virtue of these people, Avery had actually begun to regret it in his heart, and immediately raised his eyebrows: "Don't sell it!" ”

The scene that happened at Avery's birthday party is also being played out everywhere else in North Wharton at the moment!

At the birthday banquet of all young people who have reached the age of 18 and are about to serve, this military food called "adult cake" appeared, and everyone who tasted adult cake, whether it was a minor or an adult, whether it was a man or a woman, old or young, gave unanimous praise, and even a scene of rushing to auction took place just like Avory's birthday party.

At the same time, this limited-edition food item is available in all the recruit camps in North Wharton, and each recruit can receive 3 free adult cakes at the recruit welcome ceremony.

If the recruits want to get more, they have to pay for it through the material transfer station, the price is very cheap, 1.8 points of military merit 1 yuan, which is no different from free for the soldiers, but in the same way, the limit allowed for each person to buy per day is 30 yuan, and after the limit is used, money can't buy it.

Except for young people who have reached the age of 18 and the new barracks on the same day, this food is not sold anywhere else, not only the people and nobles of North Wharton cannot buy it, but also the barracks in the official army.

Obviously, just by looking at this hand, you know that it was definitely not planned by Orthea.

In a luxurious suite on the space station of Planet 13 in the Watson Galaxy, Althea sometimes glanced at the skyrocketing sales figures on the virtual screen, and sometimes a pair of beautiful eyes lingered on Li Yi's more and more handsome face, she now wanted to drill into Li Yi's head to see what this adult's head was made of, and she could come up with such a strange marketing plan.

Li Yi is actually not a person who understands marketing very well, but he can't stand the old time and space and has been attacked by too many marketing methods, even if he has never eaten pork, he has seen a pig run, not to mention that he now has a large number of marketing materials in his head, which contains countless marketing cases, sales methods and classic advertisements, which are the crystallization of the wisdom of the earthlings!

That's it.,Human beings in this time and space have a memory and cognitive system.,So the life state before adulthood is basically playing.,It's hard to say it's not to learn it.,Of course,This is also because letting minors grow up happily will have a positive impact on knowledge quotient.。

But in any case, people who have not implanted a memory cognitive system are basically not very good at mathematics, and their thinking is simple, and they have no concept of marketing or something, and they are very good at fooling, in fact, even if they are implanted with a memory cognitive system, the vast majority of people are unlikely to absorb any marketing memory chips, even if they absorb it, it does not mean that they can overcome the weaknesses of human nature, just like people who have obtained securities qualifications to speculate in stocks, and they still lose money, and people who have learned marketing may not be able to be fooled.

So, when the earthlings who are particularly good at fooling people meet the Whartons who are particularly easy to be fooled, do you need to talk about the results?

Even if Li Yi is a half-baked marketer, his marketing methods are definitely not something that Wharton people can compete with, not to mention that there are so many classic earth marketing methods as a base, and it is not a problem to sell a compressed biscuit food!

Li Yi's marketing methods are very simple, just two key points.

One is "hunger marketing", not only limited quantity and price, but also limited to the sale of people, in terms of audience, after some market research and research, he found that this group of people who have just become adults is the best to fool, even if the compressed biscuits are not delicious, it is a garbage product, as long as it is labeled as military food, these military fans will flock to it!

Of course, this alone is not enough, so Li Yi's second means is "concept marketing" or "cultural marketing", renaming compressed biscuits as "adult cakes", focusing on the concept of coming-of-age ceremonies.

The ultimate effect and purpose is to make adult cake a must-eat food for all young people who have reached the age of 18 in North Wharton at their birthday banquets in the future, and become a custom and birthday culture, just like the New Year and festival on the earth, some places must eat dumplings and noodles, and some places must have braised meat or fish, and birthday cakes and birthday songs are the elements that must exist when celebrating birthdays.

And the adult cake is the "adult cake" of the young people of North Wharton when they are about to enter the coming-of-age ceremony in the military!

Althea was originally strongly opposed to engaging in "hunger marketing", but when Li Yi explained this "cultural marketing" to her, Althea was completely impressed by its amazing marketing methods!

——This is to make full use of the North Wharton coming-of-age ceremony national service system, the so-called adult cake does not need to be sold to the people across the country, only for the special group of coming-of-age recruits, the same can make a lot of money!

You must know that North Wharton has a daily birth population of more than 2 million, and because of the development of medical technology, there is almost no mortality rate for newborn babies until they become adults, which means that more than 2 million people become adults every day, and the recruitment period is as long as 30 days, which means that 60 million recruits are consumers of adult cakes every day!

Once adult cake becomes a cultural food for coming-of-age ceremonies, then these 60 million recruits will have three meals a day...... It should be said that it is 9 meals, and it must be inseparable from adult cakes, according to the calculation of 30 adult cakes per person per day, this is 1.8 billion yuan, and each piece costs 18 star coins, which is 32.4 billion star coins!

Even if they can't finish eating or are tired of eating, they are not afraid, because of "hunger marketing", these adult cakes will also be bought and then circulated to the market at a premium, so the 32.4 billion star coins are a steady income, and there is no need to discount a penny!

And how much does a piece of adult cake cost?

Add in material costs, processing fees, transportation costs, packaging costs, etc., and the cost of an adult cake is less than 0.3 Star Coins!

Therefore, the net profit is close to 32 billion stars per day!

Althea once secretly calculated that if according to her previous sales plan, facing the entire army at the price of 1 star coin, due to the lack of hunger marketing and cultural marketing, it is impossible for 3 billion soldiers to eat this thing every day and every meal, and if half of the soldiers eat this thing, it will be sold for 45 billion yuan a day, and the net profit after deducting costs is only 32 billion!

People can make so much money by selling 1.8 billion adult cakes every day, while she Althea has to produce 45 billion compressed cookies to make it, how much equipment and ingredients do you need to invest? How much time and effort does it take?

The output is only 25 times that of hers, but the profit is as much as her!

What makes Althea even more depressed is that under the addition of hunger marketing and cultural marketing, people are drought and flood to ensure income, and she still has to rely on the sky to eat, one day the soldiers are tired of eating, and they can't go back to eat nutrition bars, but adult cakes are not afraid of this at all, as long as someone has their 18th birthday every day, these people will definitely buy a lot of adult cakes, even if they are tired of eating after entering the new barracks, they will definitely buy the full amount and send it home to relatives and friends to try it!

And that's just the meat flavor!

An adult cake with a full synthetic meat flavor flavor!

The cost of this thing is only a little higher than a nutrition bar, and in terms of food value, it is even less healthy than a nutrition bar!

But just because of a change of name, a change of concept, and a culture, the result is completely different!

Taking 10,000 steps back, even if you are tired of eating this flavor, there are still peanut flavors that are being developed and expanded, and if necessary, sesame flavors, walnut flavors, cashew nut flavors, corn flavors, almonds, pistachios, and monk fruit can be released...... Wait, wait, and so on, when the time comes, every piece of adult cake that the soldiers eat every day will not taste the same!

The benefits of this marketing plan are actually far more than these, for example, in the face of all-army sales, it is not something that Orthea can operate, even if she is the third-generation heir of the Manning family, she is not qualified to enter the military department, unless the Lehman family agrees and takes a piece of the other party's pie, it is even more impossible to sell to the general public, and private business is the traditional business scope of the Brown family.

But now, the political pressure and resistance are much less or even none, and the army is only for recruits, so how can the Lehman family sell some face and turn a blind eye, and the people are only aimed at quasi-citizens who have reached the age of 18, and the Brown family can only admit it even if they have ideas, after all, these quasi-citizens will enter the military department the next day, and they can't manage it if they want to, otherwise it will offend the Lehman family if they stretch their hands too long.

In short, Althea fell in love with Li Yi, at first just because the other party was highly educated and had no blood relationship, and was a suitable marriage partner, and then she was moved by the other party's respectful attitude and values of treating people from time to time, although she was also conquered in bed recently, but at this moment she was really impressed by the other party!

She began to truly believe that she was indeed the luckiest woman in the world, and that the person she liked, despite the secrets hidden in her body that she could not see, was one thing for sure - he was definitely not an ordinary person!