Chapter 068: Hongmen Banquet
Actually, what Charlotte and Charlize said to producer Westwood before the film's release. The two were also very troubled at the time, although because of Allen's matter, they received a lot of exposure and free publicity, but because of this, they had to enter this devil's schedule and fight with a group of fierce blockbusters.
Although according to Charlotte's analysis, it is true that "Fatal Bend" may rely on playing differentiated cards to fight a bloody way out of the blockbuster, but as an insider, Westwood can see at a glance that the producer of "Wolf" is also playing the same idea. And between these two movies, there is really only one fight against each other, and the brave wins when they meet on a narrow road.
"We don't have to take the initiative to discredit each other's films!"
On this point, Mr. Producer and Charlotte share the same opinion. This is not due to any psychological purity, but purely because it is not necessary. You must know that although Jack Nicholson is a master of acting, his box office appeal is really average, after all, his honor is there.
And even if someone will rush to Michelle Pfeiffer to watch this film, in this thriller genre, the appeal of female stars is limited after all.
In other words, ignoring them, they are limited to their own appeal, and they may not be able to make much waves, but if they fight a propaganda war, it may make some viewers have a curious mentality, go to see this "Wolf", and it will not be good to be turned against them by then - after all, these two have good acting skills. ”
Based on this consideration, Westwood did not take the initiative to provoke the publicity war between "Fatal Bend" and "Wolf", but that doesn't mean that he didn't do anything. Especially in the two days after the release of "Fatal Bend", taking advantage of the fact that the FBI found a large number of missing people's bodies in Rians Valley, he made a big splash in the media - on the one hand, to promote "Fatal Bend" and gain popularity, on the other hand, to suppress the promotional pages that the crew of "Wolf" might use as much as possible to reduce the opportunity for the other party to make a sound.
"Thanks to Jodie Foster's additional investment, it would have been a bit of a struggle to play like this. After all, the so-called reduction of the opportunity for the other party to speak out will essentially cost more money to buy the layout. ”
Mr. Producer secretly pondered that he had a sense of accomplishment as the person behind the scenes......
And just like that, a new week has arrived.
"We made $15 million at the opening week?"
Although Charlotte was very confident in the previous analysis, when the box office in the first week was really in front of him, he still had a feeling of winning the jackpot.
"The situation is more rosy than we expected. ”
Anthony Westwood smiled like a Maitreya Buddha at this time,
"Although "Life and Death" is indeed a box office bomb, they target a different audience than us, and it really didn't have much impact on our box office, while "The Lion King"—"
Mr. Producer laughed,
"Disney is probably afraid of too many failures in animated movies in the past few years, and this time the painting was only on two screens, it should be that it wants to take a small number of screenings to accumulate word of mouth, and then show it for a long time to make a profit......
At this time, Disney is not the one who acquired Marvel and Lucas Studios in later generations, and has two major IP systems, which can punch Paramount and kick Warner Bros. Now they are still at the mercy of the tyrant Michael Eisner, and they are undergoing a difficult transformation.
"Regardless of Disney, they really gave us a precious time lag by arranging the screening of 'The Lion King' in this way. ”
Charlotte was also very happy to face the news.
In fact, unlike feature films, which can be screened for a long time, the box office potential of horror films tends to run out quickly within a little more than a month of opening. After all, the selling point of horror movies is that they are scary, and after a long release time, many interesting points will no longer be fresh because of the private communication between the audience, and then they will naturally lose their attractiveness.
Few horror movies can escape this rule, and Charlotte doesn't think "Fatal Corner" can be an exception. The plan he discussed with Westwood before was to fight fast and slow, using the gap of about two weeks before the release of "Forrest Gump" to try to strive for a higher box office. During this period, the main opponents they faced were "Life and Death", "Wolf" and "The Lion King".
Although according to the previous analysis, "Speed of Life and Death" and "The Lion King" should not have much impact on the box office of "Fatal Bend" because of their different film types, but this is only relative. Now that "The Lion King" is lacking confidence and wants to take the long-term screening mode, it has taken the initiative to retreat, which is naturally a good thing.
Charlotte knows the horror of "The Lion King", and the box office accumulated in the later stage of this animated film is quite high, otherwise there would be no birth of "The Lion King 2" and "The Lion King 3" in the future - after all, the brains of investors are quite clear, and a movie that doesn't make money still wants to make a sequel, so how is it possible?
However, no matter how much money the "Lion King" series makes in the future, it has nothing to do with Charlotte. "Fatal Bend" followed a typical wave of horror film release mode that harvested the box office, and waited for "The Lion King" to accumulate enough word-of-mouth to start exerting force, and they had already stuffed all the money they should have made into their pockets.
"It's the movie "Wolf", it's really our rival!"
Mr. Producer, who was still laughing at Disney's guts just now, sighed at this time,
"Although there are no such little tricks that Charlotte prepared for you, judging from the feedback on the day of the painting, the reputation of "Wolf" should not be lower than ours, and their screen has more than 2,000 ...... If it weren't for the fact that we had made efforts in publicity and borrowed the momentum of Allen's guy, the single-day box office might have been surpassed by them now. ”
"You don't really have to compare yourself to them. ”
Charlotte's mentality at this time is quite open-minded,
"Think about it, how much does "Fatal Bend" cost, and how much does "Wolf" cost? Jack Nicholson and Michelle Pfeiffer's salaries alone are enough for them!"
"Definitely. ”
Thinking about it this way, Westwood's mentality is much more balanced.
Because none of the actors used are famous, the filming cost of this version of "Fatal Bend" is much lower than that of "Fatal Bend" in real history. When you count it all down, it's only a few million. According to the fact that 1/3 of the North American box office is the filmmaker's profit, just the box office in the first week is enough for the crew of "Fatal Bend" to recover the filming costs.
And even if you add various production and publicity costs in the later stage, the total cost of "Fatal Bend" is only a little over $10 million, and this cost, according to the current box office trend, should be recovered in two weeks at most.
The latter is pure profit.
And that's not even counting other incomes such as videotapes in the later stages.
Westwood suddenly felt that perhaps "Fatal Bend", which had almost been filmed a few days before filming because of the director's disappearance, was the most profitable movie he had ever made in his life.
"Charlotte, let's have a celebration party!"
"Good. ”
Charlotte nodded,
"I happen to have a script and I want to ask a few investors, including Jodie Foster, to read it. ”