BAT is an acronym for the three giants of Chinese internet companies: Baidu, Alibaba, and Tencent. Pen ~ fun ~ pavilion www.biquge.info

China's Internet has been developing for nearly 20 years, and has been dominated by Baidu, Alibaba, and Tencent in the past decade, but with the rise of mobile Internet, their growth has slowed down from the double-digit level of the past decade.

In the past five years, the three giants have invested in a total of 30 listed companies and hundreds of unlisted companies. 80% of the top 30 companies in China's Internet unlisted startups by valuation have BAT behind them. Another challenge for BAT offline is that they can't control either startups or traditional offline businesses.

In 2014, Baidu's investment mainly revolved around O2O - in addition to investing 20 billion yuan in glutinous rice in three years, it also led the investment in the car-sharing app Tiantian Yongche, the second-hand car trading platform Uxinpai, to the classified information website Baimin.com, the cinema operator Xingmei Holdings, and then to the bus WiFi and laundry O2O service platform "e-bag washing".

In January 2015, Baidu underwent a major structural adjustment, reintegrating the original business group into three business groups: search business group, mobile service business group, and emerging business business group. The tasks of the three are to defend the system, open up the territory, and innovate the research and development of business.

Alibaba's Ali Pictures, Ali Health, Koubei.com, Ali Music Group, and Ali Sports Group have been established one after another. Film, music, sports, and health constitute the four core businesses of Alibaba Group outside of e-commerce. Alibaba's layout path has been very clear - the acquisition rather than investment in related areas of valuable assets, the target is often listed companies or traditional companies, after the completion of the acquisition, the related business grown in the Tao system is spun off, packaged into the acquired assets, the formation of a holding company, the holding company independent operation and accounting, independent valuation, the introduction of new shareholders.

Alibaba's offline layout is generally divided into several parts: first, with e-commerce as the core, such as promoting the rural Taobao plan, investing in Cainiao Logistics, and investing 28.3 billion yuan in Suning, etc., through strategic alliances with traditional large enterprises; The second is to focus on finance, film, music, sports, health, and life services, and they tend to hold rather than invest, with the aim of eating up the entire industrial chain. Another part of Alibaba's offline layout is completed by Ant Financial.

Didi, JD.com, 58, and Dianping are the four major chess pieces laid out by Tencent. During this period of time, Tencent deliberately turned the public's attention to some entertainment stars, in this era of information explosion, future technology is only a small part of it, and it was soon forgotten temporarily, and Tencent has not made any moves in the social field of future technology.

After all, if a product is to be developed, there are many steps in the middle of detection, but they did not expect that they are facing such a metamorphosis as future technology.

After a few months of development of Future Technology, after Zhang Yang rejected Legendary Pictures, several other relatively well-known domestic film and television companies soon came to the door, but compared with before, the structure of their company was also much streamlined, and the salary of actors was greatly reduced. Zhang Yang is also happy to cooperate with them, but each film receives a proportional 50% of the net profit.

In the past, they were always unsatisfactory in terms of special effects, but now they can record all the characters' movements in the computer through motion capture, and then add the background to it.

Zhang Yang also directly took out this technology through the system, because some of the conditions on the equipment are available, and even this technology exists now, but it is not particularly convenient for Zhang Yang.

Motioncapture, abbreviated as Mocap. The technology involves dimensional measurement, positioning and orientation determination of objects in physical space, etc., which can be directly understood and processed by computers. The tracker is set up at the key part of the moving object, and the tracker position is captured by the Motioncapture system, and then the data of the three-dimensional spatial coordinates is obtained after computer processing.

When the data is recognized by the computer, it can be applied in animation production, gait analysis, biomechanics, ergonomics and other fields. In 2012, the film "Avatar" directed by James Cameron was completed using motion capture technology, realizing the perfect combination of motion capture technology in the film, which is of milestone significance. Other notable characters from motion capture include Caesar, the king of apes from Rise of the Planet of the Apes, and Groome from the animated Lord of the Rings series, both played by motion capture master Andy Serkis.

The new motion capture technology only needs to wear a small device made by future technology on the hand and one ear, which is to achieve the miniaturization of the existing motion capture equipment in a certain sense, and this device can be recognized in real time with the mobile phone.

September 1st is the day when many students start school, but it may not be special for the average person. But today's day is the day when Future Technology officially sells motion capture devices, as well as the day for new product launches.

This time the future of science and technology is not the same as the previous times, this time they attracted the attention of the world, basically a little more famous media at home and abroad have come to the scene of the press conference, after all, Zhang Yang of the future technology once spoke wildly, some people think he is arrogant, but some people think that Zhang Yang is arrogant.

And there are many people who are surprised that his press conference and sales day are the same day, after all, no matter how good the product is, it also needs to be promoted, but Zhang Yang feels that it is not necessary, everything is good to be laid out as soon as possible.

Now the future technology is not what it used to be, the whole country has their physical sales locations, the press conference began, this time Zhang Yang was not present, with a holographic wrist guard and a mobile phone, of course, and his motion capture equipment, of course, this device also has the function of headphones. When the host present announced the start of the press conference, everyone present was stunned.

"What about Mr. Zhang? What the hell? Looking at an open mobile phone and a holographic wrist guard in the middle of the venue, some reporters present were also a little dissatisfied. Even this futuristic technology can't entertain them like this.

Suddenly, the screen of the mobile phone lit up, if someone walked to the side of the mobile phone, then you could see that the TT software in the mobile phone was lit, and this was also the social software made by Zhang Yang. Then the holographic wrist guard was also activated, just like the black technology in the movie, a small Zhang Yang just walked out of the center of the mobile phone screen, and then became a normal size.

"Hey, you're still weird, aren't you? This is the device and TT software that we want to release for motion capture technology. Even if you walk in front of this projection-like thing, there is no way to recognize this person as a fake person, "Of course, you must not use this software to scare people." “

None of the reporters present spoke at this time, and everyone was engrossed in watching the "Zhang Yang" in front of him speak.

"Actually, I'm at home now, and it's also achieved through this small device on my hands and ears, as well as my mobile phone and holographic wrist guard on the field." Zhang Yang said slowly, and made a little joke: "As for how it was realized, I won't say it." “

"The holographic era I said before is coming, and many people don't believe it, that is, isn't it just watching movies? As for what to say, the holographic era is coming? Zhang Yang paused, then took two steps, and the projection also moved.

"The aspect of social interaction is just the second step of the current holographic era, and then our future technology will slowly tell you what is called the holographic era."

"BAT has always been the dominant player in the Internet, but I think this three-legged era should be over, and what TT can achieve is to let you know that it is your goddess who is talking to you, or your goddess's boyfriend." There was also a burst of good-natured laughter at the scene.

"Of course, if you feel that this method makes you unaccustomed to it, you can also choose not to project, this choice is on you, after you buy motion capture equipment, you can project the characters for free in each of the branches of Future Technology in each city."

"Of course, if you want, we can draw some lucky friends among them, and you can directly participate in the production of some holographic movies."

Of course, Tencent's stickiness to users is really strong,Some users are not because they like to use Tencent QQ,But some of his friends around him are using it,Usually contact is also using QQ,So it is invisibly kidnapped by QQ,And many aspects of the software are also tied to QQ's account。 Of course, WeChat is the same, of course, it is also developed by Tencent, and Weibo is not as convenient as QQ.

And now TT is giving these social users a second choice, but Zhang Yang still feels that this aspect is difficult, but Zhang Yang believes that as long as he persists and continues to do some of his business, then sooner or later one day QQ's moat will be dug through by him.

At this time, Mr. Ma, who pays attention to future technology, is also relieved, isn't this a video call, he believes that the production of this little holographic movie still has a little impact on them, and Zhang Yang is still a little younger in his mind.

So far, the technical content in the press conference is still very sufficient, Zhang Yang naturally doesn't know what Mr. Ma is thinking now, but this is just the first step in his social plan.