Edith felt that he was uncovering a corner of a terrible reality, a warm and beautiful reality that appeared to the public, as if it were a false mask, and when the surface of the painting skin was removed, the hideous face of the devil hidden behind it was revealed. Pen "Fun" Pavilion www.biquge.info

Is this the truth that the French have won after hundreds of years of hard work and continuous bloodshed and sacrifice?

Edith felt unbelievable, couldn't believe it, but she had to believe that a huge sense of mission seemed to be calling her, she had to expose all this, let the truth about the consortium's control of the country leak out in front of the public, and make people realize that they were moving towards a new cage - a new cage built by the consortium under the election ~ system!

Driven by a sense of mission, Edith quickly completed an essay describing what happened in the shadows of the real world in the fight against influenza A!

When the report was handed over to the editor-in-chief, Edith received no reply, and a week later when she went to the editor-in-chief again to inquire about it, she received a shocking message.

"Edith, you're fired!"

"Why?"

"No, no why, everyone needs to be held accountable for their actions, even if you're a journalist!"

"What did I do? I'm just giving people a chance to open their eyes and see the real world! ”

"Edith, we're not AFP, we're not public interest media, we belong to the Shaq Press Group......"

"Editor-in-chief, do you remember what you told me about the motto of the newspaper when I first joined the newspaper - if criticism is not free, praise is meaningless?"

“...... Edith, if you're going to criticize the government, you're going to criticize the president, I'm going to publish it in full, but you're actually accusing the board of directors of ......"

"Editor-in-chief, we are media people, and our profession requires us to expose reality."

"Edith, don't make it difficult for me, not everyone can be a hero, maybe you can, but I also have a lovely daughter, I hope she can have a father who loves her, and live in a happy family and grow up carefree......"

“...... Well, then I'll go to AFP, or some other media that is willing to look at it! ”

“...... I'm sorry Edith and good luck with that......"

As Edith walked out of the Le Figaro building unharmed, Mo Hui received a call from Azhu, who reminded him that there had been signs of widespread Skynet activity around the world recently.

Mo Hui was a little silent, since the data alliance completed the data docking and aggregation, and officially entered the operation state, Skynet suddenly entered an active period around the world, and there are a large number of data retrieval needs from member companies every day, and all kinds of marketing, promotion, and publicity requests crowd the alliance's task queue.

Although through the data alliance, Mo Hui asked Azhu to intercept consumer data from all over the world, so that Skynet under Azhu's control reached a new level of information accuracy. But that means that the world's largest companies, the world's largest corporations across all industries, have access to the same level of data supply.

Theoretically speaking, what Azhu can do, those companies can also do.

This is a very terrible thing, for example, Mo Hui can control someone arbitrarily and make him unlucky or lucky, but it is difficult for him to really influence the president of a country - but these consortia can!

Mo looked back at the data alliance activity log given by Azhu:

Barclays is calling on the UK's Skynet to allow consumers to increase credit card spending by more than 12 percentage points;

Monsanto is trying to use Skynet to help it expand its cultivation of new varieties of oats in South America;

Mobil is trying to increase the frequency of people using cars by 3 percentage points;

DuPont is expanding its market share of Australian chemical fiber fabrics;

UnitedHealth Group is trying to get people to embrace new life insurance products;

......

From these logs, we can see that all these mega-enterprises, whether or not they have used big data methods in the past, whether they have used precision marketing systems similar to Trajectory 2.0, but there is no doubt that they are now using data alliances at a high frequency to use aggregated user data that is far more granular than a single enterprise to push their products to consumers more efficiently and accurately.

Before the advent of the Data Alliance, the user data of all these companies was fragmented, and they only had their own user data, such as Shell's own users' refueling data, Citigroup's only its own users' financial data, AXA's only its own users' insurance data, and so on.

They use a certain aspect of their user data to outline incomplete user portraits, low accuracy, can only conduct rough business data analysis, and must also be based on massive consumer group data analysis.

At this time, the user data is actually an information island, they are difficult to communicate with each other, these fragmented data is a huge waste of resources, especially when the information technology is more and more developed, data has gradually become a unique resource, this kind of data exchange, this kind of interconnection has gradually become a huge real demand, this is an untapped gold mine.

Now, the emergence of data alliances has broken the information silos of user data collected by these super-large enterprises, and gathered them together to draw a very detailed user portrait. It allows all member companies to conduct in-depth analysis of consumption habits for a specific consumer.

The members of the Data Alliance include leading companies in all walks of life, and their user data is aggregated in everything, enough to aggregate all the consumption data of a specific person. When all relevant information about a person is collected, the analysis of that person will be extremely accurate.

This consumer's preference for style and color when buying clothes can even help define his preferences in travel product selection, and can help Disney find potential customers for the next movie......

Precision!

Yes, precisely!

Precision is becoming a new marketing concept, with the help of the data alliance, marketing behavior has begun to abandon the original macro large-scale publicity of the backward way, data alliance has been able to help enterprises to carry out targeted, specific to a single consumer publicity and promotion.

And if a member company is willing to bear more costs, the data alliance can even deliberately guide a consumer to promote the sale of a certain product, just like Trajectory 2.0 once helped GM do. (To be continued.) )