Chapter 3 Plants, Zombies and Angry Birds
Cai Dongsheng and Yao Guohui's wife Cai Qiyun have nothing to do with each other, he came with Chen Guoqi, and Chen Guoqi didn't introduce him too much, so Xue Chen and Yao Guohui were not familiar with him. Pen | fun | pavilion www. biquge。 info
Seeing Xue Chen looking at him suspiciously, and then looking at Chen Guoqi, Cai Dongsheng officially introduced himself: "My father is the chairman of Dongsheng International. ”
Dongsheng International is also one of the top consortia in Hong Kong, in this case, it is not impossible to cooperate with Cai Dongsheng, mainly with their help, it can save a lot of trouble for the layman Xue Chen.
Cai Dongsheng did not question Xue Chen's ability, according to his words, Xue Chen is a genius, since he is a genius, then he will definitely not fight a battle with no chance of winning, so he supports Xue Chen, of course, according to Chen Guoqi, Cai Dongsheng is now thirty-six years old, and he has no career of his own, and he is often scolded by his old man, and now investing in game companies seems to be an excuse to avoid the old man's scolding.
No matter what their purpose was, Xue Chen was relieved, although he came to this world alone, Xue Chen faintly felt that he would definitely not be able to stay here all the time, and when the key energy on his chest was full one day, it might be the time for him to leave, so Xue Chen had to get what he wanted as soon as possible.
After the banquet, under Xue Chen's forced pull, Yao Guohui also invested one million US dollars in pain and obtained 10% of the shares, which can be regarded as Xue Chen's gratitude to Yao Guohui for taking care of him recently, but no matter how you look at Yao Guohui, he is not very happy!
On the second day, Xue Chen found Cai Dongsheng and asked him to arrange for the team to go to the United States to acquire a game company, the company does not need to be big, but it must be a professional game team and be young.
Dongsheng International Group has a department dedicated to external acquisitions, and no one dares to say anything about Cai Dongsheng's private use at this time.
Soon, a week later, a detailed list was placed in front of Xue Chen, these lists were the information of various small game companies in the United States, and the largest value was $1 million.
The value of $1 million in 1996 is already very huge, and if Xue Chen can discern the pearls, he may be able to invest in many future tech giants, but he does not dare to try it easily, after all, the development trajectory of this world has changed.
In the next month, Xue Chen kept shuttling around the United States, inspecting the situation of various game companies, and finally found a three-year-old young game company among many game companies, with 17 employees, and the company's main business was to complete some small projects for a large game company in the United States, with an acquisition price of $500,000.
The employees of this game company are all college students who have graduated in recent years, and the level of the game is very good, and more importantly, with the update of the game engine, the emergence of new game modes requires the passion of young people.
After the completion of the acquisition, Xue Chen did not cut off the original business of the game company, but recruited dozens of game personnel with very good technical skills, and then divided the company into several groups.
The newly formed team will be responsible for the development of Xue Chen's inevitable two games, Plants vs. Zombies and Angry Birds.
Both games do not have a strong demand for game engines, and they are simple and durable to play, of course, the most important thing is that in the original world, these two games are popular all over the world, I believe that no matter what changes the trajectory, but the preferences and interests of the American people remain the same.
The production of the two games was not complicated, and after production and testing halfway, it took only half a month in total, but Xue Chen did not rush to go public, but according to the advice of Steve, the owner of the original game company, he participated in the world's largest game exhibition a month later.
Xue Chen deliberately hid the acquisition of the game company, and the normal operation was still handed over to the boss Steve, but the company's name was changed from the original 'Fun Fish' to 'Sky Hook'.
Aviander is an ordinary computer science student, and unlike other majors who choose this major for the prospect, Aviander's original intention is only to play games more proficiently and conveniently, or to make games.
Today is the day of the annual Landreams Game Show, the world's largest game show, where game lovers from all over the world gather in the small town of Lotus Leaf in the western United States.
As a game diehard, Aviander is here without exception, along with three college roommates, who are on a trip to find a game for the bored students of school, preferably for both men and women.
The game show covers a huge area, and the people who come and go are all happy, obviously there are a lot of boutiques in this game show, and the four of them have long been impatient, so they went shopping with interest.
Soon, they found that several booths were full of people, and after a closer inspection, they found that they were several games using the latest 3D game engines, and the strong visual effects made players who came to try them out.
Avander and the others wanted to play, but they had no choice but to queue up, so they continued to look for games, and soon they found a game made by a game manufacturer in a corner that they had never heard of.
"Plants vs. Zombies?"
"Angry Birds?"
Evander and the others didn't have much desire to try it out when they saw the name, it seemed to be a children's game, and it was indeed a few thirteen or fourteen-year-old girls who were trying it out there at this time.
"Hey, Aviander, I saw those girls sitting there an hour ago, and it seems like those two games are pretty good." Dennis said after grabbing Evander, who was about to leave.
"yes, aren't you looking for a fun game for your old sister? It seems like it's a good choice. Dante also pulled Evander eagerly.
Evend also thought it was good to hear his roommate's words, and it happened that there were four more slots there, so the four of them sat down and started trying out Plants vs. Zombies and Angry Birds.
Time passed slowly, and the four of them were so engrossed in their play that they didn't notice the growing crowd gathering behind them, and if it weren't for a middle-aged strong man patting Evander on the shoulder, they didn't know that there were so many people standing behind them.
"Oh my gosh, I was playing for an hour, it's incredible." Evander looked at his watch, surprised, and then at his roommate, all with unfinished expressions, apparently another game was also very good.
"Arvind, I think I've found a good game."
"I think so."
After the four of them returned to the school, they published in detail what they had seen and heard in the exhibition center today in the school forum.
The actions of the four people were just an inconspicuous act among the crowd participating in the exhibition, and more and more people posted their observations on the forums like the four of Aviander during the three consecutive days of the exhibition, and with this information, more and more people continued to try to buy game discs.
And a month after the show ended, the sales figures for Plants vs. Zombies and Angry Birds were also out.
Eight thousand and five thousand, respectively.
"I didn't expect these two games from the boss to sell so many copies, it's amazing." Steven looked at the data in his hand and said happily, for a new game, it is very good to be able to sell such data in a month, according to this ratio, it should be able to sell more than 50,000 copies in a year.
50,000 copies is a very good seller for most games.
Xue Chen frowned, he didn't understand which link went wrong, could it be that the time of Plants vs. Zombies was launched too early, and people couldn't accept it?
Seeing that the boss had a black face, Steven smiled awkwardly and stood aside honestly.
"Steven, continue to invest more in major websites and TV costs, and I'm going to multiply this sales figure tenfold in a month." Xue Chen is ruthless, if he doesn't succeed, he will become a benevolent, and it's a big deal to start all over again.
Steven looked at some of the bosses who were obsessed with them, so he had to go out as ordered, but he was ready to resign in his heart, and he didn't think those two games would sell 80,000 copies in a month.
With the advertising investment of Sky Hook Games, the power of this game has finally been reflected, and after half a month of calm, it has finally shown explosive growth.
A thousand servings.
Three thousand points.
Four thousand copies.
Five thousand copies.
Seven thousand copies.
……
Nineteen thousand copies.
This is the daily sales of Plants vs. Zombies, which has sold over 150,000 copies in a month, and Angry Birds has also sold more than 20,000 copies.
This increase did not stop amid the exclamations of commentators and continued to grow rapidly.
300,000 copies.
500,000 copies.
700,000 copies.
In half a year, Plants vs. Zombies and Angry Birds have sold three million copies worldwide, and if nothing else, the annual sales will exceed 10 million copies.
Aside from advertising and R&D expenses, within half a year, Tiangou Company made a wild profit of 160 million US dollars, equivalent to more than one billion Hong Kong dollars, when Xue Chen presented the financial statements in front of Cai Dongsheng and Yao Guohui, they couldn't believe their eyes, more than one billion profits, even his father's company can't make so much now.
Fifty percent of these profits will be used for shareholder dividends, 10 percent will be used as employee bonuses, and the rest will be used as the company's reserve funds, but these are not controlled by Xue Chen, with the increase of the company's profits, Xue Chen has hired a professional CEO through a headhunting company, while Steven is in charge of game production.
After half a year of preparation, the four games prepared by Sky Hook Company were launched at the same time.