Chapter 275: Money Game - Pure Throwing Money
In the end, Qin Fan still couldn't resist Xiangcha's repeated pleas, and had lunch with Xiangcha in the restaurant next door to the International Expo Center. Pen % fun % Pavilion www.biquge.info
Of course, this is not a sad thing, no matter what thoughts you have about the beauty in your heart, an ordinary dinner, to be able to have a beautiful girl like Xiangcha sitting beside her, speaking softly, from time to time with adoration and even looking at you with tender eyes, this feeling is a supreme enjoyment for every man.
However, Qin Fan did not continue to enjoy it, what happened today is destined to have a result, and, with the convening of the mobile phone conference, the mortal mobile phone was officially launched, Qin Fan intended to become a big shark and roll sideways in the Huaxia mobile phone market.
In the afternoon, many things on the mortal mobile phone conference have been uploaded to the Internet, and several popular keywords in Weibo are all related to mortal mobile phones: @发布会, @秦凡, @香茶, @发布会打架, @一言不合就砸钱, etc., all of which have become popular words.
On Qianbaidu search, throwing money without saying a word has become the first hot word.
Open the first search term, a media has already made a very detailed report on this matter, how Luo Dacang and Li Dazui entered the mobile phone press conference, and said dirty speeches, and then they were beaten by the mortal mobile phone boss, not only that, but the media then put on a clear position to support Qin Fan.
This media commented: "This matter was originally just being heard behind the scenes, but it was not too serious, but the key is that Luo Dacang and Li Dazui, relying on their industry seniors, still refused to admit their mistakes after being known, and also bit back, so in the subsequent press conference, Qin Fan relied on the super intelligent technology of mortal mobile phones to expose the true faces of the two, which made the reputation of the two fall to the freezing point." ”
The media also explained the parameters of mortal mobile phones and the intelligent software used by Qin Fan, and finally praised it: "This is a real conscientious mobile phone, only the price of 1888, crushed all mobile phones with the same configuration, and more importantly, the super smartphone system Xiaobai, its extremely outstanding ability, crushed all mobile phone operating systems, without any exceptions, and finally Xiaobian suggested, you can try a mortal mobile phone, to ensure that you will have an unexpected experience." ”
Only a few people know that the release of this report was obtained by Li Luo stuffing all media reporters with as much as 5,000 cash on the spot. Not only that, but the media reception banquet that day distributed countless cigarettes and alcohol, costing hundreds of thousands of hospitality expenses.
If this expenditure is announced, at least in the short term, Qin Fan will lose money, but no one knows at all, money is just a number to Qin Fan, hundreds of thousands of cash? Qin Fan just hehe, the cash he threw out in advance of the press conference was more than one million!
Of course, for hundreds of media, as well as all kinds of water armies who are anxious on the Internet, Qin Fan has made unparalleled efforts to promote mortal mobile phones, how big is this strength?
This year, the total advertising cost invested by the domestic mobile phone leader Chrysanthemum mobile phone in all aspects is 20 million RMB, and as soon as the mortal mobile phone is launched, the advertising cost online alone exceeds 30 million. Not only that, with the full distribution of mortal mobile phones in offline physical stores, offline advertising costs will exceed online, and the total advertising costs are expected to reach 100 million RMB!
This is still a market in China, in the plan of the mortal group, although the mortal mobile phone is a new product, but the first step is to promote it to the world, which is the best technology, with an unparalleled competitive advantage, such a huge advantage, it is natural to quickly withdraw and occupy the global market.
It is estimated that in the next three months, the Mortal Mobile Phone project alone will cost more than $100 million in advertising spending, not including various PR spending.
With the support of such a huge amount of advertising money, the entire network is overwhelmed with the sound of mortal mobile phones.
Nuoda's network, and even the smallest niche forums, have reviews of mortal mobile phones! And the following group of followers,No one said it was bad.,At most, complain about the need to book online.,But I turned my head and began to praise:Mortal mobile phones are rare and don't play monkeys.,As long as it's booked.,All are available.,What a powerful shipment this is.。
If Qin Fan sees this post, he will definitely smile, relying on the advantages of Sanxing at this time, most of the template architecture of mortal mobile phones is developed by the template architecture of the basic Sanxing, and the mobile phone production lines that Qin Fan himself has mastered before are OEM Sanxing A certain model of mobile phones, these production capacity has exploded, and it is not even less than the production capacity of the first domestic chrysanthemum mobile phone.
Such a production capacity is enough to ensure that mortal mobile phones will not be out of stock.
Mobile phones of excellent quality or above, plus a pure money-throwing strategy that is unlimited or even not afraid of losing money, mortal mobile phones are completely popular.
To what extent? On the day of the release of the mortal mobile phone, the passenger flow reached 100,000 and the shipment reached 30,000 units in the International Expo Center alone! What is this concept? On average, one in three people buys a mortal phone, not counting the predetermined number.
In addition, 3 million units were shipped nationwide on the same day! The number of online reservations reached 2 million units!
In the first quarter of this year, the shipments of chrysanthemum mobile phones were 10 million units, the shipments of Xiaomi mobile phones were 5 million units, and the shipments of blue and green mobile phones were 6 million and 6.5 million units, respectively, which is the shipment volume of the top four domestic mobile phones! And the shipment of mortal mobile phones in one day has exploded all mobile phones except for the first place.
Looking up, the quarterly shipments of fruit mobile phones are 20 million units, and the shipments of three-star mobile phones are 28 million units. According to the trend of such an explosion of mortal mobile phones, this quarter, it is very likely to surpass chrysanthemums and even fruits, challenging the global hegemony of three-star mobile phones.
That night, all the members of the mortal group worked overtime, even Qin Fan, who wanted to be lazy, was no exception, the huge shipments caused a certain degree of trouble, and, with the exposure of mobile phone shipments, the major mobile phone manufacturers felt the pressure and began to choose hostility and even use some means to target mortal mobile phones.
"Cheap phones equal cheap quality!"
"What a superintelligence, it's just a gimmick."
"This kind of intelligence also means that your privacy will be completely exposed in front of mortal mobile phones."
and many other negative remarks began to appear on the media or the homepage of major websites.
For this situation, Qin Fan chose two ways to deal with it, the first is still to throw money, throw money at Qianbaidu, let him block negative search terms, and even turn to guide the search terms to links to positive reports, and throw money at Xinglang Weibo, let it delete posts, delete Weibo, in one breath, it is an expenditure of 10 million, Qin Fan didn't even frown. (To be continued.) )