Chapter 644: Transcendent Status
Don't look at Yang Jing's lack of knowledge about luxury, but he still knows about some celebrities in the luxury industry. For example, Bernard Arnault, known as the "king of luxury goods in the world", with Louis Mohd, entered the top five of the Forbes global rich list for the first time in 2018 with a net worth of $72 billion, ranking fourth.
To be able to do luxury goods to be the fourth in the world, which is enough to compare.
In the past, Yang Jing could only think about the luxury goods that were tens of thousands and hundreds of thousands of dollars at every turn, but after reconciling with Gege, he was often asked to go to various luxury stores to buy things, and at this time Yang Jing really felt the luxury of luxury!
A shirt costs 28,000, and Yang Jing sometimes thinks, isn't it just two sleeves with five openings and a collar? Why is a Givenchy shirt so expensive? From childhood to adulthood, the most expensive shirt Yang Jing wore was only 68 yuan......
Therefore, since then, Yang Jing has gradually paid attention to luxury goods, although he has not deliberately understood it, but he is well aware of the huge profits in this industry.
It's a bit far, because Yang Jing began to pay attention to the luxury market, so he learned the names of several people through Bernard Arnault.
For example, Yves Carcelle, who has been playing with Bernard Arnault since 1989.
Ever since the 36-year-old Bernard Arnault mortgaged his family business in 1984 to buy Dior, which was twice the size of the family business, the future king of luxury has been out of control. In 1987, he merged Louis Vuitton with Moët & Chandon Hennessy to form Louis Moëd-Moët, the first luxury group.
Jia Shijie Caselle joined Louis Moëll in 1989, he became the CEO of Louis Moët in just one year, and was the biggest contributor to the group's global expansion, especially in China, without which Louis Vuitton would not have today's 10 billion US dollars in sales and the world's largest luxury brand.
The importance of Jascher Caselle to LVMH was evident immediately after he stepped down as CEO of the group, and in 2012, the world-famous CEO stepped down as CEO of LVMH due to health reasons, and as a result, the growth rate of the entire LVMH slowed down immediately, and Louis Vuitton, the most important market, was also in a brand crisis, despite the brand's attempts to adopt "hunger marketing" and the strategy of removing the LOGO, but it has not changed its slowing trend in the slightest.
Later, his successor, Jody Constance, was defeated after less than a month in office, becoming the shortest-lived CEO in the history of Louis Mohd.
This is enough to see the importance of Jascher Caselle to Louis Mohd.
Unfortunately, in 2014, at the age of 66, Jia Shijie Kasselle died of cancer. However, at the age of 40, Jia Shijie Caselle is still at a strong age, and if he is found out at this time, with his ability and Yang Jing's wealth, he will soon be able to acquire many luxury brands.
You must know that Louis Moët has been able to rise and acquire a large number of luxury brands in a short period of time, and 90% of the credit is due to Jaschette Caselle.
In addition to Jaszje Caselle, there is another executive who has played an important role in the rise of LVMH, and this guy is Michael Bourco, the current CEO of LVMH.
This guy is no worse than Jaszed Caselle, and he's a descendant of Bernard Arnault.
Michael Bourco was himself a protégé of Bernard Arnault, who had been an executive in Bernard's company long before he formed Louis Moët. Later he joined Dior, who was then acquired by Bernard.
From 1993 to 1997, Michael Bourco served as President and Chief Executive Officer of Louis Vuitton North America. Subsequently, he became the Global Managing Director of Christian Dior and took the helm of Fendi in 2003, transforming the family business into Lu Yiming's highly managed, highly profitable luxury company. In February 2011, Michael Bourco was appointed CEO of Bulgari.
Later, after the death of Jasje Caselle, the new CEO Jody Constance was defeated after less than a month, and Michael Bourco took over the position of CEO of Louis Moëd-Moët, and led Louis Moët to rise again, successfully putting Louis Moëd's boss Bernard Arnault into the top 10 of the Forbes list of the world's richest people.
These two people who have served as CEOs of Louis Mohd are quite good senior professional managers, but one has not yet been discovered by Bernard, and the other is a descendant of Bernard, but has not yet grown up.
It doesn't matter, dig these two people out, and then let Jasje Caselle lead the team, Michael Bulko assists, and with his huge funds, it should not be difficult to buy those luxury brands in Europe in a short period of time.
Yang Jing wrote down the names of these two people, and wrote down the company they were working for, and asked Henry Williams to go to a headhunting company to poach people.
If these two can be poached, let them be in charge of the luxury brand of the KY Investment Fund, anyway, the two of them will not be able to touch the core of the KY Investment Fund, let alone the Evil Dragon Fund, and it is no problem to use the two of them to control the secondary subsidiaries of the KY Investment Fund.
Once the two of them are good enough, then the time will come to negotiate with Bernard Arnault with these acquired luxury brands, and at least become the controlling party of Louis Moët, right?
Of course, on the premise of acquiring the luxury brands under the original Louis Mohd brand, the luxury brands under the Richemont Group and the luxury brands under the name of Kering Group in the future cannot be forgotten, and they cannot just hang themselves on the tree of Louis Mohd, but also the Kering Group and Richemont Group in the future, and the KY Investment Fund must also join in.
Maintain a transcendent position, this is a core of Yang Jing's development strategy, no matter how the three major luxury groups fight in the future, as the main shareholder of the three major luxury groups, I will not interfere with your competition, I will not intervene unless there is a life and death crisis, otherwise I will maintain a transcendent position.
This applies not only to the luxury sector, but also to the large companies in which the KY Investment Fund currently controls shares. Of course, if it is an enemy, then it is not hesitating to suppress it to the death, such as the Boston consortium that has already shown signs of enemies......