Chapter 264 [Bigger and Stronger]
The day before leaving Qingshan, the things that should be sorted out have basically been sorted out, as for furniture and electrical appliances or something, you can buy new ones in Dabo City, and Qingshan's house they don't plan to live forever, although the focus of future work is in Dabo City, but Qingshan City is He Xiangdong's hometown after all, and he still has to come back often, therefore, there are not many things to pack, that is, some daily necessities and clothes, and a large number of documents.
In the evening, Yin Xiulan went to visit her friend's house, after all, she was about to move, and many friends were difficult to contact for the time being, so there were a lot of things to say that had to be said now, and He Xiangdong was not so troublesome, although he also had a lot of friends in Qingshan City, but the friendship between men was very simple, getting friends together to eat and drink, at most it was just drunk, so He Xiangdong still had time to look in the study that night to see what was missing.
"Dad!" At this moment, He Ping walked into the study and saw He Xiangdong packing up his things, He Ping sat obediently on the side, and waited until He Xiangdong was almost busy, and then he sat opposite He Xiangdong.
"What's wrong?" He Xiangdong is a little strange, usually He Ping rarely comes to his study, and there are no interesting things here, books and documents are all obscure types, not to mention junior high school students, even college students may not be able to understand, and this time He Ping seems to be a little different from usual after he came in, the expression on his face is very serious, as if there is something important to say to He Xiangdong.
"Tell me about the Eastern Bloc, how did you come up with the idea to do this?"
"Eastern Bloc?" He Xiangdong is even more strange, He Ping is only a junior high school student, can he understand this kind of thing in the Eastern Group? Listening to his tone, it seems that he still wants to express some opinions on the Oriental Group, He Xiangdong said with some doubts: "The development of Oriental Hardware has exceeded expectations, and there are no competitors in Qingshan City, there is no need to spend a lot of effort in the future for a period of time, because it is already in a saturated state, so the extra funds will be invested, my idea is that rather than investing in other people's enterprises, it is better for me to do it myself." ”
"Good idea." He Ping nodded and said: "There is not much use for the funds to stay, just enough, the extra funds are reinvested, you can get more resources, and you can speed up the accumulation of funds, for a hardware factory, Oriental hardware is indeed saturated, even if you invest further, it will not have much effect, and it is now and the next few years is the development period of the hardware factory, after that, the hardware factory is estimated to be declining, and it is a very good decision to gradually let go from now on." ”
"Oh!?" He Xiangdong was surprised, He Ping's words did not have any professional terms, it was a vernacular, but these words did not sound like a junior high school student could say it, there was no problem in terms of reason, he was very correct, although He Xiangdong only said the idea of establishing the Eastern Group, but He Ping was able to see that he wanted to gradually let go of Oriental Hardware, and could also see the future prospects of the hardware factory, which is something that many shrewd businessmen can not see.
"Then tell me, after the establishment of the Eastern Bloc, in which direction should we go?" Of course, He Xiangdong's question was not to ask He Ping for advice, but after hearing what he just said, he wanted to take the school examination to see if He Ping really had talent in this area, or if those words were just what he happened to see or hear, and he didn't have any profound thoughts.
"Then it depends on what you mean, Dad, do you want to specialize in investment, make a profit and leave, and then immediately do the next one, or do you want to go through the long stream and make the Eastern Group really bigger and stronger." He Ping is naturally not stupid, he can also hear the meaning of He Xiangdong's words, and this can be said to be in his arms, in order to let his parents accept his extraordinary, he can't tell his parents all his abilities at once, he must take his time, and the first step is to let He Xiangdong understand that he is a genius.
"I won't do that kind of thing to make a fortune and leave, although the income is high, but the risk is too great, besides, not only is it easy to be cheated by myself, but it is also easy to cheat others." He Xiangdong did not hesitate about He Ping's question, he said: "Of course, to do business is to be a trickle, we can't make all the money back, a good enterprise can not only bring us shareholders high returns, but also to feed a large group of employees, naturally the longer the better." ”
He Ping nodded, he Xiangdong's answer is also very satisfied, Oriental hardware from the beginning is a conscientious enterprise, this year, the credibility of the enterprise is the key, opportunism can only achieve temporary benefits, the reason why Oriental hardware can develop to the present, and stronger and stronger, and their reputation is inseparable, it is because of the reputation, Oriental Hardware has a lot of old customers, these old customers bring a lot of orders to Oriental Hardware at the same time, but also brought a lot of new customers.
"Since you want to go a long way, and the ultimate goal is to become bigger and stronger, then my opinion is to choose a direction, is it to become bigger first and then stronger, or to be stronger first and then bigger?"
"What's the difference? Tell me both. "Before, it was still for the school examination He Ping, but now He Xiangdong is also interested in He Ping's words, this kid is still a set.
"First bigger and then stronger, is based on the low-end industry, with the strong financial resources of the Oriental Group in a short period of time to spread the stall, and then on this basis slowly develop, the advantage is low risk, but the disadvantage is that the income is slow, and easy to be affected by the market, if this is the plan, my suggestion is the chain of retail or service industry, the retail industry is mainly based on chain supermarkets and convenience stores, and the service industry is mainly based on chain restaurants and chain hotels."
"It's kind of interesting!" He Xiangdong praised a word, but his heart was already shocked, because before and after the establishment of the Oriental Group, they shareholders did not know how many times they discussed, and the industry that the Oriental Group was currently set to be involved in was the supermarket chain, and the other convenience store chains, restaurant chains and hotel chains that He Ping said were also put forward at the shareholders' meeting, which was their backup plan, but He Xiangdong's face remained unchanged and continued to ask: "Then what about becoming stronger first and then bigger?" ”
"Becoming stronger first and then bigger, this direction also has advantages and disadvantages." He Ping continued: "first stronger and then bigger, is to high-end industry as a starting point, to science and technology research and development capabilities as the support, the so-called science and technology is the primary productive force, only to master the most advanced technology, in order to gain a foothold in an industry, in order to be ahead of other competitors, if you choose this direction, you must take scientific and technological research and development as the leader, with scientific research results to drive market benefits." ”
"Then tell me about the advantages and disadvantages of this direction, and what kind of industry should you choose in this direction?" At this time, He Xiangdong's tone had a little more discussion and consultation, it was no longer the original examination school, He Ping's vision and level had exceeded his imagination, and it was even more powerful than some shareholders of the Eastern Group, and they had also discussed the direction of becoming stronger first and then bigger, but because there was no suitable entry point, it was vetoed, but now it seems that He Ping seems to have some ideas.
"The advantage is obvious, that is, once the scientific research results can be commercialized, the benefits brought far beyond the previous development direction, and the benefits brought by science and technology are many, in addition to the benefits, but also can quickly consolidate the position of the Oriental Group in the industry, but the disadvantage is that the risk is greater, if the scientific research is not smooth, there is no commercialization of the results for a long time, it will consume a lot of funds, it is difficult to recover, and it is also easy to be affected by national policies."
"As for the industry entry point." He Ping thought for a while and said: "My personal opinion is that electronic equipment, software and hardware go hand in hand, even if the risk is less and the return is higher, even if the scientific research is not smooth, you can also produce and sell existing electronic equipment, but if you can succeed and obtain some patent rights, then you can soon play the brand of the Oriental Group, and then with the right marketing means, at least in the next few decades will be able to gain a firm foothold, and the achievement will definitely not be small!" ”