Chapter 108
No matter how pure a person is, he can't escape the love and hatred of life. The same is true of Zhang Zi's story.
He was born and raised in the United States and came from a good family. Since childhood, he has been such a modest and open-minded character. He loved to read, and was a nerd in the eyes of others, and went all the way to the best universities in the United States to study for a doctorate. But in fact, his life looks simple and boring, but his mind and soul are as thick and wonderful as the books he has read.
His only girlfriend in this life, his fiancée, is his college classmate. Mu Hanxia has seen her photos, and she is very beautiful. Such a beautiful woman, with whom he was also Dr. Princeton, and with whom he was sincerely in love. Mu Hanxia could almost imagine what a beautiful and intelligent woman she was.
Their lifelong research is on wearable smart devices. For example, the IATCH of Apple G, which is now popular all over the world, is this kind of equipment. It's just that the functionality is relatively simple. And they are more in-depth and sophisticated.
Ten years ago, they developed the first generation of the product and intended to bring it to the market. Of course, this is a difficult thing, you have no funds, and there are countless emerging technologies in the United States, how do you let investors and the public see the unique value of your product and stand out?
If they simply sell the product, they can make a lot of money. But Zhang Zi and his fiancée are two idealists. They are not here to make money, but to promote this product that is truly valuable to human life. So they never thought of selling.
They also had a partner at the time, who had been friends for many years, and was in charge of business and marketing. They were repeatedly persuaded to sell, or to work with a company with huge financial resources but a bad reputation, but they refused.
Later, on the way to take wedding photos with Zhang Zi and his fiancée, there was a car accident. His fiancée died on the spot, and Zhang Zi was seriously injured and in a coma for several months. When I woke up, the technology of that product had been stolen by the partners, the company was registered, and it was brought to market.
……
"And then?" Lu Zhang stood in the corridor outside the ward, looked at the thin and sleeping man on the bed, and asked in a low voice.
Mu Hanxia replied: "Later, that person didn't manage the technology very well, and after developing it for a while, he sold the technology at a valuation of $10 million." ”
"What about the man now?" Lu Zhang asked.
Mu Hanxia chuckled: "Squandered, poor." ”
Lu Zhang snorted: "That can't make up for his sins!" ”
Mu Hanxia: "Yes." ”
……
If you can't make up for it, so what?
The Iraqi people are gone, and the precious technology is gone. Many good things in the world have probably fallen because of sin. But no matter how generous and open-minded a person is, he will also have obsessions. Over the years, Zhang Zi has been reluctant to study day and night. Even if another round of sniping strikes from fate – he has cancer – it doesn't stop. Finally, he made a better and more perfect wearable smart device.
"That's what it is?" Lu Zhang looked at the things in Mu Hanxia's hand and asked.
"Yes." Mu Hanxia handed it to him and motioned for him to put it on.
Lu Zhang took it and saw that it was a watch and a pair of glasses. Not to mention, the watch is an all-black metal surface, which looks soft and smooth, and has a lot of texture. The glasses are also streamlined, transparent silver-gray, and they look as workmanship as big-name sunglasses. As a fashionista-minded person, he likes it all.
After he put it on, Mu Hanxia turned on the switch on his watch. Lu Zhang let out a soft "oh". Because the LCD surface of the watch lights up, then several functional modules are displayed: health, itinerary, entertainment, e-sho、...... And in front of his eyes, a few lines of text suddenly popped up, just like smart glasses in a science fiction movie:
Weight: 70 kg, Height: 182cm, Heart rate: 97, Blood pressure: 85mmHg, 120mmHg, Muscle rate: 80%.
Basic health measurements: Excellent.
"Cool ......," Lu Zhang sighed lightly.
Mu Hanxia smiled and said, "You can try the 'Itinerary' function again." Lu Zhang followed her instructions and pressed the corresponding button on his watch, so his itinerary for today popped up in his glasses - of course, because he had just put it on, and all the itinerary was still in the hospital. And when he entered the navigation destination on the watch, various introductions to the destination popped up in the glasses, as well as the planned navigation map.
"Cool, so cool." Lu Zhang sighed again. He could almost imagine himself driving a sports car with his glasses.
The entertainment module can be connected to the network to watch movies and play games directly.
"Book me a hundred units first." Lu Zhang, who is a game master, said, "Give it to my brothers in the team. ”
Mu Hanxia smiled and explained: "In addition, watches and glasses can also be used independently. It's just that the glasses display is more cool and intuitive. This is also convenient for users to use it in some occasions where it is inconvenient to use glasses. For example, sports. ”
Finally, it's time for the e-sho function module. Lu Zhang had roughly guessed what this module was for, and looked at Mu Hanxia. She also nodded and said, "This is equivalent to a terminal of the e-sho function, and after being connected to the network, it can be directly displayed in 3D through glasses." ”
A deep smile appeared on Lu Zhang's face: "It's amazing." What he thinks is that he~ sacrifices this big killing weapon, maybe he can get a city back from the "private custom". Unexpectedly, I heard Mu Hanxia say: "However, this terminal function is not closed, and I can also open it to other websites, including private customization." ”
Lu Zhang: "Why are you open to them?!" ”
Mu Hanxia smiled slightly, his eyes clear: "Because of this, it is a win-win ending." ”
Lu Zhang still resisted: "Why do you want to win with them?" ”
Mu Hanxia: "You think we have a lot of options?" It has to be a win-win situation with them. And...... I also hope for a win-win situation. ”
Lu Zhang's heart already had some vague thoughts, about Mu Hanxia's whole set of plans since she returned to China, and some of the things she said: she needs a huge customer base, and Lin Mochen has helped her make the cake bigger...... At this time, I heard her say slowly: "When Zhang Zi researched this final product, he no longer had any money and no body. One person, there is no way to bring it to market. He said that if he died, he would not know whose hands would fall into his hands. ”
The lights in the corridor were soft, and He Jing was still not far away, handling some hospital procedures for Mu Hanxia. Mu Hanxia put his hands in his pockets, leaned against the wall, and looked at Lu Zhang: "He also said that he wanted to leave this product to me." But I said, "No." I will definitely help you to get this product out there and put it in front of everyone who needs it in one fell swoop. ”
Lu Zhang's heart shook. How many times has this woman made him feel like this? For the pride that can't be concealed between her concise words, and for her love and righteousness like a man.
"Oh......" His heart was already soft, and he no longer cared about her going to win with the old man, he asked, "Then how to push it next?" ”
"When I returned to China, I wasn't strong enough alone. If you follow conventional means, you don't know what year and month you can cultivate the target customer base, and you can't do it without a brand and a lot of money. Luckily, I got to know your father. He is really a kind elder with feelings, and he is willing to support me in doing something. So I made a secret agreement with him, an agreement that only he and I knew about - I will help Fang Yi do commercial real estate, which can not only help you open up new markets, but also promote this product based on Fang Yi's platform and customer base. The first phase of products ready for sale has also been produced and rolled off the production line. But...... Your father is afraid that you will not be able to hold your breath if your mouth is not tight, so I will tell you today. ”
Lu Zhang lightly "cut", but he did not complain and listened carefully.
At this time, Mu Hanxia's eyes froze for a moment, and then said, "Someone said a word to me. All business, all the pursuit of interests, there is always only one rule: to establish from my products, to my target customer base, the shortest and most accurate road. I've always kept it in my mind.
Now, the combined customers of e-sho and private customization are the target customers who are most likely to buy this product. We don't need to find out from the huge consumer base. They are right in front of us, and the shortest road is right in front of us.
I'm going to do my best tomorrow on the e-sho website. All registered e-sho and private users can purchase the best price for the first installment. I do have to be cheeky to borrow the power of private customization and their brand effect, but I borrow it frankly.
If you ask me if I can succeed in one fell swoop, whether I can make this product popular all over the country, and really realize Zhang Zi's dream in such a short period of time - in fact, I am not 100% sure. But I believe in his law, which is already the shortest road and the most accurate positioning.
So I'm going to make it. ”