105. Stick to your own judgment

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"Mr. Deng, if you are asking me what I think, then I don't really want to transfer positions. I prefer to do my own job that I am familiar with, to be in touch with projects and customers, not to be out of the market, and I don't want to move to an internal management and communication position. ”

After listening to her, Deng Li nodded with a smile: "I know, I can understand that a young girl like you, who is not married and doesn't have to think too much about her family, wants to fight again in the department that directly does business." But you've probably read economics and know that people should make the most of their comparative advantage, and now that you're the most familiar with cross-regional coordination, I hope you can think about it from the company's point of view. When I have other suitable candidates, I can transfer you back to the Brand Consulting Department. ”

An Xi has seen more people who show their teeth and claws when they don't agree with each other, like Deng Li, it's really the first time I've seen it. Yang Kaicheng said the sentence "don't say hard things, don't do soft things", and it was thoroughly implemented in her, no matter what others said, she just insisted on her opinions with a smile.

Although the department transfer has not been so fast, Deng Li has begun to hand over the cross-district communication to her directly, squeezing her time a little bit, so that she has to make trade-offs.

The two sides were busy for a week, and Anxi didn't remember until the weekend that he didn't care about the situation of the process after returning to China, so he hurried to his house to have a look.

Cheng Yifei really hung his arms at home, and when he saw him, he complained with resentment: "I know, what is it called crossing the river and demolishing the bridge, unloading the mill and killing the donkey, beating the monk after reciting the scriptures, scolding the cook when I am full, and throwing it here to fend for myself when I am transported back to China." ”

"I'm sorry Brother Yi, I was so busy that I forgot," Anxi knew that he was at a loss, so he could only pay for good words, "What do you want to eat at night, I'll give you some." ”

Cheng Yifei heard that word and asked, "Dot?" Shouldn't it be done? ”

Anxi has already started to flip through the takeaway software on his mobile phone: "Isn't there no way to be abroad, I don't have anything to eat, and I have returned to China with so many delicious things beckoning to you, how can I do it?" You see what you want to eat. ”

Cheng Yifei sat over, looked at the menu on her mobile phone next to An Xi, and said indiscriminately: "Anything is fine...... "Everyone is here, what to eat is not so important, his eyes swept away, and he pointed to the spicy crab with the longest delivery time, this thing can't be eaten with only one hand, send it slowly, eat it slowly. He especially wanted to tell the delivery man that he didn't have to worry about any overtime compensation, and if it was delivered late enough, he was willing to tip.

As soon as the order was placed, An Xi's mobile phone rang, Cheng Yifei didn't take it seriously, he felt that it should be a matter of work, and he heard that she just agreed a few times with "um" and "good", which was very well-behaved. But as soon as the phone was cut off, Anxi said to him apologetically: "I'm sorry, Brother Yi, I have to go first, it was President Yang Kaicheng who asked me to meet him, I will come to see you another day, tomorrow, tomorrow, okay?" ”

Cheng Yifei sat in place and hung his arms and asked, "Can you not go, or go again after eating?" ”

"No, Brother Yi," Anxi was very embarrassed, but still insisted on leaving," Yang ...... Kai Cheng was already seriously ill and couldn't rest too late. ”

Cheng Yifei nodded heavily: "Well, compared to cancer, fractures are indeed more serious than cancer, you go, if you are very busy, you won't use it tomorrow, in terms of comparison, I won't compare with others." ”

He rarely spoke in such a weird way, and Anxi couldn't tell if it was a joke or serious, so he said "I'm sorry" and left.

Yang Kaicheng has a villa on the outskirts of the city, about an hour's drive there, and in the early years, sometimes the project team celebrated or gathered, and he would invite everyone to his residence. In my memory, the villa was always filled with the aroma of coffee, and there was a large cabinet with all kinds of snacks on the floor, and Yang Kaicheng would call his young colleagues at home to eat and play casually like a parent.

At that time, Hyde Beijing was still very young, and it was a special honor to be able to go to Mr. Yang's house to celebrate, and everyone worked hard.

An Xi looked for it familiarly and rang the doorbell. After waiting for a long time, the door opened, and Yang Kaicheng greeted her with a soft pant voice: "Anxi, come in." ”

There is no smell of coffee anymore, and in the big empty house, there is almost no life. Yang Kaicheng sat down, coughed incessantly, and said every word very slowly: "I didn't just call you, I guessed that you would come, and I guessed that you should be the only one who came." ”

He is no longer the general manager of the Beijing branch of a multinational company, but a person who is involved in bribery cases and is terminally ill, and even more respectable than ordinary people.

"Mr. Yang," An Xi sat down, feeling a little sad, "why don't you find a hospital and find a famous doctor for good treatment?" As soon as she entered the door, she could see that Yang Kaicheng had lost weight abnormally, but there was neither surgery nor chemotherapy, but he was only maintained by painkillers.

Yang Kaicheng waved his hand: "I don't want the last stage of my life, my body is full of tubes, lying there motionless, being watched over and over again." I'm so good now that I can make my own decisions about everything, and I don't have to wait for someone else to sign off on my life or death. ”

An Xi wanted to cry when he heard it, his wife and daughter were not there, and no one would decide life and death for him.

Yang Kaicheng handed her a pack of tissues: "Don't talk about me, talk about you, talk about the company's recent situation." ”

An Xi knew that he was still very concerned about Hyde's situation, and told him about the recent events one by one, about Deng Li's insistence on changing the company's departmental structure, and about the projects she worked on during her stay in Europe for a few months.

After listening to her, Yang Kaicheng was silent for a moment and asked: "Anxi, tell me, what is the most important and most important thing to adhere to in the public relations industry?" ”

An Xi thought for a while and said, "It's fair, honest, and doesn't tell lies." ”

Yang Kaicheng shook his head, as if he didn't agree with her words: "Then what do you think is fair?" If there are two people, one with sharp teeth and one with a stutter, give each of them a microphone and let them say whatever they want, is that fair enough? Or turn off the microphone of the first person, and only allow the person who stutters to speak, and he has finished all of it before it is the turn of the other person to say a word, is that fair? ”

An Xi also shook his head, obviously neither.

Yang Kaicheng coughed for a while, almost already speaking in a breathless voice: "I remember that not long after you arrived in Hyde, you told the department director at the time that you didn't want to do the McKala ice cream project, because they insisted on saying in the advertisement that their products have a silky and soft taste, and you had to say no." ”

He smiled: "I have been in the industry for more than ten years, and it is the first time I have seen someone refute the taste of the customer's product, and then I didn't agree to you to change the project, which is what I meant." Now this customer, you have been following for several years, how do you think of their taste now? ”

An Xi replied helplessly: "Their products are characterized by cute shapes and rich variety, and the taste is not as soft as McDonald's cones." ”

Yang Kaicheng nodded with satisfaction: "I have tasted it, although I rarely eat ice cream, but I also think so, the taste is definitely not soft and soft." It's good that you've been following this project for a few years and haven't lost your judgment. I've met a lot of people who have been doing this for a long time, because they always have to say things with tendencies, and gradually they are completely convinced that what they say is right and that their customers are the best. ”

"Therefore, the most important thing in this line of work is to stick to your own judgment. Everyone has their own position, and they accept the customer's entrustment, and of course they have to consider the problem from the customer's point of view, which is a professional ethics, and I don't think there is anything wrong with it. But remove this layer, and you still have to know in your heart what things are really like. It's not people who don't stand the same way as you, it's bad people, it's not people who use PR tactics to be despicable and shameful, this is your skill, and you all have the right to use it. ”

Yang Kaicheng's words seem to be completely aimed at her recent situation, like talking about Deng Li and Lu Zhongze.

On the way back, An Xi repeatedly thought about the two things that had annoyed her recently, and gradually had a clear idea in her heart.

Deng Li's incident, just as the headquarters recently requested, she plans to do a satisfaction survey among customers and colleagues, as long as the questionnaire design is a little brainy, you can clearly convey the message she wants: Deng Li wants to change, and it is not going in a good direction.

As for Lu Zhongze's incident, she planned to follow Yang Kaicheng's instructions and use her own skills to force out the truth.

She made a phone call to Nan Jiachen: "Mr. Nan, now that the acquisition of Olam has been discussed, can the arrangements we made before to ensure the effect of public relations also be appropriately concluded?" ”

Nan Jiachen sounded very copied, it seemed to be a bar somewhere, and the background was full of dynamic and noisy music: "What is it, did you say that I had a fake marriage with you?" Don't be so nervous, I always have to spread this kind of news two or three times a year, and when new news comes out after a while, the old will naturally be overshadowed. ”

An Xi was a little speechless: "It's not good to say that, Mr. Nan, when will there be new news from your side, no one can say, right?" I still have to work, what if other customers need this kind of cooperation? ”

Nan Jiachen smiled indifferently on the phone: "Let's talk about it when you need it." ”

"Mr. Nan, if you don't want to cooperate with me," An Xi held the phone and said calmly and surely, "Then I will solve it in my own way." ”

A few days later, new news about Nan Jiachen and An Xi appeared on the Internet: it is suspected that the man is looking for pleasure, the woman is drunk, and the relationship between work is afraid to come to an end.