Chapter 339 Fear and fear

Qiao Yihui explained vaguely: "Some time ago, I had a misunderstanding with my senior sister, and now she is annoyed with me, and she doesn't answer my phone and doesn't want to see me." ”

Wu Jingyi was stunned.

No wonder Qiao Yihui personally stayed at the company reception.

It turned out that he didn't value the friendship with Wu Jingyi, but indirectly wanted Wu Jingyi to help him say yes. is the so-called cannibalistic soft mouth and short hands, Qiao Yihui just gave Wu Jingyi face, Wu Jingyi can't help but give Qiao Yihui face at this moment: "I'll call and ask Senior Sister if she has time." ”

Ran Qianqian said that she was busy and busy, working seven days a week, with no statutory rest time; Saying that she is not busy or busy, Ran Qianqian is used to receiving friends from all walks of life during work.

After making a simple appointment, Wu Jingyi said goodbye to Shi Mengxian and Dou Feiqian, and drove straight to the destination.

However, the misunderstanding between Ran Qianqian and Qiao Yihui is far more complicated and tangled than Wu Jingyi imagined.

Focusing on Qiao Yihui's web game company, this four-year-old Internet company is actually getting older and older. The reason is very simple, first of all, the profits of the web game industry are becoming more and more concentrated in the channel platform, and it is becoming more and more difficult for the R&D team to make money; At the same time, the advantages of mobile games in the use of fragmented time have also made web games unreachable, and the homogenization of the web game industry has gradually ushered in a cold winter.

In 2010, the total revenue of Huaguo's web game market was about 4.19 billion yuan, and the total revenue of the mobile game market was about 1.7 billion yuan.

In 2011, the total revenue of Huaguo's web game market was about 5.54 billion yuan, and the total revenue of the mobile game market was about 3.24 billion yuan.

In 2012, the total revenue of Huaguo's web game market was about 8.18 billion yuan, and the total revenue of the mobile game market was about 11.24 billion yuan.

In just one year, mobile games have quickly surpassed web games and become the most eye-catching growth point in the game industry. The scale of 5.54 billion yuan has increased significantly to 8.18 billion yuan, and the growth rate of web games is very optimistic, but its proportion in the entire online game market cannot avoid being reduced to a secondary position. The simple and intuitive comparison of data clearly shows that the browser game boom is a thing of the past, and the future will be the era of mobile games.

Such a result was expected by Qiao Yihui.

In 2009, when Qiao Yihui started his business, the mobile game market began to stir, and even Qi Lirui, a newcomer who had just stepped into the investment industry, was inclined to invest in the mobile game R&D team. Qiao Yihui is also vaguely more optimistic about the mobile game market, soberly regarding web games as the first pot of gold in a transitional nature. Qiao Yihui thought at that time that after cultivating a team with combat effectiveness, and when the mobile game market was completely mature, he would decisively enter the mobile game market to grab the real cake. In 2012, when the mobile game market officially exploded, Qiao Yihui started the transformation on time, and decisively and courageously invested all the profits from web games into mobile game projects.

Unfortunately, transformation is easier said than done.

As far as Qiao Yihui understands, web games and mobile games are the reuse of fragmented time, and the transformation from web game business to mobile game business should be simple and natural.

What do you think, but the reality says no to Qiao Yihui.

The transformation is not so simple, and the distance between web games and mobile games is further than everyone thinks. Although it is also hated by public opinion for making money, the charging operation model of web games is actually far from that of mobile games, and the small methods used by web games often frustrate the mobile game market; Although both rely heavily on channel platform traffic import, the usual promotion methods of web games often run into the isolated environment of apps. The cruel truth tells Qiao Yihui that the dream of transforming a browser game into a mobile game is by no means a matter of course.

From 2012 to 2013, the mobile game projects developed by Qiao Yihui died quietly one after another, and millions of tens of millions of funds were wasted. Qiao Yihui's company does not need to worry about bankruptcy for the time being, because the previous web game products still have stable profit output. can fail again and again on the way to transform mobile games, but it has cast a dark shadow on Qiao Yihui's future. The competition between web game products is becoming more and more fierce, if you can't transform mobile games in time to get a glimmer of life, when web games are completely crushed by mobile games, it may be the moment when Qiao Yihui falls behind and goes bankrupt.

Entrepreneurial success is indeed more promising than taking a dead salary.

However, the risk of entrepreneurial failure cannot be ignored.

At the same time as Qiao Yihui's transformation was frustrated, the Spring and Autumn Department launched an internal rectification called the "Rectification Movement" in 2012 to strictly investigate the bad phenomena such as lazy government, bribery, entrustment, and abolition of public affairs due to private affairs in various enterprises. After Baiguo transferred the equity income to the Spring and Autumn Public Welfare Charity Fund, he immediately took the initiative to cooperate with the internal rectification of the Spring and Autumn Department, and stopped the special preferential treatment of Qiao Yihui's company by the Spring and Autumn channel platform, and Qiao Yihui's subsequent web game products must have more brutal fair competition with other products. This matter undoubtedly made matters worse, making Qiao Yihui's future prospects even bleaker.

At the beginning of the summer of 2013, in order to alleviate the financial pressure, Qiao Yihui tried to persuade Qi Lirui and other shareholders to stop withdrawing dividends and invest in new mobile game research and development projects. Because the Spring and Autumn Charity Fund is the real beneficiary of 16% of the equity income, Ran Qianqian also occasionally participates in several shareholder meetings.

During the discussion, Qiao Yihui suddenly had another branch.

Qiao Yihui was born in a small county town, although the family conditions are not as poor as Wu Jingzhong and Wu Jingyi's brothers and sisters, but they are not very rich and generous. In the fourth year of college, Qiao Yihui started a web game business and became rich, and Qiao Yihui also swelled up rapidly like the nouveau riche he once despised. In the three years from 2010 to 2012, Qiao Yihui bought sports cars and luxury accessories, spent money to support models and starlets, lingered in the land of fireworks, and lived a life of lust for immortals in wild music. Perhaps, it was his profligate form that Qiao Yihui missed the best transformation opportunity again and again, and countless small negligence and small mistakes slowly accumulated into a dim shadow of the worry of bankruptcy and bankruptcy at all times.

It took three years for Qiao Yihui to gradually sober up in the face of the crisis.

Perhaps once the sea was difficult to water, Qiao Yihui became a Buddha on the spot and changed his mind, and began to condescendingly look down on the past extravagance. Qiao Yihui was tired of scheming models and starlets, turned around and began to pursue an indifferent and quiet life, and had the idea of marrying a good woman to get married, have children and settle down.

Looking around, there aren't many reliable options.

A woman like Qi Lirui is too capable, and Qiao Yihui has no confidence to control it; A woman like Wu Jingyi only has a career in her eyes, and she is simply a low-profile Qi Lirui; Xu Qiping, an old classmate who started a business together, is a typical mother-in-law, and she must quarrel every day with her, and she has a headache when she thinks about it. Only a woman like Ran Qianqian is strong on the surface, gentle on the inside, and her dedication to charity adds a layer of moral charm, which is simply Qiao Yihui's ideal and perfect wife.

Soon, Qiao Yihui decisively launched a pursuit of Ran Qianqian.

turned out to be very regrettable, Ran Qianqian rejected Qiao Yihui without hesitation.

Qiao Yihui just had his entangled thoughts, and Ran Qianqian simply blocked his contact information, and the alumni friendship and part-time friendship between them were instantly cleared. It was also thanks to Wu Jingyi that she didn't know the complex contradictions between the two, so she dared to agree to Qiao Yihui's request.

Therefore, Wu Jingyi is tragic.

Driving to the destination, Wu Jingyi was at a loss to greet Ran Qianqian's cold words.

Qiao Yihui wanted to do something, but was depressed and found that Qi Lirui was by Ran Qianqian's side.

In terms of personality, Ran Qianqian's refusal often stops at evasive defense, as long as you are thick-skinned and persevering, she can't do anything about you; And Qi Lirui is different, Qi Lirui's refusal doesn't seem to be as neat as Ran Qianqian, but in fact it is more firm and ruthless. In terms of power, Ran Qianqian pursues the principle of being kind to others, and is accustomed to treating people with sincerity and sincerity, even with the backing of the Spring and Autumn Charity Fund, she rarely takes the initiative to use power to oppress others; And Qi Lirui often takes the initiative to take advantage of relatives and friends, and if she has a bad relationship with her today, she will be beaten up tomorrow by her weakness, and she will never be harmless like Ran Qianqian.

Qiao Yihui is not afraid of Ran Qianqian, no matter how fierce Ran Qianqian's words are; Qiao Yihui was afraid of Qi Lirui, even if she rarely spoke ill of her.

Seeing Qi Lirui there, Qiao Yihui sighed regretfully and came for nothing.

After a few simple words, Qiao Yihui walked away.

Qi Lirui smiled and watched Qiao Yihui run away, and joked with Ran Qianqian: "Look at how scared you are." ”

Ran Qianqian defended: "He's afraid of you." ”

Qi Lirui smiled and said, "I am such a gentle and beautiful girl, what is so terrible." ”

Qiao Yihui's coming and going was just an insignificant episode in Qi Lirui's eyes, and she turned around and walked slowly back to school with Ran Qianqian. This place is a middle school built with the assistance of the Spring and Autumn Charity Fund, because it is relatively close to Shikang District, Panyang City, Ran Qianqian and Qi Lirui simply came to personally visit Weifu to check the use of the donations.

In other words, although Panyang is the fastest growing city in the country, its population density is more like that of Chongqing than of Shenzhen. The economic engine of Panyang City is the Spring and Autumn Period, and almost all of the economic growth is concentrated in the emerging urban areas that rise from the ground, which indirectly sets off the relatively backward economy of the surrounding counties and townships. The strong contrast between the economic prosperity of the main urban area and the poverty of the county and township economy was once cited by public opinion to criticize the imbalance in the development process of Panyang City.

However, there is an essential difference between the relatively backward county and township economy of Panyang City and the concept of the poverty belt around Beijing. The relatively backward county and township economy of Panyang City is due to the lack of time for the economic scale of Panyang City, and because Panyang City needs to be built step by step. When the economic scale of Panyang City swells to a certain extent, the counties and townships will slowly be incorporated into the main urban area from near to far.

When Song Ningxing first came to Panyang City as mayor, Panyang City had only one old city, Xiangshan District; In 2013, after Shikang District, Wuping County was changed to Wuping District, Tianzhong County was merged with Light Industry Zone and changed to Tianzhong District, Tiangong County was merged with Heavy Industry Zone and changed to Tiangong District, and Hongshan County was changed to Hongshan District. In just a few years, Panyang City has changed from one district and nine counties to six districts and five counties.