No. 177 There is a lot of talk

No. 177 is full of discussions

Type in the keyword "Zhiyu Technology +301", and the web links fed back by the search engine are meaningless. Yu Leilong changed the keyword to "Zhiyu Technology + 301 + 2007 + new mobile phone", and the web links fed back by the Spring and Autumn search engine suddenly had a lot of substance. The vast majority of Zhiyu Technology fans are discussing whether a new mobile phone will be launched in June 2007 and what kind of product the new mobile phone is.

Yu Leilong clicked on a post.

The landlord reviewed the three mobile phones produced by Zhiyu Technology and was pessimistic about the future: "From Zhiyu Music to Zhiyu Video, Zhiyu has integrated MP3 players and MP4 players into mobile phones based on multimedia selling points. This is a very great innovation, buying a Zhiyu mobile phone is equivalent to buying MP3, MP4, mobile phone and other three products. Everyone says that the selling price of 3650 yuan is high, and it can be disassembled into three products, and it is regarded as three products, and Zhiyu mobile phones are very good and cheap. Zhiyu Music and Zhiyu Video are both very good products, but Zhiyu Player is a failed product. Truth be told, if you cover the Video and Player logos, and cover the slightly different cases, the two phones are simply the same product. Music、Video、E-book、Take pictures,There are so many selling points of multimedia,Zhiyu has a feeling of poor donkey skills when he plays Player,I'm really not optimistic about Zhiyu's 2007 new products。 ”

Most of the followers are similar to each other, expressing disappointment with Zhiyu Player.

There are also followers who buck the trend and rehabilitate Zhiyu Player: "Those who say that Zhiyu Player is disappointed definitely don't know what TD-SCDMA is." Zhiyu Player is the first 3G mobile phone based on the TD-SCDMA standard jointly launched by Zhiyu and Mobile, and the core selling point is 3G. The main coordinates of the layer are Tianjin, and I was also disappointed with Zhiyu Player, until January Mobile built a test network in Tianjin and started social business testing, I only felt the charm of 3G and the charm of Zhiyu Player. It's a pity that Zhiyu Player,If the mobile is built on a large scale3G network and then launched,Everyone has experienced the fun of 3G Internet access,Definitely will not accuse Zhiyu Player of insincerity。 ”

There is support for the rehabilitation of Zhiyu Player, but there are more objections.

Yu Leilong was indifferent to the controversy of Zhiyu fans, and found that this post was an old post, and immediately followed this post to the homepage of the forum, and found that the forum turned out to be a gathering place for Zhiyu mobile phone users. On the homepage of the forum, there are two long posts in red letters, one with the title "'Zhiyu sues Apple for infringement' discussion center", and the other post title is "'Zhiyu 2007 new mobile phone Sapientia_3G' discussion center".

Yu Leilong was stunned when he saw the word Apple: "Is this Apple an Apple computer?" ”

Clicking on the post, Yu Leilong suddenly smacked his tongue: "It's really Jobs's apple." ”

The content of the post is simple.

On February 1, 2007, Zhiyu sued Apple in China, the European Union, the United States and other places, from the corner shape to the home button, accusing Apple of allegedly infringing 17 patents of Zhiyu on the iPhone released in early January.

The incident quickly caused an uproar on the Internet.

Since Zhiyu Technology launched its first product, MP3 player, Zhiyu IC design and Zhiyu Technology have been riddled with lawsuits. According to statistics, in just three years from 2004 to 2006, Zhiyu was sued for infringement by 78 companies, including international giants such as Nokia, Philips, and Motorola. At that time, Zhiyu Technology skipped the European and American markets suspected of infringement, and worked hard to develop the domestic market in China, which was temporarily not subject to patents, and at the same time actively responded to the lawsuit, while constantly offering obstacle patents and international giants to fight in close combat.

The so-called obstacle patent is that Wei Dongsheng uses the one-way transparency of the information of computer intelligent life to clarify the order of the international giant's science and technology tree lighting up in advance. For example, if a company's research involves 100 patents and a potential $10 billion in profits, and Wei Dongsheng takes the lead in applying for patents at certain key points that are easy to operate and extremely difficult to bypass, he can scrap the company's other 99 patents and potential $10 billion in profits. If the company wants to make a potential $10 billion in profits, it will have to sit down and negotiate mutual licensing with Zhiyu Technology.

Moreover, there is no need to painstakingly make 78 obstacle patents against 78 companies in actual implementation. As long as it concentrates on two or three obstacle patent negotiation advantages, Zhiyu Technology can bypass the joint killing of other companies by mutual licensing.

In the past three years, Zhiyu has had continuous infringement lawsuits, but they have all been passively fought. If other companies sue Zhiyu or prepare to sue Zhiyu, Zhiyu will regard him as an enemy, otherwise he will rarely take the initiative to provoke others. The nature of this infringement is completely different. Apple has never sued Zhiyu before, and Zhiyu's lawsuit against Apple for infringement is the first time that it has taken the initiative to declare war on an international giant, which is of great historical significance.

Industry commentators unanimously commented positively: "Plugging in the acquisition of Philips' mobile phone business by CEC of Huaguo Electronic Information Industry Group, Zhiyu broke through the shackles of the EU market and officially went to the world." Zhiyu Technology sued Apple for iPhone infringement, proving that Zhiyu Technology has been anti-customer-oriented, and slowly actively competes with European and American giants from an international perspective. ”

Comments outside the industry are mixed.

Apple has been around for 30 years, with values and a reputation that has stood the test of time. Considering the income gap between the Chinese people and the American people, Apple products, which follow the national route and the popular route, have become luxury goods in China. Apple laptops and music players, iPods, in addition to the basic electronic functions, are also integrated with the psychological pleasure brought by the concept of corporate culture. Taking Yu Leilong as an example, when he heard Zhiyu sue Apple for infringement, the first reaction in his mind was: This is impossible.

Yu Leilong simply flipped through the infringing pictures posted and pasted, and criticized Zhiyu based on Apple's position: "What kind of patents are they, drawing a circle and calling the Home button is a patent?" Domestic high-tech companies still can't do it, and they will apply for some messy patents. If you have the ability, you can fight the user experience with Apple's hardware, and it's interesting to make some ghost patents and gimmicks. ”

Yu Leilong pulled down the post and was pleased to find a bunch of like-minded people who mocked Zhiyu:

"Tut-tut, infringing companies also have the face to sue others for infringement."

"High-priced copycat machine, whoever buys it has an IQ of 250."

"When Apple was engaged in MAC, Wei Dongsheng was still sperm."

"Drawing a circle is a patent, tsk, it's really high-tech."

"Originally, I wasn't interested in the iPhone, and the phone without buttons was not easy to play when I thought about it. However, in order to support Apple, I also have to buy one when I buy walnuts. ”

However, this forum is, after all, a gathering place for Jiwoo fans. Compared with Apple fans who vent their emotions, Zhiyu fans keep reposting dry goods, not seeking to persuade Apple fans on the Internet, but targeting neutral users who are not deeply emotional about both.

In 1988, Apple filed a lawsuit against Microsoft and Hewlett-Packard accusing them of using icons similar to Macs in indos 2.0.3. If you think the appearance patent and the icon patent are not patents, go back and ask your Apple dad if he is willing? ”

"Paste a picture, this is Apple's application for a home button patent. Then, it was rejected because Ji-woo applied in 2004. Hahaha. If it doesn't count as a patent, why did Apple apply for it? ”

"I'll post a picture too. This mobile phone is a music mobile phone ROKR_E1 jointly developed by Apple and Motorola, and Jobs was about to blow it into the sky at that time. The result? Limited storage space, slower file transfer speed than a snail, not to mention compared with Zhiyu Music, Apple itself has to admit that this is a failure. As the so-called art industry has a specialization, Apple has what Apple is good at, and Zhiyu is also good at Zhiyu, so there is really no need to fight for it. In the field of laptops, Apple is definitely 108,000 miles away from Zhiyu; In the field of mobile phones, Apple should not compete with Zhiyu. If you have to disdain that Zhiyu is not a high-tech company, you ask Apple to build a supercomputer. If you don't want to be like Zhiyu, the top four in the world have a strong monopoly on the first, third, and fourth, Apple's supercomputer can surpass IBM's blue gene, and I will obey it. ”

Yu Leilong read a bunch of dry goods posted by Zhiyu fans, and gradually calmed down and agreed with the opinion of rational Zhiyu fans: "Apple's advantage is in laptops, and the mobile phone business is Zhiyu's field." From Zhiyu Music to Zhiyu Video, Zhiyu has proven itself in the market, even the controversial Zhiyu Player, everyone is disappointed that it is not innovative enough, rather than questioning that it is flawed. On the contrary, Apple's music phone with Motorola is ROKR_E1 terrible, and Apple may really not be suitable for the mobile phone field. ”

Yu Leilong quit this post, and clicked on the hot post of "'Zhiyu 2007 New Mobile Phone Sapientia_3G' Discussion Concentration Building".

At the same time as announcing the lawsuit against Apple, Zhiyu also admitted to the press conference reporter that the new product in 2007 has been named Sapientia_3G and is expected to be launched before August 2007. After that, some media got news from upstream and downstream industry chain partners, and the configuration and appearance of the Sapientia_3G were revealed from the true and false revelations.

Zhiyu fans summarized these contents on the forum and guessed together what kind of mobile phone Sapientia_3G was. The information is true and false, but fans are happy to discuss it. Yu Leilong was not interested in mobile phones, and retrieving information about Zhiyu's new mobile phone was also to understand what his cousin Yu Yi was busy with. But reading some fan discussions, Yu Leilong gradually became interested in Sapientia_3G.

In Yu Leilong's eyes, there are two major points of Sapientia_3G attention.

The first point of attention is that a certain revelation swears that the design of Zhiyu's Sapientia_3G is more extreme than Apple's iPhone, except for the volume power button on the side, which has been reduced to only the Home button, which is shocking enough; And Sapientia_3G even deleted the home button, which is just heartbreaking. There are no number keys, no call, no hang up buttons, all virtual keyboards and virtual icons. Yu Leilong seriously doubted, can such a mobile phone really work?

The second attraction is Sapientia_3G's Sapientia. The English term for smartphones is generally Smart_Mobilephone or Smart_Phone, but Ji-woo has used the Sapientia neologism against convention.