Ning Weikai has not been going well recently.

First of all, Aidana's stunned soldiers really made a big move and launched the "City Walker" brand that shocked the entire industry. And the promotion of the intensity, the creativity of the new, the ruthlessness of the money, the opening of a single brand marketing precedent. This move slapped the face of Xinbaorui, which is known as the "industry leader".

However, Ning Weikai felt that he was not a person who cared about false fame. Since the other party dares to make a move, then he will block it.

But inside, there are naturally cows, ghosts, snakes, and gods to cause chaos for him.

It has been a month since AITO was launched, and its sales have soared and become aggressive. Nowadays, as long as it is related to "bags", shopping malls, supermarkets, the Internet, and even subways and communities, there are advertisements for AITO everywhere, and AITO is talked about everywhere. Anyone with a discerning eye can see that in a few months, AITO will be like Apple in the luggage industry, creating an unprecedented miracle.

And at that time, can New Baorui still be said to be the first in the industry?

Therefore, at this cusp, the headquarters of Zhu's Group, under the impetus of whom, strongly requested to hold a special meeting for Xinbaorui to discuss this "unprecedented problem".

But Ning Weikai didn't buy it. It has been three days since the notice of the meeting was sent, and he said that his illness had dragged on for three days.

In the past three days, he locked himself in the president's conference room, with a posture of isolation from the world. The two young masters of the Zhu clan couldn't tell what he was doing, and the meeting called the discussion was really a reproach, so they could only delay it again and again, waiting for him to appear as a live target.

And what is Ning Weikai doing with himself locked up?

Depressed? Wrath? Tangled? Bewildered?

No, he's thinking. Very calm thinking.

He didn't think about how much of a threat Aito would pose to New Baorui, nor did he think about whether he would go outside or be inside at this time. He just wanted one question-

What does Li Zhicheng's sinister soldier want to do?

The backbone of the company, including Yuan Jun, who has followed him for several years, the company's other vice presidents and department managers, showed collective composure and patience when they were panicked.

Because they know very well the style of their president, although they usually look light~ and arrogant, but the more critical they are, the more calm and decisive they are, which is admirable. And the past few storms have proved that Ning Weikai's big decision is almost always right. Always take the new Baorui in a better direction.

This is a leader's valuable strategic decision-making ability and the courage to take on the big picture.

How fortunate is it to meet such a leader? So they waited patiently.

Finally, three days later, in the evening, the door to the president's office opened.

Ning Weikai, who was well-dressed and energetic, walked out, and glanced at Yuan Jun at the door with a smile: "Go and call someone from the technology research and development department." ”

As soon as Yuan Jun saw his expression, he knew that he had made up his mind, and he was also happy in his heart, and immediately called the head and several backbones of the company's front-end and most important technology research and development department.

Sitting behind the exquisite and luxurious executive desk, Ning Weikai only asked them one sentence: "Can we make a more perfect bag?" ”

The manager of the technology R&D department has thought about this question for a long time, and the answer is detailed and powerful: "With our current technology and design capabilities, we can!"

In terms of fabrics, it is a little trickier, and the purchasing department needs to find materials with the same cost performance as mind, or to snatch the exclusive right of mind from AIDA;

Technically, we can definitely achieve the same level as AIDA. In addition, in the second half of last year, we introduced several outdoor patented technologies from Europe, which can be used on new bags, which is unique in China and beyond the reach of IDA;

In terms of design, needless to say, their model is really good, but the top five famous designers in the country have signed exclusive cooperation contracts with New Baorui.

The cost of both technology and design is higher, but it will not be included in the production cost of a single package. Therefore, we can produce the same bag at a lower price and better performance than AITO. ”

This kind of dialogue has happened many times between Ning Weikai and the core backbone of the company before. And every time, after listening to their analysis, Ning Weikai would be satisfied with arranging for them to act immediately and give them full support.

But this time, Ning Weikai listened, but did not speak. After a moment of silence, he said as if talking to himself: "The patented technology that I bought with a lot of money needs to be used; Expensive designers, need to be invited; In addition, the fabric may not be able to win completely......" He looked up at his subordinates: "According to what you say, if you want to win this game over Li Zhicheng, my new Baorui must do my best to barely win?" ”

He spoke very sharply and coldly, and everyone in the technology research and development department hesitated for a moment, then nodded and replied: "Yes." But the odds are high. ”

Ning Weikai also got up at this time, walked a few steps, leaned on the desk of the class, and tapped his fingers lightly on the table. He looked up and asked, "How long did it take you to make this bag?" ”

The subordinate thought about it and resolutely replied: "Two months, fight!" ”

Ning Weikai nodded: "Okay." I know. You go back first. ”

Seeing that he didn't make a decision immediately as usual, the manager of the technical department asked more: "Mr. Ning, should we start preparing immediately to make this bag?" ”

Ning Weikai raised his head, looked at him, and smiled.

"No, we don't." He said, "When people dig a hole, will we jump down?" ”

——

Early the next morning, of course Ning Weikai would not be stupid and go to the Zhu headquarters to be a live target. He arranged a car and went directly back to the old house of the Zhu family to see his father-in-law.

Luck is not good, or the Zhu family has too many eyeliner, when he stepped into the old mansion that was almost a manor, he saw Zhu Ershao sitting under the big tree, accompanying his father to breakfast in the garden.

Ning Weikai walked over.

Zhu the old man has always been close to him, and at this time he smiled and beckoned: "Wei Kai is here, have you eaten?" Together. Zhu Er also smiled: "Wei Kai is also here today, what a coincidence." ”

Ning Weikai pulled out a chair, sat down on the other side of Old Man Zhu, and got straight to the point: "Dad, I have something I want to discuss with you." ”

"Say it." I wish the old man a pleasant face. Zhu Er on the side looked at Ning Weikai as if he was smiling.

Ning Weikai concisely talked about the market uproar caused by AIDA. After listening to this, Zhu Lao nodded: "The idea of this aito is really good. I didn't expect Xu Yong's eldest son to die, and there is such a capable younger son. It's enviable. ”

Zhu Er's face changed slightly, and Ning Weikai smiled and didn't speak.

"What are you going to do?" Zhu Lao asked, "Do you need the financial support of the group?" can be mentioned. ”

Ning Weikai picked up the tea on the maid, took a sip, and replied, "Dad, this time, I plan to do nothing." ”

As soon as these words came out, not to mention that Zhu Er was surprised, even Zhu Lao was a little surprised, and he groaned slightly and said, "You go on." ”

Ning Weikai had already finished the draft, and at this time, his eyes were as clear and calm as flowing water, and he talked eloquently: "Dad, you said that we are the market leader. As a leader, you must have both courage and heart. I think so. ”

A sneering smile appeared on the corner of Zhu Er's mouth on the side. Ning Weikai ignored him and continued: "Over the years, I have blocked the attacks of many brands in accordance with your strategic ideas. But as the new Baorui becomes bigger and bigger, it will inevitably become more and more inflexible. At this time, we should seek stability, not seek to come out on top in everything.

You have said before that in this market, one day, there will be brands that we can't kill. Now, indeed. ”

Zhu Er couldn't listen to it anymore and sneered. But Zhu Lao listened attentively, nodded, and then asked: "So this aito is a brand that you can't kill?" ”

Ning Weikai nodded: "Yes, I can't kill it, and I can't kill it." ”

Zhu's father and son were stunned for a moment, and Ning Weikai was not retreating at this time, and began to be honest about his true thoughts:

"Dad, have you heard that Li Zhicheng, a few months ago, took away a large market from Si Meiqi?

Although this man was born in the military, he acted very treacherously. Last time, he used the Mingsheng project as bait to lead Si Meiqi into a trap, so that Chen Zheng did his best to focus on the Mingsheng project. As a result, Li Zhicheng simply shook a shot, opened up another battlefield, and launched a low-price onslaught in the mid-range leather bag market, which suddenly reversed the market situation.

Although he acted erratically, he was not without rules. How similar is his approach to launching the AITO brand this time? Our new Baorui almost had to do everything in his power to defeat his new brand. I'm sure it must have been a false shot. Others may not be able to accurately estimate the strength of New Baorui, so they rush up and let us die. But Li Zhicheng must not be so stupid.

He has a trick, the purpose is to lead us to make similar competitors and fight to the death with him. ”

Zhu Lao was silent. Even Zhu Er listened attentively, and subconsciously asked, "What tricks does he have?" ”

Ning Weikai shook his head and said to him with a smile: "Han Cheng, I don't know. Know that I won't become a god? ”

Zhu Er glanced at him and didn't speak. Ning Weikai said again: "I haven't decided what I can do now. But what must not be done, it is very clear - you can't just make a competitive product and fall into the trap of Li Zhicheng. Therefore, I want to wait and see what happens, explore the reality of Li Zhicheng, and then make plans. ”

He came to his father-in-law today and said this because he wanted to gain support, so as to resist the pressure from all sides, and to prevent his father-in-law from listening to Zhu Er.

But before Zhu Lao could speak, Zhu Er smiled: "According to what you say, do you just let Aida eat part of our market?" ”

Ning Weikai replied quickly: "Yes, let Aida eat part of our market." He looked at Zhu Lao: "The strong man broke his wrist and gave up the car to protect the handsome." ”

This is the decision made by Ning Weikai.

Like many good business leaders, when making big decisions, he does not rely on detailed market analysis data from his subordinates; It is not the majority vote of the management team.

It's about grasping the most critical decision points and staying true to the clearest and strongest intuition in your mind.

In the face of this time, Li Zhicheng made the entire market side of the strong attack, and the first thing he saw was one point: Li Zhicheng wanted to lead him to counterattack with all his might. Attacking and blocking with all his might is what everyone thinks he would rather do than justify.

So he just didn't attack. Because his intuition told him that he would lose more, more. Maybe, maybe, not be able to turn over.

yes, that's how he feels. He felt the potential crisis very clearly - Li Zhicheng specially created a trap for him.

So of course he doesn't drill.

As for now, how to carry out a strong blow against Ida?

It doesn't matter, he can attack from other aspects. For example, government relations and public relations, such as increasing the marketing of outdoor products and leisure products, squeezing the market space of AITO, such as exerting pressure on shopping malls and distributors around the country to suppress AITO, such as negotiating with AIDA's fabric supplier MIND...... Although it is true that he will lose part of the market, he can minimize this loss first. Then wait for the opportunity to move, find another opportunity, the next year or the year after, to avenge this arrow.

After listening to his words, Zhu Lao's face became very solemn. And the second son and Ning Weikai, the half-son, are also quietly waiting for him to make a decision.

After a while, he said, "Weikai, I'll think about this matter." After all, New Baorui has never taken the initiative to give up the market. ”

——

On this morning, Zhu Lao convened a meeting of the directors of the group. Although Ning Weikai is the head of Xinbaorui, he does not have shares in the Zhu consortium, so he was not notified to attend the meeting.

In the evening, the resolution of the board of directors was issued to New Baorui. Yuan Jun immediately notified Ning Weikai by phone: "Mr. Ning, the board of directors requires that Xinbaorui immediately launch new products for the competitor brand AITO to maintain the market." ”

When he received this resolution, Ning Weikai was eating in a restaurant with his wife Zhu Hanyu.

His expression didn't change much, he put down his phone, saw the new dishes, and smiled: "This is your favorite dish, how is this chef doing?" ”

Zhu Hanshu on the other side had a worried face, and called him softly: "Wei Kai ......"

Ning Weikai smiled, put down the chopsticks in his hand, and looked up at her: "You came to eat with me today because you knew that Dad would oppose my opinion?" Want to comfort me? ”

Zhu Hanshu: "Hmm. ”

Ning Weikai has always been gentle with this wife, but today he was a little angry, and asked half-truthfully: "Then do you think he is right, or am I right?" ”

This question made Zhu Hanshu embarrassed, bit her lower lip, and said, "I don't know." ”

I don't know anything.、Miss daughter who lives in a golden house.。 A smile slowly bloomed on Ning Weikai's face: "Silly you, won't you coax me?" He got up and sat down beside her and hugged her: "Don't worry, although I have my own ideas, Dad must have his considerations." How could I take it to heart? Since Dad has made a decision, I will implement it well. This is not only my responsibility, but also my attitude as a junior. Okay, dinner, I'll accompany you back to the old house in the evening, and I'll talk to my dad about the next countermeasures, okay? ”

——

As for why the board of directors rejected his opinion, Ning Weikai thought that there may be multiple possibilities.

Perhaps in Zhu Lao's judgment, abandoning defense for offense is the right way, and everyone's thoughts are different, which is understandable;

Or perhaps, the Zhu brothers made a stalk in the board of directors and wanted to follow him;

Or, even Zhu Lao doesn't want him to be so smooth sailing all the time? After all, Zhu's shares are relatively scattered, and it is not certain whether the Zhu brothers can win the support of the majority of shareholders and succeed smoothly in the future.

Now that the overall situation has been decided, Ning Weikai will not complain;

Since Li Zhicheng dug a trap for him to jump, let this stupid soldier weigh and weigh whether he has the ability to catch it.

Early the next morning, he called the company's core management team to hold a confidential meeting.

"In two months, we had to make our new product. This is a very difficult goal, and this kind of goal can only be achieved by New Baorui.

I want more than just being better than AITO. Instead, with an absolute advantage, it is a complete victory over AITO. Beat them to death and get out of this market. ”

The author has something to say: Touching my chin, why do I think that after many romance chapters in a row, a plot chapter suddenly came, and even the male and female protagonists did not appear, would give me a feeling that I had successfully teased you? Hahaha

Also, hum, the plot gentlemen who shouted to see the plot before, if your plot chapter is not bubbling, don't blame me for destroying flowers in the future, increasing the weight of romance, and reducing the weight of the plot, hum hum~~

I'm trying to adjust the update time back to 12 noon, and this heart can be learned~~

There is no update today, let me rest and rest, and see you at twelve o'clock at noon tomorrow~~ 166 reading network