Chapter 527: Who Released the Dog
Hollywood is a place where no one and genius can't get along unless they don't want to get along.
In 1973, George Lucas's "American Painting" received 140 million at the global box office with a budget of 777,000, bringing 52 million to Universal Pictures. This staggering rate of return was not broken until 1999 by Blair the Witch. Lucas, a 29-year-old talented filmmaker at the time, was ambitious to start his new project, thinking that Universal would not hesitate to provide him with 100% of the money and everything he wanted, but the Universal Box Office Department told him that "your new project will be box office poison, which is statistically analyzed", and Universal did not give him a single beauty. Later, 20th Century Fox invested in this 13 million budget sci-fi project (which was almost withdrawn before filming began), "Star Wars".
This kind of childish monstrous mistake happens every day in Hollywood.
Although the Oscar organizer is called the "Academy of Motion Picture Arts and Sciences", in fact the art and science of motion picture are almost opposites.
In order to avoid mistakes as much as possible, there is an industry credo "Don't try to understand or question geniuses, satisfy them." ”
Jon Philheimer was not surprised at all when he received Ye Wei's notification call on Friday night, if VIY didn't react, would it still be VIY?
Lionsgate chose to invest in VIY, and it should be said that once anyone in the industry cooperates with him, he has already put his personality into the evaluation. Two years ago, Ye Wei said, "I'm going to make trouble with the film critics", and some people would be surprised, but now it's a matter of course.
It's really just a notice, not a discussion.
There have been two waves of talent emergences in the history of American cinema, one from the 30s and the other from the 70s, Coppola, Scorsese, Spielberg, Lucas, Zemeckis, De Palma, Malik, John Hughes, Woody Allen, Hal Ashbey, Bob Rafelson...... These movie kiddies who changed cinema and Hollywood are also known as "author-directors" (directors whose works are highly self-willing, often serving as both writers and producers).
Ye Wei is a genius, an author and director, and it is a disaster for mortals to oppose him. As long as he maintains his success in terms of return on investment, he basically does whatever he wants. Hollywood is an insane asylum with a bunch of lunatics locked up in which you can expect the lunatics not to do anything?
It's a genius, a madman, and a big shot, and a lot of people and money enter the film industry just to get to know this kind of unique, interesting, and charismatic character in the world.
Jon knows countless mortals and geniuses in this industry, how to describe Ye Wei? Everyone has their own way of speaking, not everyone has Ye Wei's way of speaking, half of his words are smart, wise, confident and philosophical, which makes people admire him unconsciously, and the other half of his words are humorous and friendly, just like an old friend, people are unconsciously unsuspecting, and they say a lot about themselves, and he may not have said a word about how he is.
Jon also remembers knowing two or three people who could talk like that, Warren Beatty and John Travolta, who were probably the funniest and most star-free superstars he had ever met, and all of whom had known each other in limited contact outside of work. Know why these prodigal girls are invincible, even an old man is convinced of that kind of charm, how can a woman resist?
Ye Wei also had another way of speaking, and his very tough words seemed to say, "You don't understand, I don't want to explain to you, just watch it, you will understand." At times like these, Jon remembers, "Oh, yes, he's a genius." ”
"Weige, you're looking at the trouble. Jon replied that he would be persuaded even if he didn't.
He cares about whether the film can make money, and from this aspect, it is better to support VIY trouble.
Because the response of SS's ordinary audience evaluation ensures that Ye Wei is not vexatious, and there will be public opinion that supports him to confront the voices that criticize him, if he doesn't make trouble, it is a failure, and if he makes trouble, it is at least a controversial work, and it has also won the attention of the public, and even turned from a bad movie to a classic over time. Probably this is what Ye Wei thinks.
Hollywood has always been evaluating the impact of film reviews on a film's box office performance. As early as the 80s, the survey data of many companies showed that the answer was "almost no impact", compared to the schedule, publicity, theme, cast, etc., the impact of film reviews was the weakest, and it was not as good as the weather on the first weekend.
One of the reasons for this is that since the 80s, film critics have gradually proliferated, from every city to each small town has its own local film critics, and the larger the group, the lower the average level, the more commercial behavior, and the less influence.
At the end of the 80s, people began to say that "film critics are dead", and now the Internet has made film critics even more flooded.
Jon heard Ye Wei say that he wanted to write an article in this area for publication, Ye Wei smiled and said: "I know that these people can't be scolded, no one can, they will just continue to live well." But I'm still going to scold. Of course, the film critics have their status and industry role, and whether the impact affects the box office or not, it does not hinder its operation.
In fact, it is not without impact, but it is not in blockbusters and commercial genre films, but in art films and niche films.
The biggest responsibility of film critics is to use the film critics as a promotional channel to help audiences find, appreciate and support niche art films, so that they can be separated from Hollywood commercial films, and also make them and independent films endless, which is how the classics came about.
This "audience" refers to the art theater audience, because the vast majority of ordinary viewers/non-movie fans do not read film reviews to choose movies, and they do not deliberately make reviews after watching a certain movie, so they do not care about these things. It is usually intellectuals and would-be intellectuals who care about film criticism, and they trust the critics of the mainstream print media, who themselves tend to write for them, and who have a high standard and work ethic, as well as reputational concerns.
A positive review in The New York Times can double the box office of a foreign film's small opening weekend, and the difference between an opening of 100,000 and 200,000 can be huge.
It is a good movie in its own right, praised by the film critics led by Roger Albert as the funniest spoof movie in history, which has aroused the interest of a large number of audiences, and the average single-theater box office in the first two weeks is frighteningly high, and there is the topic of a 16-year-old genius, and the enthusiasm of the audience is detonated.
"The Exorcism Video" has also benefited from critical acclaim, and without those thumbs up in the commercial, the effect may be much worse. If "Little Sunshine Beauty" is not nearly 100% fresh, Ye Wei may still become the youngest Oscar nominee for Best Director, but it will certainly not be unstoppable.
So the media often say that VIY is the darling of the film critics, they are in a gang, and now they have suddenly turned their faces.
Ye Wei is not scolding any small-town film critics or online film critics, but these people, influential film critics.
Although it was good for SS to make a fuss, Jon reminded him in order to show his intimacy: "Some film critics have given the film good reviews, and they praise you, you don't hurt them by mistake, hehe." You have a good relationship with the film critics, and you can keep as much as you can. ”
"I'm a film critic myself, how can I hate everyone?" Ye Wei laughed a few times, "Dude, I'm angry but I'm not crazy, I just want to say something." ”
Either way, Jon couldn't handle it.
The evaluation of the film critics can be icing on the cake or fall into the well, maybe when it suddenly plays an unpredictable role, it is an uncontrollable X factor, and it will get even more out of control when it makes trouble, I really don't know what SS will be this time.
......
Receiving a call informing Ye Wei that she was going to make a big fuss, Julia Roberts said "sure enough", and when she saw the shocking 35% freshness, she knew it would be like this. With Ye Wei's frivolous pride, he dared to "I will never apologize for this" when he made a small achievement, and now for the first time in his life, he has been criticized by the film critics, and he must die standing up.
What she didn't expect was this situation, and she thought that it was going to be a big success, and a movie was a movie.
"Don't pull Emma in, that's my only request. ”
"But Emma wants me to pull her in. ”
"Don't listen to her!"
"Okay, okay. Julia, when this movie is all over, I don't owe you anything, and then I won't listen to you anymore, maybe one afternoon we'll have a cup of coffee and talk about the movie. Now seriously...... That's all, bye-bye. ”
"Stinky boy, don't you want to talk about your plans?"
"No, leave a surprise, you'll see. ”
was hung up by him, Roberts was really annoyed, this stinky boy has stiff wings, dare to be big or small, I am still a member of the 20 million salary club!
knew that Morley Lynward was her nemesis, and she and Lynward were put together in an interview with Entertainment Weekly.
Roberts has always been unhappy with Lynward, back in the late 80s, when everyone was in their early 20s, and Lynward, who was still 4 months younger than her, was the queen of youth campus films, and she was just a budding star. At that time, it was like this, Lin Ward could play the heroine of any movie, and she didn't have a chance to play it until someone else. And Lin Ward is the kind of person who "pursues art" and doesn't want to play a beautiful girl anymore, so she has deduced film contracts including "Pretty Woman" and "Ghost Love", and she wants to play all of them.
Because Lin Ward didn't act, "Pretty Woman" became popular with her, "Ghost Love" became popular with Demi Moore, and Lin Ward went to Europe to pursue art, and finally until now, not to mention superstars, not even stars, housewives are half-resting, although she is still now. She has always been the sweetheart of the United States, and she has been told by the outside world all day long, "If it weren't for Linward, how could Roberts have a share", "Linward is much better than Roberts", "Roberts doesn't understand art"...... She was really tired of any comparison between them.
When you're a movie star, annoying comments aren't just movie reviews.
Whether Ye Wei did it on purpose or not, she didn't know, but this guy had already violated her taboo. It's easy to say anything about SS's box office success, and if it even fails at the box office, she won't just do it. At the beginning, she didn't agree with Emma to play Bethany, acting, SS was all over the production period, which was far from what was said at the beginning.
As long as the box office is successful, Ye Wei's upheaval will improve Emma's fame, and any trouble he causes is all his. Of course, it would be a good thing for the stinky boy to win, a victory for their small group, but he missed a lesson......
Roberts had mixed feelings.
......
On the evening of Friday the 13th, Liz received a group text message from Ye Wei: "My friends, who let the dog out? Ho ho ho, the counterattack of SS film reviews begins!" She excitedly went online to read his blog as quickly as she could, and saw his "Two Laughs" in Springfield in the early morning of the 14th, and immediately laughed.
"Oh, yes" is like "oh, yes" or "oh, leaf", and "what" is surprise, is that surprise, good or bad? The second joke is also very easy to understand, he is scolded by his wife all day long, the question is who is the mother of his children? That's the laugh too!
The-Death-of-Film-Criticism?
Sounds serious.
There's a good show to watch, haha!