Chapter 492: It's Complicated

"Half Nielsen" was favored by Ye Wei at the Sundance Film Festival at the beginning of the year and bought out at a high price, and then got the opportunity of IFC/Cliff co-distribution.

With a $1 million promotional fee from the cliff, producer James Patrickoff, creators Ryan Flake and Anna Burton have taken HN to numerous film festivals for more than half a year, receiving a list of nominations and awards, and recently held a critics' screening, and by the time it was released on September 15, HN was already a critic's recognized classic.

The Los Angeles Times' Kenneth Turan gave it a perfect score of 5/5: "Director Ryan Flake with cheekiness, restraint and psychological acuity, and Ryan Gosling with leadership performances have taken an old theme in a fascinating new way to make this exemplary American independent film." ”

Richard Ropee of Albert & Ropee ended with 3. 5/4 appeal: "You have to go to the cinema, but please watch this movie." The Hollywood Reporter's James Greenberg came out with 3. 5/4 Thumbs Up: "Ryan Gosling's performance shows that he is a professional genius and one of the best young actors. The New York Times' Manora Daggis sighed with a 4/5 score: "HN is a rare miracle that an American fictional film has a political heart." ”

Entertainment Weekly, Salon, USA Today, San Francisco Chronicle, Toronto Star, Chicago Sun, Washington Post, ...... In the mainstream film reviews, 36 media outlets gave praise or even high praise, and only the Newark Star Chronicle and the New York Post, two semi-gossip media outlets, gave a negative rating of 2/4.

HN's Rotten Tomatoes has a freshness rating of 95% and an audience favorite rating of 83%, IMDb-7. 5 points.

Film critics love this film more than ordinary art audiences, and they also praise filmmakers such as the Flecks, who made such a good film with a production cost of 700,000 yuan, and they are both worthy of this term, more worthy of this term than "Napoleon the Big Man" and "The Wedding is Coming".

Because its artistry is rare among miniature independent films, it has become a dark horse that cannot be ignored in the 06-07 awards season, with Oscar nominations for Best Picture, Best Original Screenplay, and Best Director all have impactful hopes, not to mention Best Actor nominations, Ryan Gosling seems to have booked a place.

It depends on whether HN can collect a certain amount of box office and further increase its influence, and it also makes IFC determined to invest in the publicity and public relations expenses of the award, in order to make a profit on TV broadcasts, DVDs and other peripherals, and improve its own brand value.

There is no controversy that HN is a good movie, and after Ye Wei bought it before buying it, the critics did not say that it was a bad movie.

The problem is just that the executives of ThinkPictures, Miramax, Focus, Weinstein Pictures, Freestyle Distribution and other companies didn't expect it to be so good, and they all thought that the business was not worth 1.5 million, and openly and secretly ridiculed Ye Wei as the wronged leader, and the first time he visited Sundance to do movie spot trading, he made willful and frivolous jokes.

Who is the joke? The industry media have been waiting to see the excitement.

The Grand Jury Prize-Feature Film, which was bought by Sony Classics, was very dismal (1.6 million North American box office), the World Cinema Unit-Drama "Million Killing Game" was even more dismal (120,000 North American box office), "Baby Shirley", "Saint's Guide", etc. were useless, and many films could not bear the responsibility of winning awards, so they had to be released in the off-season next year.

And "Half Nielsen", the word-of-mouth evaluation tops the 22nd Sundance, a classic that can make money by throwing money at the awards, it now belongs to Ye Wei and IFC.

Thoughtful publishing executive Mark Ullman, freestyle publishing founder Susan Jackson and others regretted it......!

In fact, since "Napoleon", VIY's vicious vision has been recognized by the industry, but his film critics often have art films like "Opal Dream", which is highly recommended a few days ago, and the box office cannot be pushed, making it impossible to determine when he is a commercial and when he is a movie fan.

But a genius is a genius after all, don't lose if you buy it yourself, it's hard to lose money with the current HN box office is not good, if the box office is also very good, then it's really lucky.

With more than 800 Sundance films and 32 award-winning feature films, Ye Wei just bought HN, isn't it lucky?

When the week of September 15-21 passes, the North American weekly box office list is newly released, and there are no good things about the new films that are scheduled to be released on a large scale during this schedule:

The weekly champion "Revive the Ball Style" only received 17.5 million (30 million budget, average single library 4,995, 42% freshness, 81% favorite), and the runner-up was Scarlett Johansson's new film "Black Dahlia" 12.82 million (50 million budget, average single library 5,760, 32% freshness, 27% favorite), the loss of money is certain, don't think about the awards season.

HN received more than 180,000 box office in 3 theaters, with an average of 60,549 for a single theater this week.

The BOM described it as a "formidable dark horse", and various box office forecasting agencies have spoken, conservatively saying 5 million, optimistic saying 8 million, and fanatical saying 10 million. No matter what the number, the buyout price of 1.5 million has suddenly become cheap and even worth it, and the film's revenue is not only at the box office! Especially this kind of word-of-mouth work that may have several Oscar nominations.

Regardless of the number, HN's name is getting louder and louder, and it is getting heavier and heavier during the awards season.

"It was a pleasant surprise. IFC's Head of Distribution, Bill Pearson, excitedly told Variety, "We were all blown away by its amazing appeal. ”

It is most appropriate to say that the overall mood of IFC is shocking. With the success of the past few years, this year IFC's ambitious distribution strategy was adjusted to 30 independent films per year, and as a result, none of the 23 films released before HN could be developed into mass releases, and the best "Word Game" received 3 million box office in 154 theaters, and the others did not break the million box office, and then HN debuted.

There is no doubt that HN will be IFC's best-performing film release this year, becoming the third pillar after "My Grand Greek Wedding" and "The Wedding is Coming".

Pearson and the others almost wanted to hug Ye Wei and kiss him a few times, and there were many people who wanted to do this, and the Flakes were one of them. Now they're just as famous as the Hess couple did two years ago, and since then another husband and wife couple has risen in the filmmaker scene.

The Hess couple's new comedy "Mad Priest" (35 million budget) was released in the summer vacation in June, receiving 80 million North American box office, 40% freshness and 54% favorite, average evaluation but personal success, no comparison to Ye Wei's horror, but not left behind.

Whenever they are interviewed by the media, when it comes to distribution, the Flakes and their husbands must talk about Ye Wei, talking about the legend that is spreading: "1.5 million? OK." ”

"He's busy, we don't keep in touch much, but we've always been friends who respect each other. This model couple defines their relationship with the bad boy Ye Wei in this way, and when asked about a possible awards season meeting, both laughed and said that they hadn't thought about it, and if it came true, of course it would be good, it would mean that everyone made a good movie.

Regarding the results of the first week of HN, Ye Wei expressed his feelings on the blog, and said: "Half-Nelson-also-can-call-Handsome." ("Half Nelson" can also be called "Handsome")

Fans and fans joked that he was raising a snake in his arms, and VIY was ready to win awards for his three new films, but now he raised HN, a giant python, I really don't know if it will turn its head and eat him in one bite.

But the bad boy has already been majestic again, this time in the movie purchase, whether he is lucky or strong, the facts are in front of him. The industry media lamented that the filmmakers who were beaten by TET still did not learn the lesson, and the "Best Stupidity Award" was awarded to Si Si Pictures, which lost TET and HN in a row. Indiewire quipped, "They're really going to have to think about what to do." "Maybe it's to invite Ye Wei to be the manager of the film purchase department, but the key is to be able to move.

HN is not the whole of Ye Wei's life, it may only be a small part, the gossip media continues to dig into his love life, and there is a new information in recent days, Ye Wei exposed himself.

Facebook, a social networking site for college students, opened to all internet users on September 11 and can be joined by anyone entering a valid email address and age group. This website is still just a base for students, and there are no celebrities who play Facebook with their real names, Ye Wei became the earliest of the first group of people, and opened his Facebook on September 13, and announced it through the blog, and the number of fans immediately rose from zero.

Including many news reporters and paparazzi, the personal emotional state that everyone is most concerned about was finally set by Ye Wei on the 16th.

The options suitable for Ye Wei are "Single, In-a-relationship, In-an-open-relationship, Its-complicated, Engaged". Gossip also thought that the big bad guy would set up a playboy "in love but keep a space for friends", just like his first half of the year, but he set up "hard to say", and the media and the public were disappointed.

However, because "in love" is set to contact another user and make it public, "hard to say" is equivalent to saying: I have a girlfriend.

Ye Wei is not single, so it is impossible to be single. The media and the general public know this, but who exactly is "complicated"?

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Springfield is a small rural place, but Ye Wei's life is very happy, working hard during the day and spending time in the hotel at night, continuing to work, exercising, writing articles and watching movies and other hobbies, as well as music creation.

The Silent and Starless Band is not talking about it, he won't talk to Lily now, he is composing music on guitar and writing lyrics with pen and paper, and he is working on the latest version of "Lily's Song" to pour out his feelings about reunion.

"I've already written the lyrics to our band's first song. On the phone on Wednesday 20th, he smiled at her.

"So fast!, I'm just going to play the drums?" exclaimed Lily, "sing to me." ”

"Sing it again when we meet in Denver on the 30th, you can look forward to it, probably. He sang the old version of "Lily's Song": "Lily, Lilyβ€”"

"Looks like the name of our band is really right......" she laughed helplessly, "Do you want me to bring a drum kit?"

"Just bring a tambourine. He laughed.

Because of the time difference and their busyness, the phone call of the two people every night is not necessarily 30 minutes, sometimes more, sometimes they are busy that day and talk less for a while, but the eagerness and warmth of love are at ease in their hearts, and lovers must have space if they are tired of being together.

Ye Wei's work is not only the precursor of W'sB, but also the charity affairs have to be followed up, not much, because his mother helps him take care of the charity foundation he is creating.

Since Duoduo went to school, even if she didn't hire a nanny, she still had to raise her personally, and her mother still had a lot more free time. Now being the head of his charity team can be described as killing several birds with one stone, she can do meaningful things as she wishes, and it does make him a lot more relaxed "You enjoy your youth", and the foundation certainly does not have a crisis of confidence.

For charity, he will invest a lot of money, and he will also attract other donations, and my mother will be busy.

The sunny days seem to pass very quickly, and the end of September is approaching in a blink of an eye.

HN's results are very good, Ye Wei is naturally happy, but his heartbeat has just begun to accelerate, "Witch Carrie" will be released on October 6, and "Soul Surfer" will be released on October 13 the following week. The sooner the release date is reached, the more vigorously the promotion of the film becomes, and they are all of them.

Lionsgate is ready to hold a critics' screening for SS, and whether it's good or bad will soon be counted, and whenever he thinks about it, he flashes some nervousness.

In any case, it is imperative to release 2000 theaters, and this new VIY work after the real LMS has this selling point. SS's promotional strategy is both online and traditional, the Internet aims to attract young audiences, while the traditional focus is on attracting family audiences, housewife audiences, and Christian audiences, and "Oprah Talk Show" has become the most suitable promotional location, and the program is a perfect fit.

On the 26th, Ye Wei flew to Chicago to participate in the recording of this talk show, along with Bethany and Emma. He and both of them haven't seen each other for a long time, Emma has grown up a little, just a little, her eyes are quite accurate, and as soon as she sees him in the background, she asks, "Are you in love?"

"Yes. He nodded.

"Flowers?" asked Emma again.

"Yes. He nodded again, "Please help keep it a secret!"

"Congratulations. Emma exhaled, rolled her eyes and laughed, "I can completely die." ”

"Yes. He nodded.

Although "Oprah Talk Show" has its lofty status, the guests often open the chatterbox, and many celebrities and celebrities expose themselves and jump out from here, but Ye Wei and Emma's domestic violence incident and his love life are all good to talk about with the program team, and Bethany and SS are the protagonists.

So after the show was recorded, Ye Wei was not the one who talked the most, and he was talking about the filming process and how the movie was going, and only talked about a few personal issues. Oprah, the queen of talk shows, has her way, saying that she doesn't want to push the atmosphere but asks, trying to set up his current situation: "Honestly, who are you dating now?"

The audience in the audience shouted, Ye Wei suddenly laughed, Emma and Bethany both looked at him with a smile, and he replied: "I can only say that all my current scandals are false, according to the standards of gossip media, I am dating you." The audience burst into laughter, and Oprah and the two girls both leaned back and fell in laughter.

After recording the show backstage, the three of them took a photo with Oprah, and he quietly asked for a signature with the message "IA-Forever", Oprah knew that this was a couple's wish, but he didn't know what IA meant. Heath Scram exposes "IA", and its meaning has been guessed by the outside world, but of course it can't be guessed.

Ye Wei returned to Springfield that night, and before returning to the hotel, he received a text message from Amber on the way to the car: "I'm here in Springfield, I have something to talk to you about, don't refuse me." ”