"Happy birthday!

On February 19, 1998, in Brentwood, Los Angeles, Ye's family was lively, this day was the 10th birthday of "Little Overlord" Ye Wei.

There is a huge children's ball pool on the front lawn, and a group of children are jumping around in it, laughing and laughing.

Suddenly, four or five children with water guns rushed out from the corner of the house, led by black-haired children shouting "For victory!" and they rushed to the edge of the pool, and squirted at the children, and the screams of the hitters startled the adults to run one after another.

"Haha!" he smiled and waved his hand, and ran away with the boys.

The adults didn't take him seriously, only the old man in a gray tunic with a straight waist could make him stop, but today he was a birthday boy, and the old man was just smiling.

After a while, the little overlord went out again, playing tricks on a few girls, and got their anger and "Nasty ghost!" He grimaced, "But you like it!"

At night, the back garden with strings of lights is as bright as day, and it is time to open gifts.

Under the watchful eyes of everyone, the little birthday star happily opened one gift after another, and kept saying "Yes, it can be used", and in the end it was the one given by his father, and he took out a black can in the box, "What is this?"

"Alain Gordon is the director's viewfinder. Ye Haogen's smile had an unconcealable expectation, and Gu Qiao next to him smiled a little helplessly, he was a director who wanted to become a director!

"Wow. He immediately squinted his left eye, aimed his right eye at the viewfinder, and looked around through the lens, the smiling faces of everyone, the wrinkles of grandpa, and the girl's hair, "Cool, useful, now I'm a director, hahaha!"

......

On the street of the community, Xiao Yewei hung the director's viewfinder around his neck, holding the Super 8 in his hand, and a group of equally young partners were left behind, he turned around and waved angrily and shouted:

"Come on, we're going to make a movie, come on, our movie is going to be a big hit!"

......

Who's to say it isn't?

Childhood dreams, maybe forgotten, maybe still in your heart, once you accidentally remember, smile for it, why, nostalgia, self-deprecation, or ...... It's been achieved!

The screening week ended from May 28 to June 3, 2004, with no change in the top five rankings and weekend standings.

"The Day After Tomorrow" broke 100 million at the box office in the first week, becoming a big bomb in the film market, starring Jack Gyllenhaal was officially promoted to a superstar among Hollywood's new generation of actors;

But the most amazing Harvard-Westlake student of the week is not Gyllenhaal.

No. 53 in the total box office, No. 1 in the average single-hall box office!, which received 70,962 for "The Wedding is Coming", plus the harvest on the 27th, it now has a total box office of 76,412!

Incredible!

Only by using these words can we describe the astonishing 70,000 yuan of the single museum of "The Wedding is Coming", which has almost zero publicity costs!

Generally, large-scale releases account for about 70% of the week's box office share on weekends, while test screenings with less than 50 theaters are about 4-5 percent, and the higher the total box office, the more average. "The Wedding is Coming" proved its vitality with facts, not the first few days to collect some fans at the box office, the weekend only accounted for 51%, and the overall trend is steadily upward.

And according to the export survey numbers, among the tens of thousands of viewers who watched it, the Asian community did not account for the majority, and the population structure is very healthy!

It's not just the crowd structure.

Although IFC, which had the idea that "he couldn't do it" because of the presence of a number of well-known film critics, paid a lot of attention to this release, it was still confused by its miracle weekend!

So IFC hurriedly contacted the research agency IGA to purchase the service, and IGA sent investigators to guard outside the hilarious theater of 13 Cinemas, intercepting almost every audience member for interrogation.

Incomplete questionnaires:

"Where did you hear about this movie?"

The results were as follows: 1st place: newspaper reviews, 2nd place: Internet, 3rd place: posters in theater halls, and 4th place: information from relatives and friends......

And what TV commercials, newspaper advertisements, billboards, etc., of course, are zero, if anyone chooses so, it can only be a lie.

"When you come to the theater today, which one is the key choice to watch this movie?"

The first place: Ye Wei, the second place: commentary, and the third place: comedy genre

"When did you make the choice to watch this movie?"

1st place: today, 2nd place: 2 days ago, 3rd place: 1 week ago

Today, this item so clearly shows how "The Wedding is Coming" exploded, and it makes people interested as soon as they hear it, let's go see the 16-year-old prodigy!

"Who are you watching a movie with today?"

1st Person: Friend, 2nd Person: Spouse or Partner, 3rd Person: Yourself

People think it's the best time to laugh and watch it with friends, and it's good to see it for yourself!

"Gender?"

Male 46%, female 54%

Most of the people who are interested in Ye Wei are women!

"Age?"

1st place: 18-24 years old, 2nd place: 12-17 years old, 3rd place: 25-34 years old

This is one of the most drooling results of ifc, the movie has a wise saying "If you catch young people, you will seize the world", and "The Wedding is Coming" definitely captures it! Teenagers have a strong interest in it! Or rather, Ye Wei.

"What do you think of this film after watching it?"

1st place: very good-looking, 2nd place: perfect, 3rd place: good

There are a small number of people who say that they are average, but there are almost no people who say they are bad!

"How likely are you to go to the theater again?"

The first place: most likely not, the second place: maybe, maybe not, the third place: possibly

At the top of the list is not "definitely not", the attitude of the audience is very mild, there is no resistance, this is already the beautiful result of this survey!

"Would you recommend someone to go to the theater to see it?"

1st place: yes, 2nd place: maybe, 3rd place: maybe, maybe not

"Does this movie meet your expectations?"

Almost all of them chose the first one: better than I expected

"What movie highlights would you tell your friends?"

1st place: Ye Wei, 2nd place: cameos by Tom Hanks and Nicolas Cage, and 3rd place: funny dialogue

"What do you think of Ye Wei's various aspects?"

・He's incredible

・He did a very good job

・General

・He's nothing remarkable

・He's terrible

Of the five options, the first one is 87%: he is incredible!

This is what the first week's export questionnaire looks like, with it, the golden light flashing from the 70,000 box office of a single museum is even more brilliant.

In distribution terms, "The Wedding Date" has a wide audience, audience love, and huge potential! In common terms, it can make money, make a lot, a lot, a lot of money!

ifc was very excited, the three requirements put forward before "The Wedding Date is Coming" were all overfulfilled, beyond imagination, even if Ye Wei suddenly got nervous and said "No, you can't release it", ifc didn't listen, they would smoke him, child, are you stupid? This is your moment!

Not only should it be released, but also a certain amount of publicity expenses should be invested, and the center point of publicity is undoubtedly Ye Wei, people like prodigies, and people like young heroes!

Some of the publicity is free, and the weekly box office report of boxofficemojo, a professional box office statistics agency, is reported with the title of "Shrek 2" continues to be strong, "The Day After Tomorrow" breaks 100 million to open, and "The Wedding is Coming" prodigy is eye-catching".

Put "The Wedding is Coming" and two super blockbusters in the title together...... How imposing this is!

And there are 11 new films (under 50 theaters) that opened this week, and "The Wedding is Coming" can only rank fifth in the total box office, the first is "The Rescued", which collected 582,066 first-week box office with a single theater of 29,103 in 20 theaters.

This is also a good result, and it is enough to give it a chance to be released on a small scale. Interestingly, both films are related to angels, both are aimed at the disc market first, and both are feature film debuts of the director.

But the production fee of "The Saved" is 5 million, and the director Brian Donnelly is a 40-year-old old guy!

So it just became a foil to "The Wedding is Coming," and the media almost ignored poor "The Saved" in BOM and elsewhere like Yahoo Movies, talking about the surprises of the week, the bright spots in the blockbuster blockbusters...... Ye Wei, Ye Wei, Ye Wei!

A dazzling star that can't be ignored!viiy, Ye 70,000!

"After a surprising first week of Wedding, the second week will be expanded to include smaller screenings, and I'll see you next week for what the week's brightest independent film will show. ”

At the end of the paragraph about it in BOM's report, the anticipation poured out, as is the case with Yahoo Movies and other media, which is a normal human emotional reaction.

Yes, all the followers were looking forward to it, all the new hearers were surprised, all the people who wanted to see Ye Wei disappear were upset, and all the people who benefited and were happy because of Ye Wei's outburst were excited!

was finally able to determine something, and when dinner, Ye Wei said to his parents seriously: "Dad, Mom, our family's debts can be solved this summer." Maybe, I mean, maybe, we can afford to buy a beach vacation home in Malibu. ”

Ye Haogen and Gu Qiao were stunned, Ye Wei raised his fist and laughed: "Our movie is really going to be a big hit, hahaha!"

"Okay!" Duo Duo cheered, although she didn't know what was going on, but she was happy.

At midnight on June 4th, "The Wedding Date is Coming" officially landed in 106 theaters across the United States and was released!

There is a light called the light of victory!