According to Shen Li's original instructions, the company filmed the large-scale trailer of "Running Mouth, Brother" in advance and broadcast it on the Internet, which was expected and hotly discussed by many netizens. The market response has been very good, and many peers have continued to keep an eye on it.

"Well, okay, let's go contact them now. Let's just say that the online broadcast of "Running Man" will wait until the radio rights are sold and then postpone the broadcast for 2 weeks. Ask which of these three radio stations is interested. Shen Li said lightly to Ruan Ruochu.

The previous "Flower Thousand Bone" and "The Legend of Miyue" were all broadcast on the Internet first, and then talked about the right to broadcast TV stations. Then the network delayed the broadcast for a week, so that both sides could be happy.

And this time, Shen Li, who did not play according to the previous routine, directly negotiated the exclusive broadcast rights of the TV station, which made Ruan Ruochu feel slightly surprised.

"Okay, Mr. Shen, I understand what you mean!

"Well, hard work. ”

"It's not hard, Mr. Shen. ”

......

After the two finished the phone call, Shen Li exercised for about 15 minutes, then went to the bathroom to take a shower, and then drove home.

Through Ruan Ruochu's contact in the past two days, Zhejiang Satellite TV, Mango TV, and Shangyan TV were all very interested in the negotiation proposed by Shen Li. Representatives have been sent to come to the magic capital to negotiate the broadcast rights of "Running Mouth, Brother".

Since Shangyan TV and Shen Li were in the same city, the representative of that side quickly drove to SOHO Zhongshan Plaza with sincerity to negotiate with Shen Li for copyright.

The representative sent by Shangyan TV station is surnamed Zhou, and his single name is a high character. It is a middle-aged man in his 40s, with a very kind face and a soft voice.

When Zhou Gao came to Wanli Entertainment and saw the boss Shen Li, Rao was mentally prepared before he came, knowing that Shen Li, the boss of Wanli Entertainment, was very young. However, when they met for the first time, they were still slightly surprised by Shen Li's being too young, "Shen... I'm the program planner of Shangyuan TV, my name is Zhou Gao, it's a pleasure to meet you!"

"Hello, Representative Zhou, it's a pleasure to meet you. ”

Zhou Gao enthusiastically stretched out his right hand and shook hands with Shen Li. And Shen Li also greeted the representative of Shangyan TV Station Zhou after a few simple greetings, and entered the conference room to discuss cooperation.

I saw that after Representative Zhou took his seat, it didn't take long for him to throw an olive branch and say to Shen Li, "Mr. Shen, I heard that your company's "Running Mouth, Brother" has already recorded 2 episodes? May I ask Mr. Shen, how many episodes of this large-scale reality show variety show do you plan to produce in total? Is it like "Happy Camp" and "Everyday Upward", which is recorded and broadcast every week?"

When a TV station buys a program or a TV series, on the premise of meeting the **** requirements, what is considered is the ratings and input costs. Because of Shen Li's investment in the production of this large-scale variety reality show, it is the first case in China. And the trailer that was made, the effect was great, and it was very popular on the Internet.

Coupled with his first two investments in Wanli Entertainment, they all set off a violent reaction from the market. Therefore, this project has naturally received strong attention from major TV stations.

"Representative Zhou, the question of how many episodes to produce, because of the schedule of the running male members, we don't plan to record it every week and broadcast it every week. It will be more appropriate to produce according to the seasonal broadcast system. For example, 12 episodes of recording in a quarter. ”

After listening to Shen Li's words, Zhou Gao nodded approvingly. I think the season sowing system seems to be more suitable for the long-term development of running men. At the same time, I also have a further understanding and understanding of Shen Li's professionalism. Sure enough, at such a young age, he mixed with such a high status, and he did have two brushes.

After a short exchange, the two made further exchanges on some details of the running man. It wasn't until after chatting for about half an hour that Representative Zhou opened his mouth and asked Shen Li after a moment of silence, "Then Mr. Shen, you see that we are almost talking, should we discuss what price your company plans to offer for this "Running Mouth, Brother"?"

The previous exchanges between the two can be said to be false, and the most important thing is in the words of Representative Zhou. To say that now, Representative Zhou is actually quite nervous. Because of Shen Li's offer, it directly affects the input cost of Shangyuan TV. After all, when the time comes, it will be more difficult to find sponsorship.

However, just as Representative Zhou was a little nervous, he sat in the conference room, waiting for Shen Li's reply. I saw Shen Li after a moment of silence, and then said to Representative Zhou straightforwardly, "300 million." ”

As soon as the words fell, Representative Zhou, who was sitting opposite, suddenly had a slightly stunned expression, and was frightened by Shen Li's offer!

"Three, three hundred million, Mr. Shen, you, you're not kidding, are you?" The psychological price of Shangyan TV is actually between 170 million and 190 million. And Shen Li's offer of 300 million yuan, exaggeratedly, simply "scared the pee" of Representative Zhou......

Including Ruan Ruochu, the director who was sitting in the conference room, was also shocked by the boss Shen Li's offer......

"You heard it right, Representative Zhou, it's 300 million. Shen Li replied with great certainty.

To talk about the previous life, "Running Mouth, Brother" alone is the advertising sponsorship cost of Volkswagen and BMW, and it is not less than 100 million per season. Coupled with the support of sponsors such as Yili Group and Mushroom Street, the average advertising sponsorship cost per quarter is more than 3 or 4 billion.

And he invested in the production of the first season of "Running Mouth, Brother", which also cost 96 million. So opening this price is not a lion's mouth.

"Mr. Shen, why don't you look at it like this, because the price of 300 million exceeds our psychological expectations. So, why don't you see, I'll go back and discuss with the leaders in the stage first?" Deputy Zhou said euphemistically. It's not so much that they go back to discuss, but that they think it's too expensive, so even if they go back to discuss, they probably won't offer this price. After all, it is more than 160 million expensive, and 90% of the budget is exceeded.

"Well, no problem. Shen Li replied briskly.

Before leaving, Representative Zhou was still a little reluctant, and turned back to Shen Li and asked, "Mr. Shen, in terms of this price, is it really 300 million, and you will no longer negotiate the price?"

Shen Li smiled casually after hearing this, and then replied simply and clearly, "Well, yes." ”

Seeing that Shen Li was so resolute, Representative Zhou replied without saying anything, "Oh, that's good, I'll go back and discuss it with the leaders." ”

Meet the representative of Shangyuan TV and leave the company. Shen Li suddenly felt that in his life, he was really out of his life, and he dared to negotiate with the TV station like this. If it had been before, I wouldn't have dared to even think about it. It was truly an extraordinary experience.