How do you make something that may not be worth much valuable?

Probably many ordinary people, including those who have just become businessmen, will use many practical methods to turn this thing into a commodity, and then become valuable.

One of the most common examples is to increase the added value of something that is not worth much in itself, and use the added value to support its cost.

For example, paleontological fossils inlaid with gold and precious stones, paleontological fossils have a very wide distribution in this world, almost everywhere.

The first people to find paleontological fossils did sell them for a good price, but as people discovered that as long as they had a hoe in their hands, they could choose a suitable place, and then dig down, as long as they were not too unlucky, they could dig up some fossils, and the price of paleontological fossils began to plummet rapidly.

From being revered as a "memory of history", to a "page of history", and finally to becoming "garbage of history", this process has not evolved for a long time.

But among them, there are also some examples of going against the trend, some people will choose some relatively complete and beautiful fossils, and then set some precious stones, gold or other valuable jewelry according to the outline.

They made the fossils sparkling with expensive materials, which made people associate it with wealth, and added a fake outrageous story, so the fossils were sold for a high price on added value.

This is the approach that many people will choose - if you want to sell something worthless, then let the added value work, and many semi-official authorities will also use the added value as an example to popularize some success studies that may not be successful.

But for the capitalist, to make something worthless valuable, it is only necessary to heat up the conceptual value of the thing, which does not actually exist, but there is a premise, that is, it must be rare.

Rarity here is not strictly "rare", "uncommon", "one-of-a-kind" or the like, this rarity is just a concept.

A successful capitalist can find a "scarce product" out of a million of the same flowing goods, such as a particular color change, a small flaw, something that is somewhat different from others, can make the commodity a rarity, and then stir it up.

This commodity will soon appear in the newspapers and in public opinion, and each appearance is accompanied by its ever-increasing value.

If it's just a commodity, an auction is a great way to do it, and some goods can always be a miracle at auction, which creates some demand, and then they will wait, wait for the last idiot to take over.

It's the same now, the same businessmen who have made the decision to take a stake in Lynch's Star Trading Company have been hyping up the company before they have officially become investors.

Lynch gave them an estimate of 50 million, so how can they be guaranteed that they will not lose money after investing?

In fact, it is very simple, let this company be worth more than 500 million or even 100 billion in the eyes of people, then no matter how they invest, they will not lose money, but will make a lot of money.

But this requires a process, and this is also the last thing many entrepreneurs with ideals want to face, the operation and operation of capital will ruin their dreams, because compared to dreams, the game of numbers and concepts is too happy.

In just one day, the potential and market value of the Interstellar Trading Company have risen from Lynch's empty 50 million to 70 million, and with the next large-scale construction, this number is likely to continue to rise.

Some people are certainly well aware that the company is not worth that much money, but as a qualified businessman or speculator, they don't mind being part of the game, just like the financial markets now, not everyone involved is unaware of what's going on.

And some people who really don't know what's going on in the company may think they're smart to observe for a while, and then consider entering the market when they're sure it's real and has potential.

But when they think about it and make a good decision, it is often the end of the situation.

The mayor's question was also a little moved, he didn't know that Lynch, a small company, could value so much money, if he had known earlier, maybe the benefits would have been more.

Of course, federal law in Baylor does not stipulate that politicians must and must not engage in any investment behavior, but the censorship system will be stricter than that of ordinary people, but most politicians will not end up in person, they will have agents.

"I have a nephew who is interested in your company...... "The Lord Mayor laughed, "Are young people like this, full of energy, so they don't know what the future holds?"

It seems like an emotion, but it is more through these words to show his attitude, how can a person like Lynch, who has been honed for many years, not be able to read it?

He also shook off the napkin, spread it on his lap, and said seemingly casually, "Do you have his contact information, maybe we young people will have a common language." He raised his head after laying out the napkin and looked directly at His Excellency the Mayor, "Of course, we also need the help of the experience and experience of the elderly, after all, we are still young ......."

The two looked at each other for a moment, about three or five seconds, and after making sure that there was no misunderstanding between each other through their eyes, the Lord Mayor put a black business card on the table and pushed it over.

Then the conversation changed sharply and turned to other things.

"Have you heard anything lately, rumors of a relationship with the Ristoan Group?", the Lord Mayor used a very ordinary sentence as the next introduction, and Lynch nodded in the affirmative.

No one was unaware of this during this time, and even Lynch thought that maybe the attitude of His Excellency the Mayor and the Governor was a little too direct and artistic, and they could have solved the current problem in another way, but they didn't do that.

Seeing Lynch nodding, His Excellency Mayor's expression also changed slightly, becoming a little helpless, he sighed, "Actually, the situation is not optimistic, Neo has been contacting the Conservatives, you know ......", he stretched out his index finger and shook it in his ear, "There will be some connection between us." ”

His consciousness is that there is a message between the Federal Progressive Party and the Federal Conservative Party, which is also normal, after all, the Bayler Federation is a three-party government, and although the Federal Socialist Party is often the same as the Transparent People, they do exist.

This kind of contact, or exchange, is very necessary to help stabilize the political situation of the whole federation, which is no longer the age of empires, when people come out of obscurantist feudal rule, and they will not repeat the mistakes of those rulers of the past.

When Neo contacted the Conservative Party, he was destined to reveal the news, including the conditions that the Conservative Party had offered to Neo to switch sides, which had already been informed by His Excellency the Mayor and His Excellency the Governor.

That's why the governor sent people to support the mayor, and it's not for nothing.

"Actually, I don't care if Neo and Ristoan will be able to stay in Sabine, I never care about that, I care about how many people in the city are facing the situation of not having a job, being in need, starving. ”

"Shameful Neo and his company use these people as bargaining chips with the government, I will not compromise, for the sake of my citizens!"

If another impassioned symphony with some tragedy can be sounded at this time, maybe Mayor Langdon has a chance to wait for the palace of this year's Augustine Silver Screen Awards, and at least there is a nomination for the best actor.

"My biggest headache now is how to solve the ...... of tens of thousands of jobs if they do leave," he said, his eyes always on Lynch.

When he heard that Lynch's company was valued at 70 million at noon today, he realized that maybe this was a bargaining chip that could be used, and the value of 70 million needed to be created by people, and it could not be born completely out of thin air, otherwise it would not be able to withstand the scrutiny of various departments and people.

Since someone needs to create these values, can Lynch, who may be worth less than a million and solve 500 jobs for the mayor, solve more jobs for him when he is worth more than 70 million?

Not to mention 70 jobs for 500 people, there must be at least 35 jobs for 500 people, right?

For the sake of that damn nephew, there must be twenty jobs for five hundred people, right?

Lynch didn't answer, he was really not easy to answer, he was very good at describing a grand picture of the future for others, but the mayor asked him to come up with something practical as soon as he opened his mouth.

The salary of 1,000 people is 200,000 yuan per month, if he hires 5,000 people, he will have to pay 1 million every month just to pay wages, even if his company is valued at 100 million, he can't withstand them tossing a few times.

Lynch's silence makes the mayor realize that he can't completely treat Lynch as a young man, and if Lynch says he can't do it, or says he can solve some of it, these can be used by the mayor.

But silence is not a good thing, if you say he doesn't agree, he doesn't say it directly, but if you ask him to agree, he doesn't nod.

After a few seconds of silence, he changed his attitude to show his attitude, "You are all businessmen, maybe you can better understand the reasons why they do this, what kind of difficulties do you think you have faced in the current process of starting a business?"

Lynch raised his eyebrows, and some smiles appeared on his face, and these smiles quickly became brighter, "Your Excellency Mayor, I have faced many difficulties, but you know, I am a socially responsible businessman, there are some that I can solve, but there are some that I can't solve, maybe you can give me some constructive advice?!"

The mayor didn't answer immediately, but just thought, "We can discuss it." ”