Like Chen Yixiao, Zhang Yimin of Toutiao also noticed the show for the first time.

However, the first thing Zhang Yimin noticed was the light and shadow editor.

What made him unbelievable was that Xiuba actually launched its own products at the beginning, and perfectly combined them with Xiuba and Shan Eleven, which greatly surprised him.

You must know that none of the four major short video APP kings in China, Nanji, Beikuai, Ximiao, and Dongmei, can realize traffic.

The advantage of short video is that it is short, but this is also its biggest shortcoming.

From the current point of view, there is a lack of benchmark cases in the entire industry of using short video traffic for e-commerce shopping guides;

No one in the industry has achieved this kind of fan stickiness and brand height for short video content.

It is even more nonsense to make a short video into a big IP and then sell the copyright;

At the end of the day, apart from advertising, the other three models are not realistic.

But from a human point of view, the length of the video is directly proportional to the user's receptivity to the ad.

The video content is long, the user has a high acceptance of ad placement, the video content is short, and the user's tolerance for advertising is naturally low, who wants to watch a 3-minute short video and watch a 1-minute ad?

For example, we know that the pre-roll ads of video websites are about 30 seconds to 90 seconds, and some super IP pre-roll ads even reach a terrifying length of 120 seconds.

A pre-screening ad is the length of a short video.

Therefore, video pre-screening ads and roll ads are inherently not suitable for short videos.

But the merchant is not a fool, without a certain length of advertising, who wants to invest money in you?

It can be said that the genes of short videos limit the imagination and scale of the profit model.

Wu Xiaobo once said that any content entrepreneurship that does not have a direct and simple monetization model is actually a waste of time and hooliganism today.

However, to Zhang Yimin's disbelief, the Xiuba APP broke the curse that short videos are difficult to monetize.

On the product page of Xiuba, there is a detailed introduction of "Light and Shadow Recorder".

This is an augmented reality-based handheld light and shadow effect with an embedded effect emitter, which can simulate up to 300 kinds of light and shadow effects in a full-time environment, and it is constantly updated.

Then Zhang Yimin opened the web version of Single 11 and searched for the light and shadow recorder.

What almost made him think that he was dazzled was that the price of a single light and shadow recorder was as high as 9999.

Dumbfounded, Zhang Yimin clicked on the graphic page.

The recorder is a palm-sized black round box,It's like a smaller TV cat,The appearance is inconspicuous。

Looking at the detailed parameters, the recorder shell material is made of carbon fiber composite materials with light weight, corrosion resistance, and strong stress crack resistance;

It is equipped with the 1.1 version of the light sensor chip independently developed by Tianyi, as well as a customized special effects system created by light and shadow vision.

There is also a 5000 mAh smart battery inside.

Nothing else.

These things basically make up the main body of the recorder, and the other PCB boards are not worth anything at all.

That is to say, for a recorder that costs 10,000 yuan, the light sensor chip and the special effects system will account for 9 into 9.

The rest of the shells, batteries and other messy things add up to less than 100 yuan.

Zhang Yimin couldn't help but scold: It's really TM black!

However, what Zhang Yimin didn't expect was that even if it was so dark, there were still a lot of people who wanted to buy it.

went to look at Tianyi's Xinlang Weibo comments, one of which was "just for Tianyi's production of these four words, 10,000 yuan is worth it", 12 hours did not arrive, and the number of likes exceeded 4,000.

4,000 of them, if you buy them all, wouldn't it mean that the turnover of the show bar reached 40 million on the first day of opening?

Zhang Yimin's eyes were almost red when he saw it.

Show bar: This trick is simply very beneficial.

Launch your own products to enhance the stickiness of users;

Promote the e-commerce platform that sells products on the eleventh day,

To further enhance the brand recognition of Tianyi Technology and light and shadow vision in the eyes of the public.

The benefits are simply numerous.

But the problem is that others can't learn the show mode if they want to, because they can't make augmented reality special effects.

"Hey~~"

Seeing the end, Zhang Yimin could only sigh.

......

In just 24 hours, the total number of downloads of the Xiuba APP reached 2.7 million, which can be called a phenomenal APP application.

The blog post of Tianyi Guanwei has played a huge role, and the effect is much stronger than spending money on advertising.

The attention has risen, and there are already traffic monetization channels, so the following is naturally to work the content.

Early the next morning, Han Yi received a call from Ni Simiao to report the good news, and his excitement was beyond words.

Han Yi smiled and reluctantly said a few words.

Although he didn't give a promotion fee, in fact, all this was taken for granted in his eyes.

Hell if such a powerful technology doesn't succeed!

Han Yi doesn't care about the number of downloads, he just wants to know how many recorders have been sold?

Ni Simiao smiled and said, "Boss, guess what." ”

Han Yi knows that Tianyi's fans are very loyal, but the light and shadow effect of the recorder is a "castrated version" after all, and the price is so high, it is great to be able to pre-sell 500 units in one day.

He laughed and said, "I guess 1,000 units!"

Ni Simiao laughed, "Boss, let me tell you, as of 7 o'clock in the morning, the first batch of 5,000 recorders were all sold out." ”

Han Yi was taken aback, "Huh, so fast?"

Ni Simiao said happily: "Yes! We didn't expect the recorder to be so popular.

Unfortunately, if it weren't for the supply of light sensors, this number would have been increased. ”

Han Yi was also helpless.

He wanted to increase production, but some things didn't happen overnight.

You have the technology, the equipment, the raw materials, you have to have someone to help you operate!

The production of light sensors is not to pour raw materials into the abrasives, and then the machine will come out with a "click";

It needs to go through hundreds of processes, and countless skilled workers and engineers can only walk out of the production line after checking and confirming that it is correct.

However, these skilled workers and engineers need to be trained before they can do their jobs, and some even have to pass exams to get on the job.

So, it's a pity, but there's really nothing you can do about it for the time being.

......

He Xiaoxiao returned to Runzhou yesterday afternoon.

She wanted to stay here for two more days, but a good high school classmate got married and invited her to be a bridesmaid, so there was no way, Han Yi went back to live in Qinghe Jiayuan.

In the morning, I went to the company to deal with the backlog of documents last week, and at 10 o'clock, Ruan Hongxiang came in with a folder.

"Boss, here's a list of colleges and universities that have invited you to speak this month. Ruan Hongxiang put the folder upside down in front of Han Yi.

Han Yi pulled in front of him and took a closer look.

There are Fu University, Zhejiang University, Hua University of Science and Technology, as well as alma mater Jinshi University and Jinling University, a total of 7 universities.

Han Yi put the list together and said, "Push it all away!"

Ruan Hongyan hesitated and asked: "President Tian Guobin of Jinshi University called, ...... you look at it, chairman?"

Han Yi nodded, "It's okay." I'll talk to Principal Tian when I get back. ”

It's not that Han Yi doesn't give face, he knows his own business, and with the amount of professional knowledge he masters, in the eyes of those theoretical professors, it is not enough to see at all.

As for life experiences, bittersweet memories, and chicken soup for the soul, he felt that these were even more unnecessary.

Nowadays, college students are very individual, and you don't need to explain big things to them; as far as his life experience is concerned, it is hypocritical to talk too much.

After Ruan Hong's makeup went out, Han Yi went to the technical department.

The company's internal IM has been officially launched on Sunday, called "Tianxuntong", and most of the company's employees have registered to use it.

Judging from the feedback from the results, the effect is good.

After walking around the technical department, Han Yi went to the R&D department next door.

This has always been the place that Han Yi attaches the most importance to the entire Tianyi, except for the laboratory.

Under the leadership of the supervisor Tang Yin, the split photonics applied algorithm technology and provoked the beam of Tianyi Technology, otherwise Tianyi would not be as smooth sailing as it is now.

If the laboratory is the cornerstone of Tianyi's rise, then the R&D department is the mainstay of Tianyi!

Each of the hundreds of top algorithm engineers here is invaluable, and it is impossible to overestimate them.

"Mr. Han is good~"

"Mr. Han ......"

Seeing Han Yi coming, the engineers passing by got up to say hello, Han Yi waved his hand and smiled: "You guys are busy with yours, don't worry about me." ”

I met with Tang Yin and learned about the progress of the structural algorithm of the depth of field detector.

I didn't leave the office until lunchtime.

......

In the afternoon, Han Yi was going to take a break, but the company called, and there was a major accident in the reorganized Shan 11 Cheng Governor Warehouse Center;

I had no choice but to rush over......

......

ps: This chapter has been revised and revised excessively, and I have been dissatisfied. Written from three o'clock in the afternoon to now.

For the sake of the second general's dedication, watch the pirated brothers come back to support a wave!