Chapter 69: A Spoonful and a Thousand Delicacies
On the edge of the second ring road of Binhai City, there are many high-rise buildings.
Among them, there is a ten-story building, which is not conspicuous among the many high-rise buildings with twenty or thirty floors, but there is a big spoon with the color of local tyrant gold on the roof, which has attracted a lot of attention for this building for several years.
The headquarters of the Thousand Cuisine Restaurant Group in Binhai City, Hannam Province.
There is such a saying in the domestic catering industry: "There is no chef who is more like a chef than Lin Yijiao", anyone who sees Lin Yijiao, at first glance, will feel that this person and the word "chef" are almost a perfect match, with a big head, a thick neck, a big belly, a shiny face, a slightly bald head, and a natural and happy smile on his face.
However, Lin Yisco himself didn't like this sentence very much, especially after he made his career, he hated such discussions about him behind his back.
The chef industry belongs to the lower ninth rate in the traditional concept, no matter how high the income is, no matter how good the craftsmanship is, they are all serving people, they are subordinates, and there is no essential difference from the drama or even the table.
In contrast, he can barely accept another evaluation of him in the industry: 'There is no chef who knows how to do business better than Mr. Lin'.
From the itinerant hawker who set up a stall at the railway station to sell wonton dumplings, fried rice and fried noodles, to the owner of a small restaurant, and then to the establishment of a catering company, until now one of the top catering companies in the province, it is only one step away from going public.
"Internet +" has become a big hit today, the live broadcast industry has risen overnight, Lin Yiscoo's brain turned very fast, before the listing, combined with the largest live broadcast platform Coke and Hannan Provincial Satellite TV, launched this "thousands of meals" event, for the listing momentum.
If this show becomes a popular variety show, or even a hit, the company's stock price will definitely soar to the sky, and when the time comes, billions or tens of billions of dollars will be fished, and this investment is a hair.
"Daughter, how many times have I told you, although this competition is under the sign of 'cooking', but in the final analysis, it is a variety show, and the contestants can have a basic cooking foundation, so naturally the organizing committee will select it. You are a company director, the future heir of the company, every minute and every second is calculated with money, you don't care about so many things, and go to inspect the players in person, isn't it too wasteful of time. ”
Lin Yixiao patted his thigh bitterly: "The cost performance is too low, too low, the gains outweigh the losses!"
If Jiang Xuan was here, he would find that the young woman sitting opposite Lin Yilao at this time was the woman with sunglasses who went to his house to eat a bowl of egg fried rice that night.
If you can make people unrecognizable with sunglasses and achieve the effect of disfigurement, then what do you need foundation liquid barrier cream mascara contact lenses for?
Lin Yiscoo's only daughter, Lin Qianyu.
"Dad, we have already agreed that one person will run a business and the other will study skills. You are willing to put your mind on propaganda and hype, I understand, I don't care about you, I am willing to delve into cooking, and you don't care about me. Lin Qianfu said.
"Hey, why did I give birth to a daughter like you!"
Lin Yispoon had quite a headache.
At the beginning, Lin Qianfu rejected Michelin, he thought it was his daughter's 'miracle trick', and the sensational effect caused by rejecting Michelin was far more than acceptance, in fact, it really caused a sensation in the media, which was equivalent to making a super free advertisement for the group, and Lin Qianfu became famous.
But later I learned that Lin Yiyu was not doing any gimmick at all, he was purely saying something.
Since then, Lin Yisco has felt very worried, this girl has too much brain in addition to cooking.
I can't say it's bad, I can value cooking skills more than everything, and if I don't understand business, who will pass on such a big family business to in the future?
It's a good thing to be a chef, with excellent cooking skills and only the stove in your head;
But when you are the leader of a listed company, if it is still like this, it will not be good.
It is brave to be a soldier who is not afraid of death and rush to the front, but can you do this as a marshal?
"Michelin is an evaluation of the overall environment of the restaurant, not just the skills of one chef or a few dishes. Lin Qianfu said: "How can this kind of thing reflect 100 percent of the quality of cooking skills and dishes? A tattered roadside stall can also make delicious food!"
"Okay, okay, let's not talk about it. I'm just a daughter like you, and you win it. Let me tell you, you don't want to be too involved in the organization of the event in the future, be your consultant with peace of mind, and leave the rest to the organizing committee, this competition is an important part of the company's listing publicity, it must be lively, you must not play the temper of the eldest lady, okay?" Lin Yisco said.
"I'm like a-stirring stick. Lin Qianfu stroked her forehead speechlessly: "Don't I just cook seriously, how can I ruin the game?"
"Not necessarily. Lin Yixiao smiled: "You are in the group, you belong to the kind of power that has no constraints, and the danger is too great." ”
Lin Qian's eyes narrowed slightly, stared at Lin Yispoon suspiciously, and said, "Dad, you're not going to do anything, are you?"
"Don't worry so much, you are in charge of technology, I am in charge of management, and we both do our own duties. ”
"I don't care about the management, but if I find excellent chef talents, I will definitely find a way to join our company!"
"Of course, I have no problem recruiting a few more good chefs, you are solely responsible. Lin Yispoon said.
......
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Since the lottery that day, the kindergarten live broadcast room has not been very peaceful, and every time there is a live broadcast, someone will come to 'smash the field', sneering, and even directly scolding, making the live broadcast environment very bad.
Not only Jiang Xuan's live broadcast room and the warm man's live broadcast room, but almost all the contestants who drew the duel in the live broadcast room suddenly appeared 'antagonistic' emotions, the anchors of both sides raised their eyebrows, and the fans in the live broadcast room were even more directly scolded.
Although the silent people are still the majority, as long as one percent, or even one thousandth of people, jumps out to make trouble, with the huge number of followers in the live broadcast room, they can make a big noise.
The entire cola platform was 'lively', and the slogans of the Thousands of Meals Food Contest on the homepage were dazzlingly scrolling back and forth.
The page also has a special player duel 'quiz', the audience can choose their own supported anchor to spend 100 Coke coins to click 'must win', if the supported anchor wins, not only will the Coke coins be returned, but all bets on the losing side will be divided equally by the victor's supporters.
The kindergarten received a total of 287 wins, and the winner behind the warm man was 1,226.
Hannan Satellite TV also carried out several reports in a row, and under these unobtrusive propaganda methods, the popularity of the Qianyu Group, the Qianyu Wanshan Competition and the Coke platform skyrocketed overnight.
The first race was scheduled to take place tomorrow.