Although Pixar has not been established for too long, there are still many die-hard fans. It has always given the impression of being good at making animated shorts, and it is an allegorical thought-provoking short.

Its first short film, Luxo Jr., was nominated for an Academy Award for Best Animated Short Film, starring the jumping lamp that would become a symbol of Pixar, and it conjures up many meanings: tireless work, hands-on style, inspiration and non-conventionalism......

The red dream that followed, the tin iron soldiers were all like this, wonderful uh pictures, seemingly simple but rich in philosophy.

Who wouldn't like such a work, aside from Uncle Qiao's character, he is undoubtedly one of the top geniuses in the world.

So after he announced that he was going to launch a standard feature film, the sensation caused can be imagined...

Silicon Valley, located in the southern part of the San Francisco Bay Area, is arguably a true city that never sleeps before the dot-com tech stock breaks. The programmed ape is a strange animal, and like most mental workers, they like to go out by day, so Silicon Valley is also brightly lit at night and cold during the day.

However, this scene has disappeared with the bursting of the tech bubble, and although the worst of times has passed and the stock market has begun to rebound, it is still far from its heyday.

Michael, a top computer student at the University of California, can be said to be the first wave of people to go to Silicon Valley to pan for gold, but his luck is not very good, he has joined three companies, and he has also obtained options, but unfortunately, none of them have successfully persevered to go public.

Later, he gritted his teeth and started his own business, just catching up with the Internet limelight, so he flew with the pig, and in just half a year, his company was sought after by the limelight, with a maximum valuation of 50 million moldy gold.

At that time, he could say that the spring breeze was proud, and he admired the model flowers all the way. But the good times didn't last long, and with the bursting of the dot-com bubble, his company was not spared, the stock index fell again and again, and the delay in making a profit only went bankrupt.

But fortunately, he sold part of his equity to the limelight at the highest point, and the company went bankrupt, so he still had millions of moldy gold in his hands, and he was half a successful person, so he didn't look for a job for the time being.

Michael couldn't make up his mind whether to start a business again, and said that he would fight for his dreams, but he was actually a relatively lazy person, and although the last business was successful, the pressure it brought to him still made him very uncomfortable.

Restless and sick, although Michael doesn't know Daming's proverb, he also knows that if there is a problem with the psyche, the body will also have a problem.

As a movie fan, the best way for him to regulate his psychology is naturally to watch a movie.

"Hmm, Pixar is going to have an animated feature film!" Michael said in surprise as he browsed through the recent video news.

As a programmer, it's not surprising that he's a fan of Pixar, in fact, he's not too picky about movies, and he only has one requirement to make him happy, if he can get a little thought.

"Let me see the promo. Michael clicked on the promotional video of who framed the rabbit.

A rabbit is shown on the screen, driving a sports car speeding down the highway, dodging left and right in the traffic, full of dangers.

"It seems to be pretty good, the graphics are excellent, and the animated characters have exaggerated and humorous expressions, which seems to continue the style of Pixar's previous animated shorts, but there are not many surprises in it. Michael looked at the promo and muttered to himself.

However, he was slightly disappointed, and he did not see in the promotional video that Pixar's spirit of constantly pursuing technological progress can only be described as mediocre.

"Wait a minute, what is this?" Michael's eyes widened in surprise.

"It's a real person and an animated character, oh my God, it's amazing to be in the same picture!"

。。。。。。。。

"Steve, after the promotional video was launched, the response was very good, and it has more than 300,000 hits in half an hour. Carter said excitedly.

Gebbus insisted that the promotion should be based on the Internet, because he believed that the target group of who framed the rabbit would not be more than twenty-two years old, this group of people was easy to accept new things, and for such a technological innovation film, the new communication channel could have the effect of one plus one being greater than two.

It turned out that Carter was still skeptical about this, but now he has to admire the vision of Joe's gang leader, vision determines your height, no wonder people are bosses, and he can only be the CEO.

Jobuus was not complacent, he didn't like to jump to conclusions, and while a good start was half the battle, he would take a second look before he could say anything.

Well, that doesn't stop him from being in a good mood.

He said: "Carter, well done, to make this film the foundation of our company's feature film, every step of the way has to be fast and steady." ”

"Yes, the foundation has been laid, and a good reputation has been formed among the audience, and it will get twice the result with half the effort in the future... Carter said with a slight smile, and suddenly he was stunned and didn't speak for a long time.

"What's wrong with Carter?" Qiao Bus felt strange, Carter's psychological quality has always been good, it is not said that Tarzan collapsed before and his color remained unchanged, but it was no problem to change his color when it came to major events, and he rarely saw Carter's performance in such a gaffe.

"Steven, come and see for yourself!" Carter breathed a little hard, turning the computer screen to Geopus.

"Hmm, what's going on!" Qiao Bus's face changed when he saw the screen.

On the screen, a tank is chasing a war horse and bombing indiscriminately, the horse makes all kinds of anti-scientific movements, nimbly dodging the pursuit of shells, everything is so incredible, there is only one reason, the horse and the knight on it are shown in an animated way.

It's a theme crash!

"What kind of film is this?" roared Gebbus ungentlemanly.

"Holy Crusade. Carter spoke in a low tone.

Because this film is exactly their biggest competitor, the opponent who is ready to be released at the same time!

Who framed Roger the rabbit and what did he do to attract the audience? Isn't it just that live-action and animated characters are acting on the same stage, this form of film is unprecedented, which is why Gebbus and Carter have such a strong confidence to compete on the same stage with the film created by Hero and Spielpog.

But now that the opponent has released a promotional video that is shot with the same performance method before them, will the audience still buy their film?

People tend to remember only the champion, who will remember who the second place is, even if the second place performs better.

Carter secretly said that this is troublesome, even if they release a similar promotional video immediately, they will be at a disadvantage, and some people may even say that they plagiarized each other's ideas.