Yingshuai convened the company's senior management to urgently discuss the response plan to the current unfavorable public opinion.

It was said that it was a discussion, but in fact only Robert could put forward constructive suggestions, so in the end the meeting became a small meeting for the two to discuss.

"Ying Shao, it is not easy to break the current pressure of public opinion. ”

Yingshuai also felt a little headache, frowned and said: "Yes, the most troublesome part of public opinion pressure is that we can neither explain too much nor argue with the media. ”

Robert thought for a moment and gave his own plan: "Ying Shao, I think we have to do three things at the moment. First, the propaganda strategy should be turned to a low-key one, the propaganda text puts itself in the position of the weak, and the audience subconsciously sympathizes with the weak.

Second, we publicize and highlight the identity of Natalie and the special effects team, you can withdraw from an interview program with the special effects team, the movie special effects are the pride of the moldy people, and we want to focus on promoting our special effects from the moldy country.

Third, we use the name of the film to do some charity activities, which can also gain the favor of the audience. ”

The marshal became more satisfied with Robert, and the vicissitudes of the sea showed his true character as a hero, and the more the crisis moment, the more he could see the level of a manager.

"I agree with all three points, and we will follow this plan for the time being. Yingshuai said.

Seeing that his plan was passed, Robert did not have a relaxed expression on his face, these public relations plans can only alleviate the current crisis, but it is impossible to completely solve the current crisis.

But at present, the best solution can only be thought of, let's take it one step at a time.

。。。。。。。

Los Angeles, orphanage.

If you've seen this killer and it's not too cold, you'll be no stranger to this orphanage, yes, this is where the film was filmed, and it's where Matilda finally landed.

Today, Natalie is here again, not for the film, of course, but for the upcoming donation ceremony. In her name, Yingshuai donated 3 million mold gold to the Orphan Adoption Organization in the Mold Country, and this orphanage is one of the recipients.

As the main filming location of the film, the donation to this orphanage can just make a wave of soft advertising for the film by the way.

After all, Columbia is Hollywood's top film company, and its public relations capabilities are also first-class, and the turmoil in the past few days has gradually faded, and it is just right to use this donation to reopen a new round of publicity offensive, after all, it is less than a week before the release of the film, and all opportunities to gain popularity cannot be missed.

The donation ceremony was very simple, Natalie took the stage to tell about her ordinary and happy childhood, while expressing her desire to find her parents, and finally used her own experience to brush a wave of chicken soup to the orphans present.

"I'm just an ordinary orphan like you, and the reason why I got the opportunity to perform this time is not because of anything else, but because of my persistence.

When I auditioned for the first time, I was not selected because I was too young, but I didn't give up, continued to study the script, and went to the door again and performed a part. ”

Speaking of this, she shrugged her shoulders and said mischievously: "It's a pity that it still didn't pass." ”

The audience below burst into laughter, and Natalie said: "But I still didn't give up, I sneaked into Broadway again, watched the stage play for a week, and pondered it myself, found the director again, and performed a stage play, this time the director was impressed, and finally chose me."

So I think that persistence may not lead to success, but if you don't persevere, you won't even have a chance to succeed!"

This paragraph is naturally written with the help of Yingshuai, and there is no such thing as chicken soup for the soul in this world, Natalie's words immediately caused warm applause below.

"Now please feel free to ask questions!"

After Natalie finished speaking, the host began to announce that the scene would be handed over to reporters, which was also arranged by the Colombian public relations department.

"Natalie, what do you think allowed you to grasp the heart of the protagonist at such a young age?"

This was a pre-arranged reporter, and Natalie was naturally prepared for the problem.

"I think it's the same experience, my first feeling when I got the script was, this is my story, although there is no experience of mine in the movie, but that feeling of loneliness is so familiar to me... ”

Natalie said with a little sadness that this is the professional team designed a character for her, so that the audience can focus on her experience of being separated from her parents since she was a child, arousing people's sympathy, obviously the effect is good, and some people in the audience have even begun to secretly wipe tears.

The press conference was planned by the Colombian public relations department and proceeded in an orderly manner according to the pre-set route.

"I'm sorry, I have a question. ”

Robert was secretly surprised when he saw the reporter standing up, this person was no stranger to him, it was Jackson from "Premiere" magazine.

In fact, the major film magazines also have circles, and the relationship behind each magazine is complicated, but in the final analysis, it is still interests, and the eight major Hollywood film companies will secretly support their own film and television promotion media, such as advertising tilt, funding the awards set up by magazines, etc., in different ways.

Naturally, these magazines will reciprocate by secretly helping to support their own film companies by doing things like raising the ratings of the company's films, and tilting the awards in favor of the company's films. Of course, there are still some methods that cannot be said, such as deliberately discrediting the opponent and giving the opponent's film a low score.

"Premiere" magazine, Robert knows his details very well, Paramount-supported magazines, in the past, there has been no shortage of Colombian stubble, especially this Jackson is a well-known mad dog.

This time he came uninvited, and he didn't know where he got the news, but Robert couldn't chase him away in such a public place, so he just gave Natalie a sneaky look to get her attention.

Natalie understood and smiled, "Of course you can, excuse me." ”

Jackson also smiled and asked, "Miss Natalie, you have been separated from your parents since you were a child, right?"

"Yes, that's true, but I've been trying to find them. ”

"Oh, yes, I think you all want to be able to reunite your family as soon as possible, and I've made a little effort to that end. With that, he pulled a picture out of his pocket and handed it to Natalie.

He added: "The emperor lives up to his wishes, after more than a month of searching, I carefully looked through the files of missing children in the past ten years, and finally found this. ”

Natalie took the photo with a solemn face, and the other reporters also joined in.

The photo shows a woman holding a baby, and everyone is surprised to find that the woman in the photo actually resembles Natalie.

"Difficult, can you say, this is my mother?" Natalie's voice became a little choked, and the reporter became excited, if this was true, it was really a beautiful talk.