0355 Breath of the Times
Every year in the second week of June, a week-long fashion week is held in the southern city of Bentley in the Union of Baylor.
There was no such thing before, but since a few years ago, when people held summer new product launches in Bentley and held them together, this trend and atmosphere has gradually formed.
Those who come from all over the country and even from all over the world definitely don't know that all the people will gather here to hold all kinds of fashion shows for the simple reason that it is to save money.
The price of hiring some models or even supermodels for a fashion show alone is too expensive, but if many companies and individuals are together, the price will be greatly cheaper.
Gradually, more and more people joined, the influence became greater and greater, and it gradually spread out, becoming an important festival in the fashion circle.
But it doesn't matter if you don't know, anyway, these are still far from the lives of ordinary people.
Lynch took two days to get here by train, considering the various discomforts of taking the train during the long journey, he chartered a separate carriage, but after arriving at the place, he still felt a little tired, suppressing his exhaustion in a small space, mental exhaustion.
From the moment he got off the train, a long-lost vitality appeared in him, he rarely found a bar, drank some wine, and returned to the hotel and slept until the next morning.
The ringing of the bedside phone woke him from his deep sleep, and he sighed and lifted the receiver as he looked at the noisy phone.
"You're late, Lynch!", Severella's angry voice immediately came from the earpiece, they said that they would have breakfast together this morning, and then in the morning they would go to Libao to see the latest designer works of this year, and by the way, customize some accessories for the girl for the second half of the year.
For a poor person, as long as the clothes they have on their body are not torn to such an extent that they will feel a noticeable sense of shame or shame, they will not throw them away and will not buy new clothes.
Because they need to save money to meet some daily bills, or save for some unexpected situations.
As for fashion and trends, they may just be worthless, fancy, and impractical things in their eyes.
This is a more general attitude to life, and in a way, the lives of ordinary people are the mainstream, because they are the majority.
But no matter what the attitude of ordinary people is, fashion is still fashion, and the trend is still a trend, just like the development and progress of science and technology are purely just to better serve a small group of people.
Fashion, trends, it is not something that the working class and the ordinary family class need to care about.
An earring worth a few hundred dollars may be worn by its owner once or twice from its birth to its complete oblivion, ordinary people can't do this, only the rich can, this is fashion, this is the trend.
Severella's family had given her enough resources to enjoy it, and she was happy, but Lynch's late arrival made her a little angry.
This is the first time that she took the initiative to ask someone else, and the other party was still late.
Everyone used to be punctual, but Lynch!
Lynch got out of bed perfunctorily, took a shower, changed into very ordinary clothes, and came to the hotel restaurant.
Ten o'clock, a wonderful time.
If it was too late, in fact, for the Federation, it was still "morning" before half past nine, and ten o'clock was only half an hour before half past nine, and it was not too late.
But to say that it is early, it is still two hours before twelve o'clock, that is, noon, it is really not early.
Taking an apple from the table for breakfast, Lynch walked over to the girl and sat down.
The girl looked at him and repeated what she had said earlier, "You're late!"
Lynch shrugged his shoulders, "Yes, I'm late." ”
The girl's eyes widened and she looked at Lynch, she should be angry, Lynch didn't apologize to her like a gentleman, and he didn't care about her feelings.
But strangely, the girl's anger gradually subsided, and she even found some reasons for Lynch, such as "he must be very tired after two days of train to accompany me" or "the hotel bed may have made him sleepless all night, it's not his fault" and even "it's actually rare that he can find time to spend with me, I shouldn't be so difficult to deal with".
In short, she stopped being angry, and then stood up, pulled Lynch, and naturally took his arm, "Let's go, don't make those designers wait too long." ”
"They won't mind!", Lynch said vaguely as he nibbled on an apple.
In fact, it was true that they made an appointment to meet at ten o'clock, but Severella and Lynch arrived at ten forty o'clock, which should have been very unhappy, but the two designers of Libao did not feel offended, but were very honored.
Because Severella is Mr. Wardrick's daughter, the girl has been avoiding this, but she has never been able to do so.
"I've heard you guys have some bold design ......"
The girl quickly threw herself into it, and Libao, as a well-known luxury brand in the Federation, naturally also has high-end services, in fact, most high-end brands have "high-end services", which are not open to ordinary customers.
Professional designers will tailor the products that meet their image and temperament for distinguished guests, and the finished products will only be produced by hand, rather than mass-produced, so as to ensure the uniqueness of each high-end product.
As for the products that can be seen from the counter or in the picture album, in the eyes of the real top consumers, they are probably no different from the clothes and accessories on the roadside.
It's quite a long process, and two of Lipbo's top designers are introducing their design concepts and coming up with some pieces that just stay in a design book.
This year is a special year, the Federation has shaken off the escapism of the past and begun to integrate into the international environment, which seems to be far from people's lives, but in fact quietly affects everyone's life.
One might not notice that all the dresses this year are a little shorter and a little bolder than usual.
Most of the safety pants were replaced with lace trim, and some women's underwear broke through all previous styles in terms of color and shape, and everything became bold......
We have the courage to overcome our past fears of the world and integrate into the world, and naturally we can break some old ideas and make everything trendy.
Fashion is far away and close, like politics.
It wasn't until noon that the discussion between Severella and the designers ended, and she ordered a lot of bits and pieces, all of which were all kinds of accessories.
The designers will continue to create and then send the final draft to Severella, and then finalize it before hand-ordering, which is a long process.
In just over an hour, the girl spent more than 70,000 yuan, and the money was just for those corners and corners - these things can be described as side dishes, these are not the main dishes.
The director of Libao had originally invited the two to lunch, and they booked a very upscale private dining room, where Libao's jewelry could be worn on Mr. Wadrik's daughter, which in some ways was more effective than advertised.
People believe in celebrity choices, just as some celebrity dignitaries have their own personal doctors, and they more or less openly state that they have private commercial health insurance.
People always say that they will not be influenced by others to make the choices that matter, but people are influenced again and again.
After lunch, the two were invited to three catwalks from the afternoon, and all sorts of jaw-dropping things appeared on the runway, like a theme that was not shown in this fashion week, bold, and avant-garde.
Everyone's face is filled with a very special expression, as if they are smiling, and they have a beautiful perception of this era.
There is also some confusion, some confusion at a loss.
On the fifth day of Bentley Fashion Week, a very special show that Lynch was focusing on began.
The organizer is a relatively well-known and emerging fashion brand in the Federation, they have always been a little worse than the top, lacking heritage and not innovative enough, but this time, they will completely change.
Lynch was aggressive, which made Severella, who was sitting next to him, a little confused, "What do you have to do with this company?", but she quickly dismissed the question.
Judging from the situation with Lynch during this time, he is not like the kind of person who closely follows the trend, his clothes are a little old-fashioned, too stable and mature, lacking change, he is not the kind of person who walks in the forefront of fashion.
"Maybe there's a model you know on this runway?"
The girl looked at him like some kind of ...... Interrogated, Lynch just smiled and explained, "I am one of the shareholders of this brand, and what you see today will break many people's perception in a certain aspect!"
"I'm looking forward to it!", the girl became interested, "Can you tell us a little bit about it first?"
Lynch shook his head, and the mystery was naturally preserved until the end.
After ten minutes, almost all the people who should have come have come, and those who don't want to come will not appear again, and the change of lights also indicates the beginning of the event.
According to convention, at this time, the image spokesperson of the brand or the important person of the company should say a few words, but what people are waiting for is a few beast roars!
The real beast's roar, the lion's roar made the glamorous trend pioneers on both sides of the show change their faces the moment they sounded, and they didn't need to take arsenic, the ladies' faces were as white as snow, and some even stood up and ran outside.
Severella also held Lynch's hand tightly, this simple coercion from the higher levels of the food chain made people tremble!
Lynch comforted her for a moment, but people soon saw some cages with lions and other beasts being pushed out of the background.
The cages were placed at the back of the runway, like backdrops.
Sometimes, in order to reflect the design concept of some fashion pieces, designers will constantly change the backdrop to make the runway environment more suitable for their design concept.
It's just that the entire federation has never put a beast on the runway!
The beasts in the cage looked at so many people in the audience, walking around the cage anxiously, and roaring from time to time, as if venting the emotions in their hearts.
And the theme of this show is "wild"!