Chapter 111: Turnaround

Rongfei Pharmaceutical Co., Ltd. is located in Dongcheng District near the inside of the Third Ring Road, hidden among a green tree, with a five-story office building and three white factories, and you can smell a faint smell of disinfectant water from a distance.

Zheng Jian is a family of traditional Chinese medicine, so when his father started his business, he chose familiar Chinese patent medicine preparations. Later, according to the development and needs of the market, it was changed to large pharmaceutical factories to provide semi-finished preparations.

Small companies like this, which are dependent on big enterprises for survival, are too constrained to survive and develop. It is also Zheng Jian who is good at monopoly, and the product quality has been stable and cheap, so he has survived in the increasingly fierce competition.

But although he was not abandoned by the market, this time he was attacked by his opponents.

Although he can run a business, he is a complete layman when it comes to intrigue and sinister methods.

He didn't know why several pharmaceutical companies that had worked well with him in the past suddenly stopped his orders.

Under the leadership of Zheng Jian, Lin Feng and his party went to the workshop first, and found that it was quiet inside, and only a few people were working listlessly.

Zheng Jian explained helplessly: "There is no order, and the workers are on vacation." ”

The workshop is full of pharmaceutical equipment, from the very beginning of cleaning, boiling, to the final extraction, purification, are subject to intelligent control and testing, is quite advanced assembly line.

These are all independently developed by Zheng Jian, which has cost a lot of effort and money.

Then I went to the laboratory and the analysis room, and there were only a few pharmacists in white coats, looking at the computer boredly.

The functions of the factory have all ceased and are dead.

Zheng Jian's office is on the top floor, unpretentiously furnished, and the color is mainly black, except for the row of bright trophies and certificates on the wall behind the desk, which are all the glory he has received over the years.

It's just that these things seem so useless in the face of cruel business competition.

Sitting down in front of the red pine coffee table, Zheng Jian made tea himself.

Lin Feng only now knew that it turned out that Old Man Hao had also provided Zheng Jian with a large loan, and it was before Zhang Siya.

As a shopping mall veteran, it is impossible for him not to know the situation Zheng Jian is facing, this loan is placed before, he will not take it out.

It's only this time that Lin Feng endorsed Zheng Jian, so he would be so simple.

But among the people Zheng Jian has found, except for loan sharks, only the two of them are willing to lend him money.

"Have you developed new customers?" asked Zhang Siya.

"After development, I sent a lot of competent salesmen out, and I also received some cooperation intentions. Zheng Jian said, "But I don't know why, obviously the other party came to inspect and was very satisfied with us, but there was no news after we went back." When I called again to inquire, I said that I had already cooperated with other companies. ”

Old man Hao said: "This makes it clear that someone is messing with you, and there are moles in your company!"

"I know all this, but what can I do?" Zheng Jian shook his head, "I have made the quality the best in the industry, and even tried to push the sales price below the cost price, selling at a loss, and the result is that no one buys it." Later, I found out that someone had intercepted my order at a price that was 20% lower than mine, but I didn't know who it was. ”

Lin Feng glanced at each other, when Rongfei Pharmaceutical was at its peak, its market value was estimated to exceed 200 million, and it was a local enterprise with a good reputation. Being forced into such a situation in just a few months, the strength of the opponent can be seen.

However, in ordinary market competition, it is rare to be so resolute and unscrupulous, because this kind of practice of killing 800 enemies and losing 1,000 by oneself is a loss for both sides if one is not careful.

"Who would do that?" Zhang Siya asked, "Have you offended someone?"

"There must be normal competition, but it is not enough to be offended. ”

No wonder Zheng Jian is at a loss, he doesn't even know who his opponent is, how can he fight this battle?

However, in Lin Feng's view, as long as you know that there is an opponent, it doesn't matter who it is.

Old man Hao also had the same opinion: "What if you know who it is, can you still go to the door to reason with him?"

Zheng Jian nodded, this is not bad at all.

Shopping malls are like battlefields.

The competition in the mall is cruel and cold-blooded, even if you kneel in front of your opponent and beg to be spared, all you can get is a burst of ridicule.

Old man Hao continued: "The important thing is the money, as long as the money is still there, what can't you do?"

Zheng Jian smiled bitterly, this is his biggest dilemma at present.

The year before last, he circled a piece of land in Beicheng District, which was the empty factory where the lobster festival was held last time, which occupied most of his funds, and the market situation in the past two years was not very good, and he lost money every year, so the finances were in deficit.

This year, when the bank refused to lend him money, he went to the company to raise money himself, almost cleaning up all his old capital.

So now he has nothing but factories and land, and nothing is far off.

When Old Man Hao heard this, he felt anxious for him: "You see that you are very smart, why are you so brainless this time? Knowing that you are losing money, and there are still people who want to deal with you, you still raise money in it?"

"I just thought that this was my dad's business to me, and I wanted to keep it anyway, and it must not go out of business in my hands. ”

"You're called smart and foolish!"

Old Man Hao didn't agree with his approach very much, and even Zhang Siya shook his head gently.

But Lin Feng felt that Zheng Jian's insistence was quite in line with his appetite.

As long as the money is still in your hands, you can make a comeback at any time, this idea is right.

But not giving up and fighting to the end is also a choice, and it may not be impossible to spell out a turning point.

Knowing the general situation, everyone's eyes looked at Lin Feng.

In this case, even if Zhang Siya and Old Man Hao join forces to help Zheng Jian, I am afraid it will not play a big role, this is a pit, a black pit that is black and dissatisfied.

Now Rongfei Pharmaceutical can survive and get out of the current predicament, and the only way to open up new markets that opponents can't touch.

A new market means a new product, and the only one who can help him do this is Lin Feng.

Lin Feng also knew that it was time to make a statement, and he had also made indirect and direct promises to Zheng Jian before.

However, cooperation needs to face the problem of distribution of benefits.

Lin Feng's principle in business is that everyone earns money, and they must earn happily and satisfactorily.

The kind of business that talks all day long, thinking that you have more and I have less, he is annoyed when he looks at it.

Of course, it is undeniable that this is a bit idealistic, and it is difficult for people to be satisfied, so in the process of operation, capital will never lack crowding out and devouring.

But he just wants to turn the impossible into reality, so when choosing a partner, the first thing to look at is character, followed by ability and capital.

"I'll help you get new products. So he said.

As soon as these words came out, Zheng Jian's heart immediately warmed up, and he waited for a long time, and finally waited for this day!

Old man Hao and Zhang Siya's faces also moved, and then they congratulated Zheng Jian with a smile.

Lin Feng is finally going to make a move to the market, and I don't know what kind of storm and waves will be set off in the mall.