Chapter 47 Broker Firms
The center of the world in this era was the United States, and the center of the United States was in New York.
In this modern city, Alex can finally find a sense of life in the afterlife. Human beings are all products of the environment, and it is human nature to want to live in an environment that they are familiar with.
Even after living in this era for six or seven years after being reborn, Alex is still a little unaccustomed to living in the United States in the fifties of the twentieth century.
However, these days of living in New York, Alex has slowly felt the presence of technology.
Electronic products such as air conditioners, refrigerators, and televisions are still luxury goods in other regions, but in New York, the center of the world, they are a very common daily necessities.
Rarely in history have Americans had such an opportunity to make a fortune. In the early 1950s, the U.S. steel industry was operating at 98 percent of its potential, with an all-time number of refrigerator orders and Christmas Shopping Week in 1949 setting a record for retail sales.
In 1950, Henry Luce, who coined the title "American Century" in Life magazine, which he edited, talked about why American business should and would be led by American industry: "First, American industry produced more food, more houses, more doctors, and more entertainment; Second, it has overcome the most serious problem in the functioning of the economy, namely, the actual poverty of the boom years. ”
Luce argues that even if there may be an economic regression in the United States, the poor will be taken care of, and they will be the first people to take care of the economy. In other words, the U.S. welfare system is gradually eradicating poverty!
Yes, the twentieth century was the "American century," and the fifties were the time when the American economy continued to climb upward, and this period was also a time when the number of American middle classes was increasing.
While the U.S. economy continues to grow, so does the U.S. entertainment market. Among them, the largest growth was in the recording industry and the film industry.
Carpenter Records was able to hold up with just the two Carpenter brothers, which is not a good sign. When Rudy took over the record company, he had already run most of the artists, and by the time the Carpenter family owned the company, the original artists had completely run out.
Now, after almost a year of recuperation, the company has restarted to make profits, and various departments have been reorganized, but there has been no major movement in the brokerage area. The entertainment industry in this era is not as developed as in later generations, and agents are almost like stragglers, looking for new people everywhere to introduce to record companies. There is not yet a formal brokerage company.
Because of this, Carpenter Records has not found a suitable new singer until now, and no good agent is willing to introduce the singer in his hand to them. This made Rudy very anxious, and even Rudy planned to go into battle in person and go to various nightclubs to find new singers who had not yet signed a contract.
Before Rudy could make a move, he was stopped by Alex. Now the company can't do without Rudy, and it needs him to lead the company's affairs.
"Let's start our own brokerage company!" Alex saw that the time was ripe, so he told his plan.
Bart didn't quite understand the new term, and he asked, "What is a brokerage company?" ”
On the contrary, after Rudy heard this, his heart moved, and he immediately understood what Alex meant. He pondered for a moment and asked, "Alex, do you want to bring those solo agents to the company?" But what's the difference between this and the brokerage department in the company? ”
Many of today's agents are attached to big record companies, and they are employees of record companies who receive a salary every month, but their position is more biased towards the company than the singer. Singers like agents who are alone, and only these people will stand by them wholeheartedly.
"What I mean by this is to separate the brokers from the gang and become a separate brokerage company." He explained that this was to focus the label on the production and distribution of the record, while the artist was managed by another company.
Everyone gradually understood from the sidelines, but there was still a problem, this kind of newly established company took too long, and it seemed that there was no way to solve the immediate problem immediately.
"That's easy! As long as we acquire one more company. Alex said with a smile.
"Acquisition company?" Bart touched his head with his calloused hands, and his heart moved.
Bart may not know anything about the music industry, after all, he's always done rough work, but he's not stupid. Alex's words opened his mind, and he seemed to have found his way in the darkness all at once.
Rudy also understood, and he said, "We can buy a small record and break it up, just keep the agent department." The people who are spun off will be added to our company, which can not only expand our company's personnel and equipment, but also achieve our goals. ”
Carpenter has cash in it, but in the United States, as long as you have money and are willing to spend it, there is nothing you can't do. The acquisition was made in the name of the company and the company's working capital.
A few days later, Rudy found a record label that was for sale. It's a small company, but it's full of people and equipment, and the key thing is that there are a lot of artists in this company, and they can be transferred directly to Carpenter Records.
The owner of the company had a large debt and had to sell the record company in order to pay it back.
$1,000,000! That's a lot of money for a lot of people!
This company sells for up to $1 million! This price point gave Bart the idea of backing down. He's here to make money, not to spend money. Throw all the money in your hand away, and if you lose money, then the Carpenter family will be immediately beaten back to its original shape.
Rudy said that he didn't care, and that 90% of the company's shares belonged to the Carpenter anyway, and that he, a minority shareholder, could not take into account the opinions.
In a panic, Bart held another family meeting. He felt that the money was earned by his sons, and he should listen to their opinions on how to spend it.
"Is this company worth a million?" Alex asked directly.
Bart thought for a moment, then took out one document after another: "This is the property appraisal report, according to the estimates of professionals, the value of this company should be around 1.5 million." It's just that the boss of the company is in urgent need of cash, and the bank mortgage can only get seven or eight hundred thousand, so ......."
Alex and Richard both flipped through the documents, and the data on them was dizzying, but since the report was made by experts, it should be somewhat credible.
American experts are not Chinese experts, and people rely on real skills to eat, rather than speaking for whoever gives more money. Once their credibility is lost, it is very difficult for them to keep going. Especially in a society like the United States, which relies on credit to sustain itself, it is difficult for people without credit to move an inch in this country.
For these people, credit is life, money. They don't joke with their lives and money.
"Then buy it!" Alex didn't wait for the document to be read, and he asked again, "Is the company's money enough?" ”
Angel thought for a while and said: "I think the company's accounts can still hold up now, even if I buy this company, it will not be affected too much, the key is that the debt needs to be delayed." ”
"But 1 million is too much, and now the company's debts have not been paid off, if it ......" Bart immediately objected after hearing this.
"Believe in me and Richard! The money is gone, and we can still earn it back! After Alex finished speaking, he turned his head and asked, "Richard, did you say yes?" ”
Richard put down the file in his hand and said expressionlessly: "I'm not interested in this matter, I just want to record the fourth record as soon as possible, don't bother me with this kind of thing in the future!" ”
After he finished speaking, he left the room and went back to practice.
Everyone was left speechless by Richard's words, and after a long time, Bart said, "Since you are not afraid, then we will do it!" ”
Seeing that the problem was solved, Alex asked, "How are the electronics company's radios being produced now?" Is it ready to be listed? ”
Alex's transistor radio wasn't very complicated, but a lot of the parts needed to be remade, and luckily it didn't have to be redesigned. Bart they only need to do it according to the existing physical objects, which saves a lot of effort. Even so, the original factory production line had to be rebuilt.
Bart estimated in his heart and happily replied, "Trial production of the production line will be available next week." In fact, the radio itself is not difficult to produce, the difficulty is in the battery! ”
"Didn't I let you buy the patent for the production of AA batteries?" Alex asked, somewhat confused.
Bart had to explain: "The original electronics factory did not have the equipment to produce batteries, and we had to find another place to build a factory to produce." ”
Alex then realized that Bart was busy with this. He thought for a moment and said, "You'd better separate this battery production department and become a battery company on your own." ”
"Going to start a company to produce only one type of battery?" Bart said with some puzzlement.
Alex nodded and said, "Yes, trust me!" Later you will find that it will be better. ”
At his strong request, Bart and his team set up a battery production plant to produce only AA batteries. It is not affiliated with Carpenter Electronics, but is a battery company formed separately.
Carpenter Electronics is a very large company, in addition to the sales department and R&D department, it also has thousands of workers and thousands of square meters of factory buildings, as well as a variety of electrical production equipment. In terms of purchase price, they took a big advantage. However, because the factory is so big, with a monthly salary of hundreds of thousands of dollars, Bart is under a lot of pressure.
In addition to producing radios, they also produce other electrical products, such as air conditioners, refrigerators, televisions, and so on. The original boss was poor in management, and the production cost of the product was too high, and the more production, the more losses. He had no choice but to sell the company.
After the Carpenter family took over, it was mainly Bart who was in charge. His first adjustment was to stop the radio production line and switch to transistor radio. As for the other production lines, he has not changed them and is still producing. As a worker, he knew that if the workers didn't have something to do, there would be big problems.