At the headquarters of Xinbao Cinema Company, Cen Jianxun patted the table and asked: "Mr. Chen, Mr. Feng, it was said that the Christmas file of Hao Lu was first on Debao's movie, how can it be said that it will change now?" ”

Chen Rongmei shrugged and said: "The publicity of "Shushan" over there at DreamWorks is enough for the company, and Debao's movie can withstand it?" ”

"I also know this," Cen Jianxun said depressedly, "but the name of Debao's new film is "Christmas Adventure", if it is moved to the Spring Festival file, won't it be a joke?" simply changed it to "Spring Festival Adventure and Good Match". ”

Feng Bingzhong smiled: "It's not impossible. ”

Cen Jianxun reminded: "Don't forget, you are also shareholders of Debao Film Company, and you also have a share in the money earned from "Christmas Adventure". And Mr. Pan is the third largest shareholder of Xinbao Cinema Line, and he has a say in how the cinema chain schedules films. ”

"Alas," Chen Rongmei shook her head and said, "The offensive of "Shushan" is too fierce, and "Christmas Adventure" is impossible to stop. Only "Rich Train" has many stars, and the combination of Xinbao Cinema and Golden Harvest Cinema may be able to withstand the box office pressure of "Shushan". ”

Cen Jianxun also knows this situation, but his current position and position must arrange "Christmas Adventure" in the Christmas file. Cen Jianxun said: "Although "Shushan" won awards abroad and sold well in Europe, it is impossible for it to dominate in Hong Kong, and "Christmas Adventure" is absolutely no problem with 10 million at the box office. ”

"Christmas Adventure" is also a star production, produced by Hong Jinbao, directed by Lin Zishen, assistant director To Qifeng, Pan Huansheng photography, Ke Shouliang Wuzhi, Lin Zishen and Zhang Manyu are the male and female protagonists respectively. With such a lineup and a Christmas urban comedy that suits the occasion, it is not surprising that it is easy to get a good box office.

"Whether "Shushan" can be dominant, you should take a look at this. We've just gotten the news. Chen Rongmei handed a fax to Cen Jianxun.

Cen Jianxun took it and looked at it, and was immediately dumbfounded: "Nine countries and regions around the world will be released at the same time, this, how is this possible?" This situation is rare even for Hollywood blockbusters, and it is impossible for DreamWorks to have such a strong distribution capacity. ”

Feng Bingzhong said: "But this news is absolutely true. ”

"I have to go back and report to Mr. Pan." Cen Jianxun no longer insisted on releasing "Christmas Adventure and Marriage" in the Christmas file, and with the global simultaneous release of "Shushan", it is really not something that an urban comedy can stop. Forcibly hitting it hard is likely to knock Debao into a blue nose and swollen face.

……

Friday, December 20, 1985.

"Shushan" was screened not only in Hong Kong, but also in North America, the United Kingdom, Australia, Spain, Portugal, the Netherlands, Japan, the Philippines and Singapore. And then the Lunar New Year. "Shushan" will also be released in South Korea, Malaysia, Thailand, Indonesia, Macau and Chinese mainland, of course, the box office in Chinese mainland has nothing to do with DreamWorks.

When the global screening plan for Shushan was announced, the Hong Kong industry was in an uproar, and everyone was shocked by DreamWorks' strong overseas distribution capabilities.

Distribute Hong Kong films to dozens of countries and regions around the world. Not only Golden Harvest and Princess Jin can do it. Even the Shaw Brothers in their early years had this ability. But for a movie to be released simultaneously in more than 10 countries and regions around the world, and the release time is still a prime time like Christmas, "Shushan" is the first time in the world.

Although after years of cultivation, DreamWorks has initially established a distribution network in more than 20 countries around the world, but seriously speaking, the distribution channels are still insufficient, and there is only one office in many countries, and whether it can sell smoothly can only be left to chance.

"Shushan" can be released simultaneously at Christmas in 9 countries around the world, in addition to winning awards at the Venice Film Festival and the Tokyo Film Festival. The most important thing is its excellent box office performance in France. Even Hollywood blockbusters are able to sell more than $10 million a year at the box office in France. There will definitely be no more than five, and sometimes not even one, and "Shushan", a Chinese-language film, actually won more than $9 million at the box office in one fell swoop, and it was not released in prime time, which makes global distributors optimistic about the box office potential of "Shushan".

Coupled with the liaison and coordination of Jiang Zhiwen and Ye Zhiming, those distributors finally agreed to participate in the global screening plan, and everyone worked together to build momentum for the screening of "Shu Mountain".

The global simultaneous screening plan of "Shushan" was announced, and DreamWorks in Hong Kong, and even the whole of Asia, suddenly became popular, and director Xu Ke also became famous overseas.

As long as "Shushan" is not too bad at the global box office, this global screening plan alone is enough to put DreamWorks on the top spot of Hong Kong film companies.

Phoenix TV helped Kang Jianfei boast in the program: "The fact that "Shushan" can be released simultaneously around the world shows that Oriental DreamWorks has gone out of Asia and truly become a world-class film company. ”

In fact, the real situation is not as evil as DreamWorks advertises.

When "Terminator" was released a few years ago, a movie was being released in 1,300 theaters at most at the same time in North America. Nowadays, the number of theaters in North America is growing every year, and many Hollywood blockbusters have reached more than 1,500 theaters, and the box office of "First Blood 2", which was released in the summer a few months ago, has reached 2,074.

Although "Shushan" was arranged by American distributors to enter the Christmas file, as a Chinese-language film, it has inherent shortcomings in North America, and it is impossible to compete with large companies and directors in the United States, and there are only 715 theaters.

No way, the competition for Christmas in North America is too fierce, if it weren't for the fact that "Shushan" was not sold to 20th Century Fox for distribution, even these 715 theaters would not be able to be arranged.

As for "Out of Africa", which Kang Jianfei participated in the investment, it will be released in North America on the same day as "Shushan". Although the director and heroine of "Out of Africa" are very famous, this is a humanistic documentary, and the box office is only 922.

"Shushan" has made a lot of noise in Hong Kong, but in the North American Christmas file surrounded by strong films, the number of theaters can only be said to be average, and the publicity offensive has never been able to get bigger, and it is likely to be drowned in the tide of Christmas movie-watching.

On the contrary, in Europe, Japan and Nanyang, for various reasons, "Shushan" was hyped up very popularly, and was rated as the top three most anticipated movies for Christmas by local media.

……

In order to cope with the strong attack of "Shushan", Golden Harvest Cinema Line and Xinbao Cinema Line joined hands to screen "Rich Train" on both lines in the summer file.

Although "Shu Mountain" was touted to the sky on Hong Kong Island because of its overseas scenery. But "Rich Train" is not idle, dozens of well-known Hong Kong, Taiwan, and Japanese stars have joined, plus the director and copy are very powerful, and there are two theaters jointly released, it is likely that "Shushan" will be suppressed as soon as it is released.

As for the new art city, the release of "Treasure Hunting" is scheduled for release in the summer file. Its director Chen Xinjian was originally a superintendent of the Hong Kong Police Force, and later changed careers to enter the film industry, and the classic movies "Jumping Ashes" and "Curry Coffee" are all scripts written by him.

Chen Xinjian was originally a screenwriter and director of Golden Harvest, but he had a good personal relationship with McDonald's Bear, and he also helped DreamWorks McDonald's Bear Film Studio write the script of "Provincial and Hong Kong Flag Soldiers". This summer, Golden Harvest's directorial talent has lost a lot, and Chen Xinjian was poached by Xinyicheng at that time, and "Treasure Hunting" is his first film directed in Xinyicheng.

But discerning people know that "Treasure Hunting" is the cannon fodder thrown by Xinyicheng, and under the attack of "Shushan" and "Rich Train", it is possible that there will be no pants left.

Xinyicheng set the real battlefield in the Spring Festival, and the film released is the signature of Xinyicheng, the 4th part of "Best Partner" "Best Partner: A Thousand Miles to Save the Poor Woman".

The news of the contradiction between the three giants of Xinyicheng is basically well-known in the Hong Kong film industry, especially Mecca came out half a year ago to cooperate with Zeng Zhiwei and Hong Jinbao in "Rich Train", which made Xinyicheng and Lei Juekun both gloomy.

Lei Juekun is old, and his body and energy are not as good as before, but he still called Mecca, Huang Baiming and Shi Tian together, and barely eased the contradiction between the three.

In the original time and space, the first three parts of "Best Partner" were all created by them together. However, due to the expansion of the contradictions between the three of them, and the development of the new art city is not bad, in the fourth part, it is all handled by Mecca alone, not only Huang Baiming and Shi Tian are not involved, but even the soundtrack is not Teddy Robin's responsibility. Although "Best Partner 4" got a box office of 27 million, it sold poorly compared to the previous ones, and was even regarded by some as the worst one in the Best Partner series.

Although the three of them have a dislike for each other now, the new art city really declined badly last year, which they don't want to see. So the current "Best Partner 4" is very different from the original time and space, not only Huang Baiming himself served as the screenwriter, Shi Tian and Teddy Robin also actively participated in it, Teddy Robin also specially invited Zhang Aijia back from Golden Harvest to be the heroine, and the director was Lin Lingdong.

At least in terms of the quality of the film, it is much better than the original time and space's "Best Partner 4", and it deliberately avoided "Shushan" and "Rich Train" in terms of schedule, which is an ambitious work that New Art City wants to reinvigorate.

Mecca and Huang Baiming are wishful thinking, ready to let "Shushan" and "Rich Train" fight to the death, and then "Best Partner 4" will come out to dominate the Spring Festival stalls.

As for Kang Jianfei's new film "A Chinese Ghost Story", due to the lack of publicity, it did not fall too into the eyes of the three giants of the New Art City. (To be continued......)