985 [E-commerce]
Unlike those Internet entrepreneurs who engage in portal websites, online games, and instant messaging, although Ma Yun does not have a deep understanding of the Internet, he has a more accurate positioning from the beginning, that is, to do e-commerce. Looking at a book? ???· 1?KANSHU·COM
At this time, China already had a definition of e-commerce, and there were even special periodicals and magazines, and the name of the magazine was "E-commerce".
It's just that nowadays, everyone's understanding of e-commerce temporarily stays on electronic information exchange, sending e-mails at most, learning about each other's commodity information through the Internet, and so on.
"Mr. Kang also thinks that e-commerce has a head?" Ma Yun asked excitedly.
Kang Jianfei nodded and said, "Some interest." ”
Ma Yun realized that this was a good opportunity to attract investment, and he immediately began to fool: "Three years ago, when China was not connected to the Internet, the government organized and carried out the ...... of the Three Gold Project."
"Wait," Kang Jianfei interrupted, "What is the Three Gold Project?" ”
Ma Yun explained: "The three golds are Jinqiao, Jinka, and Jinguan. The so-called Jinqiao is the construction of China's information superhighway, which can be networked all over the country, and in the future, as long as there is a computer around you, you can know what is happening around the world, and understand the information of the world's major enterprises and brands. ”
Kang Jianfei understood that this golden bridge was the online version of the village-to-village project, and he said, "You continue." ”
"The gold card is electronic money, and the government plans to use more than 10 years to promote the universal financial transaction card among the country's 300 million people," Ma Yun said. ”
"Huh." Kang Jianfei smiled. In the eyes of Ma Yun now, electronic money is estimated to be equivalent to credit cards and future UnionPay cards. 1. Reading a book?? ? ?· 1?K?A N?S H?U?· COM
Ma Yun also said: "Jinguan is a national economic and trade information network project, which realizes the use of computers to manage the flow of materials in the entire country's market. As long as the project is steadily implemented, the future of e-commerce will usher in explosive development. ”
Kang Jianfei had to admit that Ma Yun had a natural sense of business. The most important thing is that after he realized this, he dared to fight hard, and dared to open a website to fool people when he borrowed 20,000 yuan.
Kang Jianfei asked, "What is your idea for e-commerce?" ”
Ma Yun said: "My previous thoughts were still very vague, but as soon as Mr. Kang reminded me just now, I straightened out my thinking. I want to make China Yellow Pages the most influential e-commerce website in China. We are equivalent to an intermediary platform, upstream and downstream enterprises can complete a series of business activities through our website, including information exchange, business negotiation, product transaction and so on......"
Ma Yun Balabala has been saying that he has put forward all kinds of ideas in a wild way, and sometimes even does not match the preamble, but his overall idea is very clear.
Kang Jianfei listened to him for a long time, and said with a smile: "Can I summarize the ideas you just talked about into three points?" First, advertising. Enterprises can spread advertisements through the network, and customers can query product information through the website; Second, information negotiation. Customers conduct information consultation and business negotiation through the network to reach a preliminary transaction intention, thereby saving a lot of time and money; Third, opinion information. Through customer network feedback, enterprises improve after-sales service levels, improve products, and discover market opportunities. ”
"Yes, yes, that's it." Ma Yun said happily.
Kang Jianfei asked: "Have you ever thought about e-shopping?" ”
"E-shopping?" Ma Yun is very sensitive to what to do.
Kang Jianfei said: "It is to buy and sell things through the Internet, eliminating a series of logistics processes in the middle. In this way, consumers can buy cheap products, and manufacturers can also have one more direct sales channel. ”
"It's an interesting idea, but I'm afraid it's not going to happen right now. If e-shopping wants to take shape, it must wait for the government's gold card program to be effective. Ma Yun said after thinking for a moment.
Ma Yun is telling the truth, many people today have never even seen a bank card, and they use a passbook to save money. Not to mention the nationwide networking of the banking system, even the flow of financial information between cities has not been realized.
In the future, China's e-commerce can develop so prosperous, thanks to the government's foresight, 20 years in advance of the three gold project, the golden bridge and gold card project has brought countless benefits to enterprises and the people.
"Then take your time. Just because it can't be achieved now doesn't mean it's not feasible in the future. Kang Jianfei said with a smile.
Ma Yun boldly probed: "Mr. Kang is ready to start?" ”
Kang Jianfei said: "I invest, you do it, do you have confidence?" ”
"The most important thing I lack is faith." Horse Transport.
Kang Jianfei said: "Okay, I'll invest 5 million first." ”
“500?!” Ma Yun's partner Guo Qinghuai had not spoken all this time, and now he suddenly screamed in surprise.
Ma Yun was also surprised, but more of a surprise. He pooled 20,000 yuan to create China Yellow Pages, and in the past six months, more than 200,000 yuan have been recorded one after another, but they all relied on his hammer in the east and a stick in the west, and the development of the website is actually not on the right track.
Now Kang Jianfei suddenly invested 5 million, so that many of the ideas in Ma Yun's mind can be put into practice, instead of just empty talk like before.
Without waiting for Ma Yun to speak, Kang Jianfei continued: "You re-register a company, and your name is Ali Baba, homophonic 1688, and it is a good omen all the way. In addition, Oriental Charm Network will enter China next year to create a simplified version of the Chinese portal. When the time comes, the two websites can work together in mutual benefit. ”
"I understand, I will do my best to do a good job in e-commerce." Ma Yun said happily.
Kang Jianfei said to Hu Juncai: "Ah Cai, you are familiar with the mainland, introduce a few customers to Lao Ma." ”
"No problem, or I'll invest 1 million too, and drink some soup with you." Hu Juncai said with a smile. He doesn't understand the Internet or e-commerce, but he trusts Kang Jianfei's vision.
With Hu Juncai's help, Ma Yun is even happier, the 1 million invested is nothing, and the more important thing is Hu Juncai's connections in the business world.
Ma Yun's only concern is that as soon as the 6 million funds come in, he is likely to become a wage earner.
Kang Jianfei saw Ma Yun's worries, and he smiled: "I only need 55% of the shares. ”
"I want 10 percent." Hu Juncai is more generous. This kid is becoming more and more slippery, all kinds of diversified investments, shares never account for the majority, low-key and at the same time make a lot of money.
got an investment of 6 million for nothing, and he can still hold 35% of the shares, which greatly exceeds the bottom line of Ma Yun, and there is an urge to roll up his sleeves and do a big job.
Of course, he still has to share the 35% with Guo Qinghua, as for how they are distributed, Kang Jianfei doesn't bother to care.
(To be continued.) )