Chapter 250. 【Restricted Movies】
It is said that the schedule in October is a continuation of the past, there is the residual heat of the summer vacation file in front, and there is the trend of Christmas file in the back, it is actually very interesting to be stuck in the middle, there are not many competitive blockbusters, but there are many good films. The two blockbusters of Columbia and Fox alone are enough to look forward to, not to mention Yi Feiyang's "Queen Wears Prada", which is scheduled to be released on October 13?
In fact, Yi Feiyang was completely able to avoid these four new movies with their own characteristics, but after careful consideration, he still chose this fierce collision!
is different from the blockbusters created by the two big-name stars, Yi Feiyang did the opposite, did not use a big-name superstar, nor did he engage in any story packaging, either choosing the life and death love of World War II, or throwing the male protagonist on the island to be Robinson, he used realistic techniques to create an ordinary office worker, or the image of an urban white-collar worker, although Antti's image is very ordinary, but it is actually an important foreshadowing in the movie, because of this ordinary, there will be the most successful and unusual.
In fact, when Yi Feiyang created the role of Anti, he focused more on Miranda, the female devil, but this female devil is flesh and blood, not blindly annoying to the end, on the contrary, she brings joy and reflection to people.
Almost all of the characters created by Yi Feiyang come from life, which are real and credible, and make people have a strong sense of substitution.
This is the effect that Yi Feiyang wants, to create a flesh-and-blood urban girl, when people see this story. The first thing I think of is someone close to me. Such a movie. is the most moving, able to penetrate into people's hearts.
What Yi Feiyang wants is the kind of heart-warming touch, a kind of flesh-and-blood reality that happens around him!
What Yi Feiyang wants is the kind of movie that has a strong resonance after watching it, and then works hard!
What Yi Feiyang wants is the feeling of cherishing family affection and love more after reading it, and cherishing the people around him more!
All in all, the ultimate goal of "The Queen Wears Prada" is to resonate with the audience, no matter what the box office is, as long as it can move the audience. That's a successful movie, at least a successful movie in his heart.
All in all, the production of "The Queen Wears Prada" has been completely completed, in addition to copying the bottom scroll and reporting to the relevant departments, its release is a foregone conclusion, and then what needs to be considered is how to best complete the publicity work.
In fact, long before the movie began to shoot, Yi Feiyang had already thrown out several heavyweight news. First of all, Ivanka Trump, a wealthy daughter, joined the film as a public figure loved by the media. Ivanka is very popular, so she was able to help the show do free publicity.
The second is the joining of Meryl, the god of Hollywood acting, and Hathaway, the new generation goddess, and these two news alone can attract many fans to watch the movie.
The third is that Yi Feiyang did not make a public statement, the affectionate cameo of the old drama bone Max of "Jigsaw", you must know that after the popularity of "Chainsaw Series", Max's worth and popularity have risen, and he has captured a large number of chainsaw fans, and is respected by everyone as "Uncle Saw". And this time, Max changed his image, from a chilling jigsaw to a fashionista with delicate emotions, and his acting skills are definitely worth everyone's expectation.
As mentioned earlier, because he was in New York and understaffed, Yi Feiyang had no choice but to hand over the important task of publicity to the fat man Gao Jiabao to take care of.
Not to mention, the fat man is first-class in managing money, and he is also very good at publicity.
After a busy run, the publicity officially began, so on the same day, under the recommendation of the official website of Dream Pictures and the homepage of Google, it was officially announced that the film was about to be released.
According to the three major selling points pointed out by Yi Feiyang, the fat man made an album report, and gave a character introduction explanation for the starring role of this play, for example, when introducing Meryl, the words given are "fashion demon", "nightmare of new employees", "white-collar destroyer", etc., giving people a strong impact, arousing curiosity and attention.
In addition, the fat man also waved his hand and allocated money from the company's account to make a concept poster, no, to be precise, the fat man made not a "poster", but a "wall calendar"! Yes, it's a fashion calendar. Basically, all the female characters in this play are extremely glamorous on the calendar, ladylike, mature, pure, charming, fashion seduction, uniform seduction......
I have to say that the fat guy is really cheap from an aesthetic point of view, but the more cheap it is, the more people love it, especially like this glamorous and invincible, fashionable and sexy calendar poster, which is sought after by fans, especially male fans, roaring: "God, I want to collect 12 photos!" ”
At the same time, the fat man contacted several movie theaters in New York to officially announce the trailer of "The Queen Wears Prada", so that fans could enjoy it.
The announcement of the trailer has also made fans less enthusiastic about chasing posters, but there are still countless people shouting "I love Meryl", "I love Hathaway", "I love Ivanka", and many people say that if nothing else, just for their idols, this drama must be watched!
But is this drama really something you can watch if you want to? No, you are wrong, because at this time Yi Feiyang gave the fat man a "will" and made him make a statement.
The content of the statement is very simple: "The play "The Queen Wears Prada" is only welcome to be watched by female audiences! ”
What? Is there any mistake? Does this drama only accept female audiences, but not male audiences? What is this?!
God, did I hear me wrong? The movie hasn't been released yet, and it's even a play limit?!
As soon as the statement of Dream Pictures came out, it immediately set off a big storm, and the point is, why should you pick the audience, and why can't you watch this drama? Discrimination, discrimination! This is outright sexism!
For a long time, women have been the most discriminated against, but this time, it was men who were discriminated against! It's like suddenly seeing "Men Stop" at a women's beauty center, and "Men are not allowed to enter" at a women's bathhouse. Let the majority of men's friends be very heartwarming!
When was it. Men are not welcome in the film!
Those who were not originally interested in the play "The Queen". He also began to mumble, "What's going on?!" Why should there be a limit? ”
The male viewers who didn't like to watch this kind of women's movies were also indignant, "How can this be? Is China going crazy? Male viewers were prevented from watching! What secrets are hidden in this drama?! ”
"It wasn't announced by China Yi, it was announced by the fat man next to him!"
"Damn fatty, we must protest against him!"
"Yes, down with the fat man! No discrimination! ”
……
The innocent Gao Jiabao would never have thought that he was just making a statement for Yi Feiyang. It caused such a big trouble, especially the slogan of "Down with the fat man" made Gao Jiabao extremely hard, who did he recruit to provoke whom, no wonder Yi Feiyang would be so kind to hand over such an important propaganda work to himself, it turned out that he was looking for a black pot!
Shoot the first bird!
Poor self was used as a bird!
In any case, today's public opinion is getting louder and louder, and those men with super self-esteem have launched speech attacks, pointing out that the statement of the play "Queen" is a kind of discrimination and blasphemy!
Newspapers, magazines, television. Other media ...... Male viewers were interviewed on the streets, "Oh yes. God, this is terrible, we really don't understand why this drama should restrict male audiences? ”
"Ha, how to put it, I guess it's a hype, yes, it's hype! China Yi is the best at this trick, isn't it? ”
And when the reporters asked the interviewees, "Will you go to see this play?" there were all kinds of answers.
"I'll go and see it, I'm curious, what secrets are hidden in this play!"
"I won't, yes, I will definitely not fall for China Yi!"
"Maybe, after all, this drama is directed by China Yi, and his plays are all great!"
……
Compared with these male audiences, those female audiences announced in unison, "We will definitely go to see China Yi's new play!" ”
The reporter asked, "For what?" ”
The answer is, "He built it just for us!" ”
"We love his plays, and we love his people even more!"
"I watched the trailer, it's exciting, it's worth looking forward to!"
……
As time goes by, the drama "Queen" is about to be released, and those idle men who are sore find that the "male restriction order" of this drama has not been canceled, and they can't help it, they are angry, angry, and furious!
"We want to watch this play, why don't we watch it?!"
"We have the power to choose what movies to watch, and you can't stop us!"
"We've decided on this play, see what you do?!"
In the face of these gradually crude remarks, Yi Feiyang knew that he had to stand up, and if he didn't stand up, it would affect the company's image and interests.
So the day before the premiere, Yi Feiyang held a small press conference to explain the matter.
It was said that it was a small press conference, but in fact, it was a large group of people who were black, and the entertainment media from all over the world surrounded the entire venue.
In the face of many entertainment media, Yi Feiyang said calmly: "Based on the recent public opinion from the outside world, I want to make an explanation here. First of all, the reason why the play "Queen" restricts the viewing of male audiences is not discrimination, but deliberately protecting the purses of male audiences......"
Yi Feiyang's opening remarks directly stunned everyone.
"What do you mean, protect the purse?"
Seeing the big eyes below, the reporters all looked at themselves, Yi Feiyang continued: "As we all know, this drama is a fashionable urban comedy with a female theme, since it is a fashion theme, it is inevitable that there will be a lot of brand-name clothing, brand-name bags, and brand-name women's shoes in the play...... These items or props are absolutely genuine, if you accompany your girlfriend to watch, accompany your wife to watch, what if they take a fancy to it? What if you buy it?! Out of love for them, can you say no? Are you embarrassed to refuse? ”
"Can't!" A big black man said, "If I refuse, my girlfriend will break up with me!" ”
"And my wife, if you don't buy her what she likes, she will definitely make a lot of trouble!"
The fans in the audience have been discussing, and even some reporters feel the same way, yes, women are really a terrible thing!
Seeing that everyone's mood stabilized, Yi Feiyang continued: "Everyone may also know that at the last charity auction, I spent 300,000 yuan to buy a women's kun bag, yes, 300,000, this is a fact! Therefore, I understand and understand the feelings of the majority of men about buying this kind of thing......"
"This is based on this unspeakable secret, I will let the people in the company announce that this drama is forbidden for male audiences to watch, so that everyone will be difficult to be a person at that time, yes, I sympathize with everyone, and I don't want to make everyone's wallets dry up because of me, and everyone will scold me at that time, right?"
Yi Feiyang's words made everyone laugh.
"Don't worry, China Yi, just have your words, support your new play!"
"God, you are a kind man, a man who thinks about us, in a word, support you!"
"We support your play, we don't need to take special care of it, hehe, we all want to know if your play really has so much charm!"
……
"Yes!"
"Top you!"
"God forbid!"
……
With bursts of cheers, Yi Feiyang said that this press conference was a success!! (To be continued......)