Chapter 358. 【Re-expansion of the Empire】

No one could have imagined that the sudden death of a black man would spark protests in the new year and then muddy the entire United States.

"Discrimination, this is racial discrimination and persecution!" At the entrance of the courthouse, when the white young man convicted of "manslaughter" walked out, a large group of blacks held protest banners and shouted loudly.

"We demand a retrial and a verdict! This verdict is unfair! ”

"White people cover up white people, don't treat us black people as human beings!"

"We live in the slums, but we are Americans!"

……

Demonstrations like these grew in size, spreading from Los Angeles to New York, Chicago, Philadelphia, and across the ocean.

At the same time, because of the fermentation of the "accidental death" of black people in the slums, the dream entertainment movie "Slumdog Millionaire", which is currently being screened, has once again become a hot topic.

The slum life that was originally neglected, the slum people who were originally despised and disdained, are all profoundly reflected in this play.

Reporter interview: "What do you see from this play?" ”

Audience: "I have a new understanding of the miserable life in the slums, yes, the slums of India, and the same in our America!" ”

"I suggest everyone go to the cinema and watch this play, yes, it will make us understand what other poor people we are around!"

Reporter interview: "May I ask why you want to watch this play?" ”

Audience: "Didn't an old black man die a few days ago, and this incident made a big fuss and let us know how serious racial discrimination is in the United States." If there are slums in the United States, too. So. I hope the government will care more about them! ”

……

Under such a series of reports. The drama "Millionaire" is completely boiling.

The blacks have to look at it, the whites have to look at it, and of course the Indians, the Chinese, and the other disadvantaged groups...... There is no other reason, because Yi Feiyang's play reflects how a vulnerable group survives and lives.

With such a good trend, the attendance rate of "Millionaire" continued to climb, all the way to above 92. In big cities like Los Angeles and New York, even the most deserted early shows have reached 95 attendance, and many theaters are hard to find tickets during prime time.

Looking at the box office rankings, the North American box office results of the first week of "Millionaire" were finally fixed at the number of 137 million, and in the last few days, in the big city of Los Angeles, even the first ticket at 10:30 in the day has been sold out early.

In the end, this score beat Disney's "Enchanted" with 112 million. It was the second deal at the weekly box office, but it was still far from the total box office performance of Spielberg's "Artificial Intelligence" of nearly 400 million. As expected, the accumulated box office of these two movies has been wiped out together, and no subsequent drama can catch up.

On the whole, Spielberg's "Artificial Intelligence" seems to be a cut above the box office, no, it should be much higher. But the amazing results of Yi Feiyang's "Millionaire" still made everyone feel extremely surprised.

Think about it, the drama "Millionaire" was filmed in India throughout the whole process, with a cheap market, cheap actors, and cheap filming locations, with a total cost of only 8 million US dollars, compared to Spielberg's big production "Artificial Intelligence", because it is a science fiction film, the scene is grand, and the cost of special effects alone is as high as more than 43 million, plus the salary of big names such as actor Jude Law, as well as the rental of shooting scenes, post-publicity costs, etc., the total investment is as high as 160 million US dollars!

In other words, Spielberg's "Artificial Intelligence" costs 20 times more than Yi Feiyang's "Millionaire"!

In terms of box office, with the current performance of "Millionaire", it can definitely be called a "miracle", and it is roughly estimated that when the two dramas are drawn, the total box office at home and abroad may be about the same. In other words, Yi Feiyang used one-twentieth of Spielberg's money to achieve similar box office results, and such an ROI made the media praise Yi Feiyang's crazy directing ability.

Yi Feiyang is very satisfied with the current results, although he can't win Spielberg at the box office, but he is a big winner in terms of profitability.

Of course, this war is not over, because as we all know, Spielberg is not the king of the box office, but the famous king of the Oscars, which means that this guy is an award-winning professional who can win the Oscars every time he films, and this time is no exception.

Soon came the news that Spielberg's "Artificial Intelligence" and Yi Feiyang's "Slumdog Millionaire" were both nominated for the 2003 Oscars and received multiple nominations.

As soon as this news came out, it immediately triggered a storm of the two directors fighting the Oscars.

In other words, from this moment on, the war between Yi Feiyang and Spielberg escalated directly from the evenly matched box office to the Oscar awards.

For Yi Feiyang, the success of "Millionaire" can be said to be inevitable or accidental, if it were not for the flash of inspiration for the premiere of 10,000 people, if there was no street death of the poor old black man...... So now the box office of "Millionaire" is absolutely impossible to exceed 100 million, to put it bluntly, this result is the convergence of many factors, the right time, the right place, and the right people.

But for the U.S. government, the more influential "Millionaire" is, the more negative it will bring to the government. In particular, the fiery black demonstrations in front of me with slogans and protests are simply a slap in the face, yes, a slap in the face of the government.

As demonstrations and protests continue to expand, and they have moved out of Los Angeles, Chicago, Detroit, New York, etc., to other major cities in the United States, the incumbent US President George W. Bush can no longer sit still.

As a ruling Republican, I couldn't help but scold my mother one by one, scolding Yi Feiyang, a damn Chinese guy, why did he make such a big move out of nowhere.

You must know that the US economy has just recovered and needs political stability, and the temporary line designated by the US government is "harmonious development", racial harmony, and political harmony. Industrial harmony. Harmonious ...... in agriculture But at this time, Yi Feiyang made up a slum premiere. Well, as the government, we put up with it, and it's good for you to incite everyone to show love, and the government can follow suit and show that it is close to the people, but then things are out of control, especially when blacks start to protest on a large scale, and slums start to complain on a large scale. This fucking has gone from a movie premiere to a complete political fight!

In any case, the democratic parties, which have long been unpleasant to the Republican Party, have seized the opportunity to hold high their banner of "democracy" and constantly attack the ruling Republican Party. President George W. Bush is very hard, very hard, especially Hillary Clinton and her husband Clinton, who fanned the flames within the Democratic Party and formed gangs outside the party, causing Bush Jr. to have a headache.

China Yi is all caused by that damn China Yi! If it weren't for the slums he was making. What kind of premiere, what kind of movie. None of this will happen!

However, Bush Jr. can't call and scold this shameless guy -- even if he does, it is estimated that people don't care, and Bush Jr. understands very well that Yi Feiyang's cheeky skills are by no means weaker than his own political skills.

What's more, the current Yi Feiyang is not a small filmmaker, nor is he a Chinese who can be scolded casually, behind him there is a dream entertainment company with increasing strength, there are thousands of fans at home and abroad who follow him, and the Democratic Party is supporting him.

Bush Jr. couldn't figure it out, he had shown favor to this guy several times, he always shirked and shirked, saying that he would not participate in politics, would not discuss politics, would bow his head and be willing to be a cow, and only knew how to make movies when he looked up...... But now, your grandmother's bear, your movie is about to have a coup d'état!

Faced with such a situation, Bush Jr. had no choice but to take the initiative to appear for interviews and interviews with major media outlets, and then broadcast them through the public channel of state television.

In many countries, the dominance of television media and the power of public opinion have always been in the hands of the government, and as the core part of public opinion, television media has an irreplaceable role.

On television, George W. Bush lashed out at that kind of narrow racism and wanted to continue to inherit the will of the great President Lincoln and build the United States of America into a beautiful homeland of peace and harmony in which all nationalities live in harmony. He expressed his deep regret over the recent black incidents and expressed his deep condolences to the black people who had been harmed.

Finally, President George W. Bush affirmed a series of measures and a program of policies to ease the national contradictions at this stage.

"We are all children of God, citizens of the United States of America, and we have a responsibility and an obligation to maintain the stability and unity of this country. We don't want anyone, with the help of any means, such as film images and the like, to stir up that terrible national sentiment, we spit on such people, spit on such behavior! The United States of America will win! ”

……

Bush Jr.'s trick of "pointing at Sang and scolding Huai" was very beautiful, at least he scolded Yi Feiyang, a troublemaker.

In Bush Jr.'s view, this stinky and shameless man should be scolded well, otherwise he will not know what kind of moth he can make in the future.

The public opinion attack of the US national television station is extremely powerful, at least this "scolding" can be regarded as making Yi Feiyang feel the invisible dominance of the US government.

In addition to Fox and Paramount, the remaining five major Hollywood studios have also begun to use their own television stations to scold "someone".

Nonsense, Yi Feiyang played too wild this time, which directly affected the interests of these film companies, how could he be angry without scolding him.

As a result, for the first time in the history of the entire American film industry, there was a collective scolding incident, and major television stations became the organizers of the scolding contest.

Faced with such a situation, Yi Feiyang scoffed.

However, for the media run by these companies, Yi Feiyang suddenly became interested.

Yes, Yi Feiyang was interested in their theaters in the past, but now he is interested in their various media, to be precise, their propaganda tools.

Although Dream Entertainment controls thousands of movie theaters, and no longer looks at the faces of these big companies in theaters, and no longer has to be restrained by them, but if these big companies join forces, it is enough to cause him a lot of pressure, but fortunately, these companies are not compatible with each other, as long as they are smart enough, they can slowly eat away and divide them, until one day. He will become the new owner of the Hollywood film empire!

Don't doubt Yi Feiyang's ambition.

He has an advantage that is not only the memory of future films. Advantages in directing films. There is also a grasp of the direction of the general climate, he has every hope that with the help of the newly established film and television kingdom of fantasy entertainment, he will become the emperor of Hollywood like Qin Shi Huang to unify the six countries!

At present, the comprehensive strength of Dream Entertainment should not be underestimated, especially the diversified development has brought huge profits to the group's funds. It can be said that in terms of capital and hard power, there is no big problem at all, and the real problem lies in the propaganda channels......

Yi Feiyang understands that the establishment of an empire since ancient times requires a very large intelligence network, an external propaganda agency, which can control the trend of public opinion and make a lot of external reports on behalf of the company.

Newspapers, magazines. Radio, but also mainstream television. These are the roots of propaganda.

In short, if you want to become a powerful imperial company, you need a lot of resources on the channel, only if he has his own strong media as a propaganda backing, will he be invincible, otherwise he will be blinded, his mouth will be closed, he will become blind and deaf, and completely lose in the battle for dominance, just like now, being scolded by others but unable to fight back, isn't it sad?

Nowadays, Yi Feiyang has publicity resources in his hands, in addition to the official website of Dream Entertainment, as well as the newspaper "Entertainment Xintiandi", the biggest publicity platform is the Google website platform, and when the Internet spreads all over the world, then his publicity power and influence will increase geometrically, but at present, it seems that it will take time.

And even if he owns Google's Internet resources, it is inevitable that it will be a little thin to rely on this alone, think about it, like AOL behind Time Warner, which has TV, Internet, publishing, music... Not to mention the News Corp. behind Twentieth Century Fox.

Relying on Google alone, it is obviously impossible to compete with these media giants in various fields, and he also needs some media carriers that are closer to ordinary people, such as social networking sites, video sites, magazines, newspapers, and TV stations......

Among the various media, Yi Feiyang almost didn't have to think about it, and quickly chose the TV station as his next target, which is a matter of course, because not only because American dramas are a piece of the puzzle of his director's dream, but more importantly, TV is the most influential media in people's lives now.

You don't read newspapers, you don't read magazines, you don't read video sites, but you always have to watch TV...... Buying a TV station is undoubtedly the best choice to expand your media influence.

Now Dream Entertainment has only had in-depth cooperation with FOX TV Station, but after all, this TV station is the old family with Fox Film Company, and it will never really have the same heart as Dream Entertainment. Therefore, Yi Feiyang felt that it was necessary and necessary for him to control a TV station.

And taking advantage of the fact that there must be nothing to do in the Christmas file now, it is just right to carry out this matter, thinking of this, Yi Feiyang also picked up the phone and called Alex from the investment department:

"Alex, please help me collect information from all the TV stations in the United States."

"All of them?" Alex said in surprise on the other end of the phone.

"Well, all of them." Yi Feiyang replied with a smile.

Although Alex was surprised, he hung up the phone without saying anything, and it only took a day for all the American TV materials to be transmitted to Yi Feiyang's computer.

Let Yi Feiyang be surprised by his amazing efficiency again, you know...... It took Yi Feiyang three full days just to classify the huge data of these TV stations......

Alex provided very detailed information, including basic information about these TV stations, such as which TV shows have been produced and which TV series have been released; There is also the current situation data and analysis of these companies, what company launched a bad TV series, and the ratings were dismal, resulting in a large loss; What company has done another bad deal, and it is estimated that it is currently in a debt crisis; What is the chairman of the company who has the will to sell the company.

Yi Feiyang carefully checked this information, and couldn't help but sigh a little, no wonder the seven major Hollywood corporate groups have stood tall in Hollywood for nearly a hundred years, and you can understand by looking at these materials, the seven major groups simply control most of the United States' public opinion discourse...... When their movies are released, they can carry out various warm-up promotions through their own TV stations at any time, and they don't have to try their best to attract people's attention like themselves.

Even many of the companies in this list that seem to have nothing to do with the seven major groups are actually controlled by them...... It seems that it is not for nothing that Michael Jackson, the king of pop in his previous life, was driven to a dead end by them......

But the good news is that in addition to the TV stations controlled by the seven major film groups, there are many other TV stations, which are not very prosperous, and a considerable number of them are losing money, and many are huge losses, and they are looking for buyers everywhere to prepare to sell.

Public television is not to be considered. Although these television stations have a great influence on public opinion, they do not give much consideration to the issue of profit, and the most important thing is that these television stations are too political, and the television programs they produce are subject to review and monitoring by the relevant departments of the United States, and it is difficult to play them freely.

In contrast, cable television in the United States is very popular, that is to say, it is very commercialized, the most important thing is that this kind of television station is a form of payment, which is guaranteed in terms of profit, and has greater freedom in terms of creation, but the communication channels are somewhat narrow, which weakens the influence. But in Yi Feiyang's view, such a TV station is actually easier to manipulate, as long as you are willing to lower the threshold of fees, then, the influence can be increased anytime and anywhere.

There are more than 20 cable TV stations left, some of which only have a projection system and do not have a production department, and simply rely on buying programs to broadcast for a living;

Some TV companies have their own production departments and have the strength to produce programs and TV series, but the quality is average, they often can't compete with big TV stations, can't sell any broadcast rights, and can only broadcast in their own TV stations, and many times the ratings are extremely bleak, and they can't make ends meet.

In fact, it is not difficult for a TV station to establish its own production department, but an additional production department means that the company has many more departments and many more employees, and the production cost is not only a huge expenditure, but also the consumption of personnel and equipment is also very large.

Generally, TV stations are more inclined to buy programs and dramas from independent production companies, so the burden will be much smaller, and even if they have their own production department, it is very simple.

Yi Feiyang is of course inclined to buy a cable TV station with a mature production department itself, and he has the resources of programs and TV dramas in his head, and what he needs is an experienced production team to bring them to life.

He dragged the mouse and searched through the information, and finally found only one suitable target - AMC cable TV station. (To be continued......)