Chapter 360. 【Shocking News】
Gusta, the owner of Lionsgate here, drank a lot of wine, and his originally depressed mood dissipated a lot, although he was faintly jealous and Yi Feiyang in his heart, but after all, the two were still friends.
At this time, Yi Feiyang came over with a wine glass, and Gusta saw him and said with a smile: "How is it, Yi, it doesn't taste good to be pestered by people and pour wine, right?" ”
Yi Feiyang shrugged, "Fortunately, I'm not drunk with a thousand glasses, and I can still bear this bit of wine." ”
"In that case, then come have a drink with me!" The two raised their glasses and touched them lightly, and drank them all.
"Yi, now that your career is becoming more and more successful, what are your plans then?" Gusta asked.
"Speaking of which, dear Gusta, I was about to ask you for help, I heard that there is a small TV station under the Rainbow Group that is not doing well, and is anxiously looking for a next home, I plan to take over this company, I heard that you have a good relationship with the boss of this company, can you help me match?"
"You mean AMC TV? ...... that broken TV station that has been losing money for three years? Before Yi Feiyang could speak, Dures, who happened to come over, exclaimed, and Gusta also looked at him with a stunned face.
Seeing that Gusta and Dures were both looking at him in a daze, Yi Feiyang nodded affirmatively again and said, "Yes, it's AMC." ”
What kind of TV station is AMC ......? It was a third-rate TV station that had been losing money for three consecutive years, had debts of more than $100 million, and could go bankrupt at any time.
Gusta stood there with a gloomy face, pondering this matter countless times in his mind, and suddenly realized that Yi Feiyang's action was unbelievable. Could it be said. Is China Yi interested in entering the TV industry? However, the partnership between Dream Entertainment and FOX is very good. Why bother looking for the near and far?
As for Dures, he was hit by Yi Feiyang's plan, not that Yi Feiyang didn't greet him in advance, but in Dures's opinion, the acquisition of this TV station is too risky, and it is simply buying rags!
In short, the only problem is that Yi Feiyang took over this TV station. Bear huge losses every year, unless there is some magic bullet that can save this TV station, otherwise, it is 100% a loss-making business!
But China Yi, which has always been known as the "winner of gold", when did it make a loss-making deal? !
This is even more puzzling.
However, as a middleman, Gusta knew very well that his old friend, Mr. William of the Rainbow Group, was very eager to sell this oil bottle, and now that someone took the initiative to buy it, why not do it as a favor?
After thinking about it clearly, Gusta finally looked at Yi Feiyang. Sighed and said:
"Okay, I see. Easy, but I still have to make it clear, that TV station has a very serious loss, and the debt is also very high, no one can save it, and you will regret it when the time comes, but don't blame my old friend...... "The ugly words are said first, so as not to be complained about when you get it, Gusta is not willing to be wronged."
In fact, in the depths of Gusta's heart, he was still vaguely happy, seeing Yi Feiyang go all the way smoothly, it was rare for him to suffer a loss, which was also a disguised comfort for Gusta, and then he could say to people: "Look, man, even a little gold winner has a time when he misses his feet." ”
Thinking of this, Gusta pretended to sigh again, and then agreed to Yi Feiyang's request very "helplessly".
Seeing that Gusta left very politely, Dures immediately came over, grabbed Yi Feiyang's arm with both hands excitedly, and looked into his eyes: "Yi, you tell me...... Why buy that TV station?! Do you have any plans?! ”
"Don't be too nervous, Adu." As soon as Yi Feiyang looked at Dures's appearance, he knew that he didn't understand his behavior this time. "As a friend and buddy, when have you ever seen me make a loss-making deal?"
Awakened by Yi Feiyang's words, Dures let go of Yi Feiyang, "That's right, you're a cunning fox, but this time...... It's really puzzling! ”
"Incomprehensible? Then I'll explain it to you. That's right, Adu, now our cooperation with FOX TV is very good and very successful, but don't forget, FOX TV and Fox are born to the same parents, you say, when we really go to war with Fox Films, which side will this TV station stand on? ”
"In addition, Adu, you can take a clear look, as our fantasy entertainment grows bigger and bigger, there are more and more subsidiaries, but there are few corresponding external publicity and public opinion tools, except for its own network platform, that is, Google's website, and the "Entertainment Xintiandi" newspaper, what else is there? Look at those big film companies, there are countless media resources at hand, what newspapers and magazines, radio stations, television stations, and video websites, God, if we fight a propaganda war with them, we will definitely die! ”
"That's right, our public opinion was very good before, but it was all opportunistic, creating gimmicks and letting those media take the initiative to help us do propaganda; Imagine one day, if we don't have any more exciting revelations, will they still help us as always?! ”
Yi Feiyang's words made Dures speechless.
The development of fantasy entertainment has been too smooth, and people are about to ignore his flaws, or congenital deficiencies. Especially in terms of public opinion propaganda, almost every time he relied on the unbelievable news revelations concocted by Yi Feiyang, which attracted those media to take the initiative to help hype. Subconsciously, Dures had long regarded this as a proper thing, but forgot that people were not obliged to do this at all, it was all about grabbing news.
Wake up the dreamer with a word!
Thinking of this, Dures couldn't help but feel a chill, just imagine, if the big guys are still so confused, then if they really start a war with Fox, Fantasy Entertainment will probably die a miserable death at that time.
"I see, Yi, yes, I see! But...... Why is this TV station? Dures couldn't help but ask.
"Hehe, of course this TV station is cheap enough!" Yi Feiyang joked, "In fact, this TV station has a large production resource and production team, and this is what I value...... The reason is that I'm ready to start filming a TV series! Yi Feiyang shrugged his shoulders.
"What? Oh my God. You're not ready to make a movie anymore. Want to remake a TV series? Dures looked at Yi Feiyang and was stunned for a long time. Only then did he take a deep breath and said, "Did I hear ...... wrong?!" ”
You must know that today's Yi Feiyang is no longer a small director, but a well-deserved Hollywood director, a big director who has defeated Peter Jackson and Sam Raimi. Who would have thought of filming a TV series with someone of his status?!
What is a TV series?
Compared to the movie, it's a few notches down.
But Yi Feiyang plans to give up the movie that is in full swing and make up this kind of TV series, how can you not surprise people? !
Of course, Yi Feiyang also understood the meaning of Dures's surprise, but he didn't want to explain too much. Do you want to tell him that he can see the future, and many big directors in the future, such as Spielberg and others, will all go into the water to tinker with TV series, what "Under the Sky", what "Vampire Diaries", and what "Game of Thrones", etc., are in a mess, and future TV series will attack against the sky, and will even surpass movies to dominate the entire American entertainment industry. To everyone's surprise......
"You heard it right, man." Yi Feiyang said with a smile. "But I'm not going to give up movies, on the contrary, I want to use my fame in movies to make a name for myself in TV series!"
After all, Dures is a smart person, and he immediately understood that Yi Feiyang wants to use his own signature to tinker with TV series, which undoubtedly saves a lot of advertising costs.
Thinking about this, Dures couldn't help but exclaim, as the company's vice president, he had also sketched the company's blueprint, but he never fantasized about establishing his own media network channel, not that he didn't want to, but he didn't have the courage.
Come to think of it, running a film production company in Luen Mei is already so difficult that every day is scared, and if you want to buy other properties such as AMC TV, it will be equivalent to doubling the difficulty factor.
Yes, although the film company and the TV station will be more influential, if it forms a whole, it means that as long as one of them has a problem, it will affect the other.
It is likely that the original movie was made well, but because the TV station suffered losses, the film company went bankrupt along with it......
The management difficulty of a group company is completely different from that of a single company, and there is only one way to succeed, and that is to acquire new industries, which themselves have to make money...... You don't have to be a burden to the acquirer.
But how can an industry that makes money on its own be easily acquired? The media industry sold on the market is not a loss-making liability, and investors must not give up, and the seven major groups have developed for nearly 100 years, carefully selected through countless mergers and acquisitions...... It has also gone through various ups and downs to have the current scale.
AMC is the best example, the sale price is between $60 million and $70 million, but investors buy this TV station, but they have to bear a debt of $100 million, which is equivalent to selling it for nearly $200 million, and the business conditions are extremely bad, anyone who buys it is definitely a hot potato, and it is impossible to make a profit......
"Easy, you have to think clearly!" Dures finally said, "AMC is not a good company, it is a TV station that is rotten to the bone!" Someone once investigated this TV station in detail, and now they don't have a good program, a good drama, no loyal audience, and the viewership has not reached 100,000 in a second in the past three years, even if we buy it at a very cheap price, we have to keep investing money into this rotten hole!! ”
Regarding Dures's last warning, Yi Feiyang smiled and said: "I understand man, but now we have to take a risk, yes, the Roman Empire was not built at one time, believe me, since we can play the movie, then the TV series will definitely be able to create miracles!" ”
……
Yi Feiyang is a very trustworthy person. He said that if there was going to be a press conference the next day, then it would definitely take place.
On the same day, Yi Feiyang delivered a speech at the Hilton Hotel.
There are two themes during the period, first, he competes with Spielberg for the Oscar, he is full of confidence, and wishes his old friend Spielberg to win with him. Second, Dream Entertainment is preparing an acquisition plan to target AMC, a cable television station owned by the American Rainbow Group.
As soon as these two pieces of news came out. It's like thunder. shocked all the media reporters.
Let's not talk about the All-American Oscars in April and May. What is the result; Just to say that Dream Entertainment's acquisition of AMC is a strange story in itself.
Why?
As we all know, this TV station is famous for its death, huge staff, huge debts, and the most important thing is that this is a "junk stock", and whoever buys it is unlucky.
So, after the press conference, a lot of explosive rhetoric came out.
"China Yi is going crazy again and intends to acquire AMC, expand the media and build an entertainment empire!"
"Unbelievable! Disastrous! Junk TV turned into a treasure. Magical Yang wants to acquire and build! ”
"Give up film creation for the time being, lower the level to make TV! Amazing Jan, which play is this singing?! ”
……
For the ridicule and ridicule of the outside world, Yi Feiyang scoffed.
In his opinion, these reporters have nothing to write about, and they will be bubbled into big bombs when they grab a little news. Grandma's bear, even if it really loses, can't you even afford this loss?
After this press conference, Gigay began to work on the acquisition of AMC, with Alex, the manager of the investment department, as the core. His acquisition team has been expanded by several people, including Louis Carr, who is responsible for the legal side. A professional financial accountant with an asset appraiser......
On the other hand, in the spirit of democracy, Yi Feiyang took the acquisition plan of AMC to the internal meeting of Dream Entertainment for discussion.
He had always been arbitrary, and he had already decided on this proposal, so even if some people opposed it, mainly the fat man Gao Jiabao, and some cautious high-level officials, they could not change his mind in the end.
Therefore, under Yi Feiyang's strong announcement, after being shocked internally, Dream Entertainment was almost unanimously approved, and the reason for this is self-evident.
"What a loser." The fat man Gao Jiabao also shook his head to himself after the meeting.
"Director Gao, I always feel that this thing can still be done, as long as we acquire AMC, isn't it stronger and stronger?" A subordinate of the finance department wondered.
The fat man looked at the subordinate with an idiotic look, and said unpleasantly: "Hey, fool, have you ever seen someone with cancer and still be alive?" "AMC is a cancer at all, and whoever carries it is tantamount to chronic suicide.
After confirming that everything was fine, Yi Feiyang used the Gusta relationship to start formal negotiations with the American Rainbow Group of Companies, and the management of the Rainbow Group was also extremely excited, Yi Feiyang's acquisition of AMC was too favorable news for them, and William Some, the person in charge of the Rainbow project, heard the news, and even happily did not sleep for several nights.
William Somm is fifty-four years old this year. The golden years of struggle have long passed, and even in bed there is no youthful passion. Back then, he was highly sought after in the Rainbow Group, swore to accept AMC TV, and vowed to make it the largest and most competitive cable TV station in the United States. He still vividly remembers the enthusiastic applause at that time, as if announcing the arrival of his William Some world. However, it backfired, and shortly after he took over the station, the U.S. economy entered a period of weakness, and the economic bubble caused the share of VIP customers of cable TV to plummet. You must know that cable TV maintains its operation of paid programs, not advertising business, and for this reason, AMC has been hit hard and has fallen into an operational crisis for a time.
At this time, William Som did not back down, but had a whim, wanting to create a TV show to stand out. He found the funds and began to produce his own TV station's exclusive program, "Fantasy Adventure". The TV show is huge, from the Amazon in the United States, to the African savannah, to the megalithic sinkholes in Europe, with adventure locations one after another, where the program crew swims with crocodiles, dances with lions, and befriends African savages...... It can be said that it is a combination of new and strange, which is very interesting.
But after the production of this drama was completed, the audience didn't buy it, thinking that it was just a copy of the American geographical adventure program, and the ratings fell into a trough for a while, and even the old customers they had retained before were lost. There was no way, this TV show had to be temporarily cut in half, but it was too late, and the production funds spent for it were irretrievable, and AMC was directly in debt, and then sentenced to death by the Rainbow Group.
After the failure of this "middle-aged entrepreneurship", William Somm understood a truth, when people are old, they must serve the old, and they can't push themselves into the fire pit with will.
Therefore, when he heard that the Chinese nouveau riche of Dream Entertainment was preparing to buy his own TV station, William Som was so concerned that he almost jumped for joy, and that night he rarely showed his majesty and fought 300 rounds in bed with his wife.
In William's opinion, as long as the price is right, he will sell half of the company he controls; And the rest of the equity is in the hands of some other people in the Rainbow Group, of course, if Yi Feiyang wants to buy it wholly, those guys will also be happy to lose this burden.
In order to increase the price, William Som sent the acquisition team the financial statements of AMC TV, which clearly stated the company's income and expenditure, all creditor's rights, debts and assets. Yi Feiyang's professional accountant made an audit report on this statement, and there was no problem.
Next, the appraiser began to go to New York to conduct a comprehensive valuation of the AMC company.
After a week of review, the most valuable TV episode on AMC TV turned out to be "AMC Backstory". The rest are basically money-losing goods.
God can prove that it takes a lot of skill to be able to make a television station that was originally running a good job so virtuous, and it is clear that Mr. William Som is a master in this regard. (To be continued......)