"Li Ning, it should be in the studio now." When Lin Pu heard this, he immediately knew the purpose of Lin Xiao's coming over this time.

In fact, many people know that Li Ning's arrival is the result of Kong Youwei's personal arrangement, but it is difficult to guess who the person behind Li Ning is.

After all, since Li Ning came to Hexi City, she has plunged into her work, and there have never been any scandals.

It was not until today that Lin Xiao, secretary of the Municipal Commission for Discipline Inspection, and Kong Youwei, director of the Propaganda Department, came to visit together, which made Taiwan Director Lin Pu see a hint of clues.

Re-think of Lin Xiao is from the middle. Period. The cadres who were commissioned, and Li Ning's relationship was also transferred from the capital, it is enough to see that there should be some internal connection between the two.

Fortunately, Lin Pu has always been a smart person, and for these beautiful Taiwan flowers, he has always held the mentality that rabbits don't eat the grass next to the nest, even if it is delivered to his mouth, he is not willing to mess with it, so he is more at ease on this issue.

After all, the women in the TV station are all in big trouble, there is no fuel-efficient lamp, I don't know which day they will fly on the branches and become phoenixes, it is better to mess with them less.

"Let's go to the studio." Lin Xiao nodded in agreement.

In fact, he just looked at Li Ning by the way, and he didn't care much about other things on the TV station.

Besides, there is Kong Youwei, the head of the propaganda department, who is directly responsible for the leadership of the TV station, and Lin Xiao, the secretary of the Municipal Commission for Discipline Inspection, naturally has no reason to criticize the work of the TV station.

Unless it is, Lin Xiao received a report and planned to do something to someone on the TV station.

Although it was said that he was going to visit Li Ning, the director Lin Pu still led them to visit many departments of the TV station.

Sure enough, the life of Hexi City TV Station was not very good.

In the era of omnimedia, the competition faced by prefecture-level TV stations is no longer the competition between traditional media, but the multiple competition between new and old media.

A prefecture-level city television station has to face competition from many aspects.

First of all, China Central Television, provincial satellite TV, and other terrestrial channels of provincial TV stations have ruthlessly squeezed the audience and advertising market of TV stations in prefecture-level cities by virtue of their advantages in policy, coverage, content, capital and manpower. This kind of unequal competition puts the risk of further marginalization of prefecture-level city television stations, which is a common problem faced by prefecture-level city television stations across the country.

Second, prefecture-level city television stations face competition from county and city-level television stations. Under normal circumstances, there is a prefectural-level television station in each prefecture-level administrative area, a number of county-level television stations, and some may also have a county-level television station in the seat of the municipal government, forming a situation where a prefecture-level television station and a county-level television station are in the same corner.

Thirdly, prefecture-level city TV stations also face competition with traditional media. Although newspapers, radio and television have their own characteristics, like three parallel lines, and it is unlikely that they will intersect, there is still competition for audiences and advertising resources.

Finally, prefecture-level city TV stations are also facing competition from new media. Since the beginning of the 21 st century, Internet technology has developed rapidly and become popular, and various new media have emerged one after another. The emergence of new media has changed the way the audience receives information and the role of the audience, squeezed out the survival and development space of traditional media, and caused the loss of audiences and the reduction of the scale of traditional media.

The above status quo does make the life of Hexi TV station a little difficult.

However, Lin Xiao took a turn in the city TV station and found that although these situations existed, the TV station could not be regarded as a poor temple and a rich abbot.

Judging from the building and the office equipment inside, the life of Hexi City TV Station is much better than what they say.

"It's just a superficial phenomenon, a façade." After listening to Lin Xiao's comments, Lin Pu said with some trepidation, "Last year, there was an acceptance above, so the city gave more investment to improve the office conditions of the city TV station. ”

"Oh, I see." Lin Xiao saw Kong Youwei nodding on the side, and suddenly realized.

Even if the TV station is not good and does not make money, there is no problem in maintaining it, after all, the medical advertisements in the city alone are enough to feed the TV station, not to mention that they still have financial subsidies or something.

At least, the TV station is also a career organization, and there are many characters that can be placed in it, and in addition, the reputation of the city TV station is loud, and many people like to stuff their own people into it, just to make a reputation for a female anchor or something, so there are still channels for money in the station.

Lin Pu said that life is difficult, but because he has lofty ideals and hopes to go further, after all, he is only in his early forties, and there is still room for improvement.

In general, although there are serious deficiencies in the coverage, technical equipment, and personnel and business level of the municipal television station, there are still some advantages that cannot be replaced by the central and provincial television stations and network media.

Because of its roots, for the local people, the city TV station has an affinity that cannot be replaced by the central and provincial TV stations and the virtual network world.

Just imagine, the beautiful host is the girl next door, what happens is what happens around you, and the interviewee may be yourself, all of which inject infinite charm into the local TV station.

The local people's thirst for information around them is not satisfied by the central and provincial television stations and the online world. Media such as central and provincial television stations and the Internet cannot focus on a small place because of the wide range of options, while the prefectural and municipal television media can concentrate on collecting local information and disseminating it to the public in a timely manner.

For example, the "Hexi News" column of Hexi City TV has good ratings in the local area.

Being in the local area, the city TV station has a better understanding of the needs of the locals, so it can create programs that the locals need, so as to increase their own ratings.

"We've been doing that." Lin Pu is also more enthusiastic about this problem, "We have been self-raising to shoot a series of Chinese New Year dramas with self-funding for five consecutive years, and the response among the masses is still good. The directors and screenwriters I found last year were all new generations of the Internet, and the scripts used were also adapted from online novels, the actors were all locals, and there was a certain amount of publicity before, but the ratings actually overwhelmed CCTV news. ”

"Oh, that's quite a feat." When Lin Xiao heard this, he couldn't help but sigh in surprise.

As long as you are a Chinese person, you can understand the horror of CCTV news, and there is hardly any column that can occupy such a terrifying rating for many years.

Since Lin Pu said that the Chinese New Year drama they are preparing to shoot can overwhelm CCTV news, it is enough to show that there is indeed a lot to be done in this regard, and they have done a good job.

"But the result is also very depressing, from the director to the editor to a few outstanding actors, they were all poached by provincial Taiwan or CCTV, and a few went to professional performing arts companies, we didn't lose any benefits, fortunately, the film was sold, and there was no loss." Lin Pu said again.

This thing makes people feel more depressed, because the talents that have been cultivated with great difficulty have been poached by others, can there be anything more depressing than this?

Lin Pu's job as the director is indeed a bit not easy.

"I have to say this, Director Lin's job is really not easy to do." Kong Youwei also said.

Due to the nature of television stations as public institutions, television stations themselves do not have the autonomy to employ personnel, and because of the excessive personnel placement before the reform of the personnel management system of public institutions, the personnel of television stations are bloated and the efficiency of the use of limited funds is low.

Talents suitable for the development needs of television stations cannot be introduced on demand due to various restrictions, and sometimes even if they are introduced, due to low salary, the rising channel is not smooth, and they cannot be retained for a long time, especially the employment of talents, there is no stability at all.

In Kong Youwei's words, the city television station has become a talent training base for other units.

Moreover, among the existing talents, there are almost no high-end planning creativity, advertising and marketing, packaging production, etc.

The quality of personnel is low, the profession is not right, and the employment of personnel is unstable, which is the status quo.

"Relatively speaking, our host team is still relatively good." Lin Pu said.

When Lin Xiao heard this, he immediately laughed.

This is true, after all, looking at the central and provincial TV stations across the country, there are so many columns, and the hosts are naturally numerous, and there are so many outstanding talents in the country, and there are only a few positions in the competition.

So the second best thing to do, being able to be an anchor in the city TV station is also the best choice for many girls.

Although he can't do better in his career, this position is eye-catching, and it is easy to catch a golden beetle son-in-law, at least the kind of golden beetle son-in-law who is very rich.

"In front of us is our studio, covering an area of more than 2,000 square meters, and the equipment inside was just replaced last year, with an investment of almost 20 million." Lin Pu pointed to the large studio in front of him and introduced to Lin Xiao.

"Looks good." Lin Xiao listened to Lin Pu's introduction and nodded, "Is it convenient to go in and visit now?" ”

"Of course it's convenient, what's so inconvenient about that?" Lin Pu replied with a smile.

The three of them were followed by a dozen people, all the way to the studio.

At this time, the door of the studio was pushed open, and a woman ran out angrily inside, and when she saw Director Lin Pu, she immediately broke out, "Director Lin, why was my column canceled?!" [This text is provided by]

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Recommend a book:

"The Gate of Creation" goose is the fifth / author

It's a broken corner, it's a forgotten world.

Because of Ningcheng, this corner will leave a name in the vast starry sky, and this world will also be wonderful in the endless universe because of Ningcheng

Lao Wu's pure fairy tales after the strongest abandonment of the young, the writing is still practiced, and the plot is quite attractive. Xianxia masterpieces are worth looking forward to

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