Although Dong Dongdong's personality has jumped out of the way, it doesn't mean how stupid he is, and even Lu Xiaosu thinks that this person has the potential of a big-tailed wolf, and looks like a husky, but the wolf's tail is definitely big and long.

Originally, Lu Xiaosu thought that he would need to spend a lot of words before Dong Dongdong could fully understand. But what he didn't expect was that after he only mentioned a few words, Dong Dongdong had already begun to draw inferences.

As the young owner of an entertainment company, although he doesn't know much about his company, and he doesn't know exactly what contract to sign, it doesn't mean that he doesn't know anything.

Tianfang Entertainment Company is one of the three major record companies in China! But there is a giant in the industry with a king and diva-level singer! Dong Dongdong may not have a deep understanding of the entertainment industry, but he definitely has more than ordinary people.

And he also knows better how the star came about.

Can you be popular if your songs are good?

Not really!

The phenomenon that celebrities are not popular abounds in the entertainment industry!

Real celebrities are all about packaging and promotion, company marketing hype, advertising and exposure all over the sky, and even fan groups must be managed well.

The main source of income of Tianfang Entertainment, in addition to records and copyright income, also has celebrities' commercial performances and endorsement concerts. (In reality, it's more complicated.) ）

He soon realized that if he really held a bunch of Internet celebrities and big Vs tightly in his hands, his advertising revenue would definitely not be less!

Even if you hold most of the Internet celebrities and big V in your hands, then this person will have the absolute right to speak in the industry! As long as the quotation of advertising costs is established in the market and distinguishes the grades of many bloggers, advertising revenue ranging from thousands to tens of thousands is at your fingertips!

And what the company has to do, in addition to receiving advertisements outside, is to manage the Weibo account it has in its hands well. After all, the more popular an account is, the more fans there are, and the more expensive the advertising fees charged.

And the most interesting thing is that this thing is a virtuous circle.

Imagine that a joker posts jokes every day, then the accumulation of popularity must be slow.

If ten jokers post jokes in a group, and everyone will forward and like or even interact with each of them, then the speed of popularity growth will definitely double!

"I understand, when the time comes, we don't even need to sign up for Internet celebrities or big Vs, after holding these resources, we can create Internet celebrities and big Vs ourselves!" Dong Dongdong's gaze at Lu Xiaosu was extremely hot.

Lu Xiaosu was a little surprised, Dong Dongdong was really much smarter than he imagined.

This man usually seems cynical, and that's because he is not interested in these things, and when he does, his mind is still very flexible.

At the beginning, this kind of company really needs a bunch of talents, and it also needs these already popular bloggers to join, but in the later stage, it is really not too easy to hold so many accounts and create some popular bloggers by yourself! For example, if you post a video like Lu Xiaosu and forward it with more than a dozen accounts, won't the popularity come up?

And don't forget, Lu Xiaosu has already taught all entertainment companies a vivid lesson on Weibo.

If an entertainment company has a lot of Weibo blogger accounts, what would it be?

Which celebrity do I want to be popular on Weibo! He's definitely red! This is a terrible thing!

In the past few years, it may not be reflected, but in another two or three years, when the active group of Weibo becomes more and more, and the number of users using it is getting larger and larger, it will definitely explode!

"If we can buy those accounts, we'll buy them first! Then find a team to help operate, and if you can't buy it, we'll sign it! The more Dong Dongdong spoke, the more energetic he became, and he even brought a pen and paper to start recording.

Lu Xiaosu listened silently on the side, occasionally helping him revise it.

It is correct to buy an account. On the planet, the first pot of gold on Weibo was a gentleman surnamed Yin, who once controlled half of the top 50 grassroots accounts of Weibo fans! Among them is the well-known account "Weibo Funny Ranking".

This Weibo rarely posts its own original jokes, but makes a collection of some jokes, which are specially collected and used. Later, a midnight topic was also invented. As early as 2011, the annual profit brought by this account alone was as high as 15 million yuan! And it's growing exponentially every year! In the past two years, it has reached 40 or 50 million!

The three most well-known Weibo advertising companies on the planet actually have their own characteristics, and interestingly, their own characteristics are often the shortcomings of other companies.

The first two companies started early and signed a bunch of the most popular accounts at the moment, but they didn't sign much, or they didn't look down on some accounts.

But the third company is different, this company called Gushan started too late, and the few bites of this big pie stuffing were eaten late. But it doesn't matter, there are many corners and corners, but fortunately, the appetite is big enough, so I signed more than 200 in one go!

coincides with the rapid development period of the Weibo platform, and it doesn't matter if it is backward in the early stage, it depends on the operation in the later stage. Among the more than 200 accounts, a group soon became popular, and in 2014, the income of this originally weak company has exceeded that of the other two combined!

Although Lu Xiaosu mentioned it on the side, Dong Dongdong's business sense was still very keen, and he quickly understood what Lu Xiaosu meant, so he had the words of "buying in the early stage, operating in the middle of the period, and making it in the later stage".

"Are you so optimistic about the development prospects of the Weibo platform?" Dong Dongdong couldn't help but ask.

"What do you think?" Lu Xiaosu shrugged his shoulders.

Dong Dongdong immediately realized that he had said a word of nonsense.

Maybe everyone didn't realize the horror of Weibo before, but after "Sunny Day" became popular overnight, the best example has been vividly placed in front of you!

And Dong Dongdong himself spends most of his time scrolling through Weibo every day, and he knows how many geniuses there are among Chinese netizens!

Countless jokes, countless funny videos, those interesting horoscope articles, those good-looking and bloody comics, and a large number of amazing "fake goddesses" with high P picture technology, this platform has too many attractions.

It is foreseeable that in the next two years, it will be a period of rapid development of Weibo, and a large number of new users will frantically pour into this platform!

There may not be any non-star account with more than 10 million followers now, but what about when the user base is larger?

And when you have so many accounts, what kind of chemistry will it have?

He can already foresee that there will be a large number of bloggers with more than 10 million fans at that time!

"There's one more thing I don't understand!" Dong Dongdong said to Lu Xiaosu.

Lu Xiaosu took a sip of cold drink and said, "Say it." ”

Dong Dongdong stared at Lu Xiaosu's clean eyes, and said word by word: "Why are you telling me this?" Aren't you afraid that I'll kick you out and go it alone? ”