Chapter 1247 Chinese Food Promotion
Zhongxin company now has electronic and electrical industries, but these two industries are just starting, underdeveloped, and the things manufactured are much worse than the international or China's high-tech electronic and electrical industries.
Like Dong Zhiguo's small home factory, there are basically some electric kettles and rice cookers, electric frying spoons and other items, although they are sold very well in the market, but Li Zhongxin is not very satisfied with this.
Li Zhongxin also tried to use the influence of Zhongxin Mitsui Bank in Japan to negotiate cooperation with Japanese electrical companies, but what was given there could only be OEM products, and Li Zhongxin felt that there was no point in doing so.
Either we should vigorously develop the electronics and electrical industries and upgrade the industry, or we should continue to produce according to such a step for the time being, because these things can give Zhongxin Supermarket some more advantages in business competition.
But what! The Zhongxin Small Home Power Plant continues to expand and upgrade, and the Zhongxin Scientific Research Base has also begun to continue to carry out research and development, and even the Zhongxin Small Home Power Plant has begun to have its own R&D department, and more and more things that are more suitable for the Zhongxin Home Power Plant will be produced, so Li Zhongxin has not reached any cooperation with the Japanese company.
Li Zhongxin put forward the idea of cooperation in the electronic and electrical industry, but that's it! This matter requires the French side to open up a part of the electronic and electrical industry, not just to take a simple technology or to do some random assembly line to China to cooperate with him, that kind of thing, will not happen in the future.
At this time, the company can cooperate with many countries in the world, instead of hanging from a tree in France, and can't show enough sincerity, the company will choose American companies or even German or British companies to cooperate, after all, at this time, even if it is the Soviet side, there is the idea of doing a lot of things with the company.
The future research direction of Zhongxin Company, one is the research of materials, and the other is the research of electronic components, which is not a very difficult thing, but it takes time.
If this part can be done first through the influence of the Gemino family in France, then the achievements of Zhongxin Company in electronics or electrical appliances will be faster, and the achievements in electronic components and electrical appliances on the Chinese side will be faster.
Li Zhongxin admitted to Gemino that the company has expanded rapidly in recent times, and there are not many things that can cooperate with the Rothschild family.
What now! They can also cooperate in architecture or some other aspects, but this cooperation requires in-depth communication.
After all, the construction team of Zhongxin Company has grown quite fast and has reached a good level, and the design work of Zhongxin Company's construction and so on is completed with the help of the design institute in Beijing, China.
Although the technical level of the French side is high, but the current technical level of China is also very good, if the French side has sincerity, it is possible to come and negotiate with the faithful company, the faithful company still has some large-scale buildings in Jiangcheng that need to be designed and constructed, if the French side has ideas about the construction, you can try it.
Gemino came to Jiangcheng for a year, and talked with Li Zhongxin for half a day, but instead of reaching a framework for cooperation with Li Zhongxin, he was brainwashed by Li Zhongxin.
Li Zhongxin told Gemino that France has a long history of culture, and what about the cuisine! It can be said that there is a fame in the world, and it is something that the United States and other emerging empires cannot compare with at all. The success of Faithful Fast Food in the United States does not mean that it will be successful in bringing Chinese food to France, but it is very likely that it will succeed.
Although there are great cultural differences between China and France, the Chinese and French people share the same gastronomic pursuits, and Zhongxin is willing to work with Gémino to build the fast food industry in China and France.
Li Zhongxin vaguely remembers one thing, that is, compared with other European countries, France played the role of a defender of European culture and French culture more consciously after World War II, and said no to the American culture and lifestyle represented by Hollywood and McDonald's.
Locals describe McDonald's endorsement as "a subconscious ambassador sent by a business empire that is standardized and blindly following trends."
France has always been regarded as the most romantic country in the world, and it is also the country in Europe that knows the most about quality of life and pays the most attention to "eating". From Louis XIV onwards, France received the lion's share of the fashion industry as well as the discretion to set standards.
Around France, the French, Paris, there are some rumors around the world, true or false, some about the way of eating, many people say that French women don't gain weight, and there are many people who have been to France who see it this way.
This creates the so-called "French paradox", in which French women can consume a lot of wine, cheese and croissants while maintaining an ultra-slim body that is the envy of women in other countries.
But what! It won't be long before foreign fast food such as McDonald's and KFC in the United States will enter thousands of households in France, making the French people like American-style fast food.
Li Zhongxin has an idea that Chinese food is the most nutritious and best diet in the world, if Chinese fast food can be promoted to the world in such an era, then it will also be of considerable help to China's rapid development in the future, after all, once it is promoted, then people all over the world will eat Chinese fast food and feel Chinese culture, which is the most important.
Gemino and Li Zhongxin did not come up with any results in discussing cooperation, but reached a cooperation intention with Li Zhongxin to establish at least 30 large-scale Zhongxin fast food restaurants in France within the year.
Gemino has always wondered why Li Zhongxin is so rich, why does he like to make such a low-income fast food business, you know, let alone building 30 large Zhongxin fast food chains in France, or building hundreds, there is not much money to make for Li Zhongxin, at that time, Li Zhongxin can make that money as long as he turns around the financial market, or does some casual things, why is he so obsessed with what fast food chains in the United States and France?
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