The name Rolls-Royce is closely associated with the town of Goodwood.

The town hosts the world's most prestigious and largest Goodwood Racing Festival, Goodwood Vintage Arts Festival, Goodwood Coffee Arts Festival, and the world-famous Goodwood Horse Racing Festival.

When it is mentioned, people will also think of the world's most exclusive and luxurious car manufacturer - Rolls-Royce.

In 1997, Han Xuan saw a development plan for Hans Automotive Group, which proposed to relocate the new Rolls-Royce plant to the port city of Kingsling.

He hesitated for a moment, considering that it would not be in his interest to continue the construction of the new factory in Goodwood, and finally made the decision to build the factory on the outskirts of Kingsling, alongside the other two car factories.

The old factory in Goodwood will be transformed into a museum of vintage cars, with Rolls-Royce and Bentley models on display......

Hearing Han Xuan's inquiry, the CEO of Kesten Miller quickly replied: "Most of them will follow us, and most of them agreed to the salary increase after 10% of the complaint."

If there is no this group of craftsmen, the brand value of Rolls-Royce will be greatly reduced, their craftsmanship is great, how can it not be taken away, the relocation work will not delay production, please rest assured.

The company will be responsible for arranging accommodation for them, and for those employees who plan to move to Kingslin, the issue of their children's schooling has also been taken care of.

Little boss, are you free today, would you like to visit Goodwood with me? ”

"That's good.

Go yourself, I won't go to this kind of scolding occasion, what if someone throws eggs at me. ”

Han Xuan said honestly.

He just visited a few months ago, and the manufacturing process is not all manual, it is not much different from other factories, and it is also an assembly line operation.

“…… All right.

The news had already been released for more than a year, and they had known more than a year ago that the factory would be moving, and Mr. Lauda, the head of the Rolls-Royce department, told me that the situation was not serious, so no one should have thrown eggs at me.

The workers who were reluctant to leave Goodwood were quite satisfied with the amount of our severance pay, at least the vast majority of them, and the black-hearted fellows, who didn't want to get even a pound more, the company didn't treat them badly. ”

Kester Miller said speechlessly.

Then, he took out a folder from his bag, and Han Xuan took it and opened it to look at it.

It is written with various automotive electronics R&D projects, and the funds are expected to be invested within three years, with a total amount of more than 1.68 billion US dollars!

The so-called "automotive electronics" refers to the general term of the body electronic control device and the vehicle electronic control device, including the engine control system, the chassis control system and the body electronic control system, etc., which can improve the safety, comfort, economy and entertainment of the car.

From the 80s to the present, the proportion of automotive electronics in the total cost of a car has gradually increased from 16 percent to 23 percent on average, and the development of science and technology has affected all aspects, including the automobile industry.

In some luxury supercars, the cost of the electronic part of the car even accounts for about 40% of the total cost, and the cost of those electronic components is not high, but it includes a staggering amount of research and development expenses.

Far away on the other side of the Pacific Ocean, some media once "exposed the truth" and published an article in a newspaper saying that the manufacturing cost of blueberry mobile phones was actually less than 1,000 yuan, but they were sold at a high price of more than 3,000 yuan.

This report caused a lot of repercussions, countless people who didn't know why scolded him for being black-hearted, and some of the "ancient-level" keyboard warriors even ran to Han Xuan's Weibo homepage registered in Huaxia, leaving a message and scolding him that he had forgotten his ancestors, and there was really nothing to say to this kind of person.

After learning the news, Blueberry Group quickly issued a clarification statement, telling that the company invested almost 11 billion yuan in research and development of mobile phones in 1998.

Coupled with transportation, labor costs, intermediary profits, taxes, etc., the market price is so high, and the real profit is only about 3.7 percent.

In fact, the net profit is far more than 3.7 percent, but because of tax reasons, the profit margin is even lower than that of Western countries, and the United States, Britain, Australia, France and other countries have the same high taxes, but they pay more, and there will be some reductions and exemptions accordingly.

The personal income tax of ordinary people is the same, as long as they pay taxes on time, when they become unemployed, they will be returned to a part, called "unemployment insurance money", under normal circumstances, the unemployed can get about 50% of the original salary.

In other words, if a person declares his personal income to the government every month in the amount of $2,000, then he can get about $1,000 in unemployment benefits after becoming unemployed.

This is also the reason why they are willing to pay taxes, which is considered a kind of insurance, not a kind of tax, and after paying it, it is gone, and there is no protection.

All kinds of taxes are one-size-fits-all, and consumption tax rebates or something...... Sorry, after paying the tax, you have to pay it again when you consume.

In the automotive electronics part alone, the annual investment in R&D funds is as high as more than 500 million US dollars, and the sales volume is still a big gap compared with other large automobile groups, but the R&D investment ranked first among global car companies last year.

Part of the reason why Han's Automobile Group is catching up and overtaking so fast is because it has the support of two automotive electronics giants, "Bosch" and "Continental", which has greatly improved driving comfort and safety.

Han Xuan understands better than anyone that this company has a short development time, and only by investing more money than other companies can it catch up with them......

"Alas, the bottomless pit, I only see the money thrown into it, and in what year will it be before I can start earning money."

Han Xuan read the contents of the folder, signed it, and returned it to Executive Officer Kesten Miller.

Kesten Miller was accustomed to complaining to the small boss every time he asked for money, and replied with a smile: "Don't worry, if nothing else, the goal of making money can be achieved within three years."

This year, it is still losing money on paper, but the group's own estimated market value has risen sharply, and the investment community is very optimistic about its development prospects.

The market share occupied by our group's products continues to increase, and now we must maintain our leading edge and continue to expand the market, and high investment is inevitable. ”

"Don't be nervous, Kesten Miller, I'm just casually saying this, I understand these truths, the next generation of Rolls-Royce Phantoms has been developed, right?"

Seeing that the other party nodded, Han Xuan continued: "Help me make four bulletproof versions first, don't use crystals for the three-dimensional car logo, I want to make it a little more special......"