Regardless of the country, once men reach the age of 16, the topics they talk about for the rest of their lives revolve around two themes: money and women.

It has become a common phenomenon in human society to talk about these two topics almost every time we meet, and once they are missing, the atmosphere of conversation will mostly become dull and boring, just like a woman who does not talk about appearance, handsome guys and luxury accessories, always quiet and gentle.

At this moment, it was found that Anthony and Old Charlie, two guys with high education and status, were making fun of each other's wives and trying to make each other wear a green hat, Han Xuan could only be speechless after hearing it, pretending not to hear.

His mother also likes handbags, high heels, cosmetics and clothes, Han Xuan still remembers a few years ago, there was a big truck of the SOS transportation company, carrying hundreds of leather bags and hundreds of pairs of high heels, to the snow-capped mountain ranch.

At that time, Han Xuan finally knew why his mother asked the designer to design the cloakroom so big when his family was building a villa by Lake Rota - in order to have a place to put enough handbags and high heels.

There are also a lot of clothes in the hangers, even if you change a bag every day, those luxury brand leather bags are enough for more than a year, so that many things are new, and they have become old before they are used.

Han Qianshan once said a lot, saying that she bought so many things

It didn't work, and then I was ridiculed by my wife for a long time, and I ate bread for about four days...... It was bread in the morning, noon and evening, and from then on, she turned a blind eye to her shopping for luxury goods.

The concept of "luxury" is only relatively speaking, ordinary people call what they can't afford luxury goods, and for their family, as long as they don't buy the company that produces these bags, shoes, and clothes, other expenses can only be regarded as small money.

And now, except for the French Moët Hennessy-Louis Vuitton Group, the Hermès Group, the Chanel Group, the Swiss Richemont Group and other famous luxury goods production companies, other expenses are not expensive.

In fact, in addition to the French Moët Hennessy-Louis Vuitton Group, the acquisition of other women's luxury jewelry companies will not make the Han family feel pain.

The Swiss Richemont Group is mainly engaged in watches, and first-class watch brands such as Vacheron Constantin, Jaeger-LeCoultre, IWC, and Piaget are controlled by its subsidiaries, and these brands account for almost half of the watch sales market.

The French PPR Group's business is mainly concentrated in the media and bookstore industries, and the clothing industry is not the main industry, but it merged with the Gucci Group in the previous life and replaced 40% of the shares of the Gucci Group, before it became a famous luxury manufacturer.

In this life, there was a mistake in this life, and Han Xuan, a "little friend" who opened a plug-in, led to the fact that now the Gucci Group is cooperating with the Hoops Group.

The two companies have recently reached an agreement to acquire 47% of the Gucci Group in a cash-for-share swap acquisition, which will soon become a subsidiary of the Hoops Group.

Following Burberry, another world-famous first-line brand will be included in the Han family, this is just the beginning, in Han Xuan's conception, the Hoops Group created by Grandma can become another Moët Hennessy-Louis Vuitton Group.

It already owns brands such as Zara, New Balance, Nike, Burberry, hoops, Victoria's Secret, etc., and together with Sheln Cosmetics, which is now wholly owned by the Han Family Charitable Trust, its total assets have ranked second in the industry.

At the beginning, with the listing of the SOS supermarket department, his grandmother Tang Wan returned a lot of funds, part of which was donated to the family trust fund to avoid taxes, and the other part was financed into the Hoops Group.

Coupled with the revenue from brands such as Zara and hoops, it is expanding at an accelerated pace and has enough funds to merge with other businesses.

Many companies, including Hermes and Chanel, have been included in the list of "possible acquisitions", even if they only get a part of the shares, it is enough to satisfy Ms. Tang Wan.

Han Xuan also suggested that she get involved in the larger watch market in the future, and Rolex and Patek Philippe, two watch manufacturers that have not yet been acquired by large companies, are naturally his preferred targets.

The Rolex market is huge, and at an auction held in Geneva last year, a 1952 gold Rolex perpetual calendar watch worn by the last Emperor of Vietnam, Bao Da, sold for 342,000 Swiss francs at that auction!

The family-owned Patek Philippe brand is full of influence, ranking first among the top ten watch brands for many years, and it is also Han Xuan's favorite, both of which can strengthen the Hoops Group.

In the last decade of this century, with a wave of vigorous acquisitions, the U.S. government still implements tax cuts or exemptions for mergers and acquisitions in certain industries, and the Han family has the best opportunity to rise.

Considering the reality of accelerating global inflation, the cash stored in the bank will not turn into too much money, but the money is the most correct choice to buy company stocks, or directly use it for investment, since discovering Sun Tzu's amazing business talent, the old couple are now following Han Xuan's advice in terms of investment, so that more and more assets are increasing, and the scale is like a snowball from the top of the mountain to expand rapidly.

Jews often say that "women's money is the best to earn", Han Xuan feels that this sentence is not wrong at all, from a psychological point of view, women in the process of dominating the family consumption, often can feel a kind of personality release, they will feel that they have a higher status in the family and society, in order to get this kind of pleasure, so they like to buy, buy, buy!

According to a survey of researchers, more than 72% of the total daily expenses of American households are consumed by women, including food, drink, clothing, play, daily necessities, etc., this survey results are useful for SOS Group's promotional activities, and it is also useful for Hoops Group.

Han Xuan had seen the terrifying purchasing power of female friends around him in his previous life, male consumption was mainly concentrated in houses, cars, watches, etc., and considering the nature of women's beauty, cosmetics, diet pills, bags, jewelry, clothes and other products are the most marketable.

A woman may give up buying toilet paper because it costs 50 cents to buy it, but thinks it makes sense to buy items such as leather bags and cosmetics that cost one-tenth of the selling price, or even less.

They are a group that can easily get carried away by beauty and vanity, and if you figure this out, you can easily get money out of their pockets.

These are all areas that he is trying to get involved in, and he is not blindly investing, and he has high expectations for the future of Hoops Group......