"What's the matter, Baoya, what do you mean, my opening event is not right?"

Xu Zhiming said with an anxious face: "Seeing that I am about to become a master, Baoya, you hurry up and give a good idea, we can be a blockbuster on the first day of opening, and it will be an instant hit!" ”

Xu Zhinian didn't think about how to do the opening event, and at this time, Song Chuxing's cunning eyes appeared in her mind.

Song Chuxing's previous marketing method of free orders for sunscreen can be moved over to try it.

It's just that it can't be completely applied, but it must be learned and applied.

"Brother Zhiming, or let's change it to, let's randomly draw 10 tables for free today!"

"Random free order? Ten tables! Xu Zhiming's eyes widened, and his face was full of bitter melon.

"Yes, everyone who enters the restaurant today can get a lottery ticket, sign their name, and put it in the lottery box in front of everyone, and finally, let our guest performer the third brother come over to open the lottery and draw 10 tables from the lottery box for free."

"This ...... If the table we draw is very large, won't it be a loss of money? ”

"It's true that it's possible to draw a la carte and order a lot, then our cost will be higher, but it won't lose money, Brother Zhiming, think about it, if you come in to participate in this event, are you looking forward to winning the lottery? And will you feel that luck will definitely favor you? ”

"Of course, I've always been lucky, and besides, ten tables is a lot."

"If you think so, so do others, so everyone has this kind of expectation of winning the lottery, and they will subconsciously order a few more dishes, because everyone will think that if the point is less, it will not be cost-effective in case of winning the lottery."

"Yes, yes, yes, I definitely have that mentality."

"So, when everyone orders two more dishes than they expected, doesn't our profit increase? If the profit increases, doesn't it mean that the cost is reduced? ”

Xu Zhiming opened his mouth wide and let out a sudden realization: Oh-

"In addition, we also have a hidden benefit - when they order more, they can taste more of our dishes, and I trust this set of recipes left by my grandfather, as well as the level of chefs trained by my mother herself, the dishes launched by our Sichuan restaurant must be the most authentic, as long as they have eaten, their taste buds will be conquered!"

"Yes, as long as they have eaten it, they will never forget it! The return rate is leveraged. ”

Xu Zhiming rubbed his hands excitedly, looking eager to try.

At this time, Shen San, Ning Mo and the others who were surrounding Xu Zhinian were also full of admiration in their eyes.

This little girl, who looks no more than seventeen or eighteen years old, is so good at doing business, and in less than a minute, she can come up with a very mature business routine.

As if he had received a holy decree, Xu Zhiming hurriedly got up and instructed the waiters to prepare for the event.

Some went to write posters, some went to make lottery boxes, some went to make lottery tickets, and the chefs also hurried to the backstage to prepare enough ingredients for several signature dishes, and everyone was very busy.

Xu Zhinian looked at Xu Zhiming, who was busy jumping up and down, and was still a little uneasy.

"Brother Zhiming, there is one more thing, I have to say a few more words."

"Baoya. How can your words be called verbose, that is the golden rule, you say, I listen. ”

"The quality of these ten waiters you hired is good."

"Of course, I interviewed more than 100 people, and the ten selected from them were twice as high as those in several surrounding restaurants."

"A good image is of course a plus, but more important than the image is the service."

"Don't worry, their service attitude is absolutely good, I have already trained them."

"It's not as simple as smiling service and being on call, what we want to do is to provide humanized service and make guests feel at home."

"Isn't it enough to just have a good attitude? What else? ”

"Think about what the guests think, and be anxious about what the guests are anxious about."

Xu Zhinian thought of Hai Moulao's service in the future, and their service has gone beyond the hot pot itself and has become a brand symbol.

In the 80s, the tertiary industry had just risen, most of the shops and restaurants were still state-run, and the service staff were holding iron rice bowls and holding dead wages.

Therefore, improving service quality in this era will have a stronger impact on consumers.

She believes that the waiters trained by Xu Zhiming can make the guests 100% satisfied, but what she wants is 150% satisfaction.

Xu Zhinian dismantled the service concept of Hai Moulao with Xu Zhiming in detail.

Xu Zhiming was stunned when he heard it.

"You have to prepare a headband, be ready to hand out napkins at any time, prepare cold, hot, and warm water, as well as towels to wipe your hands, and ...... What else? ”

Xu Zhiming felt that his brain was not enough.

"You can think slowly, add slowly, I only provide service purposes, specifically, you have to explore as the store manager."

Xu Zhiming nodded vigorously, as if he had been beaten with chicken blood again, and went to work energetically.

"This Sichuan restaurant is very neat, I want to open one now, I feel that I can make more money than being a singer and a band." Shen San watched from the sidelines for a long time and came to such a conclusion.

Xu Zhinian laughed and said, "Third brother, if you want to join, I'll give you a seven-percent discount on the franchise fee, how about it, it's interesting enough?" ”

"Joining? What is Affiliate? ”

Shen San has never done business at all, but he is a little tempted by Xu Zhinian's business philosophy.

Xu Zhinian told Shen San about the concept of joining, thinking that Shen San was just joking, but he didn't expect him to think about it very seriously, and then went to discuss with a few brothers in the band, and finally slapped and said: "The first franchise store in the capital, I entered!" ”

Shen San's voice was a little loud, and Xu Zhiming, who was busy with his work, heard the word joining, and rushed over with a sharp turn.

Xu Zhiming grabbed Shen San's hand and shook it up and down: "The first franchise store, the first franchise store, I finally took it down!" ”

"Brother Zhiming." Xu Zhinian glanced at Xu Zhiming, who was flushed with excitement, and poured a basin of cold water on him: "Are you sure that you took down this franchise store?" ”

Xu Zhiming's eyes were full of tears, and he choked up: "Baoya, you don't know, how many times I have eaten behind closed doors in order to find a franchise store, and how many grievances I have suffered...... You're different, you don't seem to have done anything, you just take a franchise and you're still in the capital. ”

Xu Zhiming wiped the tears from the corners of his eyes, he was excited and aggrieved, and his whole face twisted.

Xu Zhinian patted him on the shoulder and said: "Brother Zhiming, don't cry, this franchise store is yours, I don't miss the commission of the franchise fee, since the third brother is willing to join, you can serve this franchisee well, and sign the contract after today." ”