After the ribbon cutting, the salute at the scene rang out eighteen times, indicating the meaning of the haircut.

Xu Zhinian unveiled the first sign, which was a geographical distribution map.

Click, click, click.

The camera at the scene kept shooting, Xu Zhinian pointed to the geographical distribution map and said: "We spent 1 million this time, a total of 10 opened, of which the home is in the capital, and the other 5 are distributed in the five provincial capitals in the north. ”

Next, Xu Zhinian unveiled the second red cloth, which has a total of three sentences, which is the service concept prescribed by Xu Zhinian.

The first is to feel at home, the second is first-class in terms of hygiene, and the third is to travel without worry.

"All guests staying at our hotel will enjoy the comforts of home, not only in the room environment and conditions, but also in the attitude of the service staff. All of our branches use bedding and disposable hygiene products have been strictly inspected, each time customers check out will be replaced, and do a good job of disinfection and incense and other services, customers do not need to worry about hygiene, all rooms are equipped with 24-hour hot water, imported air conditioning, imported color TV......"

Speaking of which, the scene was already in a commotion.

Everyone didn't expect that in this era when color TVs were not yet popularized and air conditioning was not seen by few people, Xu Zhinian actually made such a standard configuration for every room, which is simply too luxurious.

Compared with the guest houses in the streets and alleys, if you want to get some hot water for washing, you have to go to the boiler room to fetch water, and there is even no independent bathroom, and the sanitary conditions are even more worrisome, and the sheets and bedding in some places are dirtier than those on the train.

Therefore, everyone is looking forward to the content behind the third red cloth - the price.

"Our first batch of ten stores are all for mass consumption, all of them are one-star, and after that, we will continue to launch two-star and three-star hotels, and the price of one-star express hotels is ......."

Xu Zhinian tore off the red envelope, and the scene was quiet for two seconds, and then a heated discussion broke out.

The above figures surprised everyone, because the price turned out to be - 20 yuan per day, and the hourly room only needs 10 yuan every four hours.

You know, it usually costs more than ten or twenty yuan to live in a guest house, and such a luxurious express hotel has such a low fee.

"In addition, there will be a 5% discount breakfast coupon, and you can enjoy a buffet breakfast of the same level as the breakfast at Huaxia Hotel."

Previously, this price was kept strictly secret, so when it was announced, everyone was stunned.

The sound of taking pictures at the scene was even more intensive, and everyone seemed to want to keep the evidence, for fear that Xu Zhinian would change his mind and raise the price again after a few days.

Then, the artists performed on stage, and the unveiling ceremony ended successfully in a lively atmosphere.

Xu Zhinian returned to his office in the Huaxia Hotel, and Hu Weimin, the financial director, immediately followed.

This time, Hu Weimin specially rushed over from the provincial capital to help Xu Zhinian organize the unveiling ceremony.

As the financial director, Hu Weimin is also very worried about managing the money of such a large group, and a lot of gray hair has appeared on both temples.

Xu Zhinian used to call him Director Hu, but now he can't help but call him Uncle Hu.

"Uncle Hu, today's process is very smooth, the scene is also very orderly, and you did a good job."

"Mr. Xu, don't be in a hurry to praise me, I'm in a cold sweat now, this price ...... When will we pay for it at this price? Is this a mistake? ”

Hu Weimin felt that he was the emperor and the eunuch was not in a hurry, Xu Zhinian looked calm, and even quite happy.

"We don't rely on these 10 stores to recover our costs."

This sentence choked Hu Weimin, invested 1 million to open 10 stores, and even said that he didn't rely on these 10 stores to recover the cost?

"Uncle Hu, just now I said in front of reporters, accommodation is the basis of tourism, want to develop a place of tourism, you must first be able to be accepted by the public and good conditions of the hotel first, if there is no solution to the accommodation problem, tourists with children and the elderly can only live in a narrow and dilapidated guest house, the tourism experience will be greatly reduced, even if we develop the scenic spot no matter how good, the quality of the service staff is higher, when the real landing, everyone's first reaction is also disappointed."

"You have a point, but isn't the cost too high? Don't you make a profit from these hotels? I think if you raise the price to 30 or even 50, people are willing to spend. ”

"Of course, this condition, if the accommodation fee per night is mentioned as 50, there must be many people who can afford it, but this is not my purpose, two-star and three-star hotels are profitable, which is my purpose."

"The conditions of the express hotel are good enough, how good can the two-star and three-star hotels be?"

"It's so good you can't imagine it." Xu Zhinian took out a planning book from the drawer and put it in front of Hu Weimin.

"A two-star hotel will be equipped with butler service, a children's playground in the room, a self-catering kitchen, a heated bathtub, slippers, bathrobes and higher-level toiletries and bedding."

Hu Weimin quickly flipped through the plan and said in surprise: "The three-star hotel will be equipped with a private infinity pool on the basis of the two-star hotel, and special drinks and drinks...... Honeymoon package, outdoor barbecue, independent cinema and fireworks ......"

"One of the most intimate points is that as long as the reasonable requests made by the guests can be 100% satisfied, you can feel the feeling of God here."

Hu Weimin was stunned and speechless for a long time.

He couldn't understand how long Xu Zhinian's brain was, how could his brain be so big, he had never heard of these things, let alone executed them.

In this era of poor consumer goods and limited entertainment projects, such a hotel is undoubtedly a dream paradise, and the part of people who get rich first must try, not only for enjoyment, but also to reflect the dignity of their identity.

"That'...... Then the charge for these two stars and three stars is ......"

"Two stars at least three hundred, three stars at least five hundred, the presidential suite can reach one thousand, I said the presidential suite, but the current presidential suite of the Huaxia Hotel is different, the exquisite luxury of the facilities is only a small part, service, is the key to success."

Hu Weimin looked at Xu Zhinian with admiration in his eyes, and he didn't know how to express his respect.

"When the hierarchy is completely separated, our target customer group is divided, and we can satisfy the general public, the middle class, and the rich. The market of the general public is large, but they can only keep us running, and the real profiteering comes from the other two classes. ”