Chapter 548 - That's So Confident
"What's going on?" Xu Zhinian clearly remembered that Ning Mo called her excitedly a few days ago and told her that the movie had obtained a public screening license, and that all capital theaters had opened up employee channels for Jinxin Entertainment Company, and as long as they relied on the company's work card, they could watch it for free.
But now, she has nowhere to pay if she wants to, and the movie has not been released at all.
"This is the 'good thing' that I got by sacrificing a beautiful world for two?" Song Chuxing looked frustrated, hugged Xu Zhinian, and whispered: "Otherwise, let's go home, while the eldest brother is not ......."
"Okay, okay, you're full of yellow waste, so you don't have anything to do? I'll have to ask what's going on! ”
Two hours later, after visiting a number of movie theaters, she finally figured out the reason - because of the fear of losing money, the movie theater didn't want to invest in master tape at all, it was better to put some old movies to operate at a small cost, which would not make a lot of money, but the cost paid was also very low.
In other words, at this time, the cinema has not yet achieved complete commercial operation, and it is all a local small fight.
"I didn't taste the sweetness, of course I don't want to pay." Xu Zhinian took a deep breath and walked briskly towards a nearby public phone booth.
She called Ning Mo and asked him to stop all copy sales immediately, and all the marketing personnel were withdrawn from standby, and then called Feng Tao again.
Feng Tao is training drivers to adapt to the new car, and he is very busy.
But no matter how busy he is, Xu Zhinian's order must be executed as soon as possible.
"Uncle Feng, can you coordinate the logistics team to transfer five minivans for me now? The kind that can hang a curtain. ”
"Vans? Recently, the business of the logistics company is also very good, it is estimated that five cars are enough, what are you going to do? If it matters, I'll ask them to return the order. ”
"That's not better, the order will affect our reputation, so let's allocate a special fund for you to buy five more cars."
Feng Tao had already adapted to Xu Zhinian's wild words, so when he heard this, he was only surprised for three seconds.
"Okay, I have a channel here to buy it at the lowest price, five cars, is it enough?"
"Buy five cars first, and then find me five drivers, this time the required drivers don't run long distances, you can train new people, and you don't need to use old drivers."
"No problem, but, Mr. Xu. What the hell are you going to do with these drivers? ”
"I'm going to get a mobile projection team."
"What? Mobile projection team? ”
"We invested 1 million to make a movie, and now the screening is blocked, so I thought about delivering the film to the door of every household so that everyone can see the movie."
"This ...... Is this going to be a public welfare activity? Is that the kind of movie sent to the countryside, just like those theatrical performances sent to the countryside? ”
"The format is similar, but this time we are not a public welfare activity, but for the future profit ......"
Feng Tao's second monk was confused, but he also knew that Xu Zhinian's calculations were unfathomable, and it was not something he could guess and understand, so he only discussed the specific car allocation plan, and didn't ask much else.
A week later, a special convoy appeared on the streets of the capital.
Each box truck has a large movie poster on it, and the stars on it are the most eye-catching and popular idols in recent times.
Just looking at the photos has already made the masses enthusiastic, and everyone doesn't even know that there is a movie starring them in the theater, and the expectations are infinitely raised.
At the same time, the car is also equipped with a promotional loudspeaker, repeatedly informing everyone of the location and time of the screening, and emphasizing that the first batch is free, and everyone can watch the movie through the mobile projection vehicle when they arrive at the designated place.
Under such a propaganda offensive, as soon as the mobile projection vehicles arrived at the designated locations, they were immediately surrounded by the masses.
Everyone came excitedly, but found that the viewing experience was not good.
The screening points chosen by Xu Zhinian are all densely populated places in the capital, and the publicity effect is explosive, but the screening environment is very noisy, and the venue area is limited, and there are no seats, so it can be said that watching a movie is very sinful.
The audience standing in front can barely see it, and the back can basically only see a phantom, and the plot sound is very vague.
As a result, everyone's appetite has been hung up again - I obviously watched the movie, but I watched it lonely, knowing that it was played by my favorite star, but I couldn't see the face clearly, this feeling is really scratching my heart.
After the mobile screening, all the talk on the streets was about this movie, and everyone wanted to know where to see the full and clear version.
The most common question that the owners of various video halls hear every day is - is the movie called "Tomorrow's Stars", do you have it here?
The attention is heating up quickly, and Xu Zhinian knows that it's time to talk to the owners of those movie theaters.
A week after the mobile projection van was launched in the capital, she held a symposium on the film industry.
The owners of various movie theaters are here - although they are not willing to buy copies at a high price, they don't dare to offend Jinxin Entertainment, after all, in this business, you can't offend the big guys.
Walking into the conference room of Jinxin Entertainment, the bosses saw a giant blackboard.
It calculates the proportion of investment and output, as well as sustained income, attendance, rate of return, and so on.
Xu Zhinian is good at using numbers to speak, and numbers are indeed the most objective evaluation, especially when evaluating money, which is particularly convincing.
"Ladies and gentlemen, I didn't call you here, I didn't ask you to buy copies, this time, I want to choose ten theaters with good screening environment and good service for cooperation, pay attention, only ten."
Everyone looked at each other, but they didn't squeak.
"Start signing up now, the first one to sign up can enjoy 5% off the original price, the second 6% off, the third 7% off, and the back are all the original price, if you miss this opportunity, I hope you don't slap your thighs."
Xu Zhinian went straight to the point, and said it neatly, without giving them the slightest room for hesitation.
As soon as the big guy came in, his ass was not yet hot, and he was pressed in front of the contract.
It's fake to say that you don't panic, after all, a copy of a plate is tens of thousands of yuan, and the price is still very expensive, and they can catch up with them to buy twenty or thirty old movies.
"Why, don't dare? I believe you have all heard of the attention of this movie now, and this kind of attention can be said to be unprecedented...... Of course, the bosses who don't want to participate can quit and never force it, I remind you, I hope you can enlarge the pattern a little, don't stare at the small profits in front of you, and take a step out to see the broader world, become our long-term partner, and emerge in the tepid film industry. ”
After Xu Zhinian finished saying this, he left Ning Mo in charge, and he walked out of the door without hurry, and threw down a sentence before closing the door: "Give you 15 minutes to think about it, I'll go make up and come back." ”