Chapter 371: Advanced does not equal the market

Although Li Yi quickly corrected it, all the people present were human spirits, and they could see that Li Yi attached great importance to Li Lin.

Wan Youtao also silently remembered Li Lin in his heart, and he must have more contact with him.

Li Lin stood up and first bowed to everyone to say hello, and then opened the conversation: "What everyone said is very reasonable, I just make a simple supplementary explanation." ”

In a word, both sides are not offended, and while giving enough face to everyone present, they also lower their posture so that people will not resist.

Qin Shuyi turned her head and smiled: "This Li Lin is also a personal essence. ”

Li Yi smiled and didn't say anything, wanting to say something, when he saw Dong Xiaonan pulling Tang Jing into the conference room slowly, and there were two security guards behind him.

"Giggles, you woman is Chagang." Qin Shuyi gloated and laughed in a low voice, Li Yi couldn't leave, and the situation was very embarrassing.

Wan Youtao looked at Li Yi's eyes, two women?

When he was in the office at the time, Dong Xiaonan and Tang Jing avoided it, so he didn't know each other. However, the woman who can make Li Yi's attention is by no means an ordinary person.

Wan Youtao got up with great insight to solve this matter, and personally arranged seats for Dong Xiaonan and Tang Jing. Li Yi and Qin Shuyi glanced at each other, this Wan Youtao is very good, and it is worth cultivating.

Li Lin knew Dong Xiaonan, and he was shocked, this sister-in-law has come to cheer, and she can't be cowardly! He said slowly: "For an enterprise, no matter how big the enterprise is or how strong it is, customers are always the most important strategic resources of the enterprise, and there is no one!"

Without raw materials, we can find ways to mix across regions. Without workers, you can carry out school-enterprise targeted rapid training and employment, but without customers, there is nothing.

In the current business war, whoever has a large number of high-quality customers may be the overlord of the industry. And an unshakable hegemon.

For example, Microsoft, with a computer operating system, serves global customers, and is guided by customer needs to transform computer systems to get more market orders.

At the same time, Yingner, IBM, Husheng, Alice, and other early famous supergiants, because they ignored customer needs and blindly pursued technological innovation, and finally their technology was not recognized by the market, and these companies also disappeared. ”

Li Lin cleared his throat and continued: "Therefore, my suggestion is to focus on customer needs, but also to take our front-line workers as the foundation, and take a two-pronged approach to prepare for long-term hard work." ”

"Good ......" Dong Xiaonan graduated from business school, he understands it as soon as he hears it, and he has been in business for so many years, and he can hear this kind of customer-centric, employee-based advanced business development concept, and he is very excited and applauds.

However, she seems to have forgotten that this is the conference room of the Tang Group branch, not her conference room.

Dong Xiaonan, who reacted, was instantly embarrassed, and made a big red face, not to go, not to go, so many people at the scene watched.

"Ladies and gentlemen, this is our company's newly hired business development consultant, everyone is welcome!" Wan Youtao's words resolved everyone's embarrassment, and also made Li Yi, who was suffering from not knowing how to explain, happy from the bottom of his heart.

Next, Qin Shuyi also introduced Dong Xiaonan in a good way, but fortunately, Dong Xiaonan was used to seeing big scenes, did not drop the chain, and behaved generously to greet everyone.

Then, Dong Xiaonan directly pulled Tang Jing to sit next to Li Yi with a big grin, Wan Youtao's eyes lit up, sure enough, bet on the right treasure, this is Li Yi's woman!

Li Yi intended to let his wife behave, and others in the province said that Li Yi was nepotistic.

Dong Xiaonan stood up and said calmly: "According to statistics, almost all companies do not collapse because the technology is not advanced, but because the technology is too advanced and advanced to the market to accept or recognize.

Although it is a technology that the company has invested heavily in developing, it is an industrial innovation. However, this kind of innovation is not recognized by the market, the company has invested a lot of manpower, material resources, and financial resources to develop products that cannot be sold, and the market is not recognized, and in the long run, the company will lose its competitiveness and be slowly eliminated by the market.

In the shopping mall, technology, half a step ahead is advanced, and a big step ahead is a martyr.

Moreover, enterprises with technology as the main direction will also enter a dead end, because enterprises will blindly pursue technological innovation, and forget that technology is for people and for customers!

Desperately pursued technology, but the market response was cold, and the company still felt aggrieved, why didn't it accept the new technology? Because customers don't need it!

Therefore, if an enterprise wants to develop, it must pay attention to customer needs and lead the market. ”

Li Lin got up to cater to Dong Xiaonan's point of view and said, "I agree with the business consultant.

A large number of examples show that enterprises with technological innovation capabilities can survive in the rapidly changing social environment, whether it is the Nokia mobile phone or the Kodak camera in the past, they have led the world trend with innovative technology.

But, what about now? Kodak is closed! Nokia is out of business!

The root cause is that they worship technology excessively, lose themselves in innovation, and forget that technology is for people, and their products are to serve customers, rather than simply pursuing the upgrading of product technology.

After the advent of digital cameras, Kodak vigorously criticized the problem of low pixels and blurry images of digital cameras, and even said that the market would abandon digital cameras within three years and vigorously develop high-mirror film cameras.

He even dismissed Kodak's digital camera research department in public, claiming to be the boss of the camera industry and did not need this backward electronic imaging technology!

The result? In less than three years, only one year, the pixels of digital cameras have increased from hundreds of thousands to tens of millions of pixels, and even hundreds of millions of pixels now, the imaging quality is higher than that of ordinary cameras, the size is light and small, and it can be carried around.

Look at Nokia again, seven or eight years ago, if anyone had a Nokia mobile phone, it was all better than not.

Nokia once became a symbol of arcade machines, and whenever Nokia appeared a new product, it was even more popular than Apple.

When Apple launched a large-screen smart phone, Nokia also ridiculed Apple for just making a useless piece of plexiglass, and has been pursuing the ultimate feel button.

But Nokia forgot that times are developing.

Although some customers proposed that Nokia should develop touch-screen smartphones to adapt to the growing network environment, Nokia believes that it is the industry leader, and it has the final say, and takes the customer's suggestions as a deaf ear.

What now? Apple became the boss of mobile phones, and Nokia, which pursues the ultimate feel button, was acquired by Microsoft, and finally became an old machine that no one cared about. ”

What Li Lin said is very reasonable, but Li Yi disagrees, after all, this company only pays attention to customer experience, and it is easy to be led astray by some bad customers.

Wan Youtao saw that Li Yi's face had changed, and he knew that Li Yi had ideas, but everyone in the audience was a human spirit, so why didn't they know that this was Li Lin touting Li Yi's family? Li Yi's short-tempered temper, who dares to say the word 'no'?

Since he followed Li Yi from his heart, he was willing to be Li Yi's stepping stone, hesitated for a while, although he was a little risky, he still stood up, and said cautiously: "What Vice President Li said is comprehensive, and there are a lot of examples to adduce, and I will also make some additions."

Personally, I believe that technological innovation is indispensable for the development of our company, otherwise, the core technology will be stuck, and our company will not be able to talk about the future. ”

As soon as these words came out, everyone in the audience looked at Wan Youtao in surprise.

I'll go? Which side the hell are you from?

I rushed to play a two-person turn with Li Lin just now, why is it against the tune now? The most important thing is that this focus on customer needs was proposed by the woman who has a close relationship with Li Yi, you Wan Youtao said in public that you want to pay attention to technological development, and you are not afraid that Li Yi will turn his face?

Wan Youtao glanced back at Li Yi in fear, Li Yi nodded with a smile and encouraged him to continue. Li Lin was a little puzzled, but he didn't say anything, just listened quietly to see where he was missing.

"Ladies and gentlemen, our Tang Group is a super multinational enterprise, and the annual R&D investment proportion is very high, why is this? For the sake of innovation!