This is Herman Pena's seventh year as a YouTube podcaster, and after seven years of hard work, he has grown from an obscure channel owner to a music district influencer with three million subscriptions.

Seven years ago, he was a temporary worker on an assembly line, living in the slums of Brooklyn, earning barely enough to make ends meet each month.

Seven years later, he has moved into a high-end residence in Manhattan, got rid of the boring life on the assembly line, and can earn 100,000 dollars a month just by recording videos and starting live broadcasts.

One of his most successful works so far is a video he uploaded two months ago, which pushes an all-electric song composed by an unheard of Asian female singer who still remembers the Chinese name of the song: "Bee".

Originally, he just thought that this song was emotional, and he made a (instant reaction) video to play at random, but he didn't expect fire at all, after all, this singer called "Jiang" is not well-known, and according to common sense, it shouldn't attract any attention.

However, this video was uploaded in less than 24 hours, and it topped the list of popular videos in the music area in one fell swoop, and in just two months, the cumulative effective playback has exceeded 15 million, and the advertising share of this video alone has brought him more than 20,000 dollars.

His subscriptions have grown by leaps and bounds, and are now approaching the four million mark.

He was delighted because many of the new dudes (brothers) were from the distant and mysterious East, and these "dudes" were very enthusiastic, leaving a lot of messages in his videos and live broadcast rooms, introducing him to the history and culture of this ancient civilization.

There are also many people who have moved his videos to a video website called "", and they say that in the distant and mysterious East, he is on fire, and he has become the hottest foreigner in China.

He couldn't have been happier that if it weren't for the difficulty of applying for a visa, he would have flown to that magical land, and maybe he would have been able to enjoy the treatment of a superstar.

The only regret is that these "Dude" from the East seem to be reluctant to watch ads, and although his subscriptions and broadcasts have increased a lot, his income has not increased significantly.

With the experience of his last success, he quickly adjusted his direction and no longer followed the popularity, but focused on panning for gold in the sand and scouring good songs from the unpopular and niche music circles.

It's harder, it's harder than following the trend.

After listening to tens of thousands of unpopular songs, he finally understood a truth: after all, there are very few good songs that are buried, and the vast majority of songs that no one cares about are because of poor quality.

It didn't take long for him to start making music review videos again, but he didn't give up on Taoge.

In fact, it doesn't take much effort to make a follow-up video, and the rest of the time, he spends the rest of his time doing what he wants.

He has always been a person who is not willing to accept the status quo and actively seeks changes and breakthroughs, otherwise, he would not have invested a lot of energy in running a dismal YouTube channel for several years in addition to assembly operations.

His persistence has brought him a relatively prosperous life, and now, he still wants to continue to persevere.

He wants to make his own style and quality, he wants to become the best quality music channel owner on YouTube, he wants to create popularity instead of following the trend.

After two months of testing the waters, he gradually got the hang of it, and he found that most of the buried good songs came from non-English speaking countries and regions.

The quality of these songs is not bad, but because there is no exposure and the language is not understood, it is difficult for them to enter the public eye, let alone become popular in the European and American music scenes.

But music knows no borders, as long as it is a beautiful melody, no matter which country or language region, you can always find its soulmate.

What he has to do is to find out these songs and push them to more people.

The first thing I do when I wake up, turn on the radio, tune in to FM100.3, and listen to the daily news of new songs. As a music-related channel owner, he needs to grasp the dynamics of the music industry in real time, so that he can capture the hot spots at the first time.

When the curtains are opened, the warm sunlight pours in, and when you look up, you can see a forest of high-rise buildings, and the Empire State Building in the distance is surrounded and surrounded by thousands of high-rise buildings, and the figure of a giant is particularly eye-catching; Looking down, the streets are full of traffic and pedestrians, and the intersection of Times Square is still flooded.

When it comes to Manhattan, the first thing that comes to people's minds is probably Wall Street, the New York Stock Exchange, and the NASDAQ.

But in fact, Manhattan is not only the world's most important financial center, but also the center of the world's entertainment industry, which is not only home to the world-famous Broadway, but also home to many of the world's top media companies, including ABC.

Times Square is known as the "crossroads of the world", street performers can be seen everywhere, and large LED screens and neon tubes everywhere are ready to play news, song music videos and various colorful advertisements, which are enough to shock everyone's eyes.

Pena stood in front of the floor-to-ceiling window, wearing a pair of boxers, brushing her teeth while enjoying the morning view of Manhattan.

It seemed like an ordinary morning, and the radio was playing just ordinary songs.

At the end of the year, it is not usually the big names who choose this time to release songs, and Pena just routinely listens to the daily news of new songs, and does not have any expectations.

He walked towards the bathroom with his toothbrush in his hand, and suddenly, he froze in his footsteps and looked incredulously at the wall-mounted speaker at the head of the bed.

"Did I hear me wrong?"

He seems to have heard the anchor mention a rather awkward name in the string of speeches, which seems to be "YiNing Jiang"?

He wasn't sure, because he didn't know the correct pronunciation of the name, at least the streamer's pronunciation was slightly different from what he thought it would be.

He paused and listened.

A few minutes later, he was sure that it was Jiang, a Chinese female singer who had become popular with an electronic sound, who else could she be?

Jiang actually posted a song?! It's still a music radio station! "Something Just Like This", listening to the title of the song, should be a pure English song!

Unbelievable! Is Jiang coming to the United States to develop?!

It dawned on Pena that this could be the perfect opportunity!

He hurriedly ran into the bathroom to spit out the foam in his mouth, turned on the faucet, rinsed his mouth a few times, and then hurriedly sat back on the edge of the bed.

"Quick, let's go!"

The radio anchor was still reading a long paragraph of the introduction that he knew he was not very familiar with when he heard it, but Pena didn't want to listen to his nonsense at all, and he bet that no one in the United States knew Jiang better than him!

Just when he was itching and wanted to buy the electronic album of the song directly from iTunes, the anchor finally finished reading the script and the music cut in.

The prelude to Future Bass, Pena knows, it's her! It is familiar taste!

Jiang's electronic music, he pushed it all over, not only to make money, but also because these songs are really emotional, and no one cares, they are obviously all good songs that have been buried.

As a result, he is very familiar with Jiang's musical style, and he knows that Jiang is not the kind of EDM creator who is known for her timbre and beat, and most of what she does is to further blur the boundaries between electronic and pop.

For example, this song "Something Just Like This", starting with Future Bass, from the very beginning of the weak beat, a little bit of accumulation of strength, until the chorus broke out, maybe not so novel, but enough to catch the ears and brainwash enough, people can't help but hum along when they hear it.

“…… Just something I can turn to

Somebody I can kiss

I want something just like this

Doo-doo-doo， doo-doo-doo……”

After two brainwashed "doo-doo-doo", the interlude erupts, and Pena is so infected that he can't help but sway and shake his legs to the strong rhythm of the electric music, and if this were in a nightclub, he would have been dangling against the scantily clad blonde girl.

At the end of the song, Pena excitedly shouted, "Badass!" ”

This mysterious female singer from the East did not disappoint her, before listening to the song, he had high expectations, but he did not expect to be amazed by the solidity.

With his acumen, he dared to conclude that this song definitely has a B-list (billboard) appearance!

Tap on iTunes now and contribute a paltry sales value to the song.

While the song has not yet been sung, he must start a live broadcast as soon as possible, push the song, and then cut out a video of the live broadcast. Of course, since the MV of the song has not yet been released on YouTube, it involves copyright issues, and he must first ask for permission from the original creator before promoting the song.

Fortunately, he had already added to Jiang's Facebook account, and at this time he sent a message to explain the situation clearly.

I waited for a while, but I didn't see a reply, and I thought I was busy.

Put this aside beforehand, switch back to iTunes, download the song, and scan the charts to see what hits have been coming late.

The best-selling list and the playback list are still the popular songs two or three months ago, and to his surprise, there is this song "Something Just Like This" in the top ten of the download list.

After entering the era of streaming media, most people listen to songs online, and fewer and fewer people download songs, so the credibility and gold content of the download list are getting lower and lower, and there have even been thousands of downloads to the top.

Despite this, it was a surprise that Something Just Like This, which was only an hour after its release, broke into the top 10 of the download charts.

It can't be already on fire, right?

Pena was inexplicably a little flustered, and after reading the comments, he calmed down again.

Most of the comments are in Chinese, presumably Jiang's fans are behind her.

Something similar has happened before, where Chinese singers and their fans seem to like to run around and scroll through iTunes charts that don't contain much gold, and he doesn't understand why, but he's not surprised for a long time.

It's good if it's not hot, and if it's hot, it's meaningless to push the song again.

Looking at the production information of this song, he thought that he would see the names of European and American producers in it, but he didn't expect it to be an Asian work with strong roots, from the lyrics, arrangement, reverberation, post-production, and producers are all Asian names.

Are there such good creators in Asia?

“YI Zhuang……”

He struggled to spell out the names of songwriters, which was also unheard of, but since he could work with Jiang and write such a melody, he shouldn't be unknown, right?

Could it be that he is another buried treasure singer?

In a flash of inspiration, he copied the name and glued it into Wikipedia.

"Zhuang Yi, Chinese mainland pop musician, composer, and lyricist, was nominated for the Best Composer Award at the 31st National Entertainment Golden Melody Awards in 2020 for the song "Turning into a Cherry Blossom Tree......"

He has limited knowledge of the Chinese music scene, but looking at this resume, the musician with unknown personal information seems to be a very famous songwriter in China.

"Representative works: "Turning into a Cherry Blossom Tree", "Light Chaser", "Nocturne", "Gangnam", "Seven Mile Fragrance", "Chapter 7 of the Night", "Something Just Like This", ......"

Pena was shocked.

Judging from the information, this person has only been debuting for a year, and within a year, he has written so many masterpieces?

What exactly is sacred?

He copied and pasted the song titles one by one into a notepad, and then searched for them on YouTube.

There are a few songs that can't be found.

He searched all the major media outlets, but still found nothing.

Are resources so hard to find?

Forget it, let's listen to find the resources first.

"Turning into a Cherry Blossom Tree", "Light Chaser", "Nocturne", "Gangnam", "Seven Mile Fragrance", "Chapter 7 of the Night", ...... After listening to one song after another, the more I listen, the more I am surprised.

He doesn't understand the lyrics, but the melodies of these songs are more ear-catching than the other!

Especially "Nocturne" and "The Seventh Chapter of the Night", he heard that his scalp was numb and he had goosebumps all over his body, while "Jiangnan" and "Qilixiang", these two songs have a special style, which should be a fusion of local traditional musical instruments, which sounds a little exotic.

Pena was thrilled that the quality of these songs was very good, and they were not well-known among European and American audiences, so they could be used as video material for him.

Thinking about it this way, he wanted to find the resources of the remaining songs.

Just as he was pondering where to look, he received a reply from Jiang, a short two-word reply: "Go ahead." ”

He immediately shook his head, leaving irrelevant thoughts behind him.

Now, he has more important things to do.

……

Shen Yize is in Yanbei and has just gotten off the airport.

I made an appointment with the person in charge of the Supreme People's Procuratorate Film and Television Center to talk about the script and copyright of "In the Name of the People" tomorrow.

He came a day in advance, at the invitation of Director Li Chengzhi of the General Administration, and had a party to attend in the evening.

Sitting in the car to the hotel, he flipped through the B-list list that had just come out this morning.

The Billboard Top 100 Singles Chart is released every Tuesday night, and Yanbei time is Wednesday morning.

The chart counts all songs in the past week by radio play, streaming, online sales, and physical sales, and is weighted to produce the 100 hottest songs of the week, making it the most authoritative singles chart in the United States.

There is no Jiang Yining's name on the list, whether it is the main list or the sub-list of electronic/dance music.

This is also normal, "Something Just Like This" was only released last Saturday, and there are only two days of data, so naturally it can't enter the list.

The chat box of the WeChat message popped up, and An An shared a video with him.

Nani: This upper's noticed you!

Click on the link to jump to the Balabala barrage network.

It's this foreigner again.

Jiang Yining's "Bee" was pushed to the fire by this guy.

Looking at the title, this time he pushed Jiang Yining's new song.

What does the song after pushing Jiang Ge have anything to do with me?

Shen Yize watched this video with doubts.

“…… The person in charge of the billboard has listened to me! Next week's chart, I'm going to see this song in it! If it weren't for this song, I'd be questioning your impartiality! Also, if there is no Jiang for next year's top 100 DJs, then this list can disappear, anyway, it is garbage enough now......"

This foreigner's reaction was slightly exaggerated, but listening to his music reviews, he is indeed a musician, and the wording is also very funny, the key is to blow Jiang Yining into the sky, based on this alone, this video is destined to become popular in China.

Seeing the end, Shen Yize understood the reason why An An shared this video with him.

“…… Hey Dude, to tell you guys good news, I found an amazing musician named Yi Zhuang and he is the songwriter of this song, and he has written many amazing songs in addition to this song. In the next video, I'll share his work with you. ”

"I have two questions for my friends from China, the first one, do you know where Jiang DJs, I want to go to her field to jump! Second, I want to listen to Chinese songs, what website do you usually listen to Chinese songs? If you have any friends, please leave a message in the comments.

"This is Pena's voice, I'm your old buddy Pena, thanks for watching this video, we'll see you in the next video!"

Next video: Want to push my song?

Shen Yize shook his head with a smile and put away his phone.

There is really no need for this, because the name Zhuang Yi will sooner or later resound throughout the European and American music scene.