No one can succeed casually, Lu Qiang's Huaxia farmer-style shrewdness was used in the idea, as a member of the board of directors of Dongfanghong Machinery Company, in the internal meetings he participated, he could feel that the future of this company was infinitely bright.

The R&D team of Dongfanghong Machinery Co., Ltd. has brought together many German and American experts and is developing a derivative function of the crawler tractor, which will become a bulldozer with the addition of a small bulldozer.

Add a professional towing hook and it will become an artillery tractor.

With the addition of various agricultural machinery and tools, it can be adapted to most of the farm work in the field.

Add a snow plow tool and you can turn it into a specific snow plow.

Through the high selling price in the early stage, Dongfanghong Machinery Company's huge R & D costs have all been recovered and a large amount of surplus has been generated, which has the basis for a significant price reduction.

according to the planning of the board meeting;

After the formation of the initial production capacity of the Qingdao factory this year, it is expected that at the beginning of next year, the Dongfanghong 2.0 tractor will implement a large price reduction policy, and the price reduction is expected to be about 3~4 percent to further expand the market and stimulate consumption.

Today, the road taken by Dongfanghong Machinery Company is the glorious road that Cargil Steam Machinery Company in Detroit and General Machinery Company in Australia once walked, and it has been proved to be extremely successful.

Today

The fist product of the above two companies, walk-behind tractors, occupies an important position in the world's agricultural production, and hundreds of thousands of tractors are sold all over the world every year, and have generally entered Europe, North America, and Australian farms, becoming the main force of agricultural production.

In North America alone, 47,000 walk-behind tractors were sold in 1894, earning the Cargil Steam Machinery Company a huge profit.

One more thing;

The company, which is wholly owned by the Royal Family Foundation of the Ocean Kingdom, is planning to re-list in New York, USA, and is expected to be an unprecedented blockbuster public company, raising hundreds of millions of dollars, and the entire Wall Street is eagerly awaiting.

Cargil Steam Company and several U.S. agricultural machinery companies in which the Wang family fund holds a controlling stake basically control more than 90% of the market share of the U.S. agricultural machinery industry, forming a de facto monopoly, that is, the legendary cartel enterprise.

Australian General Machinery Company is responsible for exporting agricultural machinery to North America, Canada, South America, Argentina, Brazil, Chile, Europe, the United Kingdom, France, Germany, Italy, Austria-Hungary and other markets, and operating the local Australian market.

So

You can avoid the huge customs taxes and fees that need to be paid for exporting industrial machinery to the United States, which is a smart move that Dongfanghong Machinery Company needs to learn.

The success of the above two agricultural machinery giants lies in continuously reducing product prices, expanding the market, creating patent barriers, acquiring or participating in leading enterprises, and gradually forming a very exclusive monopoly circle, thereby obtaining huge long-term benefits.

The general manager hired by Dongfanghong Machinery Company is the German-American Van Steder, who is an excellent manager who has worked in Kargill Steam Machinery Company for 23 years in the United States, and has personally presided over the acquisition and participation of the second and third companies in the American agricultural machinery industry, and has created a small circle at the top of the pyramid, and these three companies alone occupy more than 8% of the entire North American agricultural machinery market.

It was Van Stadler who persuaded the board of directors to propose a policy of price reduction in early 1896, which would stimulate the market's appetite for purchases.

Taking the current 6600 Jinyang crawler tractor as an example, after the price reduction, it is about 4500~4600 Jinyang, of which customs taxes and fees occupy 1/5, production costs occupy 1/5, and then subtract a little marketing expenses, and the rest are all net profits.

After the market expanded, it made more money.

In this way, it will further crack down on the United States and Europe that are trying to enter the field, and at the same time actively take legal action to interfere with and hinder other machinery companies from following suit, so as to gain more time for the next step to expand production scale again and brew a second round of big price cuts.

In this way, before other follow-up machinery companies grow up, Dongfanghong Machinery Company can quickly grow into an industry giant, monopolizing most of the market in the field of crawler tractors.

According to the conception of Managing Director Van Stadler;

In the last 2~3 years, it is necessary to go to North America to merge and acquire a machinery company with considerable strength, and realize local production in North America through the export of technology and equity holding, so as to avoid huge customs taxes.

Because the reason is very simple, even if Dongfanghong Machinery Company does not set up production enterprises in North America, many follow-up companies will spring up like mushrooms after a rain, the current legal environment in the United States is not perfect, and the ban cannot be banned.

Only by expanding in North America through market means can we strongly squeeze the living space of other companies to establish market dominance.

All of the above make Lu Qiang full of expectations for Dongfanghong Machinery Company.

This Zhao Yinger must become the daughter-in-law of the Lu family.

Two days later

Qingdao

Today, Qingdao is a bustling coastal metropolis with a population of more than 430,000, wide and clean streets, flowery green belts on both sides of the road, tall urban buildings, and flat asphalt roads stretching into the distance.

"Ying'er, shouldn't we go to the movies in a while?"

"Brother Hanfeng, what is a movie?"

"This is a new gadget from Paris, France, I heard that it is called "Factory Gate", there are many villains who can walk on the canvas, let's go and see the freshness."

"Yes, yes!"

A moment later

Zhao Yinger and Lu Hanfeng walked out of the theater with a somewhat dazed expression, the two were shocked and speechless by the few minutes of painting they had just seen, glanced at each other, and said a word in unison; "Look at it again."

Half an hour later

The two young people who watched it 5 times in a row walked out of the theater again, and at this time, the initial shock was no longer the same, but various problems sprung up like mushrooms;

"Brother Hanfeng, why are those villains on the canvas?"

"How could they move?"

"It looks like a real person, but how can a real person be on the canvas? It's just amazing. ”

"Brother Hanfeng, why don't they speak?"

This series of questions, Lu Hanfeng didn't know how to answer, he really didn't know.

At this time, Lu Hanfeng's eyes saw the Carrefour chain store across the street, and he really said as if he had caught a life-saving straw; "Ying'er, let's go to the store to buy something, I heard that there is the latest lipstick from Paris!"

"Brother Hanfeng, how do you know?"

"I also heard from my fifth aunt at home yesterday, they bought a lot, let's go shopping!"

"Well, let's go shopping!"

Although Zhao Yinger and Lu Hanfeng are dressed in a low-key manner, they are a beautiful lady with stunning looks and a good boy with a good demeanor, just like a pair of wall people, it is difficult not to attract the attention of passers-by.

Fortunately, this is the downtown area of Qingdao, guns are prohibited, police can be seen as far as the eye can see, and there are mounted police patrols from time to time, the security environment is good, it is difficult to see those rude cowboys in the country town tavern.

Walk into the store

With a wide variety of goods on display, the Carrefour chain stores are comprehensive department stores throughout the Ocean Kingdom, especially in the metropolitan area.

You can see it

All kinds of commodities are classified in different sales areas, local products area, daily necessities area, candy area, farm tools area, shoes and hats area, gloves and bandana area, there are many citizens in the purchase.

Overhead, there are many shiny wires gathered in the high cash register, and the ticket holder carries the money to and fro, and there is a prosperous commercial atmosphere.

This kind of "wire collection" is a unique invention in Australia, and now it has spread all over Europe and the United States, and has become a common cashier method used in large stores.

After the counter salesman sold the goods, he put the bill and money on the wire above his head, and flew to the cash register with a gentle push, and the guy in the cash register collected the money according to the bill, stamped the "receipt" stamp, and put the change money together, and pushed it back through the wire above his head.

In this way, a business of selling goods is completed, which is simple and efficient.

Lu Hanfeng took Zhao Ying'er to wander around the store with great interest, peeking at Zhao Ying'er's beautiful face from time to time, but saw that her pretty face turned red for no reason, and lowered her head shyly.

The girl's heart is so delicate, how can she not detect prying eyes?

A nameless ambiguity lingered around the two young people, stirring the heartstrings......

Outside the store

A young and heroic second lieutenant officer strode over with two companions, and several people who had been waiting next to him hurriedly greeted him, and the two young men led by him said anxiously;

"Big brother, the kid surnamed Lu took Miss Ying'er to the store, and the two of them went to see the foreigner's painting for a while just now."

"Yes, big brother, what should I do?"

"We can't let Ying'er be snatched away by that stinky boy, this bastard has a belly full of foreign ink, but he will deceive girls."

"Okay, okay, don't talk about it." This thick-eyed and big-eyed second lieutenant officer waved his hand impatiently, he was Ma Yuankui, the eldest son of the Ma family, a graduate of the Whampoa Army Infantry School, and now serving in the Qingdao Division.

The two young people opposite are his second brother Ma Yuankun and third brother Ma Yuansheng, two sons and brothers from wealthy families, who are still in school.

Ma Yuankui groaned slightly, waved his hand and said; "Lu Hanshan hasn't seen him for many years, let's go, let's go and meet this Fa Xiao'er who came back from the UK, what kind of ability do you have?"

"Let's go, take a look."

A few young people became interested, so they followed Ma Yuankui and strode over, but were stopped by several strong men at the door of the store.

"Young Master Ma, Miss is hanging out with Lu Gongzi in the store, I'm afraid it's not good for you to go like this, can you wait until you come out."

"Zhao Wu, you get out of the way for me."

"Young Master Ma, please don't make it difficult for us, not to mention that even if you can pass my level, you can't pass these people behind."

Zhao Wu casually looked to the side, and there were a few silent men there, who quietly pulled the clothes on their chests away, revealing the matching guns inside.

As the son of a tobacco industry tycoon in Xixiangzhou, how could Zhao Hanfeng not have a bodyguard.

The Lu Mansion is not short of this money at all, so it is natural to maintain the family properly.

Next to the store

There are two black crown cars parked in front of the other and one in the back, this is the car of the Lu Mansion, as a nobleman, he is eligible to buy this kind of car with obvious status.

There were also a few sharp-eyed gunmen sitting in the car, looking at them with unkind expressions.

Once there is a conflict, the brothers of the Ma family will definitely not be pleased.

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