Mr. Friedrich Schmidt, the owner of the BMW car factory, was not wrong in his concerns, and immediately after the launch of BMW's 1.5-ton special truck truck, the industry's attention was immediately drawn to this originally empty space.

The financial institutions and businesses of the Ocean Empire are privately owned, and the capitalists are undoubtedly acute, and BMW was the first to lift the veil and let them see the untapped potential of the freight market.

After more than 20 years of development

Australia has built large-scale backbone transportation projects such as the Ring Road, the Eastern Coastal Highway and the Desert Highway, and the roads leading to various cities extend in all directions, and the level of the transportation network ranks among the top in the world.

The developed transportation system has promoted the development of the machinery industry, the number of local car tractors in Australia has increased year after year, agricultural tractors are widely used in pastures and farms, and automobiles have begun to spread among the urban middle class.

The economic prosperity has brought about the transportation demand of huge quantities of materials, and at this time, BMW Automobile Factory has developed a special cargo vehicle, which just adapts to the market demand and stands at the tuyere of the subdivision of freight vehicles.

For this competitor who came out halfway, the original bus and automobile factory has attracted great attention and has launched research on it.

Foton Automobile Plant

Hu Chaolin, the owner of the car factory, was surrounded by everyone, looking at two BMW 1.5-ton freight cars that he had managed to get his hands on, these two cars had been dismantled and disemboweled, exposing all the equipment inside, listening to the discussions of the engineers around him, he himself frowned and was silent.

"The tires of this truck are enlarged, the 4 wheels are of the same model, the driving speed is faster and more stable, through the measured data, the car can maintain a speed of 45~50 kilometers for a long time, and the maximum speed has reached 62 kilometers, which is almost more than double that of the tractor."

"Fast means more goods can be turned around in the same amount of time, which is more efficient."

"That's right, in practice the car can run 400 kilometers a day, and up to 500 kilometers, which is unthinkable for a tractor, and I mean, of course, a driver."

"The leaf spring adopts a weighted design, and in the actual test, the limit can carry three tons of cargo, and there is no problem in the 1000-kilometer test, and the actual test of a longer distance is needed to get the first-hand data."

"Well, this car has a strong overload capacity and should be a product that the owner likes."

"The Germans have made a lot of improvements to the car for long-distance transportation, and it may be important to cool the engine by means of a water pump, which will help the engine to maintain the right temperature for a long time. In addition, the whole engine sits on the rubber software, which greatly reduces the vibration transmission, which I think is a very good design. ”

"Yes, and the headshell can keep the wind and sand and dust out, which should be the case on our tractors."

"Don't forget...... There is also a shock-absorbing design. ”

"I'm ashamed to say it, why didn't we pay attention to this market before?"

"It's not too late, I think we should take immediate action, formulate our truck development plan, and apply for the support of the scientific research project support fund, it is estimated that other automobile factories are also playing the same idea, so we must be fast."

"I'm afraid that duplicate scientific research projects will not be approved, right?"

"What's this? BMW Motor Company is developing a 1.5-ton truck, we can declare a two-ton or three-ton or even larger truck, since the idea is open, the following is the technical problem, 20,000 tons of battleships have been launched, what is this little thing? ”

"Yes, that makes sense."

Listening to the discussion between the engineers and the senior management of the factory, the expression on the face of Hu Chaolin, the owner of the car factory, was not so optimistic, revealing a cautious look.

He is the cousin of Viscount Hu Chaoshan, and has a close relationship with the former Minister of Transportation, Viscount Jia Donghe.

Having said that, without a little background, it is difficult for a company to grow big in the fierce market competition.

For example, BMW, without the background of the German community and the investment of the royal family fund, it is difficult to fight a bloody way in the current fierce automobile market, and banks, taxes and local support are all empty words, at least it is difficult to become bigger.

With the social development of the Ocean Empire gradually entering the deep water area, the influence of traditional Chinese human relations and society is everywhere, and under the impact of the modern social system, although it is crumbling, no one can deny the role of the relationship network.

New ideas and old ideas collide and intertwine, and each finds its own position under the new social system, and Foton Automobile Factory can be regarded as a new attempt to practice similarly, and similar traces can be seen behind other large enterprises.

Wealthy aristocrats and ranchers invested in the industry and trade, finance, health care, and education to realize their own interests, so as to gain money and social fame.

However, collusion between power and money is a criminal act that is strictly prohibited, and those in power are not allowed to run enterprises, let alone use the power in their hands to convey benefits to enterprises.

There are policies above, and there are countermeasures below.

Holding shares on behalf of their wives, sons, daughters or other members of the family, or setting up a fund, only investing without participating in the management of the enterprise, and enjoying the dividends of enterprise development have become the norm, and it is also the most common way for the elite to do so.

Hu Chaolin is thinking about how big the freight car market can be in the future?

Is it worth investing heavily in development?

From the standpoint

BMW's 1.5-ton cargo car products are divided into three grades: high, medium and low, of which low-end cars account for more than 9 percent of all orders, only a few mid-range car orders, and high-end cars have none.

The low-end cargo car has all the basic functions, but the interior decoration is not visible, the welding rivets are exposed, and the cab seat, that is, the wooden plank, is padded with a piece of rubber and covered with a layer of cloth.

Of course, the price is also the lowest.

The mid-range cargo car is much better, the interior of the cab is covered with leather sewn into a diamond shape, and the steering wheel is no longer an iron ring, but wrapped in walnut wood, replaced by soft and comfortable seats and a host of other comfort equipment.

To the high-end cargo car, ahem...... Then don't mention it.

In this market situation

It is conceivable that the main sales force of freight cars is low-grade cars, as long as they can transport goods, and they do not need to be comfortable and equipped to minimize costs.

This leads to the manufacturer's profit margin is not high, with the current BMW car factory hot sales orders, the profit margin is only slightly higher than the car produced by Foton car factory, so much more.

When other automobile manufacturers participate and the market competition is sufficient, price reduction is a high probability thing, so how can the profit margin be guaranteed?

Factory executives and engineers can ignore this issue, but as business managers, they must be accountable to the board of directors and the funds invested by major shareholders, otherwise they cannot be called qualified business managers.

Not to mention, Hu Chaolin himself owns 1.7% of the shares of Foton Automobile Factory, and he must be responsible for his property.

So far, Foton Automobile Factory has been a large enterprise with more than 20,000 employees, and the newly developed car products with streamlined bodies are exported to Europe and the United States, especially in the Citigroup market, which is particularly popular, and the orders are also soft.

In this case, is it necessary to meddle in the field of freight vehicles, which has to be marked with a big question mark?

It can be seen from the disassembled BMW 1.5-ton car that many parts of the cargo car and the sedan are completely not common, and the frame girder, shock absorption system, transmission system, wheel driving system, power drive system and cooling system are different, and the design has been strengthened in order to adapt to the heavy load of the freight.

If you want to launch a new project of freight trucks, from development to production to personnel training to equipment, this whole set will have to start from scratch, and huge investment will definitely be unavoidable.

How big the freight market will be in the future needs to be carefully observed before deciding.

The application for scientific and technological research and development projects can be carried out first, and with the support of government science and technology support funds, the pressure on the factory is also less.

As for whether it will be put into production, it will be decided by the board of directors.

Thinking of this, Hu Chaolin commanded; "That...... Recently, the external liaison department should pay attention to the trends of other factories and try to explore through various means, whether their truck projects have been approved? ”

"Now that we know the boss, we'll arrange for our right men to do it right away."

"Well, the technical department has studied more carefully, and has a little bit of a thorough understanding of the technical details of this BMW car factory's trucks, to understand why people are doing this, and what are the benefits of doing this? What else could be improved? Finally, a complete technical analysis report should be formed and brought to the board of directors for discussion. ”

"No problem boss, give me another week, and the detailed technical analysis report will be on your desk."

"Well, very good, then the executive staff go to the meeting, we have to analyze the market prospect in detail, this kind of major investment decision, we must be cautious, I hope everyone will speak freely at the meeting."

"I understand the boss, I will notify the personnel of each department to participate."

"Well, go ahead."

The people gathered around the scene dispersed, and only the engineers of the technical department still climbed on the car, scrutinizing and analyzing the technical details little by little.

These two cars aroused their great interest, and the process of deciphering the technical details was like deciphering, and the process was full of fun that ordinary people would not know about, and they never tired of it.

Cargo cars have caused an uproar among Australian car manufacturers, and many manufacturers have keenly smelled business opportunities and immediately began to prepare to enter the market for a piece of the pie.

In view of the huge investment, some manufacturers are much more cautious and choose to look at the changes in the market direction for a period of time.

The ocean empire, which is located in a corner of the world, is surging from top to bottom, completely unaffected by the mainstream wars and social turmoil in the world today, and is in the golden age of development, the national economy is booming, and new changes will be ushered in every day.