Black-haired, fair-skinned, 25-year-old Meyer is a mixed-race beauty with a German dad and a French mom.

Growing up in Germany, Meyer inherited his father's job as a football journalist and now works for The Kicker.

It's a job to be proud of.

The influence of "Kicker" in European football is similar to that of Italy's "Milan Sport", France's "Team", and Britain's "442", and they are all the most authoritative football media.

And during the recent World Cup, Meyer was in a bad mood, that is, the sales of "Kicker" were mediocre.

The director called Meyer into the office.

He looks at various survey data every day and is surprised to find that the most popular program in Germany is now called "World Cup Knows" from Cologne.

"Meyer, what the hell is going on? We even interviewed Beckenbauer, so why didn't we do as well as a regional media in Cologne? ”

"Director, I've watched their show, and I feel like it's more gossipy, and it's not the same type as us, I don't think there's anything comparable."

The director said angrily: "Meyer, the survey data will not deceive, you should know the principle of doing the media, this is originally the eyeball economy, whoever can catch the eyeballs, then he is the big winner, it's as simple as that." ”

"The Sun is vulgar enough, but readers love it."

Meyer wasn't happy either, "Director, we're the Kickers, not The Sun. ”

The supervisor also felt that he had lost his words.

"Let's do it, I'll go to the conference room later, let's watch a few episodes of "The World Cup Knows Early", I want to understand why their program is so attractive, now the group stage is over soon, and then the knockout round, there are not many games, we have to work harder."

*****

Conference room.

Every time someone passes by, they are startled by the laughter coming from inside.

"What's going on? Is anyone watching Mr. Bean? Laughing so happily. ”

In the conference room, the supervisor was laughing from ear to ear, while Meyer on the side had a serious face, she graduated from the journalism department of the University of Berlin seriously, that is, she graduated from the bachelor's class, so she is more rigorous in doing journalism.

"This show is so interesting, this one called Tang Zhenglong is so funny, no wonder so many people watch their show."

"Meyer, I ask you to learn their style, find a German star and have a sense of humor."

Meyer wasn't happy anymore.

"Director, our style is serious football journalism, great expertise, and if you want to turn the show into a joke, then I can't do it."

The director patted Meyer lightly, "Have you noticed, this program called "World Cup Knows Early" is also very professional in its analysis of the game, but they can express it in a way that the audience and readers like." ”

Meyer was about to retort.

The director continued: "Meyer, although I am not like you, a graduate of the University of Berlin, but I am also a professional journalist, do you remember a principle taught by your freshman teacher? ”

"Good journalism is first and foremost what the audience loves to watch."

As soon as these words came out, Meyer had nothing to say.

The basic purpose of journalism is to disseminate, and no one reads the news you make, so what's the use of being professional?

"Well, I'm willing to make a change."

"Go ahead and give it a try, Meyer, you're our most promising reporter for Kicker, do a good job."

"Yes, Director."

*****

"It's so cheap."

"I know it too, but I don't know why, I really like to watch Tang Zhenglong comment on the ball."

In a university dormitory, the first thing everyone did after watching the game was to read Tang Zhenglong's comments on the game on the Internet.

After the match between South Korea and Togo, Tang Zhenglong commented: "Without the referee, South Korea can't even play Togo, and South Korea can win the world with the referee." ”

"Hahaha, that's going to make you angry."

Someone said: "To be honest, I don't even want to watch the game now, just look at Tang Zhenglong's comments directly after the game." ”

"Look at how funny this one is."

"Maradona said that Argentina won because he lent his left foot to the kids? Bah, the only thing Lao Ma can get in now is his little girlfriend next to him. ”

"Hahaha."

"Looking forward to Tang Zhenglong's comments in the knockout round, this guy is too sharp, and this time Wangyi and Football Weekly are very conscientious, they are all free to watch, including goal highlights."

"Everyone said that Tang Zhenglong would be very happy when he entered the national team in the future."

*****

CCTV's World Cup reporting headquarters in Germany.

CCTV, as the copyright owner of the World Cup, was originally a lonely man, but what he didn't expect was to kill a Tang Zhenglong halfway.

There was a lot of pressure on the German base camp from the capital.

Huang Jianxiang, Duan Xuan, and Liu Jianhong held a meeting to discuss what to do.

"Now there is such a saying in China, no matter how good the game is, can there be Tang Zhenglong's ball reviews?"

Duan Xuan chuckled.

"Don't say it, I also read Tang Zhenglong's ball commentary, it is indeed humorous and energetic, which is very in line with the appetite of young people now."

"Stop laughing."

Huang Jianxiang is the person in charge of the front line, and the pressure is on him.

"You two don't know the pressure on me, the tone in the capital is very harsh, and changes must be made to make the show better, and my idea now is to get the "Three Flavors Liaozhai" during the 2002 World Cup."

"Then I have to go back and ask Bai Yansong."

Huang Jianxiang slapped the table, "What else do you want Bai Yansong, you go." ”

"Me?" Duan Xuan pointed at himself.

Liu Jianhong disagreed, "That's fried cold rice, I think we might as well be ruthless and dig Tang Zhenglong directly." ”

Huang Jianxiang shook his head, "You are stupid to be a billionaire, there must be an exclusive contract." ”

"Jianxiang, it depends on your ability as a group leader."

"What do you mean?"

Liu Jianhong said with a smile: "What we have in our hands is the best World Cup resources, and the media that want to cooperate with us have stepped on the threshold." ”

Woke up the person in the dream with a word, Huang Jianxiang slapped the table, "Understood, I'll ask for instructions from the capital, if we can convince the Wanyi side, we will immediately contact Tang Zhenglong and invite this guy to evaluate the game." ”

Duan Xuan said with a smile: "This is the best, Tang Zhenglong's mouth is invincible in the world, I think the football circle can say that he is Pele." ”

"Hahaha."

******

Meyer was unhappy, she was really unhappy, she invited the old German international Bremer to do a show that imitated "The World Cup Knew Earlier", but the feedback she got made her almost doubt her life.

I turned on the computer and looked at the forum, which was really unsightly.

"It's a shame to plagiarize "I Knew the World Cup" early."

"Bremer and Tang Zhenglong are like clowns."

"I like Tang Zhenglong, he is the most humorous."

Meyer turned off the computer, she decided, and talked to Tang Zhenglong.