Chapter 194: Sure enough, it's a scoundrel
In this auction, there were twice as many on-site staff as last time, and they maintained order very professionally and politely, and the hall was no longer as messy as last time, and it seemed orderly.
Rows of benches are also placed in the lobby and in the circular corridor on the second floor, which saves space to the greatest extent and finally gives auctioneers a place to sit.
From this point, it can be seen that the new management promoted by Cheng Xueqing has begun to operate, and it is unknown how capable these people are, but at least they can roughly complete Cheng Xueqing's instructions and maintain basic management, which is a good start.
When Cheng Xueqing came to the back hall, she happened to see a handful of green-haired guys on their heads tying aprons for Gu Yun, and another red-haired guy was putting on a chef's hat for him, and his younger brother Cheng Dalei turned out to be ...... Squatting on the ground and tying Gu Yun's shoes.
Cheng Xueqing patted her forehead speechlessly, and her mentality suddenly collapsed.
She can't care about Gu Yun with that red hair and green hair, but Cheng Dalei is ...... Does he really not know that he is actually the first in line of succession designated by his grandfather?
In order to cultivate this goods, grandpa took great pains, first raised himself poorly from an early age, in order to hone his will, and then in junior high school and high school, he secretly invited a famous teacher to serve as his main subject teacher, afraid that this is not enough, in line with the idea of "those who are close to Zhu are red and those who are close to ink are black", grandpa even placed several "actors" around him, these people are all good students with excellent character and learning and lofty ambitions, trying to influence Cheng Dalei with "the power of example".
The result?
Probably because the degree of "red" of those students is not as high as the concentration of Cheng Dalei's "black", after mixing with Cheng Dalei, not only did they not get "red" to him, but they were "black" by Cheng Dalei, and in the end, they actually helped Cheng Dalei act together to cheat their own money?
Okay, you can bear this yourself, just think of it as a young man.
But now in this situation, she really can't bear it.
The Cheng family is now in difficulty, but it is still in the top 20 of the rich list, and there are still tens of billions of assets, but Cheng Dalei is a future young owner, squatting here to tie people's shoes?
Ignorance and playfulness are understandable, but can people be unambitious and willing to fall into this role?
He doesn't have a face, he still has a face!
Cheng Xueqing remembered again, last night Cheng Dalei was still talking to him about how Gu Yun was bad, but now he was squatting here happily tying his shoes, and he was suddenly even more speechless.
At this moment, she really wanted to know where this Gu Yun was sacred, not only did she seem to understand everything, but she could also make Cheng Dalei schizophrenic?
"Sister, are you here?" Cheng Dalei finished tying Gu Yun's shoes, and when he got up, he saw Cheng Xueqing, so he walked over happily, "Brother Gu is ready, ready to play at any time." ”
In his eyes, tying a shoelace is nothing, after all, Huang Mao just proposed to give Gu Yun a set of "horses killing chickens".
Gu Yun is now his idol and the life template he wants to become, there is no doubt about this - in fact, the same is true for the three of them.
For young people who have just come of age and whose world view is being formed, a person like Gu Laogou, who is surrounded by beautiful women and is also sought after by everyone in the shopping mall, can indeed impact their hearts.
Who wouldn't want to be like that?
Therefore, it is light to tie Gu Yun's shoes, if Gu Yuneng agrees to accept them as apprentices, I am afraid that Gu Yun's shoes can be polished.
With so many people here, Cheng Xueqing naturally didn't say anything to Cheng Dalei, but just gave him an angry look.
Then he said to Gu Yun, "Mr. Gu's back is not good, do you want me to introduce you to a massage therapist?" ”
Gu Yun was asked inexplicably by Cheng Xueqing, but after a detour, she finally understood what she meant.
Is she unhappy that her brother ties her shoes?
Sure enough, the daughter of a big family is the most important thing to be arrogant.
So he smiled and said, "The back is okay, at least it's okay to tie Mr. Cheng's shoes, but it's a pity that you are wearing high heels today." ”
"That's not necessary, I can't afford it." Cheng Xueqing replied lightly.
But I snorted coldly in my heart, can anyone tie a girl's shoelaces?
Wait, how do you feel like he's teasing himself?
Sure enough, it's a scoundrel!
……
With great anticipation, Gu Yun finally appeared on the stage.
In view of the fact that this is an official auction, Gu Yun explained the rules in more detail.
The auction will be held in the morning and afternoon, with each auction of 10 secret recipes.
In addition to the fact that the secret recipe could not be used in areas other than the ancient town, Gu Yun also announced that each person could only shoot a maximum of 20 secret recipes, and he needed to withdraw from the auction after 20 recipes, so as to ensure that the right to use the secret recipe was not controlled by a few people, thus posing a threat to his management.
Secondly, Gu Yun also said that the buyer who won the operation right will have the right of priority to renew the contract after the expiration of the three-year contract, that is, the buyer has the right to continue to operate the secret recipe at the same price for three years without violating the contract.
This rule is equivalent to giving long-term investors a reassurance, because normally, it will take at least a year or two for Guzhen to really open up its popularity, and these investors may not make much money during this time, and the real profit will not be until the third year.
Although the profit expectation in the third year will be large, if the operating rights are taken back later, there is a risk of going concern, which directly leads to the reduction of the value of the secret recipe.
And with this, theoretically, as long as they want, they can operate this secret recipe for at least six years, or even longer, so that the expected profit will increase significantly, and the value of the secret recipe will naturally increase.
So after this was announced, the audience burst into applause.
Finally, Gu Yun solemnly reiterated in the rules that the purchaser of the secret recipe must unconditionally obey the management of the Guzhen Development Company based on commercial needs, such as uniform clothing, standard hospitality procedures, etc., and if there is a violation, the operation right will be cancelled and the franchise fee will not be refunded as a breach of contract.
Because these requirements are found in many different types of franchise stores, no one thinks there is anything special, and naturally there will be no objections.
However, these almost formatted nonsense clauses are actually the core clauses of the franchise contract.
These current bosses would never have imagined that these terms would evolve into a series of practical rules, and at some point in the future, it would be enough to drive employees crazy in order to implement them honestly.
But in the same way, they will soon find that these rules can set up another unattainable competitive barrier for the ancient town, so as to ensure that there is only one "real ancient town" in this world, Zhushajiao, which no one can copy, let alone surpass.
Of course, this is a later story, and it will take some time to prepare for the implementation of these things.
As last time, the bidders lined up to taste all the dishes, and when they were amazed, amazed and applauded, the auction began.
For the first five secret recipes, the reserve price is still 200,000, but the second one who shouted the price directly quoted 900,000.
This was the price sold in the previous auction.
It seems that everyone knows that the transaction price this time is absolutely impossible to be lower than the last time.
Soon, someone shouted 910,000.
"930,000."
"950,000."
"980,000."
……
The shouts came and went, the competition was extremely fierce, and many people's palms were sweating.
In the end, the transaction price was fixed at 1.18 million!
What is this concept?
To operate these secret recipes, it is necessary to open a store in the ancient town, according to the current standard store (60 square meters) 300,000 yuan a year rent, three years is 900,000, plus the minimum standard of 200,000 decoration costs, and the secret recipe of 1.18 million, these alone have to invest 2.28 million.
And that's not even counting expenses such as labor, utilities, and so on.
In other words, the person who made this price thought that with just 5 secret recipes and a small shop of 60 square meters, he would definitely be able to make a profit of more than 3 million yuan within three years, with an average of one million a year.
This is nothing in Xitang, but in Zhushajiao, where business is bleak today, it does require some strategic vision to dare to make such a judgment.
The person who took the first five secret recipes was a middle-aged man in his early 40s, who claimed to be surnamed Xiao and was an executive of an IT company, but he felt that he had become more and more powerless in the past few years, so he wanted to change his career and leave a way back for himself in advance.
According to the routine, Cheng Dalei naturally asked him to make a "testimonial".
Boss Xiao is worthy of being an executive, and knows that in order to maximize the value of these secret recipes, he must rely on the joint efforts of all the bosses present, so he made a sincere and in-depth speech on the spot.
"Personally, as a foodie, after tasting these snacks, I was actually very moved. To be honest, I didn't expect a snack to be so delicious. In other words, this determines that its scarcity will be unmatched, and in our IT industry, the more scarce and relevant the product, the easier it is to get traffic. I think that these secret recipes will soon help Guzhen this platform to attract a lot of traffic, and the traffic itself can be well fed back to our stores. So I have an idea now, I hope Guzhen is the last stop of my career. ”
Sure enough, it is IT, open and closed traffic.
Gu Yun looked at Boss Xiao and couldn't help nodding slightly.
This product can be blown, and you can support him more in the future, and let him blow more if he can blow.
Boss Xiao really blew it very well, and many people nodded slightly when they heard it, so that by the time of the second auction, the competition became more and more fierce.
The price of the five secret recipes in the second game really hit a new high, reaching 1.27 million!
……
At five o'clock in the afternoon, the auction ended.
In the end, the twenty secret recipes were auctioned by a total of four bosses in the form of groups of five or five.
The prices are 1.18 million, 1.27 million, 1.3 million, and 1.31 million respectively, almost showing a step-like upward trend!
According to the current momentum, it will be no difficulty for more than 300 secret recipes to sell more than 80 million.
It is another day to refresh Cheng Xueqing's cognition.
After everyone dispersed, Cheng Xueqing couldn't help but step forward and said to Gu Yun, "Mr. Gu, congratulations!" ”
Gu Yun took off his chef's hat, then stretched out his arms and asked Cheng Dalei to help untie his apron.
said to Cheng Xueqing, "Tongxi, according to today's situation, I think it won't be long before the rental rate of the ancient town can increase a lot, and there may be many people who want to buy shops directly." ”
Cheng Xueqing nodded in agreement, "Yes, I have to say, these are all because of your secret recipes, on behalf of the company, thank you." ”
This is Cheng Xueqing's heart, after all, there is no secret recipe, and those bosses will not come to the ancient town to open a store.
And more importantly, because of the existence of the secret recipe, these bosses are now optimistic about the future development prospects of the ancient town, even if most of them can't get the secret recipe, but it does not prevent them from investing in the shops of the ancient town at all.
You must know that compared with the surrounding areas, the housing prices in the ancient town are now simply a depression in value!
Cheng Xueqing had already thought about it just now, no matter what, she had to hold an emergency meeting with the marketing department for a while to discuss the problem of store price increases - of course, it is better for this kind of thing to rise early, and it will only rise when a large number of customers come to talk, isn't it scolding?
"Don't be in a hurry, thank you." Gu Yun said lightly, "There are still a few days to go, you have to think about how to make as much money as possible into your own pocket, not in the pocket of your opponent." ”
Cheng Xueqing was slightly stunned, and it took more than ten seconds before she suddenly understood what Gu Yun meant.
Zhushajiao Ancient Town Development Co., Ltd. owns 45% of the shares, and the consortium headed by Changyin Capital accounts for 55% of the shares!
Even after Gu Yun received 7% of Huangdu's shares, Changyin Capital still accounted for 48%.
45% to 48%, that is, for every dollar you earn on this project, Changyin Capital can earn more than a dollar.
Because it is an opponent, every dollar Changyin Capital earns will become a bullet shot at itself and even the Cheng family.
The more money this project makes, the more bullets Changyin Capital will have.
Cheng Xueqing naturally understands this truth.
From the current point of view, Zhushajiao Ancient Town, which was previously a negative equity project for the group, will inevitably become a super high-quality project in the future, and it can even be said that the entire group may not be able to find a better project than it.
So...... In order to prevent it from becoming the only way for Changyin Capital to "windfall...... It's about reducing their stake and increasing their own!
But Changyin Capital must have heard about the Guzhen now, are they still willing to sell their shares?
In addition, the VAM agreement has already stated that oneself or interested parties cannot inject capital into the company, let alone acquire the company's shares.
How do you do that?
Thinking of this, Chen Xueqing set her eyes on Gu Yun.
If he can think of this, I'm afraid he has already thought of a countermeasure, right?
But does he even understand such a thing as capital operation?
This...... Isn't that a bit fake?
I wanted to think so, but she still asked tentatively, "I understand what Mr. Gu meant, but there are too many constraints at the moment....... I don't know if Mr. Gu has any good ideas?" ”
Gu Yun smiled slightly, looked at Cheng Xueqing, and said, "Of course there is, I can let Changyin's gang watch the shares in their hands gradually disappear, but they can't do anything, they can only be anxious." ”
Cheng Xueqing's gaze stopped on Gu Yun's face and saw a gentle smile, but when she swept over those clear eyes, a trace of coolness suddenly rose in her heart.
That kind of look...... It is clearly to swallow the opponent.
Why is this kind of thing, which even seems tricky to himself, to him so commonplace?
Does he really have a way?