Chapter 577: Mr. Xu's Pattern
Krypton is impossible to kryptonite, and it is impossible to be kryptonite in this life.
I can't even make enough money to make movies, so how can I have spare money to do such a thing.
Regarding Zhou Xiaoman's "unreasonable request", Xu Zhen pretended not to hear it and devoted himself to filming;
At the same time, hazelnuts across the country are anxious to be on this list.
Can't beat it!
It's really hard to beat!
Xu Zhen is currently ranked fourth on this popularity list, of which the third place is a newly popular singer, who has just participated in a popular variety show, so it is very popular;
As for the top two, they are from the same popular idol drama that is currently on the air: "My First Love Diary".
"My First Love Diary" and "I Want to See You" at the same time, are both episodes that premiered on the Internet.
With the increasing prosperity of network communication channels in recent years, "network first and then star" has become the choice of a considerable number of producers.
Before the start of this drama, the male and female protagonists were not big-name artists, and neither they were famous nor powerful, they could not be compared with Xu Zhen.
But on the contrary, this drama became popular.
Now that this drama has just aired its 8th episode, it has already shown a hit, and the two leading actors have become the "best screen couple" during this time, and the popularity has soared sharply, and it has the potential to dominate the list.
As soon as the producer saw this trend, he immediately began to spare no effort to spend money on marketing, and fanned this flame into a prairie fire.
This led to the fact that during this period of time, whenever I opened the social software, there were discussions and marketing drafts about "My First Love Diary" everywhere, making it seem as if everyone was chasing this drama.
"This summer's hottest male god", "new goddess", "person of the year" and other words have been used on these two people.
Originally, this was not a big deal.
Whether the fire is hot or not sometimes depends not only on strength, but also on fate, it is not necessarily whose family is on fire every year, and feng shui takes turns.
But what really made the hazelnuts grit their teeth with anger was the next divine operation of the producer of this show:
The director of "My First Love Diary" is named Sun Dezhi, a young director in his 30s.
He said in an interview that he originally wanted to find a visual emperor to play, but unfortunately he carefully held the script and people were unwilling to accept it.
In the end, in desperation, Sun Dezhi had no choice but to boldly use the newcomer, but he didn't expect that because of the blessing in disguise, the newcomer brought this character to life, but it made this drama a success.
When he said this, he didn't seem to say who he was looking for, but the actor of this drama is a college student.
Can play the emperor of college students......
Except for Xu Zhen, I'm afraid it's difficult to think secondly.
When the director said this, he clearly wanted to express: You loved to ignore me in the past, and now you can't climb high on me.
A villain's proud face.
In fact, the number of views of the first eight levels of "My First Love Diary" is more than ten times that of "I Want to See You".
In contrast, the irony of these words is quite strong, and it has caused a lot of conversation for a while.
β¦β¦
At 12 noon, Xu Zhen finished the morning's filming and took a boxed lunch to the sidelines to eat.
Zhou Xiaoman saw him eating his "nutritious meal" while casually flipping through the afternoon shooting schedule, and couldn't help but remind: "Oh, don't look at it when you eat!" β
"Just your two pieces of dried tofu, be careful of falling to the ground!"
Xu Zhen didn't raise his head, continued to sketch on the planner in his hand, and said in a low voice: "It's okay, if you drop it, you will wash it with water." β
Zhou Xiaoman: "......"
Defeated!
She flipped through the latest popularity data with her mobile phone, and found that the gap between Xu Zhen and the first place was getting wider and wider, and she was so angry that she grabbed her hair.
After hesitating for a moment, Zhou Xiaoman couldn't help but say: "I said, 'Mr. Xu', make an application with you, let's pay a little attention to this year's popularity list, right?" β
"Did you see the interview that Sun Dezhi posted two days ago? It doesn't matter if we can't get the first place, if we are really stepped on by this nonsense crew, everyone will be angry! β
Xu Zhen calmly sent dried tofu to his mouth and said, "Hey, don't be angry, he didn't talk nonsense, he really looked for me." β
"But I didn't like the script, so I didn't take it."
Zhou Xiaoman: "......"
Xu Zhen looked at her with an indignant expression on her face and said with a smile: "This is not a normal thing." β
"There are too many crews who ask me to make an appointment every year, but I have no skills, and most of them can't act."
"The rest of the ones I didn't choose, but whenever they are popular, they can say this kind of thing, this is obviously a marketing routine that rubs the heat."
Although Zhou Xiaoman also understood this truth, he still couldn't stop getting angry and said, "That being said, you can't just lie down and laugh at it, right?" β
"It's "My First Love Diary" is obviously not so popular, and the real data may not be much better than "I Want to See You".
"But people's krypton gold has flew, and they are all over the Internet to buy marketing, and they even bought it on my head a while ago, so let's make it a little more tidy, right?"
As soon as Xu Zhen heard this, he immediately put down the chopsticks in his hand and looked at Zhou Xiaoman.
"How much do they give?" He asked, his eyes sparkling.
Zhou Xiaoman: ......?
She thought that her Ah Zhen might just be curious, so she gave him a number.
However, when Xu Zhen heard the amount of this marketing expense, his eyes lit up instantly, and he said excitedly: "Then let's take it!" β
Zhou Xiaoman: ......?!!
Langya Pavilion itself also runs a propaganda studio called "Xiaoyao Pavilion", the team leader is Zhou Xiaoman, the deputy team leader is named Han Yapeng, and the Jianghu nickname is "Jackdaw".
This studio is mainly used to promote Xu Zhen, however, due to the good quality of the work, good videos and copywriting, it also often undertakes some outside business, and helps others cut videos, write film reviews, and do publicity for a fee, which is one of the top studios in this circle.
The crew of "My First Love Diary" has just mixed in the film and television industry, and they don't know about these situations, and they see that others praise "Xiaoyao Pavilion", so they simply contacted this studio.
It was only later that it was discovered that this studio was owned by Langya Pavilion, and it suddenly made a big joke and became the latest joke in the circle.
Zhou Xiaoman heard Xu Zhen's question, and after a while, he said in disbelief: "...... Are you serious? Propaganda for opponents? β
Xu Zhen said seriously: "Seriously." β
"They are so willing to spend money, why don't they do it?"
As he spoke, he took out his mobile phone, flipped through the entertainment news on the Internet, shook his head and sighed: "Newcomers are the head iron, and it is really rare to brush marketing like this." β
"But anyone who has been in the circle for more than three years is unlikely to be willing to be so golden."
"What a rare opportunity to make money?"
Zhou Xiaoman was stunned by him, and asked stumblingly, "No, Ah Zhen...... Are you sure? β
"Then if I collect money, do I give them publicity seriously, or just collect money and do it perfunctory?"
Xu Zhen said: "Of course we did it seriously, and we collected the money, if we don't do it well, it will be our own reputation." β
"It's rare that this drama is hot now, let's hurry up and take over this business, and strive to take this opportunity to make our studio famous!"
Zhou Xiaoman: "......"
It's over, my boss can't fix it for me!
Xu Zhen looked at her confused look, couldn't help laughing, put down the chopsticks in his hand, and said, "I'm serious, I'm really not joking with you." β
"If you're worried that promoting them will affect our own money, that's not necessary."
"Although publicity is important, it can only play the role of icing on the cake, and the most fundamental thing is the quality of the series itself."
Xu Zhen patiently explained to her: "You have to think that the two dramas "I Want to See You" and "My First Love Diary" were sent to me, why did I choose the former? Is it really because I don't have vision? β
He said in a firm tone: "It's because the quality of "I Want to See You" is better, much better than their show." β
"The quality of their script for "First Love" is really very average, only the beginning is more interesting, and the later ones quickly become clichΓ©s."
"Further down, you are optimistic, at most 16 episodes, the reputation behind will definitely collapse, this is the level of a very ordinary idol drama."
Xu Zhen reminded Zhou Xiaoman: "So when you do publicity, you also pay attention to good strategies, don't blow too much." β
When Zhou Xiaoman heard this, although he still had some doubts in his heart, he reluctantly stopped refutating it.
Indeed, as Ah Zhen said, "My First Love Diary" has a lot of highlights at the beginning, the hero and heroine claim to be love at first sight, holding hands in two episodes, and determining the relationship in three episodes.
is not like "I Want to See You", which has been played for four episodes, and the respective identities of the male and female protagonists have not yet been clarified.
Judging the quality of a drama is not her forte, but publicity.
For so many years, it has always been Qiao Feng who has helped Ah Zhen screen the script, and it has been proved that the judgment of these two has never disappointed.
Although the data of the first four episodes of "I Want to See You" is not good, since it is a drama chosen by Ah Zhen himself, it must not be wrong.
Zhou Xiaoman pondered for a long time, but decided to listen to the words of the leader and obediently do his own job.
β¦β¦
Three days later, the publicity studio under Langya Pavilion really took over the promotion task of "My First Love Diary".
The outside world didn't know about this matter, but it went crazy overnight in the circle.
The crew of "My First Love Diary" first collided with "I Want to See You", and then satirized others during the promotion, and then the krypton gold propaganda found the head of the main owner again, this series of embarrassing operations is obviously famous enough.
As a result, I never expected that Langya Pavilion would really take over this business.
And because they were not familiar with this circle before, the publicity of the entire crew was always in a state of chaos.
After Langya Pavilion accepted it, it obviously made the promotion of "My First Love Diary" impressive, showing the first-class demeanor in the industry.
What is it called?
- Pattern!
This kind of favorite story spread overnight in the circles of marketing accounts and drama critics in the film and television industry, and became an excellent topic of conversation for everyone.
Langya Pavilion's calm attitude of soldiers coming to block and water to cover the earth is even more talked about by people and has won the favor of everyone.
The crew of "My First Love Diary" originally had no intention of making a feud with Langya Pavilion, but after this cooperation, the other director Sun Dezhi took the initiative to call Xu Zhen and apologized to him in an extremely sincere tone, saying that he had said that he had said unintentionally before, and hoped that Mr. Xu would forgive me.
Of course, Xu Zhen understands that this is all publicity needs, so he is not angry at all, and expresses the hope that the other party can always maintain this heart of dedication to the work and have the opportunity to continue to cooperate in the future.
- Well, keep this heart that is obsessed with wanting fire, and continue to spend money in the future.
A few days have passed in the blink of an eye, and the two dramas that have just started are also continuing to broadcast follow-up plots.
"My First Love Diary" is a daily drama, which has been updated to more than ten episodes in a blink of an eye, and its popularity has remained high;
and "I Want to See You" is a weekly drama, and it was not until June 22 that the fifth and sixth episodes were finally launched.
That night, it was rare for "My First-Class Brother" to end early, Xu Zhen returned to the hotel, simply opened his laptop, and watched the follow-up plot.
Because the timeline is confused, Xu Zhen himself has forgotten where this story goes.